This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
A deep dive into one of SaaS’s most dramatic NRR transformations and what it teaches us about scaling retention in the SMB/mid-market When HubSpot filed for their IPO in August 2014, their S-1 revealed a sobering metric that would have made many investors pause: an 88.6% annualized subscription dollar retention rate. The result?
Having led sales teams of 500+ at BILL and 800+ at HubSpot, Michelle has unique insights into what makes great frontline managers and why investing in them is crucial for sustainable growth. “Some teams consistently sold more enterprise SKUs, others had high volume but low ACV. Shaping and maintaining company culture.
What actually happened was this: Cloud created new pain points and new markets (more data, more sprawl, more teams), which made old categories more valuable. Cloud expanded access to tools that used to be too expensive or too complex for most teams. Not bad,but not world-changing. Cloud shifted services to software.
A product analytics strategy is essential for any business looking to make informed decisions about product development and user experience. Plus, there are many reasons why you need a product analytics strategy: Aligns product development with user needs and business goals. Lack of team resources. Outdated technology.
Satisfaction in SaaS, therefore, isn’t simply about developing a nice product and launching it in the market. For instance, you can launch a CSAT survey after a customer interacts with your support team. They include metrics like the Net Promoter Score , Customer Effort Score , Customer Churn/Retention Rates , etc.
Key metrics include customer churn rate, revenue churn, and net revenue retention (NRR). However, by cutting churn in half (to 2.5%), the company could save $150,000 annually while maintaining a stronger, more engaged customer base. Bad software user experience User experience is everything when it comes to SaaS platforms.
Variety of UI patterns to engage users, including modals , tooltips , and slideouts. In fact, it was first created as an analytics tool, and only in recent years has it also developed an engagement suite. Just like Userpilot, its a full-suite product experience platform with analytics, feedback, and engagement layers.
." The solution isn't more tools: it's one omnichannel customer engagement platform that connects every user interaction and related analytics. In this guide, I'll show you what makes an effective omnichannel strategy and how to implement one that drives real activation and retention results, all with the help of Userpilot.
Pinpoint your main struggle to see how you can improve retention. Identifying why users are leaving Proactively engaging at-risk users Measuring churn accurately How do you currently track customer health and predict potential churn? What’s your biggest challenge with customer churn right now? It sounds simple, and it is.
Let’s review everything your customer success team has to do in the absence of any customer success tools. Collect customer data to calculate complex formulas for tracking metrics, monitor customer health scores, and resolve support tickets while continuously trying to improve retention and expansion.
Self-service sales model This is when customers explore and experience your product independently without needing hands-on help from your sales team. Here, customers usually find your brand through marketing channels and then engage with it through tools like interactive self-guided demos, free trials, or freemium versions of your product.
This is every product manager’s nightmare – an onboarding failure that cripples customer retention. In this article, we explore the art and science of onboarding automation , and how it can turn that initial spark of interest into a roaring flame of engagement. While at it, you may even identify weaknesses in the current journey.
Feedback management tools : Apps for organizing, categorizing, and analyzing feedback from multiple sources to guide decision-making and product development. Thanks to the localization feature, you can automatically translate the surveys into your users’ native language for higher engagement and more in-depth insights.
Effective sales teams are also 81% more likely to be consistent CRM users , underscoring how vital these systems are for success. By the end of this guide, youll have a clear understanding of each platforms strengths, weaknesses, and ideal use cases. Startups, SMBs, and mid-market; teams wanting all-in-one marketing + sales.
That’s where customer engagement software comes in. How I chose the best customer engagement software My evaluation process combined thorough feature analysis , a careful review of user feedback, and insights from industry reports. Qualifying questions for choosing the right customer engagement tool.
Poor mobile UX design leads to high bounce rates, abandoned carts , and negative app reviews. Performance expectations: People using mobile web or app expect speed and instant clarity because theyre often on the go, juggling multiple tasks, or dealing with weak connections. Deliver engaging mobile experiences with Userpilot.
Developer API Documentation, API, Examples, FAQ and more. Developer API Documentation, API, Examples, FAQ and more. Sales teams often struggle with vague objectives like "increase revenue." Achievable Objectives : Set realistic goals based on CRM data and team capacity. " S.M.A.R.T. lead conversion rates).
Developer API Documentation, API, Examples, FAQ and more. Developer API Documentation, API, Examples, FAQ and more. Use automated reminders for follow-up calls, notifications for lead engagement, or alerts for stagnant deals. Visual tools like progress trackers in your CRM can turn routine activities into engaging challenges.
Unfortunately, the research backs this up, with a staggering 90% of users reporting that they stopped using an app due to poor performance. Poor performance includes slow loading times, complex design, confusing navigation, and unresponsive features. To assign meaning to whether the numbers are good or bad, context is crucial.
However, there are good and bad ways to approach this tactic. But with retargeting, you can re-engage those users who have already interacted with your brand but havent taken action yet. Heres what can work for you right now: Engage with your community. But simply posting generic content wont cut it.
In this article, I’ll show you how Userpilot helps product teams cut through the noise and understand what really matters in mobile user behavior: no data science degree required. The platform’s code-free implementation makes it accessible for product managers who want insights without constantly relying on developers.
Intercom Mobile is a suite of mobile software development kits (SDKs) that lets you embed customer messaging , support, and engagement into your mobile app. Tracking carousel engagement with Intercom. Then, show you where Intercom Mobile shines and when you might need alternatives. What is Intercom Mobile? Source: G2.
All of which are essential for improving user satisfaction, building loyalty, and boosting retention rates. Teams can use Fullstory’s session replay to: Identify frustration signals like rage clicks or dead clicks to uncover UX pain points. Monitor engagement with specific features or page elements. Fullstory session replay.
Accidental branding can create confusion for your potential customers and impact their decision to engage with your startup and buy from you. In a world where SaaS companies often prioritize retention at any cost, Buffer chose to prioritize trust. Intentional branding makes the difference The best startups build brand on purpose.
Want to advance your career in mobile product management or find top talent for your team? You will collaborate with engineering, design, and business teams to deliver cutting-edge mobile solutions that improve efficiency, user adoption , and overall product performance. Who would be a BAD fit for this job? Apply here 2.
This guide breaks down a simple, step-by-step RCA process designed for SaaS teams. So if you find that most of the drop comes from the new user retention rate , you now know the problem might come from the primary onboarding process. software development) to identify causal factors of a specific problem. Path analysis.
All product managers want to delight and engage their customers. It helps real users get value from your product through engagement with interactive content relevant to them. Today, Userpilot is used by multiple roles in my product team and covers analytics, building guides, and creating product communication. – Gustavo M.
Want to advance your career in product management or find top talent for your team? Mozilla: Director of Product, Firefox Growth Firefox is used by hundreds of millions worldwide, and the Director of Product for Growth plays a critical role in the product management team. Who would be a bad fit for this job?
From my perspective working with leading enterprise companies to optimize their CS strategies and operations, I’ve seen firsthand how specific, deeply embedded data challenges can undermine the incredible work CS Operations teams do. Inability to Train Predictive AI: This is a complete showstopper for any predictive AI initiative.
In this article, we will help you find the best Mouseflow alternative that can help you dig deeper into user behavior, satisfaction, and retention. Look beyond basic stats watch live session recordings and see precisely how people engage with your site from start to finish. Don’t worry, you’re not alone!
The State of GTM Jobs: Customer Success At the crossroads of retention and revenue, Customer Success (CS) is a cornerstone for sustainable growth and is growing in both scope and importance. The purple line indicates the growth rate of retention and renewal roles as a percentage compared to January 1, 2022. Engagement?
For the fifth year running, we’ve recognized five customer success teams who achieved remarkable results in one of five categoriesonboarding, adoption, renewals and expansion, advocacy, and innovation. The Ollie team reimagined the process, using ChurnZero to structure and systemize their onboarding and keep customers on track.
Want to advance your career in product management or find top talent for your team? This article shares exciting product manager roles focused on retention and churn and showcases standout candidates in the field. Stripe They’re looking for a senior Product Manager to lead a pillar within our LPM Cost Optimization team.
From my experience of leading both functions, I can offer CROs five valuable tips on how to set their CS team up for success. 1: Misaligning your customer success team is a trap. Things can break down not from bad intentions, but from misaligned expectations. 3: Keep your CS team aligned to customer value, not just revenue.
Net Promoter Score was first developed by Fred Reichheld, Bain & Company and Satmetrix in 2003. For my money, these are the trickiest of the bunch to understand and effectively engage. Engage with your passives, find out if they’re truly only concerned with price, almost always you’ll find out that they’re not.
Many product teams know this feeling: mobile user retention is dropping, even after big updates and splashy feature releases. Why is your mobile app user retention declining? User retention measures how many users continue to use your product or service after their initial interaction or sign-up.
million apps on Google Play for Android users to choose from and 2 million on the Apple App Store for iOS users, user engagement is being pulled in a million directions (literally). Why aren’t app users engaging with it more? What is app engagement? What are app engagement metrics?
The real challenge is shaping an experience that keeps users engaged and drives continuous growth. An unclear onboarding flow, slow screen transitions, or a buried key feature can mean the difference between retention and churn. So how do you ensure your app is intuitive, engaging, and built for long-term success?
Imagine a product team celebrating a 200% spike in sign-ups after a promotional campaign. But without deeper context, they might overlook that these users are churning within weeks, not due to problems with the product, but rather because of bad user onboarding. On the surface, it looks like a win.
You aim to extract meaningful insights to improve app performance and user engagement. Ive also included the key metrics I track and recommend for every product team. Crash rate in the first session: Keep crashes under 1% of sessions to reduce uninstalls and bad reviews. Create contextual feedback surveys in Userpilot.
In fact, 52% of users have abandoned a mobile app due to poor localization , and over 60% of B2B buyers say theyll choose a localized product over a more expensive one in a foreign language. It shortens time-to-value , boosts app engagement, and drives long-term retention. How do you go about it?
When Duolingo redesigned its app in 2022, engagement spiked overnight. Many product teams fall into the same trapmistaking engagement for success. However, without qualitative feedback and behavioral insights, teams risk misreading signals, leading to frustration and churn. The problem?
Developer API Documentation, API, Examples, FAQ and more. Developer API Documentation, API, Examples, FAQ and more. Better Client Management : 87% of deals are lost due to poor follow-ups. Then, refine these groups further based on property preferences and engagement levels.
It compounds quietly across every team, workflow, and decision. When data collection is messy, product managers lose visibility, teams waste hours chasing answers, and user experience suffers. Youve missed an entire segment of mobile-first users who behave differently and have higher retention after onboarding.
We organize all of the trending information in your field so you don't have to. Join 80,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content