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Session Registration Open for SaaStr Build 2022: Sign Up to Hear HubSpot’s GM, Amplitude’s CEO, AWS’ Head of Customer Success and CircleCI’s CEO

SaaStr

Why Customer Success and Product Should be Best Friends: Lessons Learned with AWS’ Head of Customer Success Harini Gokul. Successful co-innovation for our customers needs strong partnerships between Customer Success and Product Leadership. We know the secret to SaaS is technology that scales, but what about the people?

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The Hardest Part About SaaS Companies, At Each Stage

SaaStr

Dear SaaStr: What’s the Harder Part About SaaS Companies, At Each Stage? Most SaaS products are inexpensive. Enough to pay some salaries and AWS bills, but it’s not that much. At $1B+ ARR, the hardest part is you have to be so Multi-Product that you are really running 2-5 SaaS companies. But it is so slow.

SaaS 346
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Mastering Partner Marketing: What NOT to Do and How to Excel with Drata CMO Sydney Sloan

SaaStr

Welcome to the latest installment of our “ What’s New ” series where SaaStr founder and CEO Jason Lemkin sits down with some of the top leaders and founders in SaaS and Cloud to discuss What’s New and what should be top of mind for fellow founders. AWS can’t support 20 partners equally. Otherwise, it falls apart.

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What’s New At WorkOS and What It Takes To Be “Enterprise-Ready” in SaaS with WorkOS CEO and Founder Michael Grinich

SaaStr

In this new SaaStr series called “What’s new at…,” Jason Lemkin chats with WorkOS CEO and founder Michael Grinich about what it takes to be Enterprise ready in SaaS, building vs. buying, and who the stakeholders are in a B2D motion. That’s unheard of in other SaaS categories. 50% of SaaS sales are outside of North America.

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Why Can’t SaaS Companies Just Mint Cash?

SaaStr

You know what’s back in fashion today in SaaS? And that’s a lot rarer in SaaS. But so many SaaS leaders aren’t really profitable at $1B ARR even, Why not? And it’s not just public SaaS companies that are often struggling to get profitable. I’m an investor in maybe 30 SaaS startups. So is SaaS cursed?

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Dear SaaStr: What is the Hardest Part About Starting a SaaS Company?

SaaStr

Most SaaS products are inexpensive. Enough to pay some salaries and AWS bills, but it’s not that much. The post Dear SaaStr: What is the Hardest Part About Starting a SaaS Company? The hardest part changes every 12–24 months. You work so, so hard to close 100 customers … at $10/mo/customer … and that’s only $1,000 a month!

Headcount 212
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The Most Common SaaS Sales Potholes and How to Avoid Them with Mark Roberge (Podcast #498 and Video)

SaaStr

The SaaS sales model seems so well-established, as hundreds of founders build their businesses and raise funding. Mark Roberge, Founder of Stage 2 Capital and Senior Lecturer at Harvard Business School, shares insights from his years of experience into common SaaS sales missteps and how you can avoid them.