August, 2021

Core SaaS Metrics Interview at SaaSBoomi Now Available on the Orbit Shift Podcast

Kellblog

I recently gave a presentation at SaaSBoomi , an India-based SaaS founder community, which was structured as an interview by Freshworks social media evangelist Jayadevan P K (aka, JPK).

The important elements every landing page should include

GetUplift

Let’s talk about landing pages. If you’re an entrepreneur, coach, consultant, or small business owner (and in the business of converting prospects into customers), you need a landing page. . And, just so we’re on the same page: .

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Built for you: Improved reporting, integrations, mobile experience, and more

Inside Intercom

We’re always adding more and more improvements to Intercom. We want to enable both you and your customers to have the best experience. Over the last few months, we’ve released a bunch of new updates across everything from reporting to integrations to the mobile experience.

Best Remote Support Software Compared

The Daily Egg

In the aftermath of COVID-19, being able to work from anywhere in the world is more important than ever before. With remote. The post Best Remote Support Software Compared appeared first on The Daily Egg. Operations

100 Pipeline Plays: The Modern Sales Playbook

For the first time, we’re sharing the winning plays that took us from scrappy startup to a publicly traded company. Use our proven data-driven plays to grow your pipeline and crush your revenue targets.

5 Interesting Learnings from Freshworks at $400,000,000 in ARR

SaaStr

Freshworks has filed to go public, one of a next wave of U.S.-Indian Indian SaaS hybrid super success stories. Headquartered in the U.S., but with 3,800 of 4,300 employees in India, and customers spread across the globe — Freshworks is a great example of the future of SaaS.

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Trint Employee Spotlight:  Sam Styczynski

Trint

What do you do at Trint and when did you join? I joined Trint in the fall of 2019 as a BDR (Business Development Representative), and I’m now settling into my CS (Customer Success) role, which I started in March.

Introducing a16z’s seed fund

Andreessen Horowitz

There has never been a better time to start a company. The industry is rich with blogs, podcasts, tweetstorms, and newsletters providing guidance to new founders.

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The Secret to Recruiting Quickly and Retaining Your People

Tomasz Tunguz

There’s a simple secret to hiring quickly and building a strong team. Invest in great managers early. Let’s compare the organizational chart of two different startups. On the left, the startup is flat. There is a single leader, with a handful of individual contributors.

6 Easy Steps to Trademark a Logo

The Daily Egg

The Nike swoosh, Mercedes’ three-point star, and McDonald’s golden arches are a big part of the respective company’s identities and customer perceptions. The post 6 Easy Steps to Trademark a Logo appeared first on The Daily Egg. Operations

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Your Guide to Embedded Payments

Right now, the embedded payments conversation can be downright confusing, Filled with terms like payfac, merchant of record, embedded payments, software-led payments––and that's just to name a few––we're here to break it all down to its essentials, and tell you what you really need to understand.

The Top 10 Questions to Ask a VP of Marketing in an Interview

SaaStr

There is a lot to do in marketing. But a new VP of Marketing will really only do 3 things. Ask them what those top 3 are before you hire them. You may need something different. — Jason BeKind Lemkin (@jasonlk) August 4, 2021.

Lessons from scaling 0-1M, 1-10M, and 10-20M+

Predictable Revenue

Nick Casale, Director of Commercial Sales at Sendoso, talks about the distinct chapters in Sendoso’s growth, the different strategies, focus, and mindsed, marked by revenue intervals of $0-1m, $1-10m interval, and $10-20m+.

5 Powerful Speeches by Women in the 21st Century

Trint

We may only be two decades in, but the 21st century has seen monumental shifts regarding gender equality. Movements such as #metoo, global fights for abortion rights, and the Saudi Arabian women's driving ban are a few that have highlighted the issue.

Investing in Yield Guild Games

Andreessen Horowitz

Last year, when COVID swept into the Philippines, nearly 7.3 million people in the country lost their jobs and their livelihoods as the country went into lockdown.

The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today's data-driven applications. And they won’t cut it for your end users, your development team, or your business. Learn how 5 companies used embedded analytics to achieve huge returns and greater value than anticipated.

How to Make Sales and Marketing Meetings More Effective and Impactful

Sales Hacker

There’s a common misconception that both sales and marketing are not equally important. This can easily result in challenges between marketing and sales alignment. Sales and marketing might be different instruments, but they are all part of the same orchestra.

Rippling Review

The Daily Egg

Rippling is a user-friendly online payroll system that also offers HR and IT solutions. The software requires very little training to get. The post Rippling Review appeared first on The Daily Egg. Operations

Dear SaaStr: Have All the Good SaaS Ideas Been Built?

SaaStr

Dear SaaStr: Have All the Good SaaS Ideas Been Built? Sort of, but it’s OK. What software can do in each category keep evolving, and getting more sophisticated, and more specialized.

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Using Video in the Sales Process

Predictable Revenue

Nick Capozzi teaches us how to un-tap endless opportunities using video in your sales process, he has used video to sell and market for over 25 years with well-known companies like Disney and Royal Caribbean. The post Using Video in the Sales Process appeared first on Predictable Revenue.

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Your Guide to Using Conversational Marketing to Drive Demand Generation

What is conversational marketing really about? This guide will examine the market forces at play, shifting buyer trends, how to leverage conversation marketing, and the tactics involved in adopting it for a B2B demand generation strategy.

Driving Software Adoption through Customer Success: 6 Ways to Improve Customer Engagement

Totango

Driving software adoption through customer success in the 2020s is a precision business.

Open Sourcing Our Token Delegate Program

Andreessen Horowitz

Crypto is about removing gatekeepers. It’s this property that differentiates it from traditional web services, and allows it to remain open, neutral, and fair. And yet, crypto protocols do not spring into existence fully formed.

How Referral Selling Saved the Day When In-Person Was No Longer an Option

Sales Hacker

Sweaty handshakes. Crappy hotel bars. Endless small talk over warm beer. Let’s face it: in-person sales… wasn’t always the greatest experience. Few people are going to miss long nights on the road and having to bunk with coworkers. But what about the good parts?

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The Complete Guide to Employee Retention

The Daily Egg

Hiring top-performing employees is only half the battle—the other half is knowing how to retain them long term. Many companies struggle with. The post The Complete Guide to Employee Retention appeared first on The Daily Egg. Operations

Payments 101: A Guide to Who Does What in Payments

Whenever a consumer pays for a good or service the process is quick and easy. But behind the scenes, a massive system continually hums, making that transaction and more than a billion like it possible every day. Here's a guide to who does what in payments.

10 Marketing Tactics That Always Work for Early-Stage SaaS StartUps

SaaStr

Q: What are the best marketing techniques for an early stage SaaS startup? My list of things that almost always work: Try everything — and Double Down on anything that works. If your price point is very low, this sometimes doesn’t work.

How to get out of the weeds

Predictable Revenue

A lot of leaders think they bring value to their teams by being in the trenches with them - but if you find yourself getting caught up in the day-to-day, you’re missing out on where you bring the most value to your team. The post How to get out of the weeds appeared first on Predictable Revenue.

Don’t Make These Frequent Freemium SaaS Mistakes

Totango

A freemium strategy is one of the best ways to sell a SaaS product. However, common freemium SaaS mistakes can thwart this otherwise effective approach. Here we’ll help you steer clear of the most frequent pitfalls SaaS companies encounter when deploying a freemium sales model.

The Rise of a Different Work-from-Home

Andreessen Horowitz

Early in the COVID pandemic, my colleague D’Arcy Coolican and I penned “ COVID-19 and the Great Rehiring ”.

The Hitchhiker’s Guide to Embedded Analytics – 4 Mission-Critical Steps to Take on Your Analytics Journey

The right analytics capabilities will turn data into valuable insights for your end users. This research-based guide, derived from insights of industry professionals, will allow you to create an optimal strategy for acquiring those capabilities.

5 Deal Disasters to Avoid in Future Sales

Sales Hacker

Some industries have had to do a lot of belt-tightening recently, and it shows. Research from late 2020 shows that touches to close rose 65% from pre-COVID-19 pandemic levels. Companies have been cautious with their budgets, and as a result, deals have lengthened.

The Complete Guide to Business Partnership Agreements

The Daily Egg

A business partnership agreement is a way to ensure both parties are protected as they step into a successful collaboration. This guide. The post The Complete Guide to Business Partnership Agreements appeared first on The Daily Egg. Operations

Two Great SaaStr Sessions with HubSpot’s new CEO, Yamini Rangan

SaaStr

Yamini Rangan is HubSpot’s new CEO, as Brian Hallgian becomes Executive Chairman. Both are two of the highest rated SaaStr speakers of all time! A huge congratulations to Yamini. A quick look back at her two sessions.

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