SaaStr

SEPTEMBER 19, 2023

Many of the fundamental business models that were once engraved in the SaaS playbook are now changing thanks to a tougher macro environment and a maturing market. PST, Stephanie Opdam, Partner at Notion Capital, shares four business model changes that will allow SaaS companies to build resilience and staying power over time.

Business Model 251

Business Model SaaS Payments Payments Headcount 251

CloudGeometry

JANUARY 15, 2022

Before you shout “Digital Transformation” in a crowded marketplace, it’s important to recognize two foundational principles in developing a SaaS product plan. First: SaaS is a business strategy, not a technology strategy. Second (a corollary of the first): There is no one-size-fits-all SaaS architecture.

Well Architected Framework 130

Well Architected Framework DevOps as a Service AWS Traceability 130

User Pilot

MAY 2, 2024

You will also learn how to build a retention strategy, what metrics to track, and 10 bulletproof retention tactics for SaaS companies. It’s crucial for SaaS businesses because it drives revenue growth, increases customer lifetime value , reduces customer acquisition costs , and fosters positive word-of-mouth marketing.

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Retention Metrics Strategy Scale 75

Payrix

APRIL 3, 2024

Well, you’ve come to the right place. This blog post will shed light on the risks associated with adding payments to your software, and ultimately, help you determine what payment model makes the most sense for your unique vertical and business strategy.

Payment Services 100

Payment Services Merchant Services SaaS Payments Payment Facilitation 100

SaaStr

SEPTEMBER 12, 2023

A SaaS Founder’s Guide to PR Why PR works, when it doesn’t, and what to expect. Customer success teams are critical for SaaS companies as they own the customer relationship from start to finish, managing up to 75% of revenue through renewals and upsells. . • Competition In SaaS Leads to A Lot of Things. Hire Early.

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Sales Hiring Technical Advisors Compensation Outsourced Development 233

SaaStr

AUGUST 29, 2022

10.000 SaaS CEOs, Founders, Revenue Leaders, and VCs will join us for 3 days of tactical content, networking, and epic evening events when the Cloud comes to San Mateo. They’ll take you through their own personal experiences, from creating a scalable product strategy to building an enduring company that puts people and purpose before profit.

Scale 248

Scale Sales Hiring Marketplace as a Service B2B 248

SaaStr

NOVEMBER 21, 2022

Wherever you are in your revenue journey, adopting certain growth strategies can help you keep growing fast. Spotlighting the success of an ICP-focused strategy . Tip #2: Develop and execute an anchor tenant strategy. . Just like a boat needs an anchor, your SaaS process does too. In the 1990s, it was JC Penney and Sears.

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Payments Payment Methods Embedded Payments Scale 190

SaaStr

JULY 18, 2023

Hypergrowth in today’s highly competitive and budget-constrained SaaS world may be less frequent now, but Vanta, the software tool empowering security companies to achieve compliance and manage risk, has defied the odds. It’s attainable by following some ground rules to build a SaaS business.

Strategy 221

Strategy Scale Sales Hiring Startup 221

ChurnZero

DECEMBER 27, 2019

I f ChurnZero were to release a greatest hits compilation of our top content, milestones, and life events in 2019, this blog post would be it. With over 70+ published blogs this year, we whittled down our list to the ten most popular posts from the ChurnZero team and friends. . Top 10 Blog Posts from 2019 .

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Technical Review Software Review Churn Customer Success 64

Buffer Resources

JANUARY 15, 2024

Good B2B content puts the audience front and center  According to Morgan Short , Director of Content and Web Strategy at Vendavo, the first step to creating good B2B content is to "get relentlessly obsessed with your audience." " Short thinks brands need to spend more time and resources understanding their audience.

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B2B Technical Advisors SaaS Payments Underperforming Technical Team 110

Sales Hacker

MARCH 8, 2024

GTMnow is the media extension of GTMfund – sharing insight on go-to-market from working with hundreds of portfolio companies backed by over 350+ of the best in the game executive operators who have been there, done that at the world’s fastest growing SaaS companies. Sponsor love: The ELG Conference. Early-bird tickets expire next week.

Scale 93

Scale AI Search Social Media AI 93

User Pilot

JANUARY 8, 2024

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. In-app strategies for converting free or trial users to paying customers. Measure campaign performance and refine your customer acquisition strategy.

Acquisition 100

Acquisition Strategy Social Media Underperforming Technical Team 100

Subscription Flow

FEBRUARY 27, 2024

Subscription pricing with the help of automated billing software has transformed many industries and provided businesses with a dynamic way to generate revenue, especially in the SaaS space. Moreover, developing a profitable pricing strategy requires consistent model testing and compliance with international tax laws.

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SaaS Payments Payment Services Payments Payment Solutions 83

User Pilot

NOVEMBER 5, 2023

Wondering how to scale customer success in SaaS and drive product growth ? If you’re a leading SaaS company, you know that growth is directly tied to helping customers achieve their desired outcomes. This article discusses ten tips that can help you to effectively scale customer success teams in SaaS.

Scale 87

Scale Customer Success Scaling SaaS 87

User Pilot

MAY 16, 2022

Product-led onboarding is something of a revolution in the SaaS industry. It’s not a ‘hack’ or a quick fix: it’s a mindset shift in how you approach your user onboarding process. As you’d expect, different SaaS companies adopt slightly different approaches around product-led onboarding.

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Onboarding Customer Success Scale Strategy 93

User Pilot

DECEMBER 19, 2023

SaaS account management. With the emergence of software-as-a-service (SaaS) companies, the role of account managers has also evolved – and gotten harder. In this article, we will go over the responsibilities of a SaaS account manager and share tried-and-true strategies they can implement to drive product growth.

SaaS Payments 82

SaaS Payments Management Customer Lifetime Value SaaS 82

User Pilot

JUNE 20, 2023

Looking to level up your user onboarding knowledge with onboarding books? An exceptional user onboarding experience can make all the difference for your SaaS company's growth. Onboarding books can offer you the knowledge and insights necessary to craft a remarkable onboarding process.

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Onboarding VP of Engineering SaaS Consulting 88

User Pilot

JANUARY 18, 2023

With so many product marketing strategies floating around the SaaS world, it can be hard to identify the right one. Simplifying the onboarding experience , personalizing the journey based on the JTBD, and optimizing in-app messaging can all boost your product-led growth rate. What is PLG strategy?

Strategy 91

Strategy Marketing Scale Software Review 91

User Pilot

JUNE 30, 2023

Content localization is absolutely essential for SaaS companies. Our article provides guidance for SaaS teams on how to effectively localize their content. Benefits of localized content for SaaS companies include extending the market reach and improving customer experience and satisfaction. Let’s get right to it.

SaaS Payments 82

SaaS Payments Outsourcing Services Payment Solutions Payment Services 82

User Pilot

JULY 31, 2023

Looking to power up your retention marketing strategy? Everybody in SaaS knows it’s relatively easy to attract users. This article will show you practical strategies to crack the customer retention code and maintain sustainable recurring revenue. Implement an onboarding checklist to drive activation.

Retention 92

Retention Strategy Marketing SaaS 92

User Pilot

FEBRUARY 25, 2024

Predictive analytics are driving business decisions such as product and marketing strategy. Personalized experiences are becoming standard in the SaaS world. More users are adopting micro-SaaS products for the specialized value and low cost that they offer. Accessibility features are making UX design more inclusive.

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SaaS Payments Trends Payment Solutions Payment Methods 96

Totango

AUGUST 23, 2022

By charting the points in your SaaS customers’ journeys, you can plan how to deliver clients’ desired outcomes and satisfying experiences that promote subscription renewals and higher revenue. In this way, customer journey B2B touchpoints serve as a powerful tool for increasing the effectiveness of your customer success strategy.

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B2B Payment Methods Payments SaaS Payments 115

Subscription Flow

NOVEMBER 28, 2023

A major issue that arises, especially in the B2B SaaS business model, is how to break into the upmarket market as startups develop into scaleups that are primarily focused on increasing their market capitalization. In their early stages, SaaS software startups typically target the early adopters in the tech or mid-market segments.

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SaaS Payments Payments Business Model Payment Services 59

User Pilot

FEBRUARY 26, 2024

Marketing funnel analysis enables teams to assess the performance of their marketing efforts and choose the best marketing strategies for specific prospect segments. There are a few benefits why marketing funnel analysis is essential for SaaS product success. Want to learn more about funnel analytics in Userpilot? It gets even better.

Marketing 92

Marketing Sales Funnel Forecasting Customer Lifetime Value 92

User Pilot

NOVEMBER 2, 2023

You will also learn how to choose the right growth strategy for your SaaS and how to leverage marketing-led growth to achieve your business goals. TL;DR Marketing-led growth is a strategy that relies on marketing efforts to drive product growth and retain users. Most companies use all 3 strategies to some extent.

Strategy 92

Strategy Marketing Social Media AI Search 92

User Pilot

OCTOBER 31, 2023

This article explores 15 strategies to help you achieve that. TL;DR A free trial is a sales strategy that allows prospective customers to use your product for a limited time. Types of free trial models in SaaS: opt-in and opt-out free trials, freemium , free trial after a demo, and free trial with gamified extensions.

SaaS Payments 81

SaaS Payments Payment Methods Strategy Payment Solutions 81

User Pilot

AUGUST 2, 2023

A customer engagement strategy can be the difference between positive and negative growth for your SaaS. This article shows you practical strategies to drive high engagement for your SaaS, boosting retention and revenue as a result. Decide on customer engagement strategies to implement at each touchpoint.

Engagement 80

Engagement Strategy SaaS Customer Lifetime Value 80

User Pilot

JANUARY 31, 2023

Winning new business is critical for any savvy product manager: a new client onboarding checklist template can help you systemize your path to a successful customer onboarding process. Used correctly, this sort of customer onboarding checklist can become an invaluable tool for any product manager.

Onboarding 94

Onboarding Underperforming Technical Team Software Review Technical Review 94

User Pilot

JULY 27, 2023

Confused about trying to understand SaaS roles? SaaS companies have many moving parts, and it can be difficult to determine who does what. TL;DR SaaS, or “Software as a Service,” is a business model that delivers centrally hosted software to subscribers over the internet. What is a SaaS business model?

Sales Hiring 94

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 94

User Pilot

JULY 4, 2023

There are five segments in the technology adoption lifecycle: Innovators; Early adopters; Early majority; Late majority; Laggards; Some strategies to crossing the chasm include: Create a buzz to help attract the right technology enthusiast to your product early. Automate in-app onboarding so new users get value without manual intervention.

Scale 82

Scale Scaling Technical Review SaaS 82

User Pilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? A well-designed product funnel enables teams to evaluate and optimize their marketing strategy for more targeted and personalized customer engagement. When users adopt the core features, trigger secondary onboarding experiences to introduce more complex functionality.

Social Media 84

Social Media Sales Funnel Acquisition Retention 84

User Pilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. Best of all, it compounds its ROI as you start iterating strategies and optimizing your marketing process. In SaaS, a B2B marketing funnel isn’t just a concept to talk about in meetings, nor a task to check off your to-do list.

B2B 99

B2B Development Team Review Software Review Marketing 99

Totango

AUGUST 16, 2022

Customer retention software has become essential for effective SaaS customer success strategies. A winning SaaS business model must prioritize retaining customers, which is far more cost-efficient than acquiring new clients to offset churn. Aligning Your Customer Retention Goals with Your Customer Success Strategy.

Payment Solutions 98

Payment Solutions Payment Methods Retention Software Review 98

Totango

SEPTEMBER 13, 2022

Customer Success Playbook Strategies: Mapping a Path to Winning Outcomes. Having a playbook in place can help you deliver better results for your SaaS customers and yield higher satisfaction, retention, and revenue for your business. We’ll walk you through a five-step strategy to promote customer success using playbooks.

Customer Success 86

Customer Success Onboarding Construction Retention 86

User Pilot

FEBRUARY 3, 2023

The customer onboarding lifecycle is the ongoing process of educating users on your product and helping them achieve success with it. In SaaS, onboarding is the key to not only converting free users into paid customers but also driving long-term loyalty. Point users to key actions with onboarding checklists.

Education 95

Education Onboarding Customer Success Engagement 95

User Pilot

APRIL 21, 2024

Wondering how to build a conversion path for your SaaS product or e-commerce site? We also share examples of different conversion paths and optimization strategies. How to create an effective conversion path Ready to build a successful conversion path for your SaaS product? Userpilot blog post. An Ahrefs blog post.

SaaS Payments 84

SaaS Payments Payment Services Payment Methods Payment Solutions 84

User Pilot

APRIL 18, 2023

In SaaS, customer success is needed to ensure that your customers achieve their desired outcomes with your product and become loyal advocates for your brand. But how do you create a customer success strategy that works? In this article, we’ll show you how to build an effective customer success strategy that drives SaaS growth.

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Customer Success Strategy Customer Lifetime Value SaaS 93