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How to Effectively Use Memes in Your Content Marketing

Neil Patel

It’s a way to develop a sense of belonging, something platforms like Facebook have been savvy to for years. That’s precisely why your brand should be including memes in your content marketing plan. Why You Should Use Memes in Your Content Marketing. Memes Allow You to Show Your Brand’s Personality.

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5 Subscription Marketing Strategies You Should Implement

FastSpring

Essentially, that’s the beauty of subscription business models. Subscription businesses get to profit from recurring purchases, and customers benefit from long-term savings and convenience. In a recent study , Zuora found that 71% of adults across 12 countries have subscription services. What is subscription marketing?

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How I Built a Performant and Measurable Content Marketing Engine

Tom Tunguz

In almost every industry, startups and venture capital included, content marketing has become an essential tool for growth. But I’ve come to believe that to be successful, content marketing must further a business goal like increasing marketing qualified leads, brand building, or recruiting.

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What’s the Difference Between a Content Creator and an Influencer?

Neil Patel

The content they produce is typically original and may be shared for money, audience building, brand awareness, or just as a way to share their talents online. For example, “Insta poets,” bloggers, and newsletter writers are typically seen as content creators. Content creators develop content marketing strategies.

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How to Develop a Winning Digital Marketing Strategy in 4 Easy Steps

Neil Patel

” Goals like increasing customer trust or improving brand reputation are examples of qualitative goals. Use previous sales, competitor research, and market research sources like Ubersuggest and Google Trends to find the answer. Web developers spend their time on sites like ArsTechnica, Reddit, SitePoint, etc.

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What Are Productized Services?

Neil Patel

The productized services model allows agency owners, freelancers, and consultants to break out of billing by the hour or per project and instead invoice by sets of services rendered. For even more predictability, you can sell subscriptions to your services. A growing productized service offering is content creation.

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How Buffer Reached $20m in ARR by Focussing on Growing ARPA

Chart Mogul

An early entrant to the SaaS field, the company has pioneered a number of fields that are now commonplace in the industry — content marketing, the transparent startups movement, and remote work. Buffer’s mission is to empower their customers to build their brand and engage their audience on social media. Click To Tweet.