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Sequencing Business Models: The Types of Marketplaces

Casey Accidental

Casey’s first sequencing business models essay talked about the transition from a SaaS business model to marketplace business model, and why it’s so difficult. In this essay, we’ll go deeper into the gradients of marketplace models that a company can sequence to, and as a follow up, we will do the same for platforms.

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Instacart

Andreessen Horowitz

We pulled from my prior marketplaces experience and dove into their business quickly to develop a point-of-view on the opportunity. There wasn’t a ton of game film on key issues including growth, new market performance, nor the ability to sign and scale grocer partnerships. Grocery is the largest retail category in the U.S.,

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Sequencing Business Models: Can That SAAS Business Turn Into a Marketplace?

Casey Accidental

As someone who has spent a lot of time building marketplaces in my career, a curious thing has happened over the last couple years. Founders have started reaching out asking for help converting their SAAS or SAAS-like business into a marketplace. I’ve helped their business, but they’re asking for help driving more customers.

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Sequencing Business Models: The Types of Marketplaces

Casey Accidental

Casey’s first sequencing business models essay talked about the transition from a SaaS business model to marketplace business model, and why it’s so difficult. In this essay, we’ll go deeper into the gradients of marketplace models that a company can sequence to, and as a follow up, we will do the same for platforms.

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HubSpot’s Michael Redbord on staying in touch with your customers as you scale

Intercom, Inc.

But as the business becomes more successful – and there are resources to build a support team – additional layers begin to separate executives from their customers. If you’re a leader, he says, don’t try to scale your job. As the General Manager for HubSpot’s Service Hub , Michael knows a thing or two about keeping customers close.

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Mental Models to Help You Grow

Sales Enablement, SaaS and Growth

One of the biggest challenges businesses face when they grow is scaling effective , autonomous and quick decision-making. I leveraged many of the 52 mental models while working at various software as a service (SaaS) companies, but in truth, they can be applied anywhere, regardless of industry. Strategy - annually changes.

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SaaS Is Spurring the Next Cycle of Software Superperformance

OPEXEngine

Over the past decade, software has created tremendous value for investors and businesses, thanks largely to its transformative effect on the economy , its role in developing new cloud-based business models, and its ability to increase efficiency in operations. Sticky after all. the ability to offload more IT tasks to a remote vendor.