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Content Localization: Step-By-Step Guide for SaaS Companies

User Pilot

Content localization is absolutely essential for SaaS companies. Our article provides guidance for SaaS teams on how to effectively localize their content. TL;DR Content localization is the process of adapting your content so that users in different countries feel as if it was originally written for them.

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Here’s What You Should Do When Your Search Rankings Drop

Neil Patel

If you’ve ever done SEO, you know how good it feels to see your rankings go up. Your rankings drop. Few things in SEO are more discouraging than a fall in the rankings. Even if your rankings are where you want them to be, you need to be aware of how to bring them back up when they drop (because they will).

Mobile 145
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Why Presentation Skills Are Important in Marketing

Neil Patel

To put yourself out there and present to a room full of people, you need to be at least a little adventurous. If you’re not assertive, you’ll struggle to communicate your points effectively. 3 Reasons Presentation Skills Are Important in Marketing. 3 Reasons Presentation Skills Are Important in Marketing.

Marketing 131
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360Learning’s Joei Chan on embracing innovation as a content marketer

Intercom, Inc.

Just ask any content marketer – they would rather have the resources and the time to focus on both, because to build a strong marketing brand, you need an approach that covers both the awareness and the acquisition. Blog articles, podcasts, ebooks, and videos have been the bread and butter for content marketers for a long time now.

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SaaS white label products: 4 examples of SaaS white-labeling

ProfitWell

White-labeling services for SaaS products have become very popular over the past decade. When done correctly, an entire brand can be built around a SaaS white-label product, but you’ll need to price it correctly in order to maximize revenue. What are white-label SaaS products? 4 common white-label SaaS products.

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How to Make a Website in 6 Easy Steps

Neil Patel

The website you’re currently on gets over 2,530,346 visitors and generates over $1 million in annual revenue through its blog. But what do you really need to build a website? Your 2-Minute Cheat Sheet. Here’s your quickstart guide to making a website. Next on your list would be to market your business.

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The Marketing Arbitrage Opportunity

Sales Enablement, SaaS and Growth

There’s a whole host of marketing arbitrage opportunities out there - if you know where to look and spend your time. Identifying opportunities that we think will create business value is not only a lot of fun, it's key to driving future growth. Why is this important? They’re working for now, but eventually they won’t.

Marketing 131