SaaStr

JULY 29, 2021

Someone great at something core you aren’t: Sales, Engineering, Marketing. Great at sales. If you hire someone to do the first sales, you’ll never understand it yourself. When you go to hire your first sales rep, hire 2. 50% of the job for a VP is recruiting. At least, not until you have a brand. More here.

Sales Hiring 310

Sales Hiring Sales Recruiting Interviewing Engineering 310

Tom Tunguz

FEBRUARY 4, 2019

Every prospect championing a software purchase will be asked by the opponents of the sale and decision-makers : “Who else is using the software?” Software vendors are in the business of selling promotions. And the best way to fight the inertia in sales is to equip your champions.

Sales Recruiting 204

Sales Recruiting Banking Branding Software 204

Tom Tunguz

JUNE 11, 2020

A recruiter in the audience submitted a question often discussed in startup boardrooms. And when I say pillar, I mean like a product marketing problem, a growth problem, or brand marketing problem. If I’m not doing a lot to build the brand and I’m still getting inbound, then I’m like, wow, okay. The full transcript is here.

Sales Hiring 247

Sales Hiring Sales Recruiting Product Marketing Acquisition 247

Sales Hacker

AUGUST 7, 2020

Fortunately, more organizers than ever before are consciously seeking out female sales experts for panels, presentations, and podcasts. At Sales Hacker, we’re serious about diversity, and for that reason, we’ve compiled a list of 530+ female sales experts to consider for your next event. Sales Development. Sales Growth.

VP of Engineering 121

VP of Engineering Sales Recruiting Sales Hiring Payment Services 121

SaaStr

JULY 25, 2021

They talked about product adoption, sales alignment, freemium models and lessons they have learned throughout their successful SaaS careers. As two CEO who love the art of sales and scaling, this one really was special. Recruiting is easier, but the things that don’t change are customers don’t care.

Sales Recruiting 251

Sales Recruiting Sales Hiring Scale VP of Engineering 251

Tom Tunguz

NOVEMBER 9, 2019

The question facing founders recruiting marketers is: which is the most important to prioritize? Marketing expertise falls into three segments: product marketing, demand generation, and brand marketing. They use software and tools to find potential buyers. The most frequent mishire in startups is the first head of marketing.

Scale 211

Scale Startup Sales Recruiting Sales Hiring 211

Sales Hacker

DECEMBER 8, 2023

Accordingly, the recruiting of beta customers and roadmap selling happen earlier, providing for customer quotes as part of the launch. Julien Sauvage (VP Brand, Content and Product Marketing at Clari ) explains that this is part of Clari’s playbook. Make sure your message lands. Keep it simple. “Do It’s showtime. Message amplification.

Sales Recruiting 101

Sales Recruiting Generative AI AI AWS 101

SaaStr

SEPTEMBER 25, 2020

379: From how many reps to hire, to compensation models, here are the top 10 mistakes founders make when hiring their first sales teams and how to avoid them. Announcer: In today’s SaaStr Insider, SaaStr CEO and founder, Jason Lemkin, shared the top 10 mistakes founders make when hiring their first sales team.

Sales Hiring 174

Sales Hiring Sales Recruiting Scale Sales 174

Buffer Resources

SEPTEMBER 11, 2023

This is your street credibility and personal brand all rolled into one. Thanks to that hard work and consistency, I've established a personal brand grounded in credibility and respect, and grown my follower count to 45,000. The reality is that the best LinkedIn users are marketing machines. The ROI is insane.

Sales Recruiting 52

Sales Recruiting Sales Hiring Scale Social Media 52

Tom Tunguz

FEBRUARY 2, 2016

When buying machine learning enabled software, it’s easier to sell like Ironman than Robocop; a product that complements and augments the user’s skills rather than a true replacement. These are some of the objections customers raise during those sales pitches. For SaaS companies, sales velocity is a competitive advantage.

Sales Recruiting 100

Sales Recruiting Software Machine Learning Artificial Intelligence 100

FastSpring

SEPTEMBER 15, 2020

This differs from traditional marketing in that instead of pre-paying for ad space or content, advertisers and individuals promote your products in exchange for commissions on sales they drive or other trackable activities like lead generation or trial downloads. Building a Healthy Affiliate Program.

Sales Recruiting 136

Sales Recruiting Marketing Social Media Software Review 136

Neil Patel

SEPTEMBER 3, 2021

Experts believe as much as 80 percent of recruiting will remain virtual for the foreseeable future , and the early stages of the recruitment process are ideal for the online medium. By eliminating this cost from your budget, you can focus on finding the right software and maximizing value. Outline Resources Needed.

Sales Recruiting 138

Sales Recruiting Social Media Sales Hiring Marketing 138

Sales Hacker

OCTOBER 30, 2018

Welcome to Sales Hacker’s first-ever Influential Women in Sales list! In this exclusive list, we wanted to honor not just female leaders that promote their own sales platform (no shame in that!) They say “You can’t be what you can’t see,” and the sales floor is no exception.

Sales Recruiting 111

Sales Recruiting VP of Engineering Scale Sales Hiring 111

Neil Patel

OCTOBER 20, 2020

Always make sure to talk with a sales representative and be as detailed as possible about your current and future situation to make sure they can handle everything you need. Do you need help for the foreseeable future or just for a one-off event like a round of recruitment? HR software. Types of services.

Outsourcing Services 118

Outsourcing Services Outsourced Development Sales Recruiting Sales Hiring 118

Incredo

NOVEMBER 21, 2019

Precisely – about SaaS affiliate programs… SaaS partner programs entice both software providers and affiliate partners for various reasons: 1) SaaS products are usually low-cost. 2) Software companies can pay high commissions because they don’t sell physical products. 5) Everyone minds his own business.

SaaS Payments 139

SaaS Payments Payment Methods Merchant Services Sales Recruiting 139

SaaStr

JUNE 4, 2019

I actually worked in sales for five and a half years and that’s probably why I have tended to gravitate to B2B marketing. Worked as an AE and then a sales manager. Decided to go to business school, did that for a little bit and then came out in management consulting, a company. So, they’re a B2B piece.

Sales Recruiting 176

Sales Recruiting Scale Underperforming Technical Team Pricing 176

User Pilot

APRIL 19, 2024

These discussions can provide valuable feedback on products, perceptions of your company’s brand name, or opinions on competitors. This type of research provides deep insights into consumer perceptions, brand comparisons, consumer behavior, and feedback on specific product features.

Market Research 52

Market Research Sales Recruiting Marketing Underperforming Technical Team 52

ChurnZero

NOVEMBER 29, 2022

When I ventured out to build my first Customer Success department at a tech software company, my leadership team thought I was nuts. At the time, I was a sales engineer, and my job was to close deals and move on to the next prospect. However, I found there were two flaws in our customer management process.

Customer Success 98

Customer Success Sales Recruiting Technical Review Compensation 98

SaaStr

SEPTEMBER 27, 2019

268: Ryan Bonnici is the CMO @ G2, the company that allows you to get the right software and services for your business with over 897,000 user reviews to help you make smarter buying decisions. Before Hubspot, Ryan was Head of Marketing @ Salesforce (APAC) where he led his team to achieve 227% YoY net-new sales sourced through marketing.

Sales Hiring 139

Sales Hiring Sales Recruiting Scale Software Review 139

Sales Hacker

NOVEMBER 4, 2020

I was the new Vice President of International Sales & Managing Director for a work management software company called Wrike. Starting Your International Sales Team. The key to starting an international sales team is having the right people in your landing team. A mercenary is driven by the sale.

Sales Hiring 101

Sales Hiring Scale Sales Recruiting Sales 101

SaaStr

JULY 9, 2019

Giraffe is a mobile job matching platform that helps medium skilled workers get access to opportunities and helps businesses to recruit staff faster, and easier, and more affordably than any other way. Well, you have to build a direct sales force. We said, “How important is Giraffe to you in your recruitment process?”

Scale 168

Scale Sales Recruiting Scaling SaaS Payments 168

Sales Hacker

JUNE 7, 2021

Sales customer insights. This is important for anyone who prospects or handles inbound calls – could be both inside sales and field sales. Persona and market insights come in here – even though we’re at an early point in the sales process. But what are these insights that will transform the conversations salespeople have?

Sales Recruiting 109

Sales Recruiting Payment Services Payment Methods Sales 109

SmartKarrot

JUNE 28, 2023

The key account manager is then supposed to act as the first contact point between these clients and the business, dedicate resources, and hold meetings with them. The main aim of this practice is to help grow the number of key accounts in order to attain mutually beneficial goals and maximize their value.

Sales Recruiting 10

Sales Recruiting Management Scale Underperforming Technical Team 10

Sales Enablement, SaaS and Growth

SEPTEMBER 17, 2018

Winning teams I’ve been part of How winning teams are constructed is timely, as in my role leading sales enablement at Automation Anywhere , shortly we’ll be growing the team, and I want to be thoughtful about the work we do, the candidates we hire and the culture we foster on what we hope and expect to be a winning team.

Sales Recruiting 152

Sales Recruiting Sales Hiring Construction Strategy 152

Sales Hacker

DECEMBER 21, 2017

What is Sales Operations? Sales operations refers to the unit, role, activities and processes within a sales organization that support, enable, and drive front line sales teams to sell better, faster, and more efficiently. But perhaps more than anything else, sales operations brings a system to selling. Technology.

Scale 89

Scale Sales Recruiting Sales Hiring Technical Review 89

Sales Enablement, SaaS and Growth

JUNE 26, 2018

Today, everyone working in and around sales and marketing knows that bots are hot, in vogue and quite simply, of the moment. After years of dreaming about what might just be possible, over the past 12-18 months numerous software as a service (SaaS) companies from around the globe have taken their respective bot offerings to market.

Sales Enablement 100

Sales Enablement Scale Sales Recruiting Sales Hiring 100

Neil Patel

OCTOBER 25, 2020

Brand Familiarity. Building an in-house team comes with the benefit of your employees being fully immersed in your brand. This means that they will naturally have a higher level of brand familiarity, and understand why you exist on a more visceral level, compared to an agency.

Sales Hiring 145

Sales Hiring Outsourcing Services Underperforming Technical Team Sales Recruiting 145

Chart Mogul

FEBRUARY 25, 2021

But creating a genuine community can be orders of magnitude more valuable than other growth channels: people getting value from each other, and coming back every day because they want to, rather than being retargeted, creates a priceless brand association. We also made a firm decision to ban our sales team from the community.

Sales Recruiting 80

Sales Recruiting Scale SaaS Branding 80

Andreessen Horowitz

OCTOBER 16, 2023

One of the toughest challenges for founders — and especially technical founders who are used to focusing so much on product features over sales — is striking “product-market fit”. So in that shift from product-market fit to product-market-SALES fit, how much should you optimize your go-to-market for product… and even the other way around?

Product Marketing 78

Product Marketing Scale Sales Hiring Sales Recruiting 78

Sales Hacker

JANUARY 28, 2020

This week on the Sales Hacker podcast, we speak with Ellie Tamari , the VP of North American Sales at Namogoo. Today we are incredibly excited to have a recent friend, member of the Boston chapter of the Revenue Collective, and female sales leader that came to the role somewhat later in life — Ellie Tamari. What You’ll Learn.

Sales Hiring 67

Sales Hiring Scale Sales Recruiting Management 67

Sales Hacker

JUNE 8, 2021

In this episode, Kyle Racki , co-founder and CEO of Proposify, talks about how his upbringing helped his sales career, the journey from being a freelancer to a founder, and how to create and maintain a competitive advantage. Subscribe to the Sales Hacker Podcast. They also recently sponsored the Sales Hacker Podcast.

Sales Recruiting 75

Sales Recruiting Entrepreneurship Sales Hiring Sales 75

SaaStr

JULY 12, 2022

One of the first what How to Hire a Great VP of Sales at the New York Enterprise Tech Meet-Up (thank you to John Lehr and Work-Bench for setting this up). The Number One Thing You Can Do to Accelerate Your Business Post-Initial Traction is Hiring a Great VP of Sales. I don’t know anything about sales. More power to you.

Sales Hiring 266

Sales Hiring Part-Time VPE VP of Engineering Sales Recruiting 266

OpenView Labs

DECEMBER 21, 2020

What does the future hold for B2B software? The prevailing go-to-market structure for SaaS companies in the last decade is through an inside sales team. Virtually all inside sales teams were forced to go remote in mid-March and haven’t been back in the office since. Martin Roth, CRO at Levelset. “I’m

SaaS Payments 96

SaaS Payments Payments Payment Services Payment Solutions 96

OpenView Labs

OCTOBER 26, 2021

The exciting thing about prototypes is that large-scale experiments can be built through open-source projects , which companies like Netflix and Linkedin will do as a strategic way of recruiting top talent. . Someone accepting your free software is nice, but a champion willing to spend social capital to secure a Purchase Order (P.O.)

Sales Hiring 82

Sales Hiring Scale Sales Recruiting Marketing 82

Andreessen Horowitz

DECEMBER 5, 2023

So, myself and my co founder, we were kind of software developers, like kind of engineers by background. So, as I said, we founded Plaid in New York City and there were a lot of people in the New York community that were interested in building software for financial services. We said, “Hey, we’ll publish an API.

Sales Hiring 91

Sales Hiring Sales Recruiting Banking Outsourced Development 91

Neil Patel

DECEMBER 23, 2020

Artificial intelligence encompasses anything we do to make machines smarter, whether that’s a software application, a smart fridge, or a car. NLP software helps by analyzing social posts, reviews, and user-generated content related to your brand. So it’s no surprise that brands are already using it to deliver impressive results.

Artificial Intelligence 145

Artificial Intelligence AI Search Scale Marketing 145

FastSpring

NOVEMBER 28, 2018

This is even more important for a software-as-a-service (SaaS) company. When you have an established affiliate program that is driving sales and also recruiting additional affiliates in your niche, you have all the pieces in place when it’s time to launch a new product. It is the Perfect Space to Explore Co-branding.

Sales Recruiting 70

Sales Recruiting SaaS Business Social Media 70