SaaStr

NOVEMBER 3, 2023

Leading Public Cloud Company: “We got 110 qualified opportunities and converted 40 to sign-up for our offer. ” Scale-Up in Revenue: “Annual influenced 30 opportunities in our pipeline. Just great for branding, awareness, and ICP.” Leading Cloud Provider #2: “We’ve renewed for the 6th time.

Scale 222

Scale Payments Payment Services Payment Solutions 222

SaaStr

MARCH 2, 2023

Hook accurately predicts revenue growth from your customers. We use data science to identify your highest-value customers, how to keep them and maximize revenue. Ready to start boosting revenue? Offer new insights to your users and let them take action immediately, right within your own application!

Scale 213

Scale Technical Review Software Review Machine Learning 213

SaaStr

APRIL 5, 2023

All in the Cloud! Revenue Down 1%, More and More Reliant on Services as Part of their Enterprise Customer Base. As a result, services is growing as a percent of revenue, driving down gross margins. #2. About 30% of their Revenue from Outside U.S. And the second was LivePerson, to handle chat and support.

Scale 244

Scale AI Scaling Enterprise 244

SaaStr

FEBRUARY 13, 2021

Its definitely at least a Cloud infrastructure and applications company for SMBs: And its also a great case study of learning how to sell and market to SMBs at scale. At $4B of revenue of scale. in free-cash flow from its $4B in revenue. SMB growth in Cloud and SaaS is still going strong! SaaS is profitable at scale.

SMB 298

SMB Cloud Scaling Investment 298

SaaStr

DECEMBER 11, 2020

And with nearly 70% of global revenue for ISVs currently derived from third-party channel sales , no other approach to distribution ensures the exposure and revenue of the channel. These include product offering, scalable fulfilment, revenue operations, sales and marketing enablement, partner ecosystem and team culture.

Scale 278

Scale Scaling Marketplace as a Service Cloud 278

Payrix

JANUARY 30, 2024

Their cloud-based software suite supports donor engagement, member management, event planning, volunteer tracking and more, allowing their clients to put focus back into doing good. Before consolidating with Payrix and creating Neon Pay, the organization was far from fully realizing the revenue potential of payment monetization.

Payments 130

Payments Merchant Services Payment Solutions Payment Services 130

SaaStr

NOVEMBER 25, 2022

Atlassian’s Chief Revenue Officer, Cameron Deatsch, walks us through how Atlassian grew over the course of 20 years and became one of the most successful startups today. They have grown to over $3 billion in revenue while keeping sales and marketing spending under 15% of revenue for all 20 years they’ve been in business.

Scale 223

Scale Scaling Marketplace as a Service Entrepreneurship 223

SaaStr

DECEMBER 1, 2022

Every day, billions of people around the world connect with their favorite brands to shop online, play the latest video games, log into mobile banking apps, learn remotely, share videos with friends, and so much more. At the 9th ever SaaStr Annual, ~200 of the best and hottest companies on earth will go BIG as partners/sponsors.

Merchant Services 237

Merchant Services Payment Solutions SaaS Payments Payments 237

Sales Hacker

DECEMBER 7, 2021

Join us for a candid conversation about leveraging feedback to understand your internal brand. What your internal brand is. Building your internal brand [20:19]. The first is Outreach , the first and only engagement and intelligence platform built by revenue innovators for revenue innovators. Look at your brand.

Branding 79

Branding Technical Review Underperforming Technical Team Sales Hiring 79

SaaStr

JANUARY 11, 2024

Because company data now lives in a constellation of cloud applications, this data is not readily accessible for data scientists or analysts, nor is it easily presentable in critical business applications used for decision-making. They eventually gave way to, at the time, no-name brands like Google, Amazon, and Salesforce.com.

Technical Review 272

Technical Review Scale Management Sales Hiring 272

SaaStr

MARCH 14, 2021

No way we can add that much more revenue this year. How can we add as much or more revenue this year than every past year put together? And if all SaaS markets are bigger, if every segment of business is moving more and more to the cloud … then even if the Law of Large Numbers is true for you … it should be true later.

Scale 269

Scale Branding Churn Pricing 269

SaaStr

JUNE 15, 2020

So maybe keep hiring in Europe if you have 15%+ of your revenue there. Brands matter more. But your brand can. Brand matters more than ever. The Cloud leaders are growing faster than ever. Paying sales and revenue professionals in SF far more than the rest of the country may be over. Encourage that.

Sales Hiring 348

Sales Hiring Enterprise Branding Cloud 348

SaaStr

JANUARY 13, 2021

SEO and brand continue to work at scale. A vivid reminder that investment in content and brand pay dividends … forever. A long path to multi-product revenue streams, but today, 40% of revenue not from Jira+Confluence — and that’s growing. Channel partners drive 63% of revenue (!).

VP of Engineering 252

VP of Engineering Scale Enterprise Branding 252

SaaStr

NOVEMBER 7, 2021

From 6x-25x Revenues. Top Videos This Week: #1 “State of the Cloud 2021 with Bessemer Venture Partners” Folks just keep watching this one from 2021 Annual! #2: What were folks most reading and watching on SaaStr this week? Top Blog Posts This Week: What’s Your SaaS Startup Worth? Yes, That’s a Wide Range).

Scale 219

Scale Cloud Startup Scaling 219

SaaStr

JANUARY 5, 2022

In 2015, SaaS cloud-based content management tool Box went public. We restructured all of our messaging around our Content Cloud to create a simplified go-to-market message that says what it does, and does what it says. At Box, we’ve found a lot of success in getting customers to adopt new features within Content Cloud.

Scale 261

Scale Scaling Sales Hiring Software Review 261

SaaStr

JULY 29, 2021

SalesLoft’s Sales Engagement Cloud Ecosystem will highlight key brands supporting sales and support teams, while providing a sample of SalesLoft’s partnering power from their over 100 integrations that exist within their App Directory. SaaStr is the world’s largest community of SaaS executives, founders and entrepreneurs.

Scale 250

Scale Cloud Government B2B 250

User Pilot

MAY 1, 2024

Building a community is no walk in the park, but creating a brand community around your product can be easy and even fulfilling as long as you stay focused on your goals. Successful brand communities are the ultimate goal, offering valuable insights and fostering customer loyalty.

Branding 74

Branding Social Media Acquisition Advertising 74

SaaStr

JUNE 21, 2020

4: “Brand Demand: Creating Clarity and Driving Growth Amidst Uncertainty with Microsoft for Startups” We don’t think enough about brand. Fast forward just a few years, and now we are in the Age of Decacorns for SaaS and Cloud. #6: We should think more about it. It’s enduring. #5:

Scale 245

Scale PayPal Cloud Startup 245

SaaStr

AUGUST 29, 2022

10.000 SaaS CEOs, Founders, Revenue Leaders, and VCs will join us for 3 days of tactical content, networking, and epic evening events when the Cloud comes to San Mateo. Scaling Revenue in 2022: What’s the Same and What’s Different? If you haven’t already, sign up here for tickets before we sell out.

Scale 244

Scale Sales Hiring Marketplace as a Service B2B 244

SaaStr

NOVEMBER 24, 2021

However, even the savviest entrepreneurs might be unaware of some of the blind spots that could be costing revenue. . Says Roberge, “We’re using a sales comp plan that was invented in the 1980s, and it’s causing our customers to utilize their licenses at a lower rate, and it’s causing revenue contraction.”. When should you scale?

Sales Hiring 189

Sales Hiring Scale Compensation Sales 189

SaaStr

NOVEMBER 23, 2021

In the BVP Cloud 100 … 25% of them were growing more than 100% in ARR. That is the difference in the cloud. And when you think about compounding –– assuming these have NRRs north of 100 –– that means they’re all going to hit a billion in revenue. The top quartile is growing triple digits at $100 million.

Cloud 254

Cloud Investment Scaling SaaS 254

SaaStr

NOVEMBER 1, 2022

Sequoia Capital’s India arm put together a terrific summary of all their learnings about SaaS and Cloud from SaaStr Annual this year. The promise of SaaS was healthy profitability at scale and yet we see companies with hundreds of millions of dollars in revenue burning cash. To attract A talent, one needs to build an A brand.

Scale 214

Scale Sales Hiring Cybersecurity Underperforming Technical Team 214

SaaStr

SEPTEMBER 22, 2022

At SaaStr Annual 2022, Mailchimp Co-Founder Ben Chestnut sat down with SaaStr Founder Jason Lemkin to answer questions about the two-decade journey to $1 billion in annual recurring revenue (ARR). The Brand, the Breaking Point, and the Bootstrapping. In 2000, everything was unbundling from desktops…and going to the cloud.

SMB 188

SMB Entertainment Acquisition Branding 188

SaaStr

JUNE 6, 2021

“12 Key Levers of SaaS Success with David Skok” Another SaaStr Classic, and David is also coming back for a brand new MasterClass at SaaStr Annual!! ThoughtSpot’s CEO was previously the CRO at Nutanix, and scaling revenue is his passion. Grab tickets here. #4. Bottoms up or Top Down selling?

New CTO 175

New CTO CTO Cloud Enterprise 175

Tom Tunguz

OCTOBER 19, 2014

Of the ten most important metrics on a startup’s financial statements , revenue might seem to be the most important. Let’s first define gross margin: Gross margin = (Revenue - Cost of Goods Sold) / Revenue. But it isn’t. Imagine two startups, both selling products at $1M price points.

Metrics 139

Metrics Startup Revenue Scale 139

SaaStr

DECEMBER 6, 2021

For PagerDuty, ours were winning enterprise deals and becoming a $1 billion revenue SaaS company. Before going public, PagerDuty landed on tailwinds like cloud adoption and migration, DevOps transformation, and digital acceleration (formerly digital transformation). Think hard about what you want your next milestones to be.

DevOps as a Service 231

DevOps as a Service Scale Cloud Interviewing 231

SaaStr

SEPTEMBER 17, 2021

50% of Vimeo’s revenue is international. Even if The Short-Term Revenue is Zero. Vimeo’s recent partnership with Asana creates zero direct revenue for Vimeo. Vimeo wants to own those partnerships and relationships, even if it takes years to generate any material revenue. #4. But that moat can be brand, #9.

Enterprise 233

Enterprise Scale Sales Hiring Headcount 233

How To Buy Saas

MAY 2, 2024

It also helps brands market products and services on other channels like Facebook and Instagram by running CTW ads. Offers advanced WhatsApp marketing campaign analytics to track conversion and revenue earned. If these limitations do not suit your brand well, then worry not. Offers a built-in image editor.

Engagement 40

Engagement Payments Payment Solutions Payment Methods 40

FastSpring

MARCH 16, 2023

MapTiler has seen significant growth in revenue in countries with active affiliate partnerships. Learn more about how you can gain access to a network of 10K+ global affiliate partner s and increase revenue in new markets. This will make your partners’ jobs a lot easier.

Payment Methods 144

Payment Methods Payments SaaS Payments Social Media 144

SaaStr

JUNE 29, 2023

Many net-new purchases are for data security, compliance, risk management, and AI-powered tools.

VP of Engineering 240

VP of Engineering Trends Cybersecurity Sales Hiring 240

SaaStr

JANUARY 26, 2020

That’s the best way for your brand to win, at least if you have a broad-based product like Box (or Adobe Sign or Slack or Zoom). If marketing has a revenue goal from self-service (and hopefully they do), they’ll often want to increase the “choke” I.e., limit how much the free product can be used, or how long.

Cloud 275

Cloud Revenue Branding Sales 275

SaaStr

JUNE 5, 2020

It’s hard to imagine a world where analysis didn’t understand recurring, subscription based revenue for technology products. 2004-2010 marked the early days of SaaS where the model was still risky, and cloud providers were competing hard with their on-prem predecessors. . The SKYY First Trust Cloud Computing ETF has grown to $3.3

Venture Capital 220

Venture Capital Technical Review SaaS Scale 220

SaaStr

MAY 13, 2021

As the number of Cloud and SaaS IPOs increase, each one becomes a little case study. It took Squarespace 5 years to get to material revenue. Well, VC funds typically last 10-15 years, but do all or most of their brand new investments the first 2-4 years. We’ve looked at many of them in our 5 Interesting Learnings series.

Cloud 180

Cloud Investment Branding Revenue 180

SaaStr

AUGUST 9, 2019

What ratio of revenue is healthy for professional services to account for? Eyal and Megan host a fireside chat between Google Cloud and Zenoss, a leader in software-defined IT operations. I thought CRM, in the cloud, et cetera, was never going to be anything. What sort of terms make them less beneficial for the vendor? *

SaaS Payments 132

SaaS Payments Cloud Technical Review Scale 132

SaaStr

JANUARY 6, 2021

Swagup , a SaaS startup streamlining swag creation and distribution for brands, is looking for a veteran sales leader to accelerate their growth. InEvent , a virtual and hybrid events platform, is looking for a VP of Sales to bring their cloud-based products to the emergent hybrid event market. More on this opportunity here.

Sales Hiring 322

Sales Hiring Scale Payment Solutions Payments 322

SaaStr

JUNE 7, 2021

Today, Veeva is at $45B Cloud juggernaut dominating pharma and life science Cloud applications. We’re building the industry cloud for life sciences, so our customers are people like Pfizer and Novartis, etc., We provide a variety of cloud solutions for them. That makes up about 35 percent of our revenue now.

Sales Hiring 333

Sales Hiring Underperforming Technical Team SaaS Headcount 333

SaaStr

JANUARY 7, 2021

These 25 episodes dive into extremely important topics including how to build a B2B revenue model engineered for rapid growth, how to take care of your team in times of turmoil, and more. Roger Scott, CCO at New Relic, has seen first hand the importance of customer relationships in effectively scaling your product and revenue.

Scale 245

Scale Sales Hiring Scaling B2B 245