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From marketplace to SaaS business: How Udemy acquired 80% of the Fortune 100

Intercom, Inc.

Seeing a real demand for business courses in their consumer marketplace, the team identified an opening in the market to disrupt corporate training and hypothesized that employers would be more than willing to pay. Prospects were confused over how the marketplace worked and the sales team struggled to explain it.

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3 Key Automations to Accelerate Your SaaS Company’s Growth

SaaStr

Through every sales cycle, there’s a need to share information from sales, accounting, customer success, and other teams. Fast, accurate processing is crucial to close deals sooner, drive positive customer experiences, improve cash management and visibility, and increase operational efficiency. Customer 360.

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Merchant of Record for Mobile Games: What It Is and Why You Need One

FastSpring

So where do you start if you want to provide more global payment solutions to your player base while chipping away at the hefty 30% fees that mobile marketplaces charge? Very simply, a merchant of record (MoR) is a legal entity that sells services or goods to a customer. How Is an MoR Different From a Payment Service Provider ?

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How Yelp drove down churn by building up customer success

Intercom, Inc.

It’s time to start thinking about retention at scale and bring onboard a customer success team. Our Director of Customer Support Kaitlin Pettersen recently spoke with Kayti about her experience setting up Yelp’s customer success organization. Why you need a customer success team.

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Unlocking Growth in the Internet Economy: a Perspective from Stripe Head of Invoicing, Suzanne Xie (Video)

SaaStr

These days, as the business lead for invoicing at Stripe, Xie has earned her own stripes in navigating the unique challenges of building and thriving in the SaaS marketplace. You can deploy subscriptions as a service, billing as a service, fraud prevention as a service. Platforms-as-a-service.

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Response Time: Vol. 45

Intercom, Inc.

I’m a Customer Experience Manager at Whop – a digital marketplace for everyone, helping people create a sustainable income online. What word or phrase in customer service jargon should be retired? “I What’s the most valuable thing that working in customer service has taught you? Customer success.”

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Gong’s Linda Lin on customer success strategies for moving upmarket

Intercom, Inc.

Few people have more experience with this move than Linda Lin , Director of Customer Success at the revenue intelligence platform Gong. Moving upmarket means larger customers and higher revenue, but it’s not without its challenges. For Linda, it all comes down to your approach to customer success.