SaaS Onboarding Emails

APRIL 19, 2019

Onboarding emails help new users get up to speed with your product and help build the habit of logging in. When used as part of an omnichannel onboarding strategy, these emails can help boost free trial conversions. How many emails should you be sending, though? I’ve previously compared the onboarding cadence across five 14-day free SaaS trials. Today we’re going to review the cadence of onboarding emails for 5 different SaaS companies over the first 30 days.

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Onboarding SaaS Strategy B2B 40

Sales Hacker

APRIL 19, 2019

We all recognize iconic brands. Think the golden arches of McDonalds or the unique bottle shape of Coca-Cola. But did you realize you could build an iconic personal brand strong enough to catapult your sales career ? Keep reading to get smart tips for building your personal brand and using it to help you reach your sales goals. Your Quick Guide to Personal Branding.

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Branding Social Media Strategy Sales 81

The Marketing & Growth Hacking Publication

APRIL 19, 2019

Most people in leadership roles have no problem sharing an opinion. In fact, they probably thrive on the ability to tell others what they… Continue reading on Marketing And Growth Hacking ».

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SaaStr

APRIL 19, 2019

I think it’s fairly easy. Look for: Are they running an entire division or group (or more) on your product? Is the use case mission critical — even if niche? I.e., would the business be at risk if you went down or away? Is deploying your app a key initiative for your top stakeholder? Just ask if this is one of their top priorities for the year. Then, go all in.

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Payments

FastSpring

APRIL 19, 2019

The past year has been nothing short of incredible for FastSpring. Starting with the investment from Accel-KKR then expanding into a second office in Santa Barbara, opening a new office in Amsterdam, bringing on 30 new hires, and most recently, welcoming our new CEO David Nachman. And to add to this wave of exciting news, Fastspring is featured in this year’s Pacific Coast Business Times Central Coast Best Places to Work!

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Scaling Company Culture Leadership Education 70

Andreessen Horowitz

APRIL 19, 2019

Do you sometimes wish you had been born in a different decade so you could have worked on the fundamental building blocks of modern computing?

Blockchain 75

Blockchain 75

ChurnZero

APRIL 19, 2019

Churn Monster #11: Acquired Customer. It’s time for us to take a look at another churn monster that causes a lot of risk – an acquired customer. For any company that has been acquired it goes hand in hand that automatically most things about the future become uncertain, especially the likelihood of continuing to do business with existing vendors. .

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Churn Acquisition Payment Features Customer Success 45

Andreessen Horowitz

APRIL 19, 2019

In a previous video , a16z crypto Deal Partner Ali Yahya laid out five open problems for building the blockchain computer. One of those problems is building a decentralized storage network.

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Blockchain 57

The Marketing & Growth Hacking Publication

APRIL 19, 2019

The primary trademark of any company is its logo, a simple graphical symbol that is (or should be) unique, easily recognizable and extremely useful in branding efforts. During sponsored events in particular, it is essential to assess how many people were exposed to the sponsor’s logo and how much impact this had on brand awareness. If a company attempted to do this without the help of an automated system, it would be difficult and cumbersome?

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Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

Innovation

SaaStr

APRIL 19, 2019

If you’ve been wondering … . How do I choose who should be the CEO when I have a co-founder? What are some rookie mistakes founders make during VC meetings? How does a CEO/founder/owner pick his salary? What are a SaaS startup’s first 100 hires? Where do most startups fail? . All your questions as a SaaS founder are finally answered. In our NEW Ultimate Guide For Scaling, Sales and Raising Capital: 100 SaaS Questions Answered , we compile the most helpful, tactical advice to help y

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Scale Sales Hiring Scaling SaaS 43

The Marketing & Growth Hacking Publication

APRIL 19, 2019

Image courtesy: Pexels The concept of healthcare marketing typically evokes an uncomfortable reaction from consumers. That’s not surprising; people’s well-being should not be exploited for profit, and there are many cases of this in the modern healthcare industry?—?the opioid crisis is a prime example. However, there are still a lot of healthcare providers with good intentions and who want to offer the absolute best form of care they can to their patients.

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Healthcare Social Media Marketing Growth Hacking 40

ProfitWell

APRIL 19, 2019

Hello kind people. It is a good morning and a Good Friday. Regardless of your religion, be good to yourselves and one another, and look forward to all those discounted candy covered chocolates come Monday. But first, we’re here with your subscription and recurring revenue indulgence. Let’s do it. The Rundown In resources. Positive Attributes c/o Agora Pulse.

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Payment Services Healthcare Payment Solutions Payments 49

The Marketing & Growth Hacking Publication

APRIL 19, 2019

The legalization of hemp and CBD via the 2018 Farm Bill was a huge symbol of CBD’s mainstream acceptance in the U.S. Yet legislation and consumer response are two very different things. The immense creativity now being shown in the creation of CBD products is ultimately driven by consumer demand. With the market for hemp-derived CBD expected to grow to $22 billion by 2022, a variety of events and media outlets are emerging to join in the gold rush.

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Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

Payments

The Marketing & Growth Hacking Publication

APRIL 19, 2019

In our data driven marketing world, every marketer needs to stick to data. It is easy to claim oneself as a data driven marketer. However, for marketers to become data driven or data centric, they need to shorten the distance between them and the data. Decreasing IT dependency is the first thing to achieve on the way; otherwise, time wasted waiting for data will prevent you from taking necessary agile marketing actions.

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The Marketing & Growth Hacking Publication

APRIL 19, 2019

Social Listening Is Important, But Listening In Intelligently Even More So: Three Reasons Why Should You Care In the last decade , social media has grown by leaps and bounds, with the total number of users predicted to reach 3.02 bn by 2021. In an age when consumers are finickier than ever, it is vital for businesses to improve their performance continuously.

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Social Media Underperforming Technical Team Growth Hacking Software Review 40

The Marketing & Growth Hacking Publication

APRIL 19, 2019

Photo by Georgia de Lotz on Unsplash So you’ve made social media accounts for your business, that’s one big point checked off your to-do list. Congratulations! You’ve joined 71% of other businesses who use social media. Or, you’ve had social accounts for a while now, but they closely resemble barren land?—?no colors, no life, and no activity. Either way, you’re blank about what you should share for creating an engaging social media profile.

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Social Media Growth Hacking Entertainment Content Marketing 40

The Marketing & Growth Hacking Publication

APRIL 19, 2019

Image courtesy: Pexels In 2009, a rideshare service called Uber burst on the scene, allowing drivers to be contracted into essentially being taxi drivers out of their own vehicles. The service was well received, as it gave people a side hustle and was cheaper than a taxi in a lot of places. However, the company was not without its controversies. Last year, these controversies were cataloged by Proactive Investors.

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Transportation Growth Hacking Compensation Technical Review 40

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Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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