Neil Patel

SEPTEMBER 8, 2021

E-commerce is the future, but it isn’t just for B2C. B2B brands are finding huge success in the digital marketplace industry and everyone wants a piece of the pie. Globally, B2B marketplaces make up a $31 billion market. While competition is intense in the mainstream, niche B2B marketplaces are showing real promise.

Marketplace as a Service 136

Marketplace as a Service Merchant Services B2B Construction 136

User Pilot

MARCH 20, 2024

The open-source model creates revenue by charging for beyond-the-basics services. You might sell your software for a one-time fee, offer it through a subscription model, or even bundle it with other products or services. The product model monetizes user-generated data for targeted marketing , creating revenue without direct charges.

Software 59

Software Revenue Strategy Advertising 59

Sales Hacker

APRIL 1, 2021

While that can feel like a B2C trend, your B2B shoppers and targets are doing much the same thing. McKinsey notes that B2B decision-makers are pushing to e-commerce and e-commerce-like sales cycles, and up to 80% prefer either digital self-service tools or to contact teams remotely. The future of this space is digital and streamlined.

Outsourcing Services 67

Outsourcing Services Payment Services SaaS Payments Transportation 67

OpenView Labs

JANUARY 5, 2021

Together, they discuss the changing trends in B2B (and B2C) tech-driven products and services in the marketplace. What to expect: SXSW (South by Southwest) attracts key industry players in business, tech, education, music, and entertainment. Topics are organized into three tracks: Interactive, Film, and Music. Where: Online.

SaaS 83

SaaS Blockchain Marketplace as a Service Entertainment 83

Point Nine Land

MARCH 10, 2020

A strategic analysis after evaluating multiple service marketplaces Over the past few years, I’ve come across a huge number of service (or labor) marketplaces: the countless Uber for X companies, the marketplaces for lawyers, therapists, cleaners, architects, construction workers; you name it. Sounds complicated?

Marketplace as a Service 59

Marketplace as a Service Strategy B2C Systems Review 59

Sales Hacker

DECEMBER 27, 2018

Our predictions are made up of the trends we’re seeing in the marketplace and sales ecosystem. I know it’s in our upcoming Sales Engagement book in a big way. We did our recent Sales Engagement Survey and found that LinkedIn messages and InMail are essential when it comes to modern outreach. Trend #3: Efficiency.

Trends 104

Trends Technical Review Artificial Intelligence Sales 104

Unbounce

APRIL 4, 2019

For instance, if you’re a popular retailer, like Nordstrom, or you fulfill a common need, like plumbing services, people head to Google first to search, research, validate, and then purchase. People who use Google are actively looking for something (like plumbing services). Consumers searching in Google have high purchase intent.

Business 111

Business Marketplace as a Service Advertising B2B 111

Point Nine Land

MAY 22, 2020

Businesses, on the other hand, are stuck in the dark ages, often relying on the phone, email, fax and even pen and paper when it comes to ordering goods or services. Whilst consumer-facing marketplaces have become an essential part of our daily lives, business-to-business marketplaces are only just beginning to emerge.

Marketplace as a Service 83

Marketplace as a Service B2B Payments SaaS Payments 83

SaaStr

SEPTEMBER 27, 2019

268: Ryan Bonnici is the CMO @ G2, the company that allows you to get the right software and services for your business with over 897,000 user reviews to help you make smarter buying decisions. I think I would agree with that a lot more and say probably in B2C it’s quite the opposite. Ryan Bonnici: I don’t think so.

Sales Hiring 131

Sales Hiring Sales Recruiting Scale Software Review 131

Chargify

MARCH 6, 2018

UK online education company EdPlace has emerged as a “parent champion,” providing online tutorial services designed to help parents support their children in their education (specifically Math, English, and Science) at an affordable price. To be clear, EdPlace isn’t just a B2C business. Managing both B2B and B2C business models.

B2C 40

B2C Merchant Services B2B Payment Services 40

Unbounce

JUNE 16, 2020

Dropbox has a long history of using referral rewards like this one to create goodwill, build engagement, and find new customers. These are often built with agencies, consultants, and managed-service-providers (MSPs) in mind. These partners resell your product and benefit from offering ongoing services, usually on a retainer basis.

Outsourcing Services 131

Outsourcing Services Sales Recruiting Scale SaaS 131

Intercom, Inc.

MAY 2, 2019

Instacart is valued at nearly $8 billion and since joining, he’s helped to make the company’s services available to more than 80% of U.S. Even with Instacart’s enormous valuation, he continues to see tremendous growth potential for the service, similar to what he saw in Instagram’s early days. Thanks for signing up.

Marketplace as a Service 184

Marketplace as a Service B2C PayPal Scaling 184

Neil Patel

AUGUST 18, 2021

Offer Coaching Service to Motivated Clients. It doesn’t matter when you started blogging or how much experience you’ve gained in that time — offering a coaching service to motivated clients can bring in money. Coaching services are in demand because of the dramatic results the process can bring.

Scale 145

Scale Outsourcing Services Merchant Services Social Media 145

OpenView Labs

MAY 12, 2020

loyal customers, how the company differentiates its brand in the marketplace, and why they founded a thriving user community. Small businesses or teams who adopt it self-service. Ben Lang runs Notion’s B2C community. The power of B2C tactics in a B2B market and brand differentiation.

Underperforming Technical Team 98

Underperforming Technical Team Marketing Scale B2C 98

Buffer Resources

AUGUST 23, 2023

Video content still sees the highest engagement (and thus reach), but as we unpack in our Facebook Guide for Small Businesses , every format can be valuable on this versatile platform. While LinkedIn is the preferred stomping ground for B2B marketers, there’s potential for B2C (business-to-customer) brands to gain traction there too.

Social Media 83

Social Media Business B2C Branding 83

Chargify

MARCH 28, 2018

While the convenience of combo meals abounds in all fast food restaurants today, in 1958 the opportunity to purchase a main dish, side, and drink for a set price (and less than if all the items were purchased individually) was a novel idea, and one that helped them stand out in a very competitive marketplace. TV is a great example.

Pricing 47

Pricing Innovation Scale SaaS 47

SmartKarrot

FEBRUARY 7, 2022

Software as a Service (SaaS) is currently the most practical model of software distribution. It is the model in which a cloud service provider hosts software or application and makes them available for the end-user. The cloud service provider can either be a third party or the software vendor itself. Headquarter: Paris.

SaaS Payments 10

SaaS Payments Payment Solutions Payment Methods Sales Recruiting 10

Sales Hacker

OCTOBER 7, 2021

The best products, services, and ideas are nothing without a way to turn them into currency, and sellers are a big part of making commerce happen. Cassie spent the first pre-SaaS chapter of her tech career in growth roles in subscription and marketplace businesses (TheLadders.com, GLG). Anita Nielsen. Anne Slough. Beth Sunshine.

Scale 130

Scale Sales Recruiting Sales Hiring VP of Engineering 130

SmartKarrot

APRIL 23, 2020

Customer success is fast becoming one of the most vital functions for software as a service (SaaS) companies providing subscription solutions that deliver personalized services to customers for minimal investment. That goes back to the nature of their purchases.

Customer Success 10

Customer Success Marketplace as a Service Travel B2C 10

SaaStock

FEBRUARY 13, 2019

The platform integrates with 100+ shipping services and ensures discounts for many of them. was created by a team with 25+ years of experience in location-based tech, spanning various services and real-time asset tracking systems. Fadada is a SaaS-based provider of electronic signature services. Funding to Date : $1.3M

SaaS Payments 225

SaaS Payments Payment Solutions Merchant Services Payment Methods 225

User Pilot

AUGUST 31, 2023

Examples of products that depend on the network effects for growth are social media sites like Facebook, messaging apps like WhatsApp, lift-sharing platforms like Uber, or marketplaces like eBay. Notion uses the freemium model and community engagement to grow its user base. Network effects drive product growth.

Social Media 95

Social Media Customer Lifetime Value SaaS Marketplace as a Service 95

Intercom, Inc.

MARCH 22, 2018

Fast forward to today, and Eventbrite is the world’s largest self-service event ticketing and registration platform – processing more than 3 million tickets each week. Going back a bit, Brian was a co-founder at SkillSlate, a local services marketplaces similar to Thumbtack. We raised a $1.5-million

Marketplace as a Service 189

Marketplace as a Service Scale Payment Solutions Payment Services 189

SaaStr

OCTOBER 30, 2020

390: Randy Rayess is the Co-Founder @ Outgrow, a growth marketing platform that enables marketers to build interactive content/tools to increase customer engagement and boost demand generation. Prior to founding Outgrow, Randy co-founded VenturePact, an invite-only marketplace that connects companies with trusted software development firms.

Scale 198

Scale Sales Hiring Marketplace as a Service Mobile 198

Point Nine Land

APRIL 21, 2021

An experience that is well aligned with your product: has the candidate been working in B2B vs B2C? In SaaS vs. marketplaces? Start looking into storytelling frameworks to make your product presentations more engaging. How are you coming up with the best solutions? How do you organize your work? Storytelling.

Sales Hiring 52

Sales Hiring Startup Scale Software Review 52