SaaStr

JUNE 25, 2025

Company Snapshot: Founded : January 2014 (11 years) Current ARR : $1.09B+ (Q1 FY2025) Growth Rate : 39% YoY ARR growth, 47% revenue growth NPS Score : 80 (exceptionally high for enterprise software) Net Revenue Retention : 133% (as of Jan 2024) Customers : 2,246 customers with $100K+ ARR contracts IPO : April 2024 on NYSE (RBRK) at $5.6B

Cybersecurity 251

Cybersecurity AI Scale CTO Hire 251

SaaStr

JUNE 29, 2025

This isn’t just a comeback story—it’s a masterclass in how enterprise software companies can reinvent themselves when new technological waves create fresh demand for their core capabilities. That’s exceptional performance for any SaaS company, let alone one dealing with complex enterprise deployments. What Changed?

AI 255

AI Artificial Intelligence Software Review Technical Review 255

Stax

JUNE 18, 2025

Software tailored to your industry? That’s the main premise of vertical SaaS. Unlike horizontal SaaS solutions that serve a broad range of businesses, vertical SaaS solutions are designed with deep knowledge of specific markets—making them more intuitive, efficient, and impactful. What is Vertical SaaS?

Merchant Services 167

Merchant Services SaaS Payments Payment Services Payments 167

SaaStr

FEBRUARY 2, 2025

Activant Capital brought together at SaaStr Annua l a group of break-out next-generation AI enhanced vertical software leaders: the CEOs from Owner.com, Alloy Automation, and DoNotPay. At SaaStr Annual they shared their experiences and insights on implementing AI in vertical software companies.

AI 217

AI Technical Review Artificial Intelligence Systems Review 217

SaaStr

FEBRUARY 7, 2025

In 2022, you could blame the markets In 2023, you could blame "macro" impacts In 2024, you could still claim we were in a "downturn" In 2025 — you've run out of excuses — Jason SaaStr 2025 is May 13-15 Lemkin (@jasonlk) February 4, 2025 The downturn is over in SaaS and B2B. Venture Capital is Back. But so what?

Software Review 229

Software Review AI Search Venture Capital AI 229

Tom Tunguz

JANUARY 28, 2024

The fastest growing software category in the public markets is security. Fintech & SaaS (horizontal) average ten percentage points fewer expected growth. These two software categories lead buyers’ priorities & are expected to grow at twice the pace of the overall software market. Data follows.

Software Review 321

Software Review Software Finance Acquisition 321

TechEmpower SaaS

DECEMBER 11, 2023

million software developers worldwide. What are the review periods and your responsibility in the process? tew_cta text="Do you have an idea for a software project? Or do you need help evaluating software firms? cto , product , saas In 2023, there were approximately 26.3 How do they handle testing?

Software Development 443

Software Development Development Software Review Software 443

User Pilot

OCTOBER 19, 2024

Think of Net Promoter Score (NPS) software as a tool to measure your customers’ feelings about your product, and categorize them based on their level of loyalty (promoters, neutrals, and detractors). Plus, the ability to create custom NPS dashboards allow you to analyze the results easily without writing a line of code.

Software Review 105

Software Review Technical Review Software B2C 105

Payrix

DECEMBER 18, 2024

The conversation unpacked notable trends, challenges, and opportunities for software companies navigating this dynamic landscape. Michael noted that software partners now demonstrate a sophisticated understanding of payments, driven by improved access to educational resources and prior experience with payment relationships.

Payments 130

Payments Embedded Payments Merchant Services Payment Services 130

SaaStr

SEPTEMBER 15, 2020

As a growing SaaS company, there is a lot to think about in a day: How is my ARR doing? vary on how they handle sales tax and SaaS. As a SaaS company, you could even get flagged for an audit because of quick growth. SaaS company Basecamp discovered the nee d for these steps firsthand. “ Are we delighting our costumes?

Payment Services 332

Payment Services compliance SaaS Payments Scale 332

Clouded Judgement

JULY 2, 2025

1 Together, these teams share and explore ideas, align on a vision, visualize concepts, and translate them into coded products — all on a single, connected, AI-powered platform that collaborators around the world can access with a URL.” My note: Their products here are Figma Design and Figma Draw.]

Benchmarks 196

Benchmarks Data Software Review AI 196

Tom Tunguz

JUNE 20, 2020

This post is part of a series leading up to SaaS Office GTM Edition on June 24 in which we’re reviewing the results of the 2020 Redpoint GTM survey. Software companies invest in engineering early and then the product matures, complement that engineering and product investment with go to market teams to commercialize the product.

Scale 363

Scale Scaling Sales Hiring Software Review 363

FastSpring

OCTOBER 11, 2024

When you’re expanding your software business into new regions, industry benchmarking data can help you make better strategic decisions by answering important questions about business in the region. Here’s what we uncovered: Key Insights Into How Asia-Region Customers Renew SaaS Subscriptions 1. or EU, or are they different?

Merchant Services 159

Merchant Services SaaS Payments Benchmarks Subscription 159

SaaStr

JUNE 19, 2025

I’ve been in B2B and Saa sales for 15+ years. ” When I dug into it, they hadn’t reviewed a single AI-generated email in 3 weeks. Turns out the tool was sending prospects emails about “revolutionizing their blockchain strategy” – for a company that sells accounting software. What are we doing wrong?”

Scale 267

Scale AI Sales Hiring Sales 267

SaaStr

DECEMBER 1, 2021

The state of software buying has changed. SaaS spending dipped in the first half of 2020 at the start of the pandemic but has since reaccelerated. During SaaStr Annual 2021, Amanda Malko, CMO at G2, shared a fascinating look at the data that reveals shifting patterns in the way consumers purchase software. .

Software Review 278

Software Review SMB Enterprise Software 278

SaaStr

SEPTEMBER 14, 2020

This will usher in unlimited potential for new innovation and growth in SaaS and Cloud. # 2 Cloud is Eating Software. The astonishing fact is: cloud is eating software. In just five years, Cloud will become the majority of the software market. By 2030, it is predicted to take over all technology and software.

Technical Review 349

Technical Review Cloud Software Review Technology 349

Stax

MARCH 16, 2025

The average churn rate for the software industry as a whole is 14%. That said, industry experts agree that your SaaS companys goal churn should be below 2%. As a SaaS business leader, reducing software user churn is an important part of maintaining your customer base and increasing revenue. Looking to measure churn?

Payment Solutions 88

Payment Solutions Software Review Churn SaaS Payments 88

SaaStr

SEPTEMBER 9, 2022

Back in the day, premium comp for some software sales execs made simple and easy sense. Traditional software had 90% gross margins, and the classic enterprise sales reps, the best ones, could close a million or more dollars a year. Many SaaS companies just agreed to higher OTEs, but packaged them with higher quotas as well.

Scale 343

Scale Venture Capital Sales Hiring Sales 343

FastSpring

OCTOBER 16, 2024

How FastSpring drastically simplifies the entire cross border payments process for SaaS, software, mobile game, and other digital product businesses. FastSpring handles the entire payment process from checkout to remitting end-of-year taxes for SaaS companies. Higher approval rates due to local acquiring.

Merchant Services 159

Merchant Services Payment Services Payment Methods Outsourcing Services 159

TechEmpower SaaS

SEPTEMBER 25, 2023

If you're grappling with this issue, identifying the specific cause can be difficult, especially if you don’t have a software background. This is where a technical review can be useful!) Before we review the symptoms, though, please bear this in mind: If your team shows these signs, it doesn’t necessarily mean they’re weak.

Underperforming Technical Team 390

Underperforming Technical Team Development Software Review Technical Review 390

SaaStr

MARCH 17, 2021

Today’s SaaS apps are easy to acquire and use without IT and operations’ assistance. Due to that convenience, departments and teams tend to seek out best-of-breed cloud applications, streamlining foundational and specialized functions through automation. They also won’t scale with your company’s growing amount of SaaS apps.

Sales Hiring 317

Sales Hiring Scale Technical Review Marketplace as a Service 317

SaaStr

MARCH 18, 2025

The harsh reality: Most enterprises are adopting AI due to FOMO (Fear Of Missing Out) rather than for specific business outcomes. Software engineering teams have been early adopters of AI coding assistants precisely because they provide an immediate, measurable lift. This is exactly backward.

Technical Review 184

Technical Review Artificial Intelligence AI Marketplace as a Service 184

SaaStr

MAY 28, 2025

So we’ve just had 2 more B2B IPOs that aren’t 100% “traditional” SaaS per se, but still great B2B software leaders to learn from: MNTN and Hinge Health. MNTN is a performance TV software company focused on providing performance advertising services for Connected TV. returns and 54.7% for the last 20.

Technical Review 193

Technical Review Software Review Cybersecurity Advertising 193

SaaStr

JANUARY 5, 2021

What is the next big trend in SaaS (software as a service)? What types of due diligence are undertaken by VCs before investing in a company? What will SaaS companies look like in the future? Does the CEO need to know code? What are average revenues (MRR or ARR) for SaaS companies at the time of the Series A?

Software Review 286

Software Review CTO Coach Technical Review Sales Recruiting 286

SaaStr

JANUARY 24, 2022

SaaS accounting and finance has gotten pretty complicated, and the impacts of getting it wrong have gone up substantially. I’ve worked with numerous start-ups that used outsourced accounting services with zero SaaS experience, and these firms didn’t even recognize automatic upsells, additional seats, etc. Cash is king.

Finance 328

Finance Outsourcing Services Systems Review Technical Review 328

SaaStr

OCTOBER 30, 2024

The reality is if you read the stories of a lot of SaaS successes, almost all of them had patches where, as meteoric as the growth seemed, they had patches when growth slowed, when things were harder, when they needed more money, or when they almost ran out. There’s always friction somewhere so see what they’ve learned from it.

Venture Capital 306

Venture Capital Software Review Investment Startup 306

SaaStr

MARCH 12, 2025

About Dave Kellogg Dave Kellogg brings a rare combination of marketing and executive leadership experience to his analysis of SaaS businesses. You assembled a talented team, built an amazing product, and established a growing SaaS business. But here’s the reality check: this is completely normal in SaaS.

Sales Hiring 195

Sales Hiring Marketing Technical Review Underperforming Technical Team 195

SaaStr

APRIL 28, 2025

It knows what every SaaS leader ever featured on SaaStr thought about critical business challenges at every stage of growth. A company selling $2-5K software packages won’t need humans for standard implementationsthe AI will qualify, demo, answer questions, negotiate within parameters, and close deals automatically.

AI 243

AI Underperforming Technical Team Sales Technical Review 243

Clouded Judgement

JUNE 6, 2025

Every week I’ll provide updates on the latest trends in cloud software companies. ARR (annual recurring revenue) is a hallmark SaaS metric rooted in predictability. That predictability underpins why investors find “comfort” in SaaS models. Integrations are the classic SaaS moat. ” Undefined ROI.

Cloud 144

Cloud Technical Review Software Review Technical Advisors 144

SaaStr

MAY 6, 2024

My biggest take-away: there are barely more than 50 acquisitions of $50,000,000 or more, at least disclosed one, in software of U.S.-based Tomasz’s main point is that the dollars are only going up due to an increase in mega deals. After all, there are so many more SaaS and Cloud leaders worth $1B+ that there wer a decade ago.

Acquisition 277

Acquisition Software Review Software Cloud 277

SaaStr

JUNE 23, 2025

The Talent Reckoning Here’s what I’ve learned from talking to 200+ SaaS founders over the past six months: The companies shipping great AI aren’t necessarily the ones with the biggest AI budgets or the fanciest ML infrastructure. The $939B Question: Is AI Eating SaaS or Feeding It?

AI Search 170

AI Search AI Technical Review CTO Hire 170

Tom Tunguz

JUNE 10, 2023

The largest SaaS companies in the world have released English-language APIs. When every major SaaS application has an English-language API, users of all kinds will be able to ask & receive answers of their applications. That’s a level of automation rarely seen within the enterprise without custom coding.

Software Review 237

Software Review SaaS Systems Review Application Development 237

SaaStr

JUNE 14, 2023

“The fastest company will always win,” says Daniel Dines, CEO and Founder of UiPath, one of the fastest-growing software companies in the world. Ten years ago, no one would have guessed Europe would generate the largest software IPO globally, yet UiPath has done it, and net retention is 144%.

Scale 246

Scale Artificial Intelligence Technical Review Software Review 246

SaaStr

JUNE 13, 2025

Immediate ROI Demonstration Unlike previous enterprise software categories that required long implementation periods to show value, AI applications can often demonstrate ROI within days or weeks. ACVs that would have taken years to achieve in traditional SaaS are becoming standard in AI applications.

Enterprise 170

Enterprise AI Startup Benchmarks 170

TechEmpower SaaS

MARCH 4, 2024

In the sphere of software engineering , AI is pivotal for corporate IT by automating coding, optimizing algorithms, and enhancing security to boost efficiency and minimize downtime. Overall, generative AI is a transformative asset in the software engineering lifecycle, from conception to deployment.

Generative AI 443

Generative AI CTO Hire AI Sales Recruiting 443

FastSpring

JANUARY 23, 2025

If you own a SaaS or other digital product business such as a Slack plugin, Chrome extension, online publishing business, mobile app, or even a blog and youre looking to exit, you may have a lot of questions about how best to go about it. So I’ve worked in SaaS businesses that were fast growth. And I’ve done that.

Scale 119

Scale Entrepreneurship Scaling Underperforming Technical Team 119

SaaStr

JUNE 6, 2025

AI Is No Longer a Nice-to-Have — 88% of power users won’t even shortlist software without AI functionality The Reality : 88% of power users won’t even shortlist software without AI functionality The Action : Stop treating AI as a feature differentiator. Align sales comp with net revenue retention, not initial ACV 3.

AI Search 147

AI Search AI Technical Review Software Review 147