SaaStr

JANUARY 28, 2022

When you think of scaling up, many things may come to mind, like hiring, culture, marketing, and sales. The go-to-market segment worked together on key metrics across the revenue board. For this, they made their BDRs laser-focused on behavior-based signals, ICP, and recurring processes to help them become account executives. .

Scale 241

Scale Sales Hiring Scaling Sales Recruiting 241

How To Buy Saas

MAY 21, 2025

Whether youre a startup , an SMB , or a global enterprise , the right ATS can streamline your recruitment process, save time, and help attract top talent in a competitive market. Modern ATS software automates tedious tasks like job posting, resume screening, and interview scheduling, freeing HR teams to focus on engaging with candidates.

Systems Review 52

Systems Review Sales Recruiting Sales Hiring Technical Review 52

Sales Hacker

NOVEMBER 15, 2024

That’s why HG Insights created The Next Generation of Sales AI report — to calm the FOMO and help you bring AI to your GTM teams. It includes a breakdown of the Sales AI landscape, adoption of GenAI and Sales software across buyer groups. Plus, an analysis of the top 75 trending sales AI tools. You’re not alone.

Scale 111

Scale Outsourcing Services Sales Recruiting Technical Review 111

FastSpring

JANUARY 23, 2020

3 Simple Tips for Recruiting Successful Affiliate Partners. One of the most common struggles in the affiliate space is activating affiliates immediately following recruitment and keeping them engaged over time. Keep reading to learn how to get the most out of your affiliate program by keeping your partners engaged.

Engagement 106

Engagement Sales Recruiting Software Review Communication 106

SaaStr

NOVEMBER 12, 2019

I started a software company in college to make it easy to update websites called Content Management Software Now, and I had this idea for Pardot, I wanted to make it easy for marketers to run campaigns online and measure their results. SalesLoft, why was that Pardot, I tried to recruit this guy, Kyle Porter, to come run sales at Pardot.

Sales Recruiting 194

Sales Recruiting Scale Outsourcing Services Sales Hiring 194

ChurnZero

NOVEMBER 26, 2024

This is a guest article by Swati Garg , founder and CEO, Melo Associates , and Lindsay Lynch , senior recruitment consultant, Melo Associates , a recruitment firm focused on customer success hiring for SaaS and tech companies nationwide. 3: Provide an engaging overview. Conduct training and workshops for clients.

Technical Review 52

Technical Review Sales Recruiting Customer Success Sales Hiring 52

SaaStr

JULY 1, 2020

An open discussion with Sam Blond, CSO at Brex, and Kristen Habacht, VPS at Atlassian, about adjusting their sales process during Covid-19. Kristen Habacht runs EDR sales at Atlassian, which I got a check today, $40 billion-$50 billion company. She manages a huge global team. Four, people in the sale? Jason Lemkin: None.

Merchant Services 252

Merchant Services Scale Sales Recruiting Sales 252

Neil Patel

APRIL 13, 2021

For sales-based companies, influencer marketing could be a promising alternative. You can work with multiple influencers across the platform, and you can recruit more talent as you go. How to Use Influencer Engagement Marketplaces. You want to build hype and increase sales. Engagement. The upshot? Authenticity.

Marketplace as a Service 135

Marketplace as a Service Engagement Social Media Sales Recruiting 135

Sales Hacker

JANUARY 20, 2022

Strong sales reps are the lifeblood of your business and how you choose to invest in them matters. For frontline sales managers, attributes like competency, quality of work, ease of execution, and length of contribution indicate reps’ overall job success, but you can’t rely on those inputs to tell you if they are personally satisfied.

Sales Recruiting 114

Sales Recruiting Scale Retention Sales 114

Sales Hacker

OCTOBER 18, 2024

Jonathan Moss (EVP at Experity) showcased an Account Plan GPT that streamlines sales and marketing account research for outbound efforts. Examples of automating workflows to solve ongoing challenges: Everyone shared use cases they’re trying for sales account research and lead generation workflows. Link to GPT.

Sales Recruiting 102

Sales Recruiting Software Review Scale AI 102

Sales Hacker

AUGUST 7, 2020

Fortunately, more organizers than ever before are consciously seeking out female sales experts for panels, presentations, and podcasts. At Sales Hacker, we’re serious about diversity, and for that reason, we’ve compiled a list of 530+ female sales experts to consider for your next event. Sales Development. Sales Growth.

VP of Engineering 130

VP of Engineering Sales Recruiting Sales Hiring Payment Services 130

Chart Mogul

JANUARY 9, 2025

So read on, and hopefully, your SaaS sales journey will be less about trial and error and more about steady progress toward success. Whats important to note is that each model targets a distinct customer persona and, therefore, has a unique approach to the customer journeyfrom brand awareness to sales and, ultimately, conversion.

Scale 52

Scale Sales Hiring Startup Sales Recruiting 52

OpenView Labs

NOVEMBER 16, 2021

Generally, success hinges on a company’s ability to acquire a deep understanding of the metrics that most accurately gauge company performance and profitability. A Quick Glossary of SaaS Metrics. Essentially, this metric is the marketing component of CAC (see below). Annual Recurring Revenue (ARR). Big mistake.

Benchmarks 98

Benchmarks Scale Metrics Sales Recruiting 98

Buffer Resources

NOVEMBER 8, 2023

  Thankfully for folks like me, there are many brilliant tools to help you keep on top of your content marketing metrics (little to no math required). Then, to add a little nuance to the discussion, we’ll deep dive into the metrics that matter the most to several top content marketing teams (including Buffer’s).

Content Marketing 137

Content Marketing Metrics Social Media Marketing 137

Sales Hacker

MAY 20, 2021

You should approach this tactically with honed and consistent metrics. You need to measure and repeat so you and your sales team only put effort into promising prospects abroad. Develop a focused sales approach. More than any other time, with limited travel, companies must be very focused in their international sales approach.

Scale 115

Scale Metrics Outsourcing Services Sales Recruiting 115

User Pilot

SEPTEMBER 30, 2024

Solution : They used Userpilot's in-app surveys for feedback collection and beta tester recruitment, implemented in-app messaging for feature announcements , and leveraged product analytics to monitor performance and guide redesign decisions. Second, they used them to simplify beta-tester recruitment. It's kinda tedious.

Sales Recruiting 105

Sales Recruiting User Experience Education Data 105

SaaStr

APRIL 23, 2019

And can you talk a little bit about touching on the hiring point, because you did say that you focused a lot on talent, and recruiting. And coming from Brazil without a big network in Silicon Valley, un-launched, without a website, it was actually really hard to recruit the first ten people. So, they pick on the metrics.

Sales Hiring 209

Sales Hiring Sales Recruiting Scale Payment Methods 209

Sales Hacker

DECEMBER 21, 2017

What is Sales Operations? Sales operations refers to the unit, role, activities and processes within a sales organization that support, enable, and drive front line sales teams to sell better, faster, and more efficiently. But perhaps more than anything else, sales operations brings a system to selling. Technology.

Scale 105

Scale Sales Recruiting Sales Hiring Technical Review 105

The Angel VC

AUGUST 10, 2011

One could almost say that CAC and CLTV are for a SaaS company what wholesale price and sales price are for a retailer. So for a bigger SaaS player, sales and marketing costs are the driver of profitability. But at the minimum, looking at these two metrics is a great start when you as an investor evaluate a SaaS company.

Sales Recruiting 155

Sales Recruiting Startup Customer Lifetime Value SaaS 155

OpenView Labs

MARCH 15, 2019

Some of the most successful and influential SaaS companies include channel sales in their go-to-market strategy. For the uninitiated, channel sales refers to the process of partnering with third parties to get your product into the end user’s hands. Channel Sales versus Direct Sales – The Good and the Bad.

Sales Recruiting 108

Sales Recruiting Scale Sales Hiring Underperforming Technical Team 108

Sales Hacker

NOVEMBER 15, 2017

With the rise of AI, new sales technology and automation at the forefront of the sales echo chamber these days, we thought we’d take a moment to bring it back to BASICS – that’s why we’ve rounded up this complete glossary of sales terms and definitions to help you remember where it all started.

Scale 105

Scale Payment Methods Sales Recruiting SaaS Payments 105

Sales Hacker

DECEMBER 8, 2023

Accordingly, the recruiting of beta customers and roadmap selling happen earlier, providing for customer quotes as part of the launch. Double-clicking on this with a Zendesk example: Find opportunities to give people the ability to directly engage with the technology as part of the launch. Make sure your message lands.

Sales Recruiting 123

Sales Recruiting Generative AI AWS AI 123

Sales Hacker

NOVEMBER 29, 2018

Company raises money and is now ready to “scale the sales team.” Their current seller has done a great job, so the natural inclination is to assume that we want to replicate that person and sales will continue to grow, right? Fast forward 1 year later: “Oh no, my entire sales team looks the exact same…”. Sound familiar?

Sales Hiring 79

Sales Hiring Sales Recruiting Scale Sales 79

SaaStock

FEBRUARY 14, 2019

With an MBA from the Kellogg School of Management, Rodrigo Baer launched a successful career in consultancy and entrepreneurship, and today is among the top figures in venture capital for early-stage tech companies in Brazil. Starting as VP of Sales, in less than two years he became CEO. Talk: SaaS.City Bootcamp: Sales Leadership.

Technical Review 207

Technical Review Scale Entrepreneurship Sales Hiring 207

Sales Hacker

JANUARY 23, 2018

Before we get into our 2017 recap and 2018 road map, I wanted to provide some quick background on how Sales Hacker came to be. How It All Began: The Story of Sales Hacker. I can’t believe it’s been 4 years since we threw our first Sales Hacker Conference in September of 2013. 2014: Full Time on Sales Hacker.

Sales Recruiting 107

Sales Recruiting Scale Sales Hiring Sales 107

Sales Hacker

SEPTEMBER 6, 2018

Sales is a hyper-social, customer-facing role that can get highly stressful. In this article we talk about the top indicators of sales burnout and how to tackle them. We all know Sales is the job for the people person — the high-flying, always-on-the-go charmer that’s on the phone, in meetings and/or closing deals.

Sales Recruiting 83

Sales Recruiting Sales Metrics Strategy 83

Buffer Resources

JANUARY 18, 2024

In a nutshell, I want to generate engagement and grow my audience — could LinkedIn Premium help with that, too? " Here’s everything you need to know about using LinkedIn Premium to build your personal brand , increase engagement, and grow your following.  It just might.

Technical Review 135

Technical Review Systems Review Sales Recruiting AI Search 135

Sales Hacker

APRIL 30, 2018

To see what selling on steroids looks like, check out companies with the best sales enablement strategies. You’ll discover a lively place, with a lot of things — like revenue, productivity, and win rate s — going up, and a lot of things — like speed to revenue, sale cycle period, customer churn, and staff attrition rate — going down.

Sales Enablement 99

Sales Enablement Scale Sales Recruiting Sales Hiring 99

Sales Hacker

JANUARY 22, 2020

If you think sales is a simple job, I have a few hundred professional connections who would like a word with you. But as straightforward as their metrics may be, their jobs are anything but simple. By mastering your sales interview questions. 6 Sales Interview Questions to Find the Best Talent. So what’s the problem?

Sales Hiring 98

Sales Hiring Interviewing Underperforming Technical Team Sales Recruiting 98

SaaS Metrics

JUNE 18, 2023

Picture a business model whereby a company doesn’t need a dedicated sales department to sell its wares or services. Instead, an ever-growing workforce of independent agents, working on commission, make the sales. Each independent distributor recruits more distributors for the business, essentially creating an expanding sales network.

Sales Recruiting 52

Sales Recruiting Engagement SaaS Marketing 52

User Pilot

JULY 27, 2023

The different roles in SaaS companies: Chief Executive Officer : As the highest-ranking executive, this person ensures the company runs smoothly and employees are happy and engaged. Account Managers: They serve as the lead point of contact for all customer account management matters. Average salary: $196,172/yr.

Sales Hiring 98

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 98

User Pilot

JUNE 16, 2024

Looking for reliable metrics benchmarks to gauge your product performance and inform your decisions? That’s what you can find in Userpilot’s Product Metrics Benchmark Report. We also share 6 key insights for product managers that we found particularly interesting. It looks into 6 key metrics: User Activation Rate.

Benchmarks 81

Benchmarks Metrics Sales Recruiting Acquisition 81

Buffer Resources

OCTOBER 28, 2024

Buffer: Social media management for creators and small businesses A social media management tool is central to any social strategy. It helps you manage your online presence so you can post consistently and on a schedule you choose — which can help improve engagement. to maintain a consistent posting schedule.

Social Media 106

Social Media AI Search Marketing Business 106

SaaStr

SEPTEMBER 13, 2020

They started in the point of sale market, and then as the company scaled, they rolled out new value props and modules for payroll, or Toast capital, or ways to manage your employee base. This is really founder-led sales. Byron gave a great example with Toast, one of my favorite portfolio companies. That’s your CAC.

Sales Hiring 227

Sales Hiring Scale Payments Cloud 227

User Pilot

FEBRUARY 17, 2022

If used effectively, it can significantly reduce the money spent on marketing and sales activities. As product managers , we’re constantly trying to improve the product thus making product design decisions every day. So this should be the team to engage with customers on a weekly basis. Product-led growth. That’s logical.

Sales Recruiting 98

Sales Recruiting Underperforming Technical Team Interviewing Machine Learning 98

Intercom, Inc.

JULY 28, 2022

And for Intercom’s VP of Sales EMEA, Sanj Bhayro , scaling is just what you need to invest in to ensure growth becomes as constant and linear as it can be. Sanj has plenty of experience scaling sales teams at growing businesses, and that’s precisely why, as of November of last year, he‘s overseeing EMEA sales at Intercom.

Scale 210

Scale Scaling Sales Hiring Sales Recruiting 210

SaaStr

JULY 11, 2019

The other big lesson I learned is when you’re engaging and inspiring a team and creating these big, hairy, audacious goals, you also want to be able to tap into that entrepreneurial spirit, particularly when you’re innovating. You’re probably working with very ambitious, very capable people. You wait a week.

Scale 146

Scale Marketplace as a Service Sales Recruiting Scaling 146