SaaStr

SEPTEMBER 27, 2019

As for Ryan, prior to G2 he was Senior Director of Global Marketing at Hubspot where among many other achievements, he scaled HubSpot’s marketing-generated sales revenue by 330% year-over-year. What are the core differences when comparing marketing functions at the likes of Salesforce to smaller companies like G2?

Sales Hiring 136

Sales Hiring Sales Recruiting Scale Software Review 136

SaaStr

JUNE 10, 2020

The true test of marketers. Marketing leaders must focus their teams on the areas that will drive revenue while they cut costs – the biggest impact for the business. We’re going through layoffs and furloughs, recession planning and for me as the CMO, facing really massive cuts to marketing budgets and headcount.

Travel 183

Travel Marketing Scale Outsourcing Services 183

Tom Tunguz

FEBRUARY 24, 2015

Once a startup has found an initial product market fit, the business must evolve the way it models its growth. Before product market fit, a startup’s financial projections focus on costs. The Fundamental Unit of SaaS growth is the atomic go-to-market team of a startup.

Sales Recruiting 111

Sales Recruiting Revenue Startup Sales Hiring 111

SaaStr

NOVEMBER 28, 2019

Product-market fit has been really important. Teddie : And also we’ve seen the BI market that’s been acquisitions at the last. Felix : But I think what it has enabled us to do is to really become almost a market leader and build like a mini brand. It can order subscription. People make the difference.

Sales Hiring 183

Sales Hiring Scale Sales Recruiting Government 183

ProfitWell

OCTOBER 10, 2019

First up, a chalk-full Twitter thread by Userpilot’s Aazar Ali Shad on product-led growth, an Appcues x Salesforce launch, plus the Product Marketing Alliance dropping its 2019 State of Product Marketing. Your top subscription news. A product-led tweet storm. Here's the full rundown on Product Hunt.

Technical Advisors 62

Technical Advisors Sales Recruiting Sales Hiring Customer Lifetime Value 62

User Pilot

NOVEMBER 23, 2023

In other words, most of the features don’t support the outcomes you’re trying to create for your markets and your customers. As a result, product managers don’t have enough autonomy to do product discovery and look for real user problems that would be worth solving. The product momentum gap by Dave Martin.

Scale 84

Scale Underperforming Technical Team Sales Recruiting Software Review 84

ProfitWell

OCTOBER 23, 2019

First up, a packed Twitter thread by Userpilot’s Aazar Ali Shad on product-led growth, an Appcues x Salesforce launch, plus the Product Marketing Alliance dropping its 2019 State of Product Marketing. Your top subscription news. A product-led tweet storm. Here's the full rundown on Product Hunt.

Technical Advisors 40

Technical Advisors Sales Recruiting Sales Hiring Customer Lifetime Value 40

FastSpring

MARCH 27, 2023

He also shares insights about how Cognota is maintaining ownership over the category they created while encouraging dialogue and collaboration in the market. It really took a few pivots, and even name changes to get just the go to market efforts and product market fit right. Before seeing good success in the company.

Payment Solutions 91

Payment Solutions Payment Services SaaS Payments VP of Engineering 91

OpenView Labs

MARCH 29, 2019

strategic narrative) has permeated its ranks because they’re usually staffed by a mix of sales, marketing and product people. Or haven’t permeated those ranks: One sales rep told me if I wanted to hear a really good version of the pitch, it was too bad because his CEO, who would be back shortly, was really good at that.

Sales Recruiting 65

Sales Recruiting Underperforming Technical Team Subscription Payment Features 65

ProfitWell

OCTOBER 1, 2019

Plus, Recurly raises dough, Medium talks product marketing, and Beyond Pricing helps the common folk make a buck. Your top subscription news. Recurly—provider of enterprise-class subscription billing management for thousands of businesses worldwide—raises $19.5 Recurly raises $19.5M. Translation, please?

Technical Review 40

Technical Review Sales Recruiting Airlines Subscription 40

Intercom, Inc.

APRIL 18, 2019

A study by HBR found that the 13 companies in the Fortune 100 that were instrumental in creating their categories accounted for 53% of incremental revenue growth and 74% of incremental market cap growth. No, 42% of startups fail because they didn’t solve a market need. It may not have worked out quite this way.”.

Scale 112

Scale Sales Recruiting Marketplace as a Service Sales Hiring 112

ProfitWell

DECEMBER 10, 2019

We’re just one week out from a webinar that’s totally product-led. Your top subscription news. Because we know there are hidden costs to things like discounting—a huge topic of intrigue in the subscription world—primarily because most people don't know how to discount effectively. (We The loyals. So who is this useful for?

Sales Recruiting 41

Sales Recruiting Subscription Payment Features Onboarding 41

Intercom, Inc.

APRIL 22, 2019

With the advent of the subscription economy, support is increasingly responsible for fostering that relationship over time (which can lead to more long-term revenue). How did you all get to product-market fit ? Rick : I heard a great analogy that when you’re in pre-product-market fit, you can feel like you’re in a desert.

Scale 156

Scale Scaling AI Search Underperforming Technical Team 156

ProfitWell

SEPTEMBER 30, 2019

Your top subscription news. Klaviyo is a growth marketing platform created for online businesses— featuring powerful marketing automation and a revenue-driving email platform. How he thinks about product-market fit. Doctor's orders: a subscription to prescription. I find subscription fashion fascinating.

Startup 40

Startup Technical Cofounder Sales Recruiting Healthcare 40

User Pilot

JUNE 28, 2023

Stripo offers a pre-sign up interactive demo that brings prospects to their ‘Aha’ moment before they even create an account. Kommunicate drives sales-less product adoption through product experiments and tracking adoption rates with Userpilot. How Stripo implemented this is a good user onboarding example.

Onboarding 72

Onboarding SaaS Payments Payment Services Payment Solutions 72

SmartKarrot

OCTOBER 7, 2021

Collaborate with Sales on large-scale enterprise renewals in your portfolio. Collaborate with the Product team on how to improve the product to meet customer needs. Collaborate with Sales to identify and develop upsell and cross-sell opportunities. Motivate your team to create opportunities to upsell value-added services.

Customer Success 19

Customer Success Sales Recruiting Scale User Experience 19

Unbounce

JUNE 16, 2020

Today, small and medium SaaS businesses are discovering the power of using partners to help sell their products. With a $60 billion market in which to grow, these companies recognize that smart use of partnership channels can help them scale up while creating a win-win-win ecosystem for the company, the partner, and the customer.

Outsourcing Services 131

Outsourcing Services Sales Recruiting Scale SaaS 131

Sales Hacker

MAY 28, 2019

SaaStock is a gathering of SaaS Sales Leaders, Founders, VCs, and anybody passionate about building a SaaS business. And make sure you’re following Sales Hacker on Instagram , Twitter , and LinkedIn. So how do you design a go-to-market strategy that ensures product-market fit stays strong?

Sales Recruiting 12

Sales Recruiting Sales Hiring Scale Sales 12

SmartKarrot

AUGUST 21, 2020

Role: Senior Customer Success Manager Location: Newyork, US Organization: Amplitude As a Senior Customer Success Manager, you’ll work with high-growth Corporate accounts to make sure that their mid-market/commercial customers are successful in achieving their product goals.

Customer Success 10

Customer Success Sales Recruiting Direct Sales Team Forecasting 10

Intercom, Inc.

JULY 4, 2018

Below you can watch me deliver that talk in London’s Roundhouse, or read on for a written account. The term “product-first” is implicitly set up in contrast to what came before, which were mostly sales-driven companies. Their approach: “First we sell it, then the product team has to quickly build it.”

Marketing 191

Marketing Sales Hiring Sales Recruiting Innovation 191

SaaStr

APRIL 30, 2022

So growth of the kind of subscription, eCommerce industry has been over 100% year on year for the past five years, according to McKinsey. Because it depends highly on the product, on the market, what the founders want to do with the company, and on the different types of markets here. Transcript. Thank you very much.

SaaS Payments 241

SaaS Payments Metrics Payment Methods Scale 241

Intercom, Inc.

JULY 4, 2018

Below you can watch me deliver that talk in London’s Roundhouse, or read on for a written account. The term “product-first” is implicitly set up in contrast to what came before, which were mostly sales-driven companies. Their approach: “First we sell it, then the product team has to quickly build it.”

Marketing 165

Marketing Sales Hiring Sales Recruiting Innovation 165

User Pilot

JULY 22, 2023

In this guide, we’re going to show you how a land and expand strategy can help you grow your revenue generation from existing clients by deploying a foot-in-the-door approach with your sales team! You need a clear target market, proper positioning, product-market fit, and the right sales process for a land and expand strategy to work.

Strategy 69

Strategy Sales Recruiting Customer Success Acquisition 69

Intercom, Inc.

JUNE 3, 2021

If you’ve got a good setup, then more teams equal more product, and more product equals more marketing and more sales and all sorts of stuff like that. The only challenge there is your recruiting capacity, right? So you can hire more and hire faster. You can also find people in other ways. Paul: Yeah.

Strategy 228

Strategy Software Review Development Team Review Sales Recruiting 228

SaaStr

JULY 15, 2022

Jason Lemkin: I’ll answer it, but are you thinking more on sales or technology or broadly speaking in the question? Ash Bhoopathy (@ashbhoopathy): Probably more around go-to-market and sales. First of all, on go-to-market and sales and marketing, be very, very wary of folks that want to outsource your core.

Scale 256

Scale Outsourcing Services Sales Hiring VP of Engineering 256

SaaStr

JULY 1, 2020

An open discussion with Sam Blond, CSO at Brex, and Kristen Habacht, VPS at Atlassian, about adjusting their sales process during Covid-19. Kristen Habacht runs EDR sales at Atlassian, which I got a check today, $40 billion-$50 billion company. She manages a huge global team. Four, people in the sale? Jason Lemkin: None.

Merchant Services 187

Merchant Services Scale Sales Recruiting Sales 187

Incredo

NOVEMBER 1, 2019

Do you want to grow your SaaS sales team and improve your processes? maintain healthy atmosphere in your Smarketing team, make smart choices regarding your SaaS sales model, strategy, pricing, . build smoother connections both with your prospects through optimized sales process. And from SaaS sales models to SaaS pricing.

SaaS Payments 157

SaaS Payments Payment Methods Sales Recruiting Sales Hiring 157

ChurnZero

APRIL 27, 2021

A: Grotech is an early-stage investor so many of our companies have only modest revenue at the time we invest, and they are typically still working to tease apart their go-to-market motion. Meaningful inbound leads, even at this early stage, are often a sign that the market is hungry for the product offering.

Scale 98

Scale Customer Success Payments Underperforming Technical Team 98

Chart Mogul

JULY 1, 2020

Customer interviews are a powerful tool that can help you better position your B2B product to attract and retain more customers. B2B marketing is much more complicated than consumer marketing. Customer discovery interviews help marketers communicate with potential customers. Let’s dig in! Types of customer interviews.

Interviewing 76

Interviewing B2B Marketing Underperforming Technical Team 76

SaaStr

MARCH 12, 2019

The three stages are product-market fit, then go-to-market fit and lastly growth and moat. So that’s what I wanna throw out there today, is a framework on how to think about it deeper than just, hey let’s get product market fit and then lets add 20 reps. What is sales? What is sales?

Scale 216

Scale Sales Hiring Revenue VP of Engineering 216

Intercom, Inc.

OCTOBER 8, 2018

Marketing, that other small thing, down there in purple, squeezed in between a bunch of other things. UX in the middle, then business and technology, and information and content, and marketing, and all sorts of other stuff all around the edge, all flying around the UX thing. Here’s a classic example.

Sales Recruiting 220

Sales Recruiting Leadership Engineering Finance 220

ProfitWell

DECEMBER 4, 2019

SaaS, or software as a service, is a delivery model in which a centrally hosted software is licensed to customers via a subscription plan. A SaaS company maintains responsibility for the servers, database (and the data they contain), and other software that allow their product to be accessed and used. Recurring payments.

Business Model 54

Business Model SaaS Payments Payment Methods Payments 54

Chart Mogul

JULY 1, 2020

Customer interviews are a powerful tool that can help you better position your B2B product to attract and retain more customers. B2B marketing is much more complicated than consumer marketing. Customer discovery interviews help marketers communicate with potential customers. Let’s dig in! Types of customer interviews.

Interviewing 52

Interviewing B2B Marketing Underperforming Technical Team 52

SaaStr

FEBRUARY 21, 2020

* What does David believe is the crucial step missing in B2B when it comes to finding product market fit? How does David think about scaling sales teams? How does one know when is the right time to hire your first sales reps? How does one know when is the right time to hire your first sales reps?

Scale 196

Scale Sales Hiring Underperforming Technical Team Sales Recruiting 196

Outseta

JANUARY 20, 2020

I’m pretty jaded when it comes to the financial numbers that get thrown around in start-up land—I don’t care what TechCrunch says, I don’t care what your market cap is—I think it’s clear that the world of technology start-ups is pretty screwed up when it comes to financial valuations. And working in the property management industry?

SaaS Payments 145

SaaS Payments Sales Hiring Payment Methods Payment Services 145

ProfitWell

OCTOBER 25, 2019

Today, we see Pendo raise $10M to get us all more product-led , Drift’s David Cancel reminds us of rituals (and why they’re so essential to fostering a culture’s success), plus the crew over at BBC questions the value of subscription—but we set them straight. Your top subscription news. What's up with Pendo?

Sales Recruiting 40

Sales Recruiting Subscription Payment Features Company Culture 40

SaaStr

MARCH 13, 2020

315: Harry Hurst is the Co-Founder & Co-CEO @ Pipe, the startup that gives you control of your cash flow by giving you access to the full annual value of your monthly subscriptions, upfront. After finding funding and product/market fit, your next steps as a founder in the hypergrowth phase can determine the future of your company.

SaaS Payments 217

SaaS Payments Payment Methods Finance Payments 217