Casey Accidental

NOVEMBER 28, 2023

The Summit gathered ~40 CPOs and product leaders to chat through topics centered around product development and product-led growth. After product/market fit, most companies’ obsession is not thinking about how to create their next amazing product. Product/market fit has a positive slope.

Payments 63

Payments Scale Payment Methods Underperforming Technical Team 63

User Pilot

JULY 27, 2023

They also manage finances and supervise one or more engineering teams. Product Manager : In charge of creating product strategy and overseeing the design process, among other things. What to do before building a team for your SaaS company You can’t just jump into hiring without some forethought, or you’ll make many mistakes.

Sales Hiring 98

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 98

ProfitWell

JANUARY 6, 2020

Imagine a world in which your customers sell your product for you. You just have to achieve stellar product-market fit. Marc Andreessen, cofounder and general partner of Andreessen Horowitz, put it this way, “product-market fit is when people sell for you.” What is product-market fit? Ideal, right?

Product Marketing 52

Product Marketing Underperforming Technical Team Marketing Advertising 52

Intercom, Inc.

SEPTEMBER 10, 2020

It’s an approach that’s served him well along the road to building the HubSpot sales team, where he was CRO for nine years. This has created large amounts of data for running teams. . The framework consists of three elements: product-market fit, go-to-market fit, and growth and moat. Mark couldn’t disagree more: .

Scale 226

Scale Scaling Sales Recruiting Sales Hiring 226

Sales Hacker

MARCH 15, 2022

Join us for an entrepreneurial conversation about how to modernize your talent acquisition approach for both high growth and long-term growth. The importance of listening to the market instead of pursuing growth. 4 ways to modernize talent acquisition. 4 ways to modernize talent acquisition [22:26]. powered by Sounder.

Sales Hiring 93

Sales Hiring Underperforming Technical Team Acquisition Development 93

Kellblog

JULY 8, 2020

” Mark’s been a startup CEO twice, selling two companies in strategic acquisitions, and he’s run worldwide sales and channels a few times. Mark’s a seasoned startup executive, he’s go-to-market oriented, and he has some large-company chops that he developed earlier in his career.

Sales Hiring 140

Sales Hiring Startup Software Review Enterprise 140

User Pilot

JUNE 26, 2023

Want to track the different types of product metrics to get product growth insights ? Product metrics are critical for product growth managers to develop the right product strategies and drive continuous value for customers. You can also use a product metrics framework, ie.

Metrics 85

Metrics Customer Lifetime Value SaaS Acquisition 85

Casey Accidental

JANUARY 2, 2018

I receive a lot of questions about growth teams. Is this marketing being re-branded? Who does this team report to? When do I start a growth team for my business? The purpose of growth is to scale the usage of a product that has product-market fit. Above is the traditional marketing.

Underperforming Technical Team 111

Underperforming Technical Team Scale Retention Engineering 111

User Pilot

SEPTEMBER 4, 2023

Brands should utilize diverse channels from SEO to social media and implement strategies like content marketing to increase awareness. Acquisition: More Than Just Sales The focus moves to converting prospects into customers. Tactics, like lead nurturing through emails and personalized product recommendations, help drive acquisition.

Social Media 92

Social Media Underperforming Technical Team Technical Review Customer Lifetime Value 92

Intercom, Inc.

NOVEMBER 3, 2022

Scaling a support team is challenging enough as it is. Maybe you’ve just extended support hours and it’s becoming harder to plan shifts for different time zones; maybe you’re spending hours figuring out schedules for the week ahead; maybe the inflow prediction was a bit off and now your team is under or overstaffed.

Scale 206

Scale Software Outsourcing Services Sales Hiring 206

User Pilot

NOVEMBER 21, 2023

TL;DR A product launch checklist is a list of all the actions to complete before, during, and after releasing a new product , feature , or update. New product launch checklist: Conduct market and customer research to assess the competitive landscape, identify unmet customer needs, and assess demand.

Underperforming Technical Team 96

Underperforming Technical Team Sales Recruiting Social Media Market Research 96

User Pilot

MARCH 15, 2022

An effective go-to-market strategy includes a selling strategy, pricing model, target audience, and most suitable channels for marketing your product. Focusing on the proper metrics at this stage is crucial to how successful or bad your GTM plan will be. What is a go-to-market (GTM) strategy? GTM strategy.

Strategy 92

Strategy Marketing SaaS Customer Lifetime Value 92

Aaron Beashel

OCTOBER 31, 2016

During his time at Salesforce, Alex was fortunate enough to work directly with Salesforce co-founder and CEO Marc Benioff, and together they utilised a framework Benioff himself devised called the V2MOM to align and manage the Service Cloud team. It was game-changing for the company, and for each team that implemented it.

Scale 100

Scale Underperforming Technical Team B2B Marketing 100

User Pilot

AUGUST 15, 2021

While customer acquisition is important, if you're unable to keep user engagement up, you've built a leaking house that will drown everyone in it! Customer engagement metrics are how you measure how your customers interact with your brand and product across different touchpoints and channels in their journey.

Engagement 98

Engagement Metrics Scale SaaS 98

Casey Accidental

NOVEMBER 13, 2019

If driving more customers was your customers’ #1 need, and that’s not what you helped them with, you probably didn’t build a very successful business, or the problem of solving customer acquisition for that market is very difficult. The Weak Transition to Marketplace Arguments. 2 Desire for Market Networks.

Marketplace as a Service 106

Marketplace as a Service Business Model Business Underperforming Technical Team 106

Intercom, Inc.

JULY 28, 2022

Those line charts showing fast-rising user acquisition or explosive ARR have been synonymous with the industry over the past decade. Sanj has plenty of experience scaling sales teams at growing businesses, and that’s precisely why, as of November of last year, he‘s overseeing EMEA sales at Intercom.

Scale 210

Scale Scaling Sales Hiring Sales Recruiting 210

A Smart Bear

FEBRUARY 26, 2019

The implication is that this was unknowable or bad luck, but the truth is, this was a predictable result of not understanding the market. Sometimes that’s airtight product/market it. Sometimes that’s product design so thrilling that every customer spreads the word to five more. Multitasking is bad.

Underperforming Technical Team 64

Underperforming Technical Team Scale Sales Hiring Startup 64

ProfitWell

FEBRUARY 25, 2020

Founder of Adespresso and MailUp , Armando Biondi is a true serial entrepreneur with plenty of experience in tech, including being part of HootSuite’s leadership team. Companies find a path forward with a go-to market strategy, the right product-market fit, and the operational infrastructure to make it work.

Underperforming Technical Team 111

Underperforming Technical Team Travel Metrics Revenue 111

User Pilot

SEPTEMBER 4, 2023

Brands should utilize diverse channels from SEO to social media and implement strategies like content marketing to increase awareness. Acquisition: More Than Just Sales The focus moves to converting prospects into customers. Tactics, like lead nurturing through emails and personalized product recommendations, help drive acquisition.

Social Media 52

Social Media Underperforming Technical Team Technical Review Customer Lifetime Value 52

User Pilot

MARCH 18, 2021

Customer Retention Strategy for Your Marketing & Sales Departments How to Build Products Designed for Retention The Role of Product Marketers in Customer Retention The Customer Support Strategy Why Is The Data You Collect So Important to CS and Retention? vs. A Product Onboarding Tool for Startups. Eden Bidani.

Retention 52

Retention Strategy Underperforming Technical Team Technical Review 52

OpenView Labs

APRIL 13, 2020

Proliferation of iterative, experiment-driven, nimble approaches to product development (also known as Agile). The convergence of these changes has led many to realize that “growth” is a team sport. It is no longer the job of Marketing or Sales to solely own revenue, nor Product the core user experience.

Systems Review 98

Systems Review Technical Advisors Scale Technical Review 98

Chargify

APRIL 23, 2019

You’ll also hear this stage called validation or the product/market fit stage. As those names indicate, in this phase a SaaS company’s focus should be on finding product/market fit. Finding channel/market fit. You may be less familiar with the concept of channel/market fit than product/market fit.

Scale 74

Scale SaaS Payments Scaling Payment Services 74

ProfitWell

NOVEMBER 12, 2019

Building a strong pricing strategy starts with hiring a professional team to conduct a pricing audit. Conducting a pricing audit goes through five factors—acquisition, monetization, retention, pricing strategy, and discounts. Acquisition. Are your tiers set up for monetization or acquisition? What is a pricing audit?

Payments 45

Payments Pricing Underperforming Technical Team SaaS Payments 45

Casey Accidental

OCTOBER 27, 2020

Platforms can create an immense amount of long-term value for companies, or be a minor component of their product strategy to maintain product/market fit. In an integration platform, the product integrates with other types of software the product’s customers already use. The Types of Platforms.

Payments 56

Payments Business Model Payment Solutions SaaS Payments 56

SaaStr

APRIL 17, 2019

Prior to Harness, Stephen was VP of Marketing at Glassdoor, managing a team of 52 in product marketing, helping grow B2B revenue from $19m to $90m in just 2 years, leading to their $1.2Bn acquisition. Steve has previously said, “Sales and marketing must be one team.” billion acquisition.

DevOps as a Service 100

DevOps as a Service Sales Recruiting Scale Sales Hiring 100

Baremetrics

JANUARY 24, 2021

Site traffic became leads, we nurtured leads to the point of booking calls with our sales team, and then we let the sales team take prospects through the point of conversion. We educated them on key functionality and attempted to get them to book a call with a member of our team. This means that our revenue churn was very low.

Churn 71

Churn SaaS Payments Payment Methods Payment Solutions 71

SaaStr

NOVEMBER 2, 2019

As for Krish, under Krish’s leadership the team has grown to over 300 people and over 5,000 clients making it one of the next generation in truly global SaaS businesses started in India. Loving our podcast content? * First, what is continuous customer development? What is the process to do it efficiently? Does it have to be in person?

Scale 127

Scale SaaS Payments Sales Recruiting Payment Services 127

SmartKarrot

DECEMBER 24, 2021

Although you might see VC funding rounds and acquisition news on the internet, the hard truth is that businesses do not take off or fail miserably. Failure to meet the right product-market fit . But, in reality, it is related to the market. Poor management .

Underperforming Technical Team 10

Underperforming Technical Team Technical Review SaaS Systems Review 10

OpenView Labs

APRIL 11, 2019

I was born in Bombay, but grew up in New Jersey and was acutely aware of the juxtaposition of those two places in terms of economic development, politics and culture. I started the growth team and scaled Dia&Co’s customer acquisition and retention strategies. The Four Growth Levers – Foundational Building Blocks.

Strategy 64

Strategy Payment Solutions PayPal Underperforming Technical Team 64

Mucker Capital

MAY 28, 2020

Like a teenager with a million-dollar allowance and an identity crisis, a startup with too much capital and no product-market fit will become capable of making larger mistakes. It pains me to see great teams and ideas collapse under the pressure that sometimes follows fundraising. As an investor, I root for startups.

Outsourcing Services 52

Outsourcing Services Sales Hiring Startup Scale 52

SaaStr

JULY 8, 2020

350: Neha Sampat is the Founder and CEO @ Contentstack, a modern content management system bringing business and tech teams together to deliver personalised, omnichannel experiences. What are the counter-intuitive strategies Neha has found work when it comes to motivating remote teams? * That eventually led me to building products.

Scale 200

Scale Technical Review Technical Advisors Sales Hiring 200

OpenView Labs

SEPTEMBER 17, 2019

SaaS companies now report having more competitors than ever and higher customer acquisition costs compared to previous years. Difficulty executing on product and go-to-market tend to boil down to one thing: lack of segmentation. Lack of segmentation leads to weak product-market fit.

Benchmarks 41

Benchmarks Underperforming Technical Team Scale SaaS 41

SaaStr

JUNE 14, 2019

In his most recent role, Dave was the CEO @ Host Analytics where he quintupled ARR, halved customer acquisition costs and increased net retention rates before selling the company to a private equity sponsor. Finally pre-Salesforce, Dave was CEO @ MarkLogic where he grew the team from 40 to 240 and revenues from $0 to an $80m revenue run rate.

Sales Hiring 141

Sales Hiring Payment Services SaaS Payments Underperforming Technical Team 141

SaaStr

MARCH 20, 2020

As for Rachel, prior to joining Pilot, she saw the hyper-growth of Slack firsthand enjoying a couple of different roles including Head of Growth Marketing and then also Head of Self Service and Platform Marketing. Before Slack, Rachel spent 4 years at LinkedIn where she led the product marketing team for content experiences.

SMB 179

SMB Scale Startup Marketplace as a Service 179

User Pilot

JUNE 14, 2021

Build your marketing automation strategy in five steps: map the user journey stages , identify repeating tasks that can be automated, set your marketing automation strategy goals, pick the right tool for the job, and measure success to learn and improve. What is marketing automation? Marketing automation strategy examples.

SaaS Payments 52

SaaS Payments Payment Solutions Strategy Payment Methods 52

SaaStr

JANUARY 10, 2020

Prior to Crossbeam, Bob founded Stitched, a powerful ETL service built for developers that was acquired by Talend in 2018. Before that Bob co-founded RJ Metrics, where he built a global base of online retailers leading to their acquisition by Magento Commerce in 2016. How have you altered and developed as a CEO do you think?

Sales Hiring 131

Sales Hiring Scale Outsourcing Services CTO Hire 131

Sales Hacker

AUGUST 23, 2018

More often than not, businesses struggle to make their profits soar because they waste time going after the wrong product/market. There’s a general tendency among most frontline sales teams to sell to enterprises and become the next Salesforce. Ask them: How badly do they need a product like yours.

B2B 55

B2B Development Team Review Underperforming Technical Team Technical Review 55