Intercom, Inc.

JUNE 23, 2022

The process of purchasing software is increasingly complex – the choices for products and services are endless, and customers have a harder time parsing which companies to trust and which product will better cater to their needs. Customers are looking more and more to their peers before considering a purchase.

Software Review 118

Software Review Trends Software Marketplace as a Service 118

OPEXEngine

FEBRUARY 22, 2022

An additional non-financial constraint is a fact that these customers typically lack experience in software procurement and implementation, and this adds friction to the sales cycle. Instead, SMM SaaS companies will leverage Inside Sales and Channel Partners coupled with digital marketing to drive down Customer Acquisition Costs.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

Intercom, Inc.

FEBRUARY 6, 2020

Seeing a real demand for business courses in their consumer marketplace, the team identified an opening in the market to disrupt corporate training and hypothesized that employers would be more than willing to pay. At the helm of Udemy for Business’ customer acquisition machine is their VP of Marketing Yvonne Chen.

Marketplace as a Service 243

Marketplace as a Service Scale Sales Recruiting Business 243

SaaStr

MARCH 20, 2020

317: Rachel Hepworth is VP of Marketing @ Pilot, the startup that offers the best bookkeeping, tax and CFO services for growing businesses. With the rise of product-led growth, are we seeing a fundamental shift in the structure of sales and marketing? What is the optimal way for customer success and marketing to work together? *

SMB 189

SMB Scale Startup Marketplace as a Service 189

Valuize Consulting

MARCH 24, 2022

As the Customer Success domain has exploded and earned a seat at the table, the concept of customer value has become ubiquitous in the B2B technology industry. Every C-Suite leader understands, or is asking about, how to optimize creating, delivering and defining customer value across the customer journey.

Revenue 52

Revenue Scale Marketplace as a Service Customer Success 52

Sales Hacker

MARCH 18, 2019

This week on the Sales Hacker podcast, we interview Roger Scott , Chief Customer Officer at New Relic. Roger is a world class technology executive who has spent the last 25 years in customer facing roles, first at Oracle and now at New Relic. The importance of the discomfort of customer feedback. What You’ll Learn.

VP of Engineering 69

VP of Engineering Sales Hiring Scale Technical Review 69

OpenView Labs

NOVEMBER 30, 2021

It’s tempting to prioritize new customer acquisition as your top growth priority. . Don’t forget that your best source of growth is usually right in front of you: your existing customers. Start by tackling churn since expansion only takes you so far if you’re trying to expand fewer and fewer customers.

Payment Services 80

Payment Services Benchmarks SaaS Payments Merchant Services 80

BrightBack

APRIL 12, 2019

Copper (formerly known as ProsperWorks) is the leading Customer Relationship Management (CRM) for G Suite and recommended by Google's G Suite Marketplace. The company needed a systematic way to identify, segment and assess the reasons customers were canceling. Laser-focused on improving product experience and reducing churn.

Retention 40

Retention Marketplace as a Service Customer Lifetime Value Churn 40

Casey Accidental

OCTOBER 27, 2020

In part two of our Sequencing Business Models series , we talked about the different types of marketplaces and what needs to be built to be effective in each of them. This builds on the first essay in the series of how there has been an increase in interest of SAAS-like models interested in becoming marketplaces over time.

Payments 56

Payments Business Model Payment Solutions SaaS Payments 56

Intercom, Inc.

APRIL 7, 2022

Businesses quickly realized they were spending a bit too much on awareness and customer acquisition and not nearly enough on retention. And that, according to Catherine Blackmore , was the dawn of customer success. Over the years, Catherine realized businesses need to meet customers at their level. Short on time?

Customer Success 118

Customer Success Technical Review Sales Hiring VP of Engineering 118

User Pilot

AUGUST 30, 2023

It’s 2023, and customers have options. What strategies can you implement to drive acquisition and retention faster? This includes product managers , marketing managers , customer success managers , and anyone else who wants to learn how to attract more users, improve the user experience, and increase product adoption.

Scale 105

Scale AI Growth Hacking Innovation 105

Sales Hacker

JUNE 23, 2020

This week on the Sales Hacker podcast, we speak with Leah Chaney , the Chief Experience Officer for BetterGrowth, a customer support agency she founded. Subscribe to the Sales Hacker Podcast. How to put customer experience into the DNA of an organization [5:23]. Micro-thoughts on the evolution of customer success [07:08].

Scale 67

Scale Sales Hiring Technical Review Customer Success 67

SaaStr

SEPTEMBER 12, 2019

Congratulations you’ve built a product that’s proven itself in the marketplace! So how can you leverage that product’s success to obtain the valuation and funding you need to scale? At GitHub, I was in the last 18 months coming into acquisition, which is a nightmare, but I was one of 5 people running the company. So, define it.

Investment 100

Investment Underperforming Technical Team Sales Hiring Software Review 100

ChurnZero

JANUARY 13, 2022

As the demand for Customer Success surges within SaaS, so too does the need for effective leaders to spearhead this expanding function and steer its strategy and success. Over the course of the pandemic, Customer Success has cemented itself as a central business driver of growth and profit. Follow Adi on LinkedIn.

VP of Engineering 98

VP of Engineering Customer Success Outsourcing Services Technical Review 98

yoursales

JANUARY 28, 2022

Sales Stack 2022 Sales Tools for Professional B2B Sales SALES STACK 2022: Sales Tools for. Professional Sales SALES STACK. 2021: Sales Tools. Sales W hich challenges would you like sales technology to solve for your sales team? What is sales technology here to do?

Scale 111

Scale Payment Methods Payment Solutions Sales Recruiting 111

Sales Hacker

MARCH 2, 2020

And for leveling up your sales skills, nothing beats a good sales book. So what are the best sales books for helping you reach peak performance? Have been recommended by sales professionals. Here’s how you can find the sales books that are most relevant to you. Here they are… The 97 Best Sales Books in 2020.

Scale 141

Scale Sales Hiring Sales Recruiting Payment Methods 141

Sales Hacker

APRIL 16, 2018

On this episode of the Sales Hacker podcast, we talk with Jess Hun t , Head of Global Marketing, Sales & Strategy for Axiom about creating a revenue model. How to develop a sophisticated sales recruiting engine. Why training is crucial to successful enablement. Why training is crucial to successful enablement.

VP of Engineering 68

VP of Engineering Revenue Scale Sales Recruiting 68

SaaStr

APRIL 30, 2022

Average Revenue per Customer. Customer Lifetime Value (LTV). Customer Acquisition Cost (CAC). & It wasn’t the case 20 or even 10 years ago, where the business models of the internet were more focused on eCommerce, marketplaces, or even advertising. So the first question is what made SaaS so successful.

SaaS Payments 235

SaaS Payments Metrics Payment Methods Scale 235

Intercom, Inc.

OCTOBER 16, 2019

It’s all too easy to make the mistake of adopting a pricing model that is ill-suited to other aspects of your company, such as the go-to-market strategy or sales strategy. How long is the likely sales cycle (is it a complex sale)? Gaining new customers. The key here is to keep the cost of customer acquisition down.

Business Model 195

Business Model Scale Pricing Payment Methods 195

SmartKarrot

JUNE 12, 2020

If you’re in the Software-as-a-Service (SaaS) business, by now you’d know that SaaS is no longer a business luxury – it is everywhere. The reasons for this are: People’s attitude towards buying and using software is changing The era of the end user is here Companies are furiously rethinking their sales North star.

Scale 10

Scale Marketplace as a Service SaaS Technical Review 10

Sales Hacker

OCTOBER 13, 2020

If you missed episode 130, check it out here: Turning Junior-level Talent into Top Sales Professionals with Eddie Baez. Subscribe to the Sales Hacker Podcast. Why it’s hard to build a two-sided marketplace [13:38]. Sales enablement is easy. More sales meetings, more money. More sales meetings, more money.

Marketplace as a Service 96

Marketplace as a Service CTO Hire Sales Recruiting Data 96

SmartKarrot

SEPTEMBER 1, 2022

But as more business companies choose the SaaS (Software as a Service) path, now is a fantastic time to enter this industry. . In this write-up, I will first explain what makes enterprise clients different and then take you through the all-important enterprise sales terminology that every B2B SaaS company should know. contact-form-7].

Enterprise 10

Enterprise Outsourcing Services Scale Payment Services 10

Intercom, Inc.

NOVEMBER 14, 2019

It’s time to start thinking about retention at scale and bring onboard a customer success team. Our Director of Customer Support Kaitlin Pettersen recently spoke with Kayti about her experience setting up Yelp’s customer success organization. Why you need a customer success team.

VP of Engineering 108

VP of Engineering Customer Success Churn Scale 108

Sales Hacker

OCTOBER 7, 2021

Women in sales often have a polarizing experience. In the Sales Hacker video series Aha Moments , I asked 10 women: “What is one ‘aha moment’ you’ve had in your sales career?”. The conversations that followed were so authentic and encouraging that we decided to expand this conversation to other badass women in the sales world.

Scale 130

Scale Sales Recruiting Sales Hiring VP of Engineering 130

Unbounce

JUNE 16, 2020

I think channel distribution is one of the most promising and untapped acquisition channels for SaaS?—?especially With a $60 billion market in which to grow, these companies recognize that smart use of partnership channels can help them scale up while creating a win-win-win ecosystem for the company, the partner, and the customer.

Outsourcing Services 131

Outsourcing Services Sales Recruiting Scale SaaS 131

Sales Hacker

SEPTEMBER 2, 2020

The best sales teams don’t just sell — they keep customers happy and drive serious upsell, cross-sell, and expansion revenue. They do this by first identifying and focusing on the sales motions that are best for their product, team, and customer. Inside sales. Inside sales. Low-touch sales.

Scale 110

Scale Outsourcing Services Sales Technical Review 110

SaaSOptics

APRIL 7, 2022

” Or, as Openview Partners defines it, “ product-led growth is an end user-focused growth model that relies on the product itself as the primary driver of customer acquisition, conversion, and expansion.” Does this mean that sales, marketing, and customer success are forced to hang out on the sidelines?

Business Model 74

Business Model Payment Features Business SaaS 74

SaaStr

JUNE 16, 2020

Leveraging survey data from 66+ enterprise SaaS companies, Matt Garratt, Managing Partner of Salesforce Ventures shares the landscape of how businesses are shifting their sales & GTM strategies to react to today’s uncertain times. Adnan Chaudhry | SVP of Sales @ Salesforce. There was not a lot of outbound sales or marketing.

Sales Hiring 168

Sales Hiring Scale SaaS Payments Payment Services 168

Hitenism

DECEMBER 26, 2016

Looking in hindsight over the past decade, it’s now unimaginable to think about how easy it used to be for a SaaS business to grow fast by just executing really well in sales or marketing. There are now thousands of tools (most of them are SaaS products) to help with marketing and countless tools for sales too.

Scale 152

Scale SaaS Marketplace as a Service SMB 152

All that Saas

JULY 8, 2021

In this roundup, we are going to talk about some of the best email marketing services and software on the market for effective delivery, automated marketing, and increased outreach & sales. Do you want to build strong customer relationships? What are the Best Email Marketing Services in 2021? Twilio SendGrid.

Software Review 52

Software Review Marketing Software Scale 52

Chargify

OCTOBER 22, 2020

As B2B SaaS leaders know, your CRM is the lifeline between you and your customers, prospects, and future. A good CRM helps you understand your customers better, provides your sales teams a source of truth on deals open and closed, and is a holding cell for leads consistent to boost sales revenue.

Payment Features 56

Payment Features Marketplace as a Service B2B Forecasting 56

Chargify

AUGUST 17, 2017

Sales exploded, and if you’d picked up a big enough chunk of stock when the company went public, you’d never have to work again.”. Retail experts can point to many reasons Sears, and other large retailers, have fallen from global leaders to massive store closures and flat sales. You could pay a fair price.

Scale 53

Scale Sales Hiring Artificial Intelligence SaaS 53

SmartKarrot

DECEMBER 18, 2020

If you want to thrive in this competitive SaaS world, then the importance of understanding customer behavior can hardly be overemphasized. Customers are getting more empowered in today’s marketplace. Hence, customer analytics is a useful process towards that end. It can be a customer success platform as well.

Social Media 10

Social Media Data Analysis Marketplace as a Service Customer Lifetime Value 10

SmartKarrot

DECEMBER 18, 2020

If you want to thrive in this competitive SaaS world, then the importance of understanding customer behavior can hardly be overemphasized. Customers are getting more empowered in today’s marketplace. Hence, customer analytics is a useful process towards that end. It can be a customer success platform as well.

Social Media 10

Social Media Data Analysis Marketplace as a Service Customer Lifetime Value 10

SaaStr

OCTOBER 30, 2020

390: Randy Rayess is the Co-Founder @ Outgrow, a growth marketing platform that enables marketers to build interactive content/tools to increase customer engagement and boost demand generation. Prior to founding Outgrow, Randy co-founded VenturePact, an invite-only marketplace that connects companies with trusted software development firms.

Scale 204

Scale Sales Hiring Marketplace as a Service Mobile 204