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SaaStr CRO Confidential: Omni Founder Colin Zima on the Power of Leveraging Your Network for Sales and Recruiting (Pod 658 + Video)

SaaStr

In this week’s episode of CRO Confidential, host Sam Blond, Partner at Founders Fund, continues a mini-series on founder-led sales with Colin Zima, founder and CEO of Omni. They could be your personal network, experience in a specific industry, talent with a certain social media platform, or a strategy you’re particularly skilled at.

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The Top 10 Mistakes People Make When Hiring a VP of Sales with SaaStr CEO and Founder Jason Lemkin

SaaStr

Hiring a VP of Sales isn’t new, but the conversations have evolved as the world has. Jason has written about the cheat codes for hiring VPs of Sales since 2012 and realized it was worth a deeper dive. Jason has written about the cheat codes for hiring VPs of Sales since 2012 and realized it was worth a deeper dive.

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10 Direct Response Marketing Examples

Neil Patel

This strategy can also include: landing pages social media ads email paid ads TV/radio commercials. A typical example would be running a campaign where you ask your current customers to refer your brand or product to their family and friends. Social Media Ads. Chatbots and Social Media Messaging.

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Is Affiliate Marketing Right for your Company?

FastSpring

Affiliate marketing can mean different things to different people, but at its core, it refers to paid marketing that is based on trackable performance. When there is a good fit, and affiliate marketing is used effectively, it can provide a healthy boost to sales and marketing activities, but how can you tell if it is right for you?

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Do SaaS Affiliate Programs Work? [+7 Related Stories from SaaS people]

Incredo

If sounds like this topic can help you generate more SaaS sales with less risk, we are starting! And they refer your software not to their friends but usually to people they don’t know. In reality, creating collateral for affiliates, recruiting, training and motivating affiliates takes a lot of effort. See the difference?

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The Real Reason You’re Having Trouble Hiring Women in Sales (and What you can do About it Now)

Sales Hacker

Here’s a quick reality check: the competition to hire women in sales is stiff and becoming stiffer. Even more sobering: the global recruitment agency, Norman Broadbent, found that it often takes at least eight phone calls before women can be persuaded to even apply for a position. Your Sales Leadership Team All Looks the Same.

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How to Improve Customer Retention: 20 Actionable Strategies

User Pilot

The term can also refer to a business strategy aimed at building long-term relationships with customers and strengthening their loyalty. Regularly communicate and engage with existing customers In the traditional sales-led model, the sales reps disappear as soon as they close the deal. Why is it important to retain customers?

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