Thu.Nov 21, 2019

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Diagnosing bottlenecks and finding hidden revenue in your demand gen pipeline with Johann Nogueira

Predictable Revenue

Johann discusses how he and his companies work to unlock revenue, build brands, and, ultimately, empires for their clients. The foundations and fundamental steps a company should follow to increase revenue; and Johann’s cutting edge marketing process to ensure you meet your goals. And of course, how he puts these processes in practice in his businesses.

Revenue 165
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Do SaaS Affiliate Programs Work? [+7 Related Stories from SaaS people]

Incredo

Have you noticed one of the latest and growing trends in the worklife? Passive income, flexible working hours, result-based remuneration, etc. Our today’s topic somehow evolves around this concept because we are going to write and talk about affiliate marketing. Precisely – about SaaS affiliate programs… SaaS partner programs entice both software providers and affiliate partners for various reasons: 1) SaaS products are usually low-cost. 2) Software companies can pay hi

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Benchmarking Your Sales and Customer Success Teams

Tom Tunguz

Our portfolio company Chorus.ai released the State of Conversational Intelligence 2020. The report uses data from 5m sales and customer calls to benchmark sales team performance. There’s lots of great data in the report. Some of the data reaffirms rules of thumb. For example, the typical win rate of a sales qualified lead is 19%. Other data points are surprising.

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How to Reverse Engineer Biology

Andreessen Horowitz

The idea of reverse engineering biology seems like a paradox. How could we ever reverse engineer anything for which we didn’t “invent” the original technology? Radios, bridges, computers—all these are human-made, built from logical, clean cut, organized systems. Biology, on … The post How to Reverse Engineer Biology appeared first on Andreessen Horowitz.

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SaaS: How They’re Turning Payments Into Profit Centers

Discover how top SaaS companies are earning up to $700k + and zero upfront cost with Usio Integrated Payments.

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Using Customer Satisfaction Metrics: NPS Best Practices

Totango

There’s a saying in business: if you can’t measure it, it never happened. But how do you measure satisfaction? Luckily, there’s a measure for that, too: customer satisfaction metrics. Customer satisfaction quantifies the degree to which a customer is pleased by a product, brand, or overall experience. If you don’t measure customer satisfaction, you may be blindsided by customers who churn or discourage others from working with you.

Metrics 91

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The Future of AI for Sales (And How to Prepare for It)

Sales Hacker

Companies that prepare for and embrace the changes AI brings will thrive. Those that don’t — won’t. It’s as simple as that. Sales is traditionally a people-to-people business, but technologies like artificial intelligence are making expert sellers rethink the balance between human and machine. In fact, automation is already impacting sales, and its influence will only continue to grow.

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Building Success: Insights from 7 Leading SaaS Companies

Entrepreneur - SaaS

SaaS businesses feature all sorts of advantages and unique hurdles. What separates the winners form the losers?

SaaS 101
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SAPinsider Barcelona: User community focuses on move to S4/HANA

IT World

Spur-of-the-moment hallway meetings among users willing to share their stories, crowded sessions with experts that leave plenty of time for discussion – that’s the scene this week at SAPinsider in Barcelona, where the main topic of conversation is migration to S/4HANA and the cloud. The event – organized by independent media group SAPinsider and IDG Communications, with the sponsorship of Deloitte, SAP, Basis Technologies, Everis, Panaya, Serrala, Fujitsu and OpenText – comes at a critical momen

Cloud 63
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Sales Automation CRM for Business

Nimble - Sales

The bigger your company grows, the bigger the need to scale your workflow processes, team communication, data collection, and analysis becomes. The most painless and optimal way to go about such decisions is thorough business process automation. What is Sales Automation & How is it Useful? There is specialized software that helps you automate routine […].

Scale 63
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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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Should you outsource your SDR team? The 3 most important things to consider.

CloseSaaS

The Board wants to see an increase in revenue, fast. Your sales team needs more pipeline. Your in-house Sales Development program seems to be going around in circles.

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The 10 best B2B payment solutions of 2019 | ProfitWell

ProfitWell

The way you process B2B payments matters. To keep your company thriving, you need a fast, reliable method for collecting payments for services rendered. Understanding the intricacies of the B2B payments process, and the solutions that can help, will ensure that you’re never struggling to receive these payments. But with so many B2B payment solutions available, it can be difficult to figure out which one is the best fit for your business.

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Include ROI Analysis in Your Annual Budget Process

OPEXEngine

During the annual budget and planning process, SaaS Finance leaders focus on making sure that resources are allocated appropriately across the company so the company achieves its performance goals – usually revenue and profitability goals – for the upcoming year. Resource allocations should be fine-tuned by looking at how the Return on Investment (ROI) can be impacted by changing resource allocations across each of the major functions, especially sales and marketing, as well as product i

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15 Lessons for Every Sales Enablement Program

OpenView Labs

Want to take your sales team to higher peaks. Then, it’s time for a sales onboarding revolution. The first few months on the job are critical for sales reps. There’s a lot of information and skills to learn to get up to speed, hit quota and become an all-star rep. While this is an essential time for a sales rep, many organizations struggle to create and build an effective sales training program.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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Subscription Economy News: Week of 11/18/2019

Zuora

Every week, we bring you the top stories and analyses from the global Subscription Economy. This Startup Just Raised $13 […]. The post Subscription Economy News: Week of 11/18/2019 appeared first on Zuora.

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A PSA to CEOs: stop

ProfitWell

Today, subscription fitness takes the spotlight. Plus, we encourage company founders to stop… and take a breather. Your top subscription news. Channel your inner Richard Simmons. Today at 3 p.m. EST we get physical. physically fit that is. All, through the power of subscription. Because repetition is at home here. What more is a gym membership than one of the first and most steadfast subscription models to grace this space?

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G Suite gets an AI boost with Google Assistant beta

ITPro

Cloud giant adds voice commands, automated text suggestions and more to its enterprise suite

AI 45
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Weekly Walk with Flywire’s CEO, Mike Massaro

OpenView Labs

The post Weekly Walk with Flywire’s CEO, Mike Massaro appeared first on OpenView.

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How to Build an Experimentation Culture for Data-Driven Product Development

Speaker: Margaret-Ann Seger, Head of Product, Statsig

Experimentation is often seen as an aspirational practice, especially at smaller, fast-moving companies who are strapped for time and resources. So, how can you get your team making decisions in a more data-driven way while continuing to remain lean and maintaining ship velocity? In this webinar, Margaret-Ann Seger, Head of Product at Statsig, will teach you how to build an experimentation culture from the ground-up, graduating from just getting started with data-driven development to operating

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How Sprout Social increased retention with customer-centric marketing

Intercom, Inc.

One of our mantras here at Intercom is that customer retention is the new conversion. In an era when more and more businesses adopt a subscription model, strong customer retention is the key to sustainable long-term growth and requires a laser-like focus. . To retain more customers over time, you must invest heavily in understanding who your current and prospective customers are and what problems they’re trying to solve.

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Is Seed the new Series A? (Video + Transcript)

SaaStr

Since 2010 we’ve seen more startups, funds, and capital than ever before, but with this drastic increase, investors are seeing unexpected new trends reshaping the future of the industry. Join this panel of investors from Connect Ventures, Blossom Capital, Dawn Capital, The Family, and Indico Partners as they provide an overview of the current investment landscape, and discuss whether the seed stage is emerging as the new Series A.

New CTO 146
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Announcing Intercom Academy – a new place to learn and grow

Intercom, Inc.

Today we’re excited to launch a brand new learning platform called Intercom Academy : a series of on-demand courses that teach our customers how to become better at their jobs at every stage of their career. We’ve always placed a high value on educating our customers and helping them get the most value from Intercom. In the early days of Intercom, our Chief Strategy Officer and co-founder Des Traynor hosted daily “seminars” to show new signups and prospects how to achieve success with Inte

Scale 23
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Tip of the Week

InsightSquared

A week from today many of us will be sitting down with our family and friends to celebrate Thanksgiving together. While the masses might let the tryptophan takeover or see what deals they can snag on Black Friday, those of us part of the go-to-market chain are preparing for everything that needs to be executed by the end of the year. When you head back into the office the Monday after Thanksgiving, there are just about 3 weeks left before the Holidays.

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Monetizing Analytics Features

Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.

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Who needs marketing automation?

Net-Results

The question of who needs marketing automation can be answered with one simple followup question: Do you have prospects who aren’t buying what you sell right now, but will buy within the next 3 years (from you or one of your competitors)? If your answer is yes, you need marketing automation. Every viable business adds to their database of prospective buyers continually.