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Advertising Week 360: How to Tell the Perfect Startup Brand Story

Trint

I’d never been exposed to software developers and the mysterious world of coding. I was introduced to a team of software engineers who’d been working on tech that aligned audio and text so that you could follow it like karaoke. I remember saying to the team, “We just invented the future.” But numbers alone won’t get investment.

Branding 130
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Memories of the bad old days

The SaaS Garage

A few days ago I had lunch with some friends, all of them softare and Venture Capital veterans, who I all know from the early days of the 21st century. And no, this gatherng was not triggered by the current crisis but, needless to mention, we did spend some time mingling about the “bad old tmes” of the post Sept.

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The growing dissonance between two business models (SaaS and VC)

The Angel VC

In our weekly investment team call earlier this week we decided to pass on two early-stage SaaS startups that were both on track to grow from zero to $100k in MRR in their first 12 months of going live. And chances are that it would have been a good investment. As Clément said, this is not about good or bad.

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Busting the Myths About Startup Success with BlackLine’s Founder CEO (Video + Transcript)

SaaStr

One of the most popular sessions at SaaStr Annual, Busting the Myths About Startup Success with BlackLine CEO and Founder Therese Tucker is up at the top of our must-watch list. My marketing team wanted me to do the world’s most boring video. Don’t be that guy with your startup. The reality is most startups fail.

Startup 269
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The Startup Funding & Financing Guide

Baremetrics

There are more funding and financing options for startups today than there ever have been before. There’s also been an explosion in debate and transparency about navigating startup funding and financing. Let’s explore the funding and financing options for your startup. Funding Your Startup. Buffer spent $3.3

Finance 111
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Career Decisions: What To Look For In a Software Startup

Kellblog

So, you’re thinking of taking a job at a startup, but are nervous about the risk, perhaps having trouble telling one from another, and unsure about knowing what’s really important in startup success. Great core/founding team. Startups are about people. Their investments give them contractual rights (e.g.,

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Why we invested in Athenian

Point Nine Land

If you take a look at a 50 person sales team, you’ll likely find it to be very data-driven. They usually track low-level metrics about their app performance or errors, and agile teams have burn-down charts. Previous attempts failed or didn’t get a lot of adoption, usually because of some combination of these issues: Poor data quality.