GetUplift

MAY 20, 2020

How do I get high-quality B2B leads? In the 10 years I’ve worked in B2B, I’ve been asked this again. According to this BrightTALK report, 53% of marketers claimed that half their budget went straight to lead gen. We were following the marketing “gospel.”. Set up engaging email marketing funnels. Tiny start-ups.

Scale 95

Scale B2B Sales Funnel Content Marketing 95

SaaStr

JANUARY 7, 2021

These 25 episodes dive into extremely important topics including how to build a B2B revenue model engineered for rapid growth, how to take care of your team in times of turmoil, and more. SaaStr 309: David Skok on The 9 Stage Model To Get A B2B Company To Get Repeatable, Scalable & Profitable Growth.

Scale 249

Scale Sales Hiring Scaling B2B 249

Chaotic Flow

OCTOBER 9, 2012

Which is more important in B2B social media, social or media? For way too many B2B marketers, the answer is media. In the B2B marketing community, content marketing has eclipsed blogging, engagement is measured in click-throughs, and gamification is sexier than conversation. Not so in B2B.

B2B 104

B2B Social Media Business B2C 104

Chart Mogul

MARCH 14, 2019

Steph Knapp discusses how you can identify and use weaknesses to optimize your overall onboarding and customer engagement strategy. Steph Knapp is a SaaS copywriter and content marketer. Churn is a natural part of subscription businesses, but it’s everyone’s goal to make it as low as possible.

Churn 65

Churn Onboarding Engagement Strategy 65

Neil Patel

JUNE 23, 2020

Foundation methodology Strategies you’re going to learn Strategies & mindset. Lesson #2: SEO & Content Production. Lesson #3: Content Promotion. Lesson #3: Content Promotion. Lesson #3: Marketing Types. Once you click the link above, you’ll see a subscription box popup on YouTube.

Marketing 145

Marketing Social Media B2C Scale 145

Chargify

JULY 25, 2019

You can’t afford to rest on your laurels in such a competitive market. B2B SaaS companies can continue to attract customers by focusing on these four key marketing strategies: Paid advertising. Content marketing. Content marketing. Third party validation. Owned events. Paid advertising.

Strategy 65

Strategy Marketing Business SaaS 65

ProfitWell

APRIL 6, 2020

Today, content is royalty. We’re looking at content marketing with a close eye—because it shouldn’t take a pandemic to get you on board with this growth strategy. We’re also washing away our worries with Soapbox, Wistia’s solution to better video marketing. Listen wherever you get podcasts: Top B2B SaaS news.

Growth Hacking 59

Growth Hacking Content Marketing B2B Education 59

ProfitWell

MAY 21, 2020

Today on the show, content creation breeds growth. Plus, lots of launches happening this week as B2B SaaS forges ahead. Listen wherever you get podcasts: How is the B2B SaaS market trending? ??7 Content marketers have to stop thinking like content people.". The data tells all. 7 day +1.12% | ??

B2B 52

B2B Content Marketing Subscription Payment Features 52

ProfitWell

MAY 11, 2020

Daily updates of the index can be found in your subscriber newsletter each day, so be sure to check back to see what’s up in the B2B SaaS market—for better informed decisions on market spend, sales forecasting, and growth choices. Now, what's happening in B2B SaaS news? Marketers: you should be Type C.

Scale 52

Scale Content Marketing Subscription Payment Features 52

GetUplift

NOVEMBER 29, 2021

Sure, everyone’s doing content marketing. Heck, even the latest stats show that 82% of marketers are actively using content marketing in 2021 (up 70% from the last year) globally as part of their content marketing strategies. A good content marketing strategy has long-term payoff. .

Social Media 103

Social Media Interviewing Sales Hiring Content Marketing 103

User Pilot

MARCH 18, 2021

A successful customer retention strategy requires constant iteration and innovation to keep up with an ever-changing SaaS market environment. This article will dive into how each department should own its own customer retention strategy – and how it should all fit together! TL;DR- 13 Customer Retention Strategies.

Retention 52

Retention Strategy Underperforming Technical Team Technical Review 52

Neil Patel

JANUARY 24, 2023

I get this question a lot: “How do I measure content marketing success?” It’s a much better question than, “ when will my content marketing work ?” or “what are some good content marketing examples ?” So often, people working in content marketing think that performance is subjective.

Content Marketing 120

Content Marketing Metrics Payment Methods Marketing 120

SaaStock

FEBRUARY 14, 2019

In the past months, he has offered a pricing teardown to every subscription business you can think of, from Spotify and Netflix to NYTimes and Match.com.Patrick’s professional experience is diverse and curious: his first job was at the U.S. Eduardo Müller, Founder & CEO, B2B Stack. Talk: SaaS.City Bootcamp: Sales Leadership.

Technical Review 207

Technical Review Scale Entrepreneurship Sales Hiring 207

Neil Patel

MARCH 2, 2021

Over 41 percent of businesses use review websites before purchasing software—so reviews matter for B2B work, too. To help, I’ve broken this list into B2C and B2B review sites, depending on your target buyers. It’s most suited for SMBs offering financial or subscription-based products, like home insurance or gym memberships.

Software Review 127

Software Review Technical Review Scale Merchant Services 127

Intercom, Inc.

NOVEMBER 7, 2019

As Head of Sales for Spendesk, Nico was initially inspired by the vision of founder Rodolphe Ardant who had spotted a gap for ‘spend management’ in the B2B market based on personal banking trends. So they created a software that provides control, visibility, and payment methods for corporate finance teams.

Scale 162

Scale Payment Methods Payment Solutions Marketing 162

ProfitWell

FEBRUARY 10, 2020

And finally, tips for those looking to dip into the subscription ecommerce space. Your top subscription news. Redefining content in an age of growth. A question we hear time and time again: What is the role of content in growth? Why else would we start an entire network dedicated to the subscription space? :).

Interviewing 40

Interviewing Subscription Payment Features Content Marketing 40

Baremetrics

JANUARY 3, 2022

B2B Marketing Exchange Experience Date: February Location: Virtual Price: Starting at $249 4. Adobe Summit Date: April Location: Virtual Price: Free If you work in marketing and content management for a SaaS company, this is a great way to learn how to add a bit more beauty to your copy. February 1.

SaaS 98

SaaS Payment Methods Payment Solutions Payments 98

How To Buy Saas

DECEMBER 17, 2021

Pros Calendar functionality Easy to use Ability to handle all social media posts effectively Saves time Content can be organized into multiple sections Cons Manual posting is difficult Customer support is inadequate. SUBSCRIPTION PLAN MONTHLY PLAN PROFESSIONAL $30/Month SMALL TEAM $50/Month STUDIO $100/Month AGENCY $150/Month.

Social Media 52

Social Media Management Marketing Software Review 52

SaaSHolic

FEBRUARY 23, 2022

We’ve decided to put together a killer list, categorized and organized to help you find and consume world-class SaaS and subscription content from the best people and companies in the market. Steli Efti Founder and CEO of Close.io , Steli is a well-known reference for startups and B2B sales and prides himself on being a hustler.

Venture Capital 52

Venture Capital SaaS Social Media Startup 52

ProfitWell

APRIL 14, 2020

Listen wherever you get podcasts: Top B2B SaaS news. We found your crash course in content. Before launching your brand’s podcast, marketing master Jay Acunzo urges you to ask yourself: Can it be anyone’s favorite show? Salesflare is a “ simple yet powerful CRM for small businesses selling B2B.” Click here to sign up.

Social Media 52

Social Media B2B Subscription Payment Features 52

Hitenism

JANUARY 16, 2017

In the last wave of SaaS, companies like HubSpot and New Relic shared the same three-step formula for rapid growth: Start early in a market without much competition. Use venture capital to scale an inside sales team and dial for dollars to gain market share. To put it bluntly, we’ve had it easy in SaaS. A sample loop in Dotloop.

Scale 147

Scale Venture Capital SaaS Headcount 147

SaaSHolic

FEBRUARY 6, 2023

We’ve decided to put together a killer list, categorized and organized to help you find and consume world-class SaaS and subscription content from the best people and companies in the market. Steli Efti Founder and CEO of Close.io , Steli is a well-known reference for startups and B2B sales and prides himself on being a hustler.

Venture Capital 52

Venture Capital SaaS Social Media Startup 52

Incredo

NOVEMBER 1, 2019

maintain healthy atmosphere in your Smarketing team, make smart choices regarding your SaaS sales model, strategy, pricing, . Inbound sales methodology: What it is and how it works with inbound marketing. How marketing and sales synergy model works for SaaS companies. SaaS Sales Strategy. Focus: B2B Enterprise Sales.

SaaS Payments 157

SaaS Payments Payment Methods Sales Recruiting Sales Hiring 157

ProfitWell

AUGUST 10, 2020

Previously, our DTC index tracked the data for B2C, media, and subscription ecommerce companies. Now, the dataset is more narrowed down, only representing media and subscription ecommerce companies. Today, we’re sharing some intel on different pricing strategies you can apply to DTC. How is DTC growth trending over time? ??7

Pricing 52

Pricing B2C Subscription Payment Features 52

Baremetrics

JUNE 10, 2021

SaaS or subscription businesses are based on a product that is neither tangible or limited in its use. No one will give you as many ideas for quality content as your highly ranked competitors. So, business consultants advise picking a few related businesses with good content marketing and keep an eye on their publications.

Startup 98

Startup SaaS Technical Advisors B2C 98

How To Buy Saas

JULY 19, 2022

Most contemporary businesses today work on the cloud, and they are investing heavily in SaaS subscription management softwares. Once you find the answers to the above questions, you must also consider if your business is ready to take a leap of faith from conventional to a SaaS subscription management platform? So, let’s get started.

Scale 52

Scale Management Social Media Software Review 52

Brian Balfour

JULY 18, 2017

subscription e-commerce) typically live here. Because they have higher ARPUs they can take advantage of higher CAC channel like Paid Marketing. Shifting over to the right hand end of the spectrum you have higher ARPU businesses (typically B2B Mid Market companies) like HubSpot and Zendesk.

Growth Hacking 65

Growth Hacking B2B B2C SMB 65

OpenView Labs

AUGUST 18, 2020

I once discovered an AI-powered content optimization product while reading an article. Captivated by what the author, a SaaS content marketing expert I respect, said of the product, I signed up for a free trial. I spent the next 23 minutes fumbling around, trying to get value from the product. And then I gave up.

Management 116

Management Subscription Payment Features Churn 116

Chart Mogul

FEBRUARY 4, 2020

We asked Demio, one of the leading brands when it comes to webinars, to give us ideas on how to use webinar marketing for success. Webinars are a top revenue driver for digital marketing, and 73% of B2B marketers say that webinars generate high-quality leads. You’re not selling them on your product…yet. .

Marketing 69

Marketing Social Media B2B Onboarding 69

SaaStr

MARCH 20, 2020

At LinkedIn I started out on the prosumer subscription side of the business and then eventually I switched over to the consumer side, which is more about the LinkedIn feed and video and SlideShare and kind of managed PMMs that were driving all of these features that contributed to the daily engagement metrics of LinkedIn. .”

SMB 180

SMB Scale Startup Marketplace as a Service 180

Baremetrics

NOVEMBER 9, 2021

At some point in your journey, you’ll need to think about your exit strategy from your SaaS startup. Whether you’re an early-stage founder or you’ve built up an established B2B SaaS business, it's crucial to understand how valuations work and how you can prepare for an exit when the time is right for you. Transferability 2.

SaaS Payments 105

SaaS Payments Technical Review Development Team Review Software Review 105

Chart Mogul

FEBRUARY 4, 2020

We asked Demio, one of the leading brands when it comes to webinars, to give us ideas on how to use webinar marketing for success. Webinars are a top revenue driver for digital marketing, and 73% of B2B marketers say that webinars generate high-quality leads. You’re not selling them on your product…yet. .

Marketing 52

Marketing Social Media B2B Onboarding 52

Baremetrics

JUNE 10, 2021

SaaS or subscription businesses are based on a product that is neither tangible or limited in its use. No one will give you as many ideas for quality content as your highly ranked competitors. So, business consultants advise picking a few related businesses with good content marketing and keep an eye on their publications.

Startup 52

Startup SaaS Technical Advisors B2C 52

SmartKarrot

NOVEMBER 2, 2020

The existing customer retention strategies may not work best in these testing times. Business owners like Reuben Yonatan, Paige Arnof-Fenn, Jayson DeMers, and 70+ others have shared their working, tried-and-tested strategies to retain customers during the pandemic. On customer retention strategies, his response was as follows.

Retention 21

Retention Outsourcing Services Strategy VP of Engineering 21

User Pilot

JULY 23, 2023

Trying to figure out what your B2B marketing team structure should be? Whether you want to bring in more demand from marketing campaigns or retain customers through better in-app communication – the right marketing team is a must. A content marketing team for driving traffic and engagement through valuable content.

B2B 81

B2B Marketing Sales Hiring Social Media 81

Neil Patel

MARCH 11, 2023

As many as 91% of B2B marketers use content marketing as part of their marketing strategy. You’ve likely already realized its importance and plan to make changes to include it in your overall marketing strategy ASAP. Evernote is the ultimate content marketing organization tool.

Content Marketing 114

Content Marketing Marketing Social Media Scale 114

Sales Hacker

DECEMBER 21, 2020

Tips for B2B Lead Generation. Strategize your marketing efforts. Yes, internet lead generation strategy lists and tips are all convenient and fun. How hard would it be to acquire the resources you need for these strategies but don’t have? Map out a few milestones for your B2B lead generation strategy.

Scale 104

Scale B2B Social Media Content Marketing 104