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What Brands Look for When Considering Acquiring Software Companies

FastSpring

As the Director of Corporate Development & Strategic Partnerships at WP Engine , Carl has worked on many acquisitions and partnerships, including brands like Flywheel, Perfect Dashboard, Block Lab, and recently, Delicious Brains. And then we’ll get into a little bit of the strategy discussions we talked about a minute ago.

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9 Marketing Research Methods to Refine Your Marketing Strategy

User Pilot

What are the different marketing research methods product marketing teams can use to inform their strategies? Its goal is to help make informed decisions about product development , marketing strategies, pricing, and customer acquisition in SaaS companies. This is the main question the article answers. How do you do it?

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Sequoia India: 22 Things We Learned from SaaStr Annual

SaaStr

Sequoia Capital’s India arm put together a terrific summary of all their learnings about SaaS and Cloud from SaaStr Annual this year. They are hiring leaders, building teams, and attracting advisors in the US while devouring the SV SaaS playbook. To attract A talent, one needs to build an A brand. Learnings on GTM.

Scale 219
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What Factors To Consider While Choosing Digital Insurance?

How To Buy Saas

insurance brands hit a mobile tipping point. Nonetheless, insurance companies’ poor adaptation to the new environment was demonstrated by the many feature drops experienced by mobile sites. Missed sales and poor conversion rates are inevitable. With an average of 52% of overall traffic from mobile devices in 2019, U.S.

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Veeva: The Biggest Vertical SaaS Success Story of All Time (Video + Transcript)

SaaStr

Today, Veeva is at $45B Cloud juggernaut dominating pharma and life science Cloud applications. While this talk really shows his love of thinking about the bigger picture – this is the Strategy stage after all – Peter actually spends 90% of his time on execution. We provide a variety of cloud solutions for them.

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SaaStr Podcasts for the Week with Kustomer, Google Cloud, and Zenoss — August 8, 2019

SaaStr

Eyal and Megan host a fireside chat between Google Cloud and Zenoss, a leader in software-defined IT operations. Here’s what Eyal and Megan talk about: How to develop software faster. I thought CRM, in the cloud, et cetera, was never going to be anything. Missed the session? The emergence of new A.I. So what do I know right?

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Pentest as a service for fast-growing SaaS companies

Audacix

The best SaaS firms consider cybersecurity an integral part of their business strategy. It enables real-time visibility into your AppSec posture and helps your developers find and fix vulnerabilities without always needing the help of external cyber security consultants. Most bug bounty hunters usually follow a "free-for-all" strategy.