Unbounce

SEPTEMBER 24, 2018

Twenty-two marketing experts took the stage to give new solutions to old challenges and actionable solutions to new ones—not to mention the food, people, games, swag and after-parties that made it the best CTAConf yet. This year’s theme was “The Marketing Revolution” in response to the fact that marketing has changed. Speechless.

AI Search 73

AI Search AI Artificial Intelligence Content Marketing 73

Point Nine Land

APRIL 9, 2021

So if you’re a US-based startup, you might be able to shoot slightly higher ;) Unlike SaaS companies which have been around for years, B2B marketplaces are a relatively new category and not many investors have invested in them yet. In general, European rounds tend to be slightly smaller and valuations slightly lower than they are in the US.

Marketplace as a Service 59

Marketplace as a Service Payments B2B SaaS Payments 59

SaaStr

SEPTEMBER 26, 2019

For instance, my first rep from Marketo, he was the first rep at Marketo in New York. The peak of your day starts around 3:00PM because that’s when New York wakes up. Gaetan Gache t: The fact that you’re new is actually becomes a negative. And we were acting as the CTO of Gap and whatever, another title.

Scale 134

Scale Sales Hiring Sales Recruiting Technical Advisors 134

SaaStr

MARCH 12, 2019

Erica Schultz is Chief Revenue Officer @ New Relic, the company that gives you the real time insights your software driven business needs to innovate faster. Prior to their IPO, New Relic raised over $214m in funding from some of the best in the business including Benchmark, Insight Venture Partners and Blackrock, to name a few.

Scale 167

Scale Enterprise Scaling Sales Hiring 167

SaaStr

AUGUST 15, 2020

362: The Future of the Customer with Bernadette Nixon, CEO @ Algolia, Jay Snyder, Chief Customer Officer @ New Relic, and Nick Mehta, CEO @ Gainsight. Nick Mehta: On a boat in Rhode Island and then our second guest Jay Snyder, who just recently took over as Chief Customer Officer of New Relic, publicly traded SaaS company.

Payment Methods 196

Payment Methods Merchant Services Scale Payments 196

SaaStr

APRIL 16, 2019

Going above and beyond, being thoughtful and we try to say, how do we infuse Southern hospitality into our brand and make that a differentiator rather than being stressed about the fact that there are some negatives of being where we are. The catch was he had just moved his family four kids to New York city. This was a problem.

CTO Hire 154

CTO Hire Travel Underperforming Technical Team CTO Coach 154

Baremetrics

JULY 23, 2020

This trend is being accelerated in regions like the EU and California by new legislation such as GDPR and PECR. How I made it to $1,000 MRR Here are the tactics I used to grow Friendly from a brand new startup to a company that makes over $1,000 in MRR. Save $50 on your next Baremetrics subscription by referring a friend!

New CTO 87

New CTO Underperforming Technical Team CTO Technical Review 87

Intercom, Inc.

JULY 21, 2022

For Slack, that was clearly the engineering and dev communities, who love new tools. They love new ways of working and were happy to bring Slack into their functional teams and say, “Let’s experiment with this new way of working.” And it was very successful. Product can do a huge amount there. Rachel Hepworth: Exactly.

Outsourcing Services 215

Outsourcing Services Sales Hiring CTO Hire Acquisition 215

Upscope

JANUARY 5, 2020

For some folks it’s mainly a messaging exercise, while others associate it very closely with branding. It’s how you differentiate your brand in the mind. Positioning focuses on the perceptions of the prospect not on the reality of the brand. Positioning focuses on the perceptions of the prospect not on the reality of the brand.

Strategy 128

Strategy Marketing Sales Hiring Engineering 128

BetterCloud

SEPTEMBER 25, 2019

Later this year, Dropbox will offer their customers a new solution called BetterCloud for Dropbox, allowing businesses to enforce custom security policies, scan content for sensitive data, and automate critical processes. Here’s what the new best-of-breed world looks like. But it’s creating a fragmented workplace and new friction.

New CTO 53

New CTO CTO Investment SaaS 53

SaaStr

APRIL 18, 2019

I remember when I was in business school the internet was brand new and back then the hero was Jerry Yang. And our whole goal with G2 is to make that much easier because you will also tend to tax your references. And we found that’s what really gave prospects of confidence to buy without having to do reference calls.

Sales Recruiting 166

Sales Recruiting VP of Engineering Scale SaaS Payments 166

Baremetrics

MAY 4, 2020

When most SaaS companies talk about reducing churn, they’re usually referring to voluntary churn. Not only did they include their brand name, but they use a couple of different emotional words. Cheers Paul Juicer CTO. You don’t necessarily have to write completely new copy for each email. Can you spot what they did right?

Payment Methods 124

Payment Methods Payment Services SaaS Payments Payment Solutions 124

Sales Hacker

JUNE 12, 2020

How to overcome no brand in market. How to overcome no brand in market (01:23). ? How to overcome no brand in market (01:23). First and foremost, overcoming no brand in market. Second tip here on overcoming know brand in market, expose the buyer’s FOMO. Have they created something new before? This is tough.

Enterprise 69

Enterprise CTO Hire Startup Technical Cofounder 69

SaaStr

MARCH 20, 2019

Prior to founding Twilio, Jeff was the Founder & CTO @ Nine Star Inc and enjoyed a spell at Amazon as a Technical Product Manager. How did they formulate and approach creating a new set of values with the 2 companies coming together? Prior to founding Twilio, Jeff was the founder and CTO at Nine Star Inc. Just to name a few.

Underperforming Technical Team 122

Underperforming Technical Team Development Software New CTO 122

SaaStr

JULY 30, 2018

At our inaugural SaaStr Europa last June, podcast host-with-the-most Harry Stebbings sat down with MuleSoft Founder and CTO Ross Mason to discuss the organization’s sales strategy, building a strong company culture, how to think about international expansion, and much more. In a new one, it was tough to keep up. Ross : Yeah.

Technical Advisors 155

Technical Advisors Scale Sales Hiring Sales Recruiting 155

SaaStr

MAY 2, 2019

And my retort was, for the first year, basically, well they’re the team that’s got my here so I’m going to stick with it, which I did for a year and then we kind of started turning around a little bit and saying, look, yeah, but are we growing as fast as we could be given the new reality of the ground? Vlad: So what’s the new reality?

Scale 142

Scale Business Sales Hiring CTO Hire 142

Tom Tunguz

OCTOBER 24, 2021

Great to see a lot of repeat attendees and some new ones. A thanks to [Marsh 00:00:34] for stepping in at the beginning of the month, and a great session with our own Jason Warner and Adrian, the CTO of Zendesk. Lionetti, the CMO at Confluent, and most recently, the CTO from Zendesk, Adrian. I’m Travis Bryant.

CTO Coach 122

CTO Coach Sales Hiring Sales Recruiting CTO Hire 122

Sales Hacker

AUGUST 18, 2020

We’ve got two sponsors, including a new one called Sapper Consulting. That means we need new pricing models, we need to figure out new delivery mechanisms for our data, so on and so forth. So I found myself in London, a one of one employee introducing this new brand to advertising agencies in Europe.

Subscription 106

Subscription Payment Features Scale Underperforming Technical Team 106

Chart Mogul

JULY 1, 2020

Simply put, you conduct customer discovery interviews before launching a new product, or whenever you want to discover potential customers. After missing the mark on product/market fit for their first startup, the founders decided to find a new business idea and validate it with potential customers. Click To Tweet.

Interviewing 76

Interviewing B2B Marketing Underperforming Technical Team 76

Chart Mogul

JULY 1, 2020

Simply put, you conduct customer discovery interviews before launching a new product, or whenever you want to discover potential customers. After missing the mark on product/market fit for their first startup, the founders decided to find a new business idea and validate it with potential customers. Tweet this quote.

Interviewing 52

Interviewing B2B Marketing Underperforming Technical Team 52