Blulogix

FEBRUARY 16, 2024

Streamlining Success: What is the Role of Automation in Customer Lifecycle Management for Recurring Revenue? Automation , in this context, emerges as a critical tool, enabling businesses to effectively manage customer relationships from initial engagement through to retention and beyond.

Payments 52

Payments Payment Services Revenue Management 52

How To Buy Saas

JULY 8, 2023

In the world of software, the growth and success of a company are often determined by its ability to establish a strong brand. For companies in the Software as a Service (SaaS) industry, this is particularly true. However, building a strong SaaS brand is no easy feat. Why is growing your SaaS brand important?

Branding 40

Branding Sales Hiring Social Media Marketplace as a Service 40

TrackStreet

APRIL 23, 2024

In the dynamic landscape of online marketplaces, challenges to maintaining equitable competition and brand integrity are ever-present. Unauthorized Amazon sellers refer to individuals, accounts, or entities that sell products on the Amazon platform without explicit approval or authorization from the brand or manufacturer.

Marketplace as a Service 52

Marketplace as a Service Pricing Branding Advertising 52

Neil Patel

DECEMBER 21, 2020

However, the many opportunities available with print on demand services are almost limitless. A type of dropshipping , print on demand allows you to engage with a third-party seller who customizes a blank item from their inventory of options with your design or personalization. Who Uses Print on Demand Services?

Marketplace as a Service 145

Marketplace as a Service Business Advertising Branding 145

SaaStr

NOVEMBER 21, 2022

Wherever you are in your revenue journey, adopting certain growth strategies can help you keep growing fast. An ICP aligns your product, sales, marketing, service, and executive teams to all focus on your highest-value accounts. Let’s examine how an ICP focus has helped two businesses win in a competitive marketplace. .

Payments 177

Payments Payment Methods Embedded Payments Scale 177

Buffer Resources

MAY 2, 2024

The creator economy is filled with loads of potential for anyone willing to put in the effort and build an attractive-looking brand.    Frustrated with the slim returns from YouTube Ad revenue, they switched to a specialized video monetization platform and set up a paid membership model.  Whatever it is, note it. 

Payments 79

Payments Payment Methods Social Media AI Search 79

TrackStreet

APRIL 26, 2024

In a competitive industry for a specific type of product or service, businesses often engage in pricing wars that lead to a steady decrease in the value of goods. Pricing erosion refers to the steady and ongoing drop in the prices of products or services within a particular market or industry. What usually causes it?

Pricing 52

Pricing Marketplace as a Service Technical Review Innovation 52

SaaStr

AUGUST 29, 2022

10.000 SaaS CEOs, Founders, Revenue Leaders, and VCs will join us for 3 days of tactical content, networking, and epic evening events when the Cloud comes to San Mateo. Scaling Revenue in 2022: What’s the Same and What’s Different? If you haven’t already, sign up here for tickets before we sell out.

Scale 234

Scale Sales Hiring Marketplace as a Service B2B 234

Sales Hacker

APRIL 26, 2022

Kathleen is SVP of Marketing at Tradeswell , where she’s on a mission to empower a new generation of digital-first marketplace brands. How to turn your marketing department into a revenue generator. Turning a marketing department into a revenue generator [15:44]. We grew top line revenue by 54% in a year.

Revenue 81

Revenue Sales Hiring Marketing Marketplace as a Service 81

Neil Patel

AUGUST 5, 2021

For fitness service providers, this means one thing: you need an effective marketing strategy to stand out in this fast-growing, high-stakes marketplace. Typically, you’re marketing fitness goods and services directly to individuals, rather than businesses. Use Social Media to Build Your Fitness Brand. Where do you start?

Advertising 141

Advertising Strategy Social Media Marketplace as a Service 141

Subscription Flow

APRIL 23, 2024

Understanding Paddle in 2024 Catering to more than 3000 SaaS clients in over 200 markets, Paddle is a market-leading billing and revenue management software. Paddle also maintains regular contact with the end consumer and sends them engagement emails to keep them engaged with the product, so your AARRR funnel keeps working like a charm.

Payment Solutions 78

Payment Solutions Payments Payment Services SaaS Payments 78

Subscription Flow

MARCH 20, 2024

Keeping all this in mind, in the first section of this blog, we will first be seeing what is SimpleCirc, its features, and why exactly is it such a hot choice for magazine owners in today’s marketplace. Say you are a small online marketplace owner whose product links customers and independent artists.

Payment Services 85

Payment Services Payments Payment Solutions Payment Methods 85

Neil Patel

NOVEMBER 4, 2020

They already have an existing pool of active users and billions in revenue to plug your store into and start making sales. You need excellent marketing strategies unique to Amazon’s marketplace. Most of these ranked agencies offer the same services or only have Amazon marketing as one of their numerous services.

Social Media 139

Social Media Marketing Marketplace as a Service Outsourced Development 139

OPEXEngine

FEBRUARY 22, 2022

Small and Mid-Market (SMM) SaaS Companies serve customers with annual revenues of $1 million to $1 billion and with a typical employee base of 100 to 1,000. SMB customers will want high-touch sales engagement and service delivery but SMM SaaS companies will likely not have the budget necessary to justify providing this level of sales support.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

SaaStr

NOVEMBER 6, 2019

According to Harvard Business Review , companies that were instrumental in creating their categories accounted for 53 percent of incremental revenue growth and 74 percent of incremental market capitalization growth. How do I prove the value of CATEGORY X on revenue? Not Everyone Will Get It Right Away.

Scale 108

Scale Sales Recruiting Marketplace as a Service Forecasting 108

Buffer Resources

NOVEMBER 12, 2021

Especially if you’re a small business owner whose personal brand is closely linked to your company mission, LinkedIn shouldn’t be ignored as part of your social media strategy. Sherrell Dorsey, Founder and CEO of The Plug The results were shocking: “Just a few months later, the kind of engagement I received was insane.

Sales Recruiting 87

Sales Recruiting Social Media Business Marketplace as a Service 87

Neil Patel

SEPTEMBER 8, 2021

B2B brands are finding huge success in the digital marketplace industry and everyone wants a piece of the pie. Globally, B2B marketplaces make up a $31 billion market. Amazon Business, arguably the biggest player in the B2B marketplace scene, grew from $1 billion to $10 billion in sales in only three years.

Marketplace as a Service 136

Marketplace as a Service Merchant Services B2B Construction 136

Neil Patel

DECEMBER 16, 2021

Blogs allow customers to build trust and relationships with brands. Getting involved in other forums is a great way to spread the word about your brand (and sprinkle backlinks around the web). The more you comment, the more brand awareness you generate. Seventy percent of customers prefer articles to ads according to research.

Social Media 145

Social Media Strategy Marketing Business 145

Neil Patel

APRIL 16, 2021

Through Amazon’s free, ad-supported tier, you can create short, engaging audio ads to reach a whole new audience base. They’re commercials between 10 and 30 seconds long, and you can use them for any marketing campaign, from promoting brand awareness to hyping up a new product. Finally, think about your brand. Let’s take a look.

Consulting 127

Consulting Marketplace as a Service Advertising Branding 127

Neil Patel

FEBRUARY 19, 2021

However, if you’re working with a professional organization (think a law firm), you may want to tone down the brights to avoid interfering with the organization’s brand. In addition to grabbing attention, offerings allow you to demonstrate marketplace value, solidifying your identity as an expert in your field.

Advertising 130

Advertising Banking Leadership Marketplace as a Service 130

How To Buy Saas

JUNE 7, 2023

Focus on Your Unique Selling Proposition (USP) You must concentrate on your Unique Selling Proposition (USP) to stand out in a competitive marketplace. Your USP distinguishes your company from the competition and gives clients a compelling reason to choose your products or services.

Social Media 40

Social Media Marketing Marketplace as a Service Trends 40

ChurnZero

APRIL 7, 2021

(Hint: they help generate revenue.). Build awareness and trust – By nature third party review sites are automatically more credible than just taking a sales rep’s word for it, that your product/service will bring the value your customers need. Buyers are typically 57% the way to a decision before engaging with vendors.

Technical Review 81

Technical Review Software Review Customer Success Marketplace as a Service 81

Intercom, Inc.

APRIL 18, 2019

They didn’t know it at the time, but they had also created an entire business category: an on demand, short-term rental marketplace, which has shot the value of their business north of $38 billion. So too has Gainsight’s revenue. This is episode six of Scale , a brand new podcast series on moving from startup to scale up.

Scale 112

Scale Sales Recruiting Marketplace as a Service Sales Hiring 112

Neil Patel

JANUARY 20, 2021

Your content’s reach has a lot to do with engagment — that is how many people like, react, comment, or share your post. Engagement rates are way up — but organic reach is way down. To increase engagement and optimize user experience, content is tailored to each user’s individual interests. Absolutely.

Social Media 145

Social Media Software Review Branding Engagement 145

SaaSOptics

MAY 19, 2022

Not only is it one of the main drivers of revenue growth for early-stage companies, but it’s a primary goal for SaaS businesses across market stages. More customers = more revenue. Again, corresponding variables such as customer acquisition cost ( CAC ) and customer revenue all tie back to your acquisition strategy.

Acquisition 59

Acquisition Scale Strategy Software Review 59

Unbounce

SEPTEMBER 16, 2021

billion in revenue from Google Ads alone the year before. Display ads rely on graphic formats to catch user attention, build brand awareness, and guide users to your site. FYI: Search ads can increase brand awareness by as much as 80%. So, yeah—businesses bid high numbers to play. But that doesn’t mean you can’t play too.

Payment Methods 145

Payment Methods Payment Solutions Payments AI Search 145

Sales Enablement, SaaS and Growth

MARCH 23, 2020

I leveraged many of the 52 mental models while working at various software as a service (SaaS) companies, but in truth, they can be applied anywhere, regardless of industry. Total Addressable Market Total addressable market (TAM) is an economic framework to understand the potential revenue available for a product or service.

Underperforming Technical Team 213

Underperforming Technical Team Scale Sales Hiring Marketplace as a Service 213

Neil Patel

NOVEMBER 6, 2020

Would you like to increase your store’s reach and drive more revenues? Demonstrated knowledge of the Amazon marketplace. To determine if an Amazon marketing agency knows and puts them into practice, check if they have practical knowledge of how the Amazon marketplace works. A process for implementing their core service.

Sales Hiring 109

Sales Hiring Marketing Social Media Marketplace as a Service 109

Neil Patel

APRIL 20, 2021

Most of his posts have fewer than 200 words, like the one below , but the social sharing and engagement for these posts is amazing. Public speaking is another way to establish your personal brand and build a loyal following. Until that happens, you’ll find it difficult to sell your actual products or services.

Sales 137

Sales Outsourcing Services Marketplace as a Service Underperforming Technical Team 137

Intercom, Inc.

DECEMBER 13, 2018

Here are five quick takeaways: Workplace believes that by giving a voice to everyone and reducing the distance between the HQ and the front line, great things happen to employee sentiment, engagement, productivity and automation. ” I’m talking about respected SaaS brands like Box or Intercom, which is another good example.

Scale 151

Scale Marketplace as a Service Mobile Sales Hiring 151

SaaStr

SEPTEMBER 4, 2020

I’ve been in software since the ’90s and for over 20 years, nearly that entire time, we’ve been talking about digital transformation, developing strategies, architecting new technologies, and moving beyond digitization to rethinking our businesses, our products, and our services in a way that’s optimized for a digital world.

Scale 158

Scale Underperforming Technical Team Sales Hiring Branding 158

Casey Accidental

OCTOBER 27, 2020

In part two of our Sequencing Business Models series , we talked about the different types of marketplaces and what needs to be built to be effective in each of them. This builds on the first essay in the series of how there has been an increase in interest of SAAS-like models interested in becoming marketplaces over time.

Payments 56

Payments Business Model Payment Solutions SaaS Payments 56

Totango

SEPTEMBER 17, 2019

Hidden inside customer data, there are many opportunities to grow and improve your brand, but what if you don’t know what to look for? How do you build that relationship if your team does not have the right tools to engage intelligently with customers? The best way to do this is by using a customer data platform (CDP).

Data 64

Data Marketplace as a Service Metrics Customer Success 64

OpenView Labs

APRIL 28, 2021

Content marketing, in its simplest form, is creating and distributing content in order to build awareness about a product or service. Naturally, every brand began investing in content marketing—and in order to rank well, they began feeding search engines (that had ravenous appetites) with a high volume of content.

Data 55

Data Marketing Content Marketing Software Review 55

FastSpring

OCTOBER 22, 2019

It doesn’t matter how good your product or service is or how well you manage your affiliate program , if you don’t have a good relationship with your partners, you’re not going to see the ROI you deserve. Finding the right mix of partners to help drive demand and revenue for your business is no easy task. Social engagement.

Marketplace as a Service 65

Marketplace as a Service Branding Engagement Revenue 65

SaaStr

DECEMBER 20, 2019

292: Manny Medina is the Founder & CEO @ Outreach, the market leading sales engagement platform that turns your team into a revenue driving machine. In Today’s Episode We Discuss: * How Manny made his way to found the leader in sales engagement from product management at Amazon and Business Development @ Microsoft. *

Scale 141

Scale Sales Hiring Construction Education 141

Sales Hacker

SEPTEMBER 20, 2022

The first and only engagement and intelligence platform built by revenue innovators for revenue innovators. He is currently CEO of Bite, the best-in-class digital ordering solution for restaurants, leading the company to incredible growth within top QSR brands like Chick-fil-A, Taco John’s, and Fazoli’s.

Technical Review 54

Technical Review Sales Hiring Scale Marketplace as a Service 54