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The decade software ate the world

Intercom, Inc.

Putting narrative order on the past decade, a 10-year-period that has somehow remained stubbornly nameless, is quite the challenge, but it’s impossible to make sense of the 2010s without understanding the role of software. The scale is extraordinary. There are about 3.2 Rise of the cloud and SaaS businesses. .

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5 Interesting Learnings from UserTesting at $160,000,000 in ARR

SaaStr

While hardly the only vendor doing automated product insights, UserTesting has been doing it for quite a while (founded way back in 2007) and doing it well, with over 2,100 customers including many tech leaders. Stuck with per-seat pricing from 2007-2020, but added flex pricing in Q4′ 2020 — and quickly went to 20% of revenue.

Scale 216
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Instacart

Andreessen Horowitz

There wasn’t a ton of game film on key issues including growth, new market performance, nor the ability to sign and scale grocer partnerships. Prior to founding Instacart, Apoorva was a fulfillment optimization software engineer from Amazon. My two most memorable bumps along the way: Instacart’s first deal with a leading U.S.

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SaaStr’s Most Respected Leaders Awards 2019: The Top Ten

SaaStr

Hubspot is an inbound marketing and sales software company based in Massachusetts. Prior to this, he was a Venture Partner at Longworth Ventures, VP of Sales at Groove Networks (acquired by Microsoft.). from 2007-2011 which eventually became Twitch. His session focused on scaling an open culture.

Scale 167
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Top 10 Tools to Get Your App PLG-d

Frontegg

Product-Led Growth (PLG) is a consumer-centric scaling, conversion, and retention philosophy that uses the product itself as the primary growth driver. The 80s and 90s were all about physical purchasing and installation of software CDs and floppy disks. Also, there is less pressure on Sales. So pick accordingly. #1 1 Intercom.

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Should you disrupt or create a category? 5 lessons from Gainsight’s CMO Anthony Kennada

Intercom, Inc.

In late 2007, a pair of roommates found themselves scraping their wallets to come up with enough cash to cover their exorbitant San Francisco rent. Prospective customers have to be educated. This is episode six of Scale , a brand new podcast series on moving from startup to scale up. Investors might not get it.

Scale 112
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The First Generation of the Talent Software Wars

Tom Tunguz

As the chart above shows, both companies scaled revenue rapidly, reaching $100M in revenue 7 years after founding. SuccessFactors 39 1300 30 2007 6. Both companies demonstrated very volatile sales efficiencies, which are probably more influenced by the macro economic environment than the performance of the sales teams.