User Pilot

DECEMBER 13, 2023

How do you develop a robust UX strategy? TL;DR UX strategy provides guidance to the UX design team on how to create and improve experiences that satisfy user needs. TL;DR UX strategy provides guidance to the UX design team on how to create and improve experiences that satisfy user needs. This is the main focus of the article.

Strategy 104

Strategy Underperforming Technical Team User Experience SaaS 104

SaaStr

FEBRUARY 13, 2024

How do you build out a Sales Development (SDR) function at your SaaS company? Establishing a baseline for successfully doing outbound with the existing sales team you have is critical before investing in a dedicated SDR function. Start in-network and with the networks of the existing team. The takeaway?

Sales Hiring 168

Sales Hiring Scale Underperforming Technical Team Revenue 168

SaaStr

JUNE 7, 2021

While it can be frightening to think differently, doing so has helped him make Veeva the biggest vertical SaaS success story of all time. If you don’t have tickets, lock in Early Bird pricing today and bring your team! I was a software developer, a product person. Now you have the iconic brand, at least in your verticals.

Sales Hiring 331

Sales Hiring Underperforming Technical Team SaaS Headcount 331

Sales Hacker

DECEMBER 7, 2021

Join us for a candid conversation about leveraging feedback to understand your internal brand. What your internal brand is. Building your internal brand [20:19]. I’ve seen a lot of SaaS market growth from the days when Larry Ellison said the cloud was like fiction. powered by Sounder. What You’ll Learn.

Branding 80

Branding Technical Review Underperforming Technical Team Sales Hiring 80

User Pilot

OCTOBER 30, 2022

Curious about customer experience improvement and how to get started for your brand? In this article, you’ll discover: Why the customer experience is key to customer retention and driving business growth, especially for SaaS companies. Delivery: Prioritize speed and quality as you deliver on brand promises. Involve your team.

Scale 97

Scale SaaS Underperforming Technical Team Systems Review 97

SaaStr

OCTOBER 30, 2021

Gorgias is the leading contact center for e-commerce and it’s been a fun one to track at SaaS, from 1,000 to 3,000 to now 7,000 customers. A mentor of mine suggested that I reframe my search to seek out companies that I would invest in, instead of the other way around. He told me, you can invest time, talent, or treasure.

Scale 265

Scale Sales Hiring Sales SMB 265

User Pilot

JANUARY 31, 2023

In SaaS, you can grow your revenue only if your churn rate is low, so retaining at-risk customers is crucial. The main factors contributing to at-risk customers include poor onboarding process , lack of product value perception, lousy customer support, unfixed bugs, and no learning materials, resource center, and FAQs.

Churn 98

Churn Underperforming Technical Team SaaS Payments Payment Solutions 98

Audacix

AUGUST 17, 2022

As someone in charge of SaaS business you're probably being constantly reminded of the need to focus on continuous application security, but making this happen is not an easy task. You see, gaining customers' trust is crucial to a SaaS business's success because it directly affects revenue.

DevOps as a Service 52

DevOps as a Service Underperforming Technical Team SaaS Cybersecurity 52

User Pilot

JANUARY 10, 2024

User research methods for SaaS: Usability testing User testing User interviews Focus groups Session replays First click testing User feedback surveys Card sorting A/B testing Product analytics Heatmaps Userpilot can help you conduct user experience (UX) research and easily interpret the data. What is user research?

User Experience 105

User Experience Interviewing Underperforming Technical Team SaaS 105

Casey Accidental

OCTOBER 20, 2020

Casey’s first sequencing business models essay talked about the transition from a SaaS business model to marketplace business model, and why it’s so difficult. In Casey’s last essay, he covered the differences between regular SaaS companies and SaaS-like Networks. This essay is a collaboration with Gilad Horev.

Marketplace as a Service 141

Marketplace as a Service Business Model SaaS Payments Payments 141

User Pilot

JANUARY 8, 2024

This is particularly important in SaaS, where the CAC payback period is anything from a few months to over one year. By staying consistent with your SEO efforts , you’ll not only enhance your search rankings but also establish your brand as an authority in your industry and niche. How Clearcalcs improved user activation with Userpilot.

Acquisition 105

Acquisition Strategy Social Media Underperforming Technical Team 105

SaaSOptics

MAY 19, 2022

Not only is it one of the main drivers of revenue growth for early-stage companies, but it’s a primary goal for SaaS businesses across market stages. For subscription-based SaaS businesses, your customer acquisition metrics indicate how effectively you acquire new users via sales, marketing, or a product-led approach like a free trial.

Acquisition 59

Acquisition Scale Strategy Software Review 59

Sales Enablement, SaaS and Growth

MARCH 23, 2020

Companies which don’t use mental models risk unleashing mayhem with poor choices or becoming bloated and bureaucratic by reducing the volume and speed at which decisions are made - both scenarios are undesirable and will impact growth. OKRs are a useful mental model - they make it crystal clear what people and teams should be striving for.

Underperforming Technical Team 213

Underperforming Technical Team Scale Sales Hiring Marketplace as a Service 213

Baremetrics

AUGUST 1, 2021

Acquiring customers for SaaS is a completely different ball game altogether than, say, for the traditional business models (think: eCommerce, for instance). In the SaaS industry, acquiring new leads through short-term marketing promotions will not cut it--which works as a killer strategy for the eCommerce business model.

Acquisition 98

Acquisition Strategy SaaS Underperforming Technical Team 98

Totango

SEPTEMBER 17, 2021

The freemium SaaS model , where you offer limited free use of your product to promote a premium version, has become common in the tech industry. But is it the best way to sell a SaaS product? We’ll take a closer look at what the freemium SaaS model is and what its pros and cons are. What Is the Freemium SaaS Model?

Scale 75

Scale SaaS Underperforming Technical Team Social Media 75

Chart Mogul

JULY 8, 2020

Betty wasn’t a brand mascot or advertising gimmick, she was the embodiment of a brand’s voice. By allowing customers (or users, if you prefer) to interact directly with the Betty Crocker brand voice, General Mills fostered strong brand loyalty and a rich, active community around its products.

Branding 52

Branding Churn Underperforming Technical Team Retention 52

User Pilot

FEBRUARY 10, 2022

Wondering how you can improve the product adoption rate of your SaaS business? Product adoption occurs when users decide to invest in your product to achieve their goals. What is product adoption in SaaS? They move from the trial stage to actually become customers who invest in your product to get desired solutions.

Customer Lifetime Value 98

Customer Lifetime Value SaaS Underperforming Technical Team Software Review 98

ChurnZero

FEBRUARY 21, 2022

Additionally, a customer advisory board can help foster deep relationships with those key customers, fostering them as powerful brand champions. They can also provide insights and impressions on how the brand is perceived overall by the larger market. You can better understand how to market your brand and product.

Underperforming Technical Team 98

Underperforming Technical Team Branding Advertising Retention 98

Totango

JANUARY 26, 2021

For example, if you sell a subscription SaaS product, a simple procedure for calculating your monthly churn rate would be: Take how many subscribers canceled their subscriptions that month. When you know why customers are leaving you, you can develop appropriate preventive measures. Poor Customer Fit.

Churn 89

Churn Retention Underperforming Technical Team Technical Review 89

Stax

JANUARY 8, 2024

For SaaS companies, becoming a payment facilitator (or PayFac) offers a ton of advantages—including but not limited to—boosting retention and profitability while exercising greater control over the customer experience. Reputational risks Risks associated with things like data breaches, poor customer service, company controversies, etc.

Merchant Services 88

Merchant Services Payfac Payment Services SaaS Payments 88

OPEXEngine

AUGUST 31, 2021

And while the concept has been around for years, for most of that time, tech debt was primarily the concern of product and engineering teams. They’re also increasingly holding their teams accountable to manage it appropriately. To be clear, every company accumulates a certain amount of tech debt over time. Why tech debt matters.

Technical Review 52

Technical Review Underperforming Technical Team Software Review Scale 52

OPEXEngine

AUGUST 31, 2021

And while the concept has been around for years, for most of that time, tech debt was primarily the concern of product and engineering teams. They’re also increasingly holding their teams accountable to manage it appropriately. To be clear, every company accumulates a certain amount of tech debt over time. Why tech debt matters.

Technical Review 52

Technical Review Underperforming Technical Team Software Review Scale 52

Intercom, Inc.

NOVEMBER 3, 2022

Scaling a support team is challenging enough as it is. You’re investing resources in hiring and training the right people, tracking different metrics at different stages, adding more and more complexity with each increase in headcount, use cases, and customers. For Natasha, the answer is a resounding yes.

Scale 206

Scale Outsourcing Services Software Sales Hiring 206

Unbounce

AUGUST 29, 2019

For better or worse, they have completely taken over the visual identities of many high-profile SaaS brands. How did all of these brands decide to use this style at the exact same time? And doesn’t this go against the very idea of positioning your brand as something different? what gives? Thanks, Brad!). It’s in our DNA.

Trends 111

Trends Software Review Development Team Review Technical Review 111

SaaStr

JULY 25, 2021

They talked about product adoption, sales alignment, freemium models and lessons they have learned throughout their successful SaaS careers. You can have the great product and a great team, but the market of small or very niche. And then what’s your unique advantage as a company, as the team? That fundraising is easier.

Sales Recruiting 252

Sales Recruiting Sales Hiring Scale VP of Engineering 252

User Pilot

APRIL 19, 2024

You will learn effective techniques for collecting and analyzing data , with practical tips on applying your findings to benefit your SaaS. Applying insights from market research to product development and marketing strategies can significantly enhance business growth. These choices can make or break your SaaS company.

Market Research 52

Market Research Sales Recruiting Marketing Underperforming Technical Team 52

User Pilot

SEPTEMBER 4, 2023

In today's PLG-driven world, SaaS companies must deliver seamless customer experiences to survive and thrive. Customer journey optimization refers to the strategic process of analyzing and enhancing a customer's entire experience with a brand. When implemented effectively, it transforms businesses.

Social Media 98

Social Media Underperforming Technical Team Technical Review Customer Lifetime Value 98

FastSpring

DECEMBER 8, 2022

Highlights from Our Conversation Where Should SaaS Companies Localize [2 min clip] David walked through a step-by-step process to assess where SaaS and software companies should consider localizing. I’m EJ Brown, Senior Content Strategist at FastSpring, we help SaaS and software companies scale around the world.

Payment Methods 78

Payment Methods Payment Solutions SaaS Payments Software Review 78

User Pilot

MARCH 26, 2024

To make your life a little bit easier and help you choose the best digital analytics tool for your SaaS, we’ve produced a guide of 15 excellent analytics platforms available on the market in 2024. The path analysis tool in Userpilot enables teams to analyze user behavior by observing the entire customer journey users take inside the product.

Artificial Intelligence 52

Artificial Intelligence SaaS Payments Payment Solutions Payment Services 52

User Pilot

MARCH 26, 2024

To make your life a little bit easier and help you choose the best digital analytics tool for your SaaS, we’ve produced a guide of 15 excellent analytics platforms available on the market in 2024. The path analysis tool in Userpilot enables teams to analyze user behavior by observing the entire customer journey users take inside the product.

Artificial Intelligence 52

Artificial Intelligence SaaS Payments Payment Solutions Payment Services 52

User Pilot

MARCH 26, 2024

To make your life a little bit easier and help you choose the best digital analytics tool for your SaaS, we’ve produced a guide of 15 excellent analytics platforms available on the market in 2024. The path analysis tool in Userpilot enables teams to analyze user behavior by observing the entire customer journey users take inside the product.

Artificial Intelligence 52

Artificial Intelligence SaaS Payments Payment Solutions Payment Services 52

User Pilot

MARCH 26, 2024

To make your life a little bit easier and help you choose the best digital analytics tool for your SaaS, we’ve produced a guide of 15 excellent analytics platforms available on the market in 2024. The path analysis tool in Userpilot enables teams to analyze user behavior by observing the entire customer journey users take inside the product.

Artificial Intelligence 52

Artificial Intelligence SaaS Payments Payment Solutions Payment Services 52

User Pilot

MARCH 26, 2024

To make your life a little bit easier and help you choose the best digital analytics tool for your SaaS, we’ve produced a guide of 15 excellent analytics platforms available on the market in 2024. The path analysis tool in Userpilot enables teams to analyze user behavior by observing the entire customer journey users take inside the product.

Artificial Intelligence 52

Artificial Intelligence SaaS Payments Payment Solutions Payment Services 52

Audacix

JULY 28, 2022

Application security is seldom considered during the ideation phase of web application development - unless the development team has previously been hacked and survived to tell the tale. The most secure web applications use best practice security features throughout the software development lifecycle. Great question.

Cybersecurity 52

Cybersecurity Underperforming Technical Team AWS Scale 52

SmartKarrot

FEBRUARY 1, 2022

The struggle to convince your senior leadership team to invest in customer experience has always been there for decades. So, what is the best way to convince the core leadership to invest in customer experience? Quantifying returns on CX investments. Several CX experts have themselves struggled in this endeavor.

Leadership 21

Leadership Underperforming Technical Team Investment Scale 21

Frontegg

DECEMBER 2, 2021

In addition, we are excited to welcome our new partners – the visionary team from Insight Partners, led by Praveen Akkiraju, Daniel Aronovitz, and Jeff Horring. Additionally, our diversity-first team has grown to more than 30 top-notch talents (you are an incredible team of people, each and every one of you!)and

Underperforming Technical Team 93

Underperforming Technical Team Sales Hiring DevOps as a Service Scale 93

FastSpring

APRIL 13, 2023

From leading sales at Zillow to brand strategy at Tumblr to revenue at FiscalNote (a global policy platform), Justin Scott started noticing a trend. Thanks to massive technological advances happening in big data and AI, Justin saw new possibilities for improved user experiences with a brand. What are the values of the brand?

Payment Methods 142

Payment Methods Marketing Payments SaaS Payments 142