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Klaviyo: Benchmarking the S-1 Data

Clouded Judgement

There’s a lot of info to digest, so in the sections below I’ll try and pull out the relevant financial information and benchmark it against current cloud businesses. Our subscription plans are tiered based on the number of active consumer profiles stored on our platform and the number of emails and SMS messages sent.

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A New Way To Tell if a Company Is Truly Product-Led

OpenView Labs

In OpenView’s 2020 SaaS benchmarks , we pointed out that public markets were starting to take notice of product-led companies. Like OpenView’s coverage of SaaS metrics and benchmarks? Please consider participating in our 2021 Financial and Operating Benchmarks Survey —now open! products each, up from 1.90 and now adopting 4.4

Scale 98
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Average churn rate for SaaS: What is a good churn rate?

ProfitWell

Why is it so hard to define an average churn rate—and what does that mean for your subscription business? Zuora’s 2019 Subscription Economy Index reports average customer churn rates across a number of different industries, ranging from Business Services on the low end (16.2% Let’s find out. What is the average churn rate?

Churn 55
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Shep Hyken on fostering the cult of the customer

Intercom, Inc.

Many view memberships and subscriptions as the model of the future. There were a bunch of little kids screaming, and I entertained them for about 45 minutes. I had entertained, so I was comfortable in front of people. Companies like Apple and Amazon are setting benchmarks that are pretty high for a lot of people.

Airlines 164
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RevOps and Pricing with Robert Cortese of SolarWinds

ProfitWell

Although it’s been a while since Robert was a part of the Disney family, I wanted to hear his thoughts on Disney’s latest and greatest venture in subscription. He expresses that technology and the subscription revolution have changed things completely. Are we affordable, or are we premium?”. How did Robert get to where he is today?

Pricing 52
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15+ Tips to Grow On YouTube Shorts

Buffer Resources

Now, while thumbnails don’t appear on the Shorts tab, they do show up in: ​​The Shorts section on your YouTube channel Videos on the subscriptions tab Recommended videos on YouTube’s homepage YouTube search results So if you want the maximum number of views, don’t overlook the power of thumbnails.

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SaaStr Podcasts for the Week with Domo and Gorgias — April 24, 2020

SaaStr

Prior to their IPO, Domo raised funding from the likes of Benchmark, Founders Fund, a16, Greylock and IVP to name a few. And prior to their IPO, Domo raised funding from some of the best in the business including Benchmark, Founders Fund, Andreessen Horowitz, Greylock, and IVP, to name a few. And the stock popped. So, it was great.

Scale 209