Kalungi

MAY 4, 2025

Why Account-Based Marketing Works in B2B SaaS After investing in outbound marketing, the next leap forward for many B2B SaaS teams is Account-Based Marketing (ABM).

B2B

SaaStr

MAY 5, 2025

Dear SaaStr: Why Do Enterprise Customers Insist on Pilots? I know your sales team probably hates pilots, because in a sense, it means they have to sell the deal twice. Once for the pilot, and again to convert the pilot for a longer deal. Having an “opt out” clause after a pilot ends helps, but still, it’s a double sale. But the thing is, net net it might be less work.

Enterprise

SaaStr

MAY 5, 2025

Ok about 2,000 of you have already picked your 2025 SaaStr Annual + AI Summit sessions so far and here are the top sessions … for now: 1. The New Rules of SaaS Growth: Whats Next for AI, PLG, and Revenue Scale with HubSpots CEO 2. From Startup to $10B+: Lessons on Scaling, AI, and the Future of SaaS with Dropboxs Founder and CEO 3. Kick-off to SaaStr Annual 2025 with SaaStrs Founder & CEO 4.

Scale

Kalungi

MAY 3, 2025

Learn how to spot at-risk SaaS customers early and take action before they churn. Build a system that protects revenue and boosts retention.

Churn

Speaker: Kenten Danas, Senior Manager, Developer Relations

ETL and ELT are some of the most common data engineering use cases, but can come with challenges like scaling, connectivity to other systems, and dynamically adapting to changing data sources. Airflow is specifically designed for moving and transforming data in ETL/ELT pipelines, and new features in Airflow 3.0 like assets, backfills, and event-driven scheduling make orchestrating ETL/ELT pipelines easier than ever!

Data

USIO

MAY 7, 2025

How the Usio Platform Helps SaaS Companies Serving Nonprofits Unlock Revenueand Boost Valuation This Usio partner began as a volunteer-run SaaS platform supporting school clubs and community volunteers with fundraising, ticket sales, communications, event management, and more. But without an internal payments team, they hit a familiar roadblock: enabling nonprofits to accept donations and sell merchandiseboth online and in personwithout technical complexity or slow onboarding.

Payment Services

Stax

MAY 6, 2025

As your business grows, the tools powering it need to evolve tooand that includes your payment solution. While many platforms are built for getting started, not all are designed to support scale. From handling higher transaction volumes to enabling new revenue models, the right system should grow with you and streamline both your operations and your customers checkout experience.

Payment Solutions

Teamgate

MAY 7, 2025

Explore essential pipeline collaboration tools that enhance sales team efficiency, streamline communication, and boost deal closure rates.

Sales

SaaStr

MAY 5, 2025

I’m seeing an alarming trend across the SaaS landscape that’s going to separate winners from losers in the next 18 months: The AI Slow Roll. You know what I’m talking about: It’s the VP of Engineering who’s “still evaluating Windsurf and Cursor” but says it’s still a little bit early. It’s the Product leader confidently declaring AI “isn’t ready for prime time because of hallucinations.” It’s the CRO insisting that 

AI

Blulogix

MAY 6, 2025

By Inga Broerman Whats the Difference Between CPQ and Quote-to-Cash? Lets Break It Down In todays world of subscriptions, services, and hybrid business models, closing a deal is just the beginning. From usage-based pricing to long-term service contracts, the way companies generate revenue has become way more complex. Thats where tools like CPQ and broader Quote-to-Cash (QTC) frameworks come in.

Payments

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Underinvesting in software testing costs more than you think, and now you can prove it. This guide helps you quantify hidden costs like developer time, support overhead, tech debt, and lost revenue. Use the companion calculator to model your own data, and present your findings with a ready-to-edit presentation template. Whether you're making the case to leadership or validating outsourcing, this toolkit gives you the numbers and tools you need.

Outsourced Development

Buffer Resources

MAY 5, 2025

You're spoiled for choice when it comes to Facebook ads — from images and videos to carousels and collections, there’s a format (and placement) for just about every goal. Advertising on Facebook also gives you the chance to experiment and find just the right approach for your brand.  But with so many options, it’s important to keep up with the latest Facebook ad specs.

Social Media

The Moz Blog

MAY 9, 2025

Is SEO the right move for your business right now? This week's Whiteboard Friday video from Tom Capper tackles a fundamental question: when is the optimal time to do SEO, and what kind of SEO should you focus on? Get practical insights on essential elements like web presence and runway, plus considerations for brand building and content creation.

Branding

SaaStr

MAY 9, 2025

So I’d just about given up on the second worst SaaS vendor in our stack at SaaStr. I only paid for it because literally it was a niche use case and I couldn’t find any better vendor. I hadn’t seen a feature release in years and sort of assumed they’d half given up. They cancelled their Free edition a few months back — an even worse sign of a vendor in trouble.

Social Media

Scytale

MAY 9, 2025

Working with third-party vendors isnt just common – its practically inevitable, especially as your business scales. But as youre probably aware by now, with great partnerships come great responsibilities (and risks). Even if your own security posture is rock solid, your compliance and GRC efforts can still fall apart if your vendors dont hold up their end of the bargain.

Systems Review

Speaker: Alex Salazar, CEO & Co-Founder @ Arcade | Nate Barbettini, Founding Engineer @ Arcade | Tony Karrer, Founder & CTO @ Aggregage

There’s a lot of noise surrounding the ability of AI agents to connect to your tools, systems and data. But building an AI application into a reliable, secure workflow agent isn’t as simple as plugging in an API. As an engineering leader, it can be challenging to make sense of this evolving landscape, but agent tooling provides such high value that it’s critical we figure out how to move forward.

AI

GetUplift

MAY 3, 2025

When it comes to auditing your website, we all know the drill: Identify the pages that need optimizing in GA4 Run a heuristic analysis Analyze user recordings Check for UX pitfalls Review your customer journey based on the most common and recommended best practices. This kind of audit helps a lot with identifying whether theres a bug preventing people from clicking on a certain button or identifying obvious design flaws that may be confusing or missing.

Underperforming Technical Team

USIO

MAY 9, 2025

Delayed payments dont just slow down your operationsthey strain vendor relationships, frustrate customers, and stall growth. The fix? Fintech Payment Solutions built to make digital disbursements faster, smarter, and easier to manage. Lets break down how these tools are transforming the way businesses move money and why its time to leave slow disbursements in the past.

Payments

SaaStr

MAY 9, 2025

Dear SaaStr: How Hard Should We Push to Get Cash Upfront in Deals? Offer it. Even make it the default for all bigger deals. But be careful in smaller ones, and where it’s not natural. In theory, collecting upfront for annual and even multi-year contracts can be a fantastic strategy, especially in the earlier days of your B2B business when cash is tight.

Payments

BetterCloud

MAY 9, 2025

After years of accelerated SaaS adoption, organizations have fallen victim to SaaS sprawl. Even with the average applications declining, SaaS sprawl still remains a concern. While SaaS sprawl isn’t new for IT teams, the landscape has dramatically shifted, particularly with the explosive emergence of AI. SaaS sprawl concerns increased by 55% State of SaaS 2025 This isnt just about managing a few extra subscriptions; its a systemic issue impacting security, compliance, and budget efficienc

Government

Advertiser: ZoomInfo

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

AI

Sales Enablement, SaaS and Growth

MAY 5, 2025

Like many people I want to learn more about artificial intelligence (AI). This post is part of a series where I experiment with AI tools, share what I build and learn. My hope is that these posts will create discussion around this transformational technology, its use cases and maybe even help others on their journey of AI discovery. The focus of this experiment was to use AI tools to create a GTM Funnel Calculator - an app that shows how many leads a Marketing team needs to generate, so a Sales

Artificial Intelligence

ChurnZero

MAY 8, 2025

Sarah Kiley is chief sales officer at ChurnZero. With growth rates slowing and investors demanding profitability and efficiency, its no surprise that companies are being judged not only by how fast they grow, but even more critically by how well they retain. This is why gross revenue retention (GRR) is a top metric for SaaS boards in 2025. In fact, GRR isnt just a metricits a multiplier.

Scale

SaaStr

MAY 3, 2025

Dear SaaStr: From 0 to $10m ARR, At What Point Do We Start Hiring and Whom? From 0 t o $ 10M ARR, the hiring roadmap is critical because every hire has a disproportionate impact on your trajectory. Heres how Id break it down: 0 t o $ 1M ARR: Founder-Led Everything Sales : Founders should lead sales. You need to be in the trenches, hearing objections, refining the pitch, and closing deals.

Sales Hiring

Predictable Revenue

MAY 9, 2025

AI now does research, flags signals, and drafts emails. Freeing you to focus on what moves pipeline: creativity, personalization, and timing. The post What Comes After the SDR Role? appeared first on Predictable Revenue.

AI

Speaker: Tamara Fingerlin, Developer Advocate

Apache Airflow® 3.0, the most anticipated Airflow release yet, officially launched this April. As the de facto standard for data orchestration, Airflow is trusted by over 77,000 organizations to power everything from advanced analytics to production AI and MLOps. With the 3.0 release, the top-requested features from the community were delivered, including a revamped UI for easier navigation, stronger security, and greater flexibility to run tasks anywhere at any time.

Data

Sales Hacker

MAY 9, 2025

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies.

AI Search

USIO

MAY 9, 2025

Whether youre a product leader, fintech founder, or payments partner, understanding the language behind embedded finance platforms is mission-critical. This blog post is your jargon-free guide to all the advanced embedded finance terminology you’ll encounterfrom OAuth to multi-rail payment strategies. Weve organized everything alphabetically , so you can find what you need fast.

Payments

SaaStr

MAY 9, 2025

SaaStr Annual + AI Summit 2025 is just around the corner , taking place at the San Mateo County Event Center from May 13-15, 2025. This comprehensive guide will help you navigate this expansive event and make the most of your experience. Event Overview & Venue The SaaStr Annual campus spans over 40 acres at the San Mateo County Event Center, featuring both indoor and outdoor spaces.

AI Search

How To Buy Saas

MAY 4, 2025

In 2025, ensuring the safety of lone workersthose operating without direct supervisionremains a critical priority across industries. Advances in safety tech have given rise to a new generation of lone worker alarm devices, offering faster response times, smarter alerts, and more discreet protection than ever before. Here are the Top 5 Lone Worker Alarm Devices making an impact this year: 1.

compliance

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When test coverage falls behind release velocity, quality suffers, and your team feels the consequences. This guide outlines when it makes sense to outsource quality assurance (QA), the risks to watch for, and how to scale testing without increasing headcount or slowing down engineering. You will learn how leading teams are leveraging external QA partners to expand coverage, enhance defect detection, and remain aligned with CI/CD timelines.

Scale

Adhere Creative

MAY 9, 2025

If youre a B2B marketer struggling to get your internal experts involved in content, you just need a smarter approach.

B2B

Dubb

MAY 9, 2025

Lets be honestsales outreach is broken. Your inbox is full. Your prospects' inboxes? Overflowing. You spend time crafting thoughtful emails, personalizing that one line you hope lands. and still, crickets. That was meuntil I stopped sending plain-text emails and started using video. Real, personal, human video content. It changed everything. This isnt a fluffy theory The post Best Online Video Platform for Business: (Why I use it) appeared first on Dubb Blog.

Business

SaaStr

MAY 4, 2025

Dear SaaStr: How will Ai Change Sales in The Next 12 Months? Within a year, an AI sales rep will join every human sales rep on every Zoom and call 95% of I dont knows and Uh Ill get back to you will be gone Within a year, an AI BDR will answer all inbound sales questions 98% of humans setting up appointments with AEs will be — Jason SaaStr 2025 is May 13-15 Lemkin (@jasonlk) April 20, 2025 AI is going to fundamentally reshape sales over the next 12 months, and were already seeing the earl

AI