SaaStr

MARCH 24, 2021

You need to build on that leadership, that unicorn valuation — and that brand. Brands matter in SaaS and B2B as well as B2C. It’s a space that used to seem niche and sleepy but has exploded the last few years. Yet, there is a lot of competition, and the space is still emerging and new. Features are one way.

Scale 218

Scale Social Media B2C Leadership 218

SaaStr

JULY 27, 2022

If a SaaS business hopes to win over the SMB market successfully, it will need a precise GTM approach. As Zocchetto said, “It’s very important –– sales hiring planning –– because in a self-driven SaaS business model, it’s what drives growth.”. Secret 5: Build a B2C Rather Than a B2B Marketing Engine.

SMB 196

SMB Sales Hiring Scale B2C 196

SaaStr

AUGUST 17, 2022

That instant gratification from B2C now applies to us in B2B.” – Bill Binch. SaaS exists in an evolving world. Whereas SaaS used to require referrals to grow, self-service makes the product’s spread easier. New product-led techniques that drive high-growth. Less human involvement. Self-service model. Product tour.

Sales Hiring 203

Sales Hiring Sales SaaS B2C 203

FastSpring

SEPTEMBER 16, 2022

In our first post about our online community , we mentioned launching the Global SaaS Leaders Slack group because we saw a need for the kind of software-and-SaaS-focused community we’d want to be a part of. Our Guiding Principle: Our Software and SaaS Community Must Be Good for You in Order for It to Succeed.

SaaS Payments 145

SaaS Payments Payment Solutions Merchant Services Software Review 145

OpenView Labs

JULY 6, 2021

The way that people make buying decisions for SaaS follows a relatively predictable pattern. They hire more people to own the function, start experiencing workflow or process issues, and eventually someone is tasked with finding a SaaS solution to alleviate the pains everyone’s experiencing. One person builds out a new function.

Content Marketing 95

Content Marketing Revenue Strategy Marketing 95

Chart Mogul

SEPTEMBER 24, 2020

Unsurprisingly, many of those rotated around the best ways SaaS companies can grow their MRR. MRR is the scoreboard where you can rank how you are doing compared to other SaaS companies. Most SaaS CEOs that I meet are obsessed with their MRR, but many don’t think about all of the levers available to them in growing MRR.

B2C 97

B2C Churn Metrics Pricing 97

Sales Hacker

MAY 6, 2021

From B2C consumer-focused tech to the next B2B enterprise cloud giants, B2B, and B2C technology companies are springing up left and right and sprinting toward multi-billion dollar valuations (whether on the private or public markets) faster than ever. Hands-on coaching of sales leadership and individual contributors.

VP of Engineering 95

VP of Engineering Sales Hiring Sales Recruiting Sales 95

ChurnZero

JANUARY 4, 2024

New technologies, best practices, and strategies, combined with an industry-wide drive for sustainable, profitable growth, have made CS teams the revenue-building stars of every SaaS organization. Browse these insightful guides on customer success leadership, strategy and best practices.

Customer Success 52

Customer Success Trends Sales Hiring Artificial Intelligence 52

Chart Mogul

SEPTEMBER 24, 2020

Unsurprisingly, many of those rotated around the best ways SaaS companies can grow their MRR. MRR is the scoreboard where you can rank how you are doing compared to other SaaS companies. Most SaaS CEOs that I meet are obsessed with their MRR, but many don’t think about all of the levers available to them in growing MRR.

B2C 52

B2C Churn Metrics Pricing 52

ChurnZero

OCTOBER 1, 2022

Q: Is there a difference in CSQL growth with B2B and B2C customers? There’s starting to be this sense of maybe we need Customer Success for B2C. My p ersonal professional opi nion is that most B2C companies don’t actually require much in the way of Customer Success unless they’re B2B2C.

Scale 97

Scale Customer Success Revenue Retention 97

ChurnZero

JANUARY 28, 2020

For SaaS Customer Success teams whose performance is rated on creating new value to continuously improve customer outcomes, not evolving is not an option. That’s why we created this guide on selling Customer Success Software to the C-Suite to arm you with: Ways to overcome the 13 most common leadership objections.

Software Review 64

Software Review B2C Onboarding Churn 64

SaaStr

MAY 1, 2020

As for Navin, under his leadership Mayfield has raised over $2.2Bn in new funds and he has backed some of the best of the last decade including Poshmark, Lyft, Hashicorp, CloudGenix and more. How does Navin foresee the B2C landscape to be impacted? Harry Stebbings: As for Navin, under his leadership Mayfield has raised over $2.2

B2C 174

B2C Investment B2B Leadership 174

Sales Hacker

JANUARY 18, 2018

SaaStr is the SaaS event to attend. Each year it brings together thousands of SaaS Founders, VCs and Execs. Whether you’re in sales leadership, sales development, sales ops or account management—Rainmaker has something for you. Conference focuses on sales leadership. For that, one event stands out. Rainmaker 2018.

Scale 87

Scale Sales Leadership B2C 87

OpenView Labs

MARCH 8, 2021

Those with experience in both B2B and B2C sales know that B2B is a lot tougher—the deals are bigger, there’s often more than one decision-maker, and the competition is intense. And that’s exactly why we’ve put together this list of the best resources around SaaS and B2B sales. What’s your biggest weakness?

Sales Hiring 80

Sales Hiring Scale Sales Recruiting B2B 80

Kellblog

JANUARY 30, 2021

I certainly didn’t have “global pandemic” on my 2020 bingo card and, even if I somehow did, I would never have coupled that with “booming stock market” and median SaaS price/revenue multiples in the 15x range. Leadership matters. 2020 was the kind of year that would make anyone in the predictions business more than a little gun shy.

Technical Review 143

Technical Review Payment Services Payments AI Search 143

ChurnZero

FEBRUARY 1, 2019

Chris’ experience also includes leadership roles at Mercury Interactive, Gemstar-TV Guide, and Allibra Incorporated, where he played a transformation role building Cloud strategy and preparing the company for the leap to SaaS. She originally joined TapInfleunce as Vice President of Sales and oversaw annual SaaS revenue growth of 204%.

VP of Engineering 53

VP of Engineering Customer Success Scale Marketplace as a Service 53

OPEXEngine

JANUARY 18, 2022

We just used them for our B2C product,” Tillmann said. “We And those priorities require conversations across the leadership team. Watch our On-Demand Webinar: SaaS Financial Planning: Forecasting and financial modeling in the midst of the unbelievable current and future uncertainty. Found this topic to be interesting?

SaaS Payments 52

SaaS Payments Scale Strategy Payment Services 52

Sales Hacker

JULY 24, 2019

Women Sales Pros is actively working with companies to attract, hire, and retain more women in their sales teams and sales leadership roles. Lori: WSP supports, champions, and talks up EVERY group and organization, working toward more women in sales and sales leadership. Women in Revenue. Gals and SALS. Women Sales Pros.

Sales Hiring 75

Sales Hiring Sales Recruiting Revenue Sales 75

Sales Hacker

JUNE 20, 2018

She’s a veteran sales leader and has experience selling everything from SaaS to virtualization, storage, and networking. During her 18-year sales career, she’s held sales leadership positions at Andreessen Horowitz, VMware, Coverity, Meraki, CORAID, and Inktomi. Welcome, Jaimie to the Sales Hacker podcast!

Scale 82

Scale Sales Hiring SMB Interviewing 82

SaaStr

SEPTEMBER 15, 2023

Freshworks is a successful public SaaS company that has a humble beginning in the small town of Chennai, India. Big Bet #2: Find Tomorrow’s Great Anglers — Hire Talent With A Learning Mindset In 2010 and 2011, San Francisco was the place for SaaS talent. It helped them get funding in the first round. Why is this important?

Sales Hiring 238

Sales Hiring Scale SMB AI 238

SaaStr

AUGUST 12, 2022

I think it’s a challenge to folks that think we are in some sort of terrible downturn for SaaS and cloud. While Azure and Google Cloud grew at record rates, Shopify for example, its SaaS business only grew 10% last quarter. So clearly there are areas of our economy that are slow growing and B2C has its challenges.

Scale 201

Scale SaaS Payments Scaling SaaS 201

SmartKarrot

MARCH 9, 2022

In recent times, there has been a growing emphasis on adopting a product-led approach, especially in the Software-as-a-Service (SaaS) market. Slack never advertised itself via blogs or YouTube ads, rather, the SaaS product was made available for free so users would understand it themselves. Like what you are reading? contact-form-7].

Scale 10

Scale Sales Hiring Sales B2C 10

SaaStr

JUNE 24, 2020

Where does Julie see many going wrong when investing heavily into thought leadership and content marketing? So tell me, in terms of your entrance into the world of SaaS, how did you make your entrance into the world of SaaS, and how did you come to be CMO at PagerDuty today? Harry Stebbings.

Scale 284

Scale Content Marketing B2C Sales Hiring 284

SaaStr

DECEMBER 31, 2019

With the complexity of multiple stakeholders and the increasing purchasing influence of end users, the bar is higher than ever for enterprise UX as companies pioneer business models beyond traditional SaaS. So if you have a SaaS business, your survival depends on renewals. Want to see more content like this? Ciara : Yeah.

Enterprise 132

Enterprise Underperforming Technical Team Scale B2B 132

SaaStr

MARCH 26, 2024

In it, we cover the SaaS community’s most pressing questions about Artificial Intelligence (AI), pricing, efficiency, and funding. It’s challenging to find super high-quality folks unless you’re in B2C, where customer support is sales. The average public SaaS company is marching toward $400k in revenue per employee.

AI 238

AI Pricing Artificial Intelligence Scale 238

SmartKarrot

MARCH 8, 2022

Her portfolio is gilded with leadership roles like board director, investor, COO, and P&L owner. A star in the world of Customer Success, Amarachi Ogueji is known for her exceptional skills in retaining B2B and B2C SaaS clients. Her diverse yet unique skills include customer life cycle optimization from pre-sales.

VP of Engineering 21

VP of Engineering Customer Success Scale SaaS Payments 21

Unbounce

JUNE 16, 2020

I think channel distribution is one of the most promising and untapped acquisition channels for SaaS?—?especially especially for SMB SaaS startups. Today, small and medium SaaS businesses are discovering the power of using partners to help sell their products. Why should I build a partner program for my SaaS business?

Outsourcing Services 131

Outsourcing Services Sales Recruiting Scale SaaS 131

SaaStr

DECEMBER 16, 2021

It’s likely that most SaaS leaders can immediately spout off their ARR (Annual Recurring Revenue) –– after all, that’s the key growth metric. SaaS companies must deliver this stellar experience to win in the market. There’s no way around it –– pricing is tough to determine, especially for SaaS. Know Your Business.

Strategy 208

Strategy B2C Scale Payment Features 208

How To Buy Saas

OCTOBER 27, 2023

It doesn’t help that the US SaaS market is incredibly competitive, especially with the evolving technology, customer needs, and new ideas popping up left and right. That’s where SEO agencies for SaaS businesses come in. Clients of NUOPTIMA receive support from professionals in SEO B2B SaaS , content, and technology.

B2B 52

B2B Scale SaaS AI Search 52

SmartKarrot

JUNE 29, 2022

The enterprise customer experience (ECX) is a methodology for streamlining a customer’s experience with a SaaS or enterprise software product. So ECX has significant crossover similarity to B2C but comes with its own set of challenges and priorities. Hold Leaders Accountable for Customer Experience Metrics.

Enterprise 11

Enterprise Social Media B2C B2B 11

SaaStr

MARCH 31, 2020

My focus is SaaS and my job is to create a defensible go-to market moat, right? And when you look at I’d say the challenge that we have here is that the CAC has grown, year after year both on B2B and B2C, right? My focus is only revenue. That is not a good strategy. That is not what your VC wants. Other questions?

Scale 132

Scale Scaling Sales Hiring Engineering 132

Sales Hacker

DECEMBER 1, 2020

Jake Sorofman: MetaCX is really a way for suppliers in this case, B2B SaaS companies, digital enterprises, to better align with their buyers around a shared definition of value. And it’s a combination of B2B SaaS companies and digital enterprises that tend to be like IOT companies or the digital side of some traditional enterprise.

VP of Engineering 63

VP of Engineering Branding Scale Marketing 63

SaaStr

SEPTEMBER 27, 2019

In Today’s Episode We Discuss: * How Ryan made his way into the world of SaaS from Sydney, Australia and came to be one of the world’s leading CMOs with G2 today. So how did you make your way from the wonderful world of Australia, to become one of the leading CMOs in SaaS today with G2? Pssst Loving our podcast content?

Sales Hiring 127

Sales Hiring Sales Recruiting Scale Software Review 127

Sales Hacker

NOVEMBER 3, 2020

No one ever claims to be the smartest in the room, and with each discussion, our members and leadership alike are growing. ”. Over the years, she’s worked inbound, outbound, and managed BDR teams at multiple B2B SaaS companies. It seriously feels like ONE big family, and I love how vulnerable and eager to learn our family members are.

Scale 113

Scale Sales Recruiting Sales Hiring Sales 113

SaaStr

AUGUST 19, 2022

But maybe in SaaS and B2B things are pretty good. This morning, a pretty slow growing player, Ping Identity, slow to move to SaaS, slow to move to the cloud, struggled in some ways to compete with Okta and others, was acquired for 2.3 Michiel Rauws (@michielrauws2): So, my question is, we’ve been scaling our SaaS business.

Scale 215

Scale Sales Hiring Scaling VP of Engineering 215

Incredo

NOVEMBER 1, 2019

Do you want to grow your SaaS sales team and improve your processes? maintain healthy atmosphere in your Smarketing team, make smart choices regarding your SaaS sales model, strategy, pricing, . better understand Inbound, and learn about major tactics that you can implement, master your SaaS pricing page and increase your conversions.

SaaS Payments 157

SaaS Payments Payment Methods Sales Recruiting Sales Hiring 157

Sales Hacker

OCTOBER 7, 2021

Bringing Sales & Leadership with Heart and Ladies Happy Hour to the sales community. I went through a VP of Sales Program with SaaSy Sales Leadership — the moment I realized I didn’t want to be a VP of Sales. are just as critical as understanding the fundamental SaaS metrics such as LTV/CAC, payback, etc.

Scale 130

Scale Sales Recruiting Sales Hiring VP of Engineering 130