Practical Advice on SaaS marketing

AUGUST 1, 2018

Churn is bad for software-as-a-service (SaaS) companies. But knowing there’s a churn problem is one thing; fixing it is something else. To bring down churn, we need to understand what’s behind the numbers. Wrong customers Sometimes high churn happens when SaaS providers sell to the wrong customers.

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Churn Metrics Compensation Software Review 122

Intercom, Inc.

MARCH 25, 2019

When you’re trying to validate an idea, work out product-market fit or find the right business model, you’re going to make a bunch of mistakes. A customer that leaves today might become a customer again later down the line as your business matures, grows and finds its fit. Dealing with reality. Build a feedback loop.

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Churn Wireless Growth Hacking Construction 183

Blulogix

NOVEMBER 8, 2023

Transforming the Technology Industry: The Power of Usage-Based Pricing By BluLogix Team The technology industry is in the midst of a profound transformation. Traditional pricing models, such as fixed subscriptions and one-time purchases, no longer align with the dynamic and ever-evolving nature of this sector.

Technology 52

Technology Pricing Payment Features Subscription 52

Clouded Judgement

MARCH 22, 2024

In it's truest form, ARR is used by pure SaaS business models to describe the aggregate annual value of the entire customer set. Many laude the SaaS business model because ARR is inherently predictable - you know what you’re revenue will be over the coming 12 months, and sometimes even further out than that.

AI 183

AI Revenue Cloud Technical Advisors 183

ProfitWell

JULY 24, 2020

While selling direct to consumers allows businesses to keep more profit, it requires a different pricing strategy than a traditional wholesale/retailer relationship. In this post, we'll talk about ways you can find the perfect price point for your DTC product and how the power of business intelligence can help.

Pricing 72

Pricing Business Model Machine Learning Artificial Intelligence 72

OpenView Labs

JANUARY 13, 2022

Welcome to the third edition of the Pricing Transformations series. Pricing Transformations in 2020. Pricing Transformations in 2021. Pricing models must be adaptable – 4/5 on this. We took off a point as there are still too few people who understand pricing models well enough to make them adaptable.

Pricing 82

Pricing Payment Services SaaS Payments Payment Solutions 82

Stax

JANUARY 28, 2024

Long before the digital age, newspaper and magazine companies have been using the subscription model to create and retain a consistent readership for their publications. This business model has now been adapted very well in the internet age, especially in the SaaS (Software-as-a-Service) and eCommerce industries.

Payment Features 88

Payment Features Payment Methods Payment Solutions SaaS Payments 88

CustomerSuccessBox

JUNE 7, 2022

The capacity to forecast that a specific customer is at a high risk of churning while there is still time to do something about it is a major new possible revenue generator for any company. We, at CustomerSuccessBox , spoke to some of the Top Customer Success Influencers to know how they manage churn! Top Influencer 2021 by Engati.

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SaaStr

JULY 5, 2023

But those accounts grow dramatically over time, and don’t really churn. These days many are relying on upselling their existing base and raising prices to keep top line growth growing. And here you can see the magic in Mongo’s business model. Wow, just an epic product, CEO, business model, and success story.

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Scale cloud efficiency Cloud Business Model 181

Baremetrics

JANUARY 24, 2021

Many SaaS subscription products launch with prices far below their potential value. Regardless of the cause, there seems to be a strong potential for increased revenue from price adjustment. This article is the introduction to a series covering various topics relevant to price optimization for subscription businesses.

Pricing 71

Pricing SaaS Subscription Payment Features 71

SaaStr

MARCH 9, 2022

Sometimes, it takes innovative thinking to pull more revenue out of a current customer base or business model. Along with a higher growth rate, leadership should also pause to review their retention and churn rates. You can use both organic and inorganic tactics to grow your business. Dive Deeper or Go Broader.

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Revenue Sales Hiring Leadership Scale 242

Stax

MARCH 6, 2024

Recurring billing is a subscription payment model that automatically charges customers at regular intervals for access to a product or service. This business model is used for subscriptions, memberships, retainers, and other solutions offered on a recurring basis. Plans include pricing, billing cycles (e.g.,

Merchant Services 88

Merchant Services Payment Services Payment Methods Payment Features 88

Natalia Luneva

JANUARY 13, 2021

However, the subscription business model can’t survive if you keep on acquiring new custo mers but the old ones keep on walking away. This article will answer the main questions that SaaS founders and market ers have about losing SaaS customers, in other words, user churn: What is SaaS churn definition and why lowering it matt ers?

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SaaS Payments Payment Methods Churn Payment Services 105

FastSpring

APRIL 23, 2024

FastSpring’s platform processes transactions locally, includes best-in-class intelligent payment routing, and has quick, automatic failover processing to minimize involuntary churn. Plus, with our JavaScript library and three different checkout experiences, you can quickly and easily build the best-converting checkout flow for your business.

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Payment Services Payment Methods Merchant Services Payment Solutions 88

ProfitWell

JANUARY 13, 2020

There’s a question that every startup founder, subscription service provider, and ecommerce store owner, needs to ask themselves on a regular basis: Is this the most effective price for my product or service? Finding an effective price helps you solidify your position, build trust with your customers, and achieve your business goals.

Pricing 52

Pricing Subscription Payment Features Strategy 52

ProfitWell

OCTOBER 16, 2019

It’s the question on every SaaS founder’s lips: Is my churn rate too high? A “good” churn rate for one company might be terrible for another. Worse, comparing average churn rates across different markets and industries will leave you mired in confusing statistics and contradicting studies. What is the average churn rate?

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Churn SaaS Payments Payments Payment Methods 55

Stax

FEBRUARY 28, 2024

Automated SaaS billing and subscription management work hand-in-hand to streamline business operations. With proper integration, they can minimize billing errors, enable adaptive pricing strategies, and provide real-time insights to enhance overall efficiency. Adaptive pricing strategies. Reduced potential errors.

Payments 88

Payments SaaS Payments Payment Services Merchant Services 88

Baremetrics

DECEMBER 7, 2020

Well, tracking your net revenue churn rate can clue you in on all of the above. In this guide, we’ll highlight how to calculate yours and why this unique data point is a strong signal of your business’ long-term growth. Table of contents What is net revenue churn? What is net revenue churn? Try Baremetrics Free.

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Churn Revenue Business Pricing 66

ProfitWell

JANUARY 15, 2020

Your pricing. To make your secret weapon even stronger, you’ll need a pricing analyst backing you up. Our pricing analysts build surveys and use ProfitWell’s algorithm to collect actionable data to guide business strategy in a manner that is measurable and implementable. What does a pricing analyst do?

Pricing 54

Pricing Marketplace as a Service Subscription Payment Features 54

Baremetrics

JANUARY 24, 2021

Anyone managing a SaaS or subscription business is aware of customer churn. That means achieving any essence of “growth” requires replacing lost customers faster than the rate at which they churn. Managing churn is much like a constant game of plugging holes in a bucket so that you can eventually have a “rising tide” of water.

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Churn SaaS Payments Payment Methods Payment Solutions 71

OpenView Labs

SEPTEMBER 8, 2021

2021 has proven to be the year of usage-based pricing. . 45% of expansion stage SaaS companies now say they have a usage-based or consumption-based pricing model, according to data from OpenView’s forthcoming 2021 Finance and Operations benchmarks report. . Pricing should not get in the way of customers adopting the product.

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Pricing Customer Success Scale Compensation 64

User Pilot

MARCH 25, 2024

An accurate valuation is necessary to secure the right price for the company or adequate funding without diluting its share value. Customer churn rate Customer churn rate is the percentage of users lost in a given period. So if you start the month with 200 customers and lose 7, the churn rate is 3.5%. Your NRR is 120%.

SaaS 93

SaaS Customer Lifetime Value Acquisition Metrics 93

Tom Tunguz

JANUARY 14, 2014

Churn is one of the most important metrics for businesses. Churn dictates customer lifetime, lifetime value (CLV), customer acquisition spend and customer success spending. In short, churn is pivotal number to evaluate a startup’s business, both for founders/management teams and investors.

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Churn Customer Lifetime Value Startup Business Model 120

OpenView Labs

FEBRUARY 4, 2020

Segment CEO and Co-founder Peter Reinhardt was recently reflecting on what were his top lessons learned from changing packages and pricing. While Segment may be an extreme case, the business is far from unique in learning that it was leaving money on the table due to its pricing. Pricing Is Your Best Shot at Growing 25% Faster.

Pricing 60

Pricing Scale Technical Review Software Review 60

ProfitWell

OCTOBER 18, 2019

Churn is a scourge on subscription businesses. That’s exactly what a churn model can do. That’s exactly what a churn model can do. Building a predictive churn model helps you make proactive changes to your retention efforts that drive down churn rates. What is a churn model?

Churn 67

Churn Retention SaaS Payments Payment Services 67

Intercom, Inc.

OCTOBER 16, 2019

The SaaS industry is constantly evolving, and for many companies in the space, that means having to evolve their business model. However, that doesn’t necessarily mean a “pivot”, but more often the evolution is a shifting business model as the company scales and the user base grows and changes. Gaining new customers.

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Business Model Scale Pricing Payment Methods 195

Kellblog

JUNE 27, 2020

I’ve worked with several startups that fell into the following pattern: Selling a SaaS application at a healthy price (e.g., Resulting in an unprofitable professional services business (and wrecking the market for partner services). And, depending on the initial contract duration, high customer churn [1].

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Consulting Sales Recruiting Sales Hiring Startup 144

Baremetrics

FEBRUARY 8, 2021

Stripe vs. Chargebee: Features Stripe vs. Chargebee: Pricing Stripe vs. Chargebee: Reviews Stripe vs. Chargebee: The Bottom Line Conclusion. How Well Do You Know Your Business? Get deep insights into churn, LTV, MRR and more to grow your business. Wondering what's the best pricing approach for your business?

Payment Services 59

Payment Services Payment Methods Technical Review Payment Features 59

Blulogix

JANUARY 5, 2024

Understanding these terms is crucial, as they form the building blocks of any subscription-based business model. Let’s explore the key definitions that every business owner, finance professional, and product manager should know. Importance: A high churn rate can erode your recurring revenue quickly.

Subscription 52

Subscription Payment Features Payment Services Payments 52

ProfitWell

AUGUST 15, 2019

Every successful software business I’ve come across has a stronghold on two things: who their customers are and where those customers find value in their product. They’re confident in their pricing strategy since they know it’s rooted in real data. What are pricing analytics? How pricing analytics improve profitability.

Pricing 41

Pricing Scale Acquisition Customer Lifetime Value 41

ProfitWell

AUGUST 8, 2019

For years, I’ve seen companies start their pricing journey by simply pulling a number out of their hat and calling it a day. Some get close, guided by their competitors’ prices (which were likely pulled from their own hats). We’ve talked before about pricing strategy being like a dartboard. What is price optimization?

Pricing 40

Pricing SaaS Payments Payment Services Payment Methods 40

Baremetrics

FEBRUARY 15, 2021

When it comes to your unique payment processing needs as a growing business, which is better— Stripe vs. Authorize.net ? This article will cover everything you need to know, including features, pricing, reviews, and more. Stripe vs. Authorize.net: Pricing Both platforms have great features. Table of Contents. per transaction.

Payment Methods 52

Payment Methods Merchant Services Software Review Technical Review 52

Stax

JANUARY 29, 2024

Choosing the best billing solution involves a strategic evaluation of your business needs, scalability, vendor reputation, and pricing models. This subscription billing platform helps businesses improve accountability with clean and accurate books by eliminating the need to manually handle complex tasks.

Stax 88

Stax Payments Payment Services Payment Features 88

OpenView Labs

FEBRUARY 5, 2019

Before there is time for customers to churn it’s just about adding in as many new customers as you can. But before we know it, if we aren’t careful, we find our growth being stunted on the top line by customer churn. If revenue churn rate is too close to the capital burn rate, you’ve got a problem to solve.

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Churn Revenue SaaS Acquisition 66

Subscription Flow

DECEMBER 15, 2023

Subscription Business Economy Recap 2023 The year 2023 was another year of success for subscription business retailers. Also Read: Billing Performance Metrics Subscription Business Model in Different Industries Previously, the subscription business model was considered to be specific for certain specific businesses.

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Subscription Payment Features Healthcare Technical Review 59

Kellblog

JUNE 10, 2021

Problems with historical installed-base valuation metrics such as churn, customer lifetime (CLT), and lifetime value (LTV), building on my SaaStr 2020 presentation, Churn is Dead, Long Live NDR. How NDR should vary as a function of stage, expansion model, business model, target market, sales motion, and pricing model.

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Benchmarks Retention Subscription Payment Features 110

User Pilot

APRIL 29, 2024

Mastering SaaS renewals’ best practices can transform a routine administrative task into a strategic opportunity to drive customer success and propel your business toward sustainable growth. The SaaS business model is heavily dependent on sustaining an ongoing customer relationship. Let’s dive right in!

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SaaS Payments Business SaaS Payment Solutions 80