OpenView Labs

MARCH 8, 2021

B2B sales involves one business selling its product to another business. Those with experience in both B2B and B2C sales know that B2B is a lot tougher—the deals are bigger, there’s often more than one decision-maker, and the competition is intense. 14 SaaS Leaders Share Their Favorite Interview Questions.

Sales Hiring 80

Sales Hiring Scale Sales Recruiting B2B 80

Andreessen Horowitz

FEBRUARY 8, 2024

But building a sales compensation plan that both aligns your sales team’s compensation with your customers’ objectives and recruits top salespeople can be incredibly difficult in usage-based pricing. Determine where your sales team makes your customers more successful In usage-based pricing, value = usage.

Compensation 89

Compensation Sales Recruiting Sales Systems Review 89

SaaStr

JULY 29, 2021

Q: What are the top 20 pieces of advice for building a successful SaaS startup? Someone great at something core you aren’t: Sales, Engineering, Marketing. Someone great at something core you aren’t: Sales, Engineering, Marketing. Great at sales. It just takes that long in SaaS and B2B, nine times out of ten.

Sales Hiring 310

Sales Hiring Sales Recruiting Interviewing Engineering 310

Buffer Resources

SEPTEMBER 11, 2023

I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives. I’ve never created LinkedIn content with the “goal” of lead generation or immediate-term sales. These types of endorsements are priceless.

Sales Recruiting 129

Sales Recruiting Sales Hiring Scale Social Media 129

Incredo

NOVEMBER 21, 2019

Precisely – about SaaS affiliate programs… SaaS partner programs entice both software providers and affiliate partners for various reasons: 1) SaaS products are usually low-cost. Software to track analytics, transfer payments, manage inventory, create videos and for many other things.

SaaS Payments 139

SaaS Payments Payment Methods Merchant Services Sales Recruiting 139

Sales Hacker

MAY 6, 2021

From B2C consumer-focused tech to the next B2B enterprise cloud giants, B2B, and B2C technology companies are springing up left and right and sprinting toward multi-billion dollar valuations (whether on the private or public markets) faster than ever. What’s the difference between a VP of Sales and a Chief Revenue Officer (CRO)?

VP of Engineering 93

VP of Engineering Sales Hiring Sales Recruiting Sales 93

SaaStr

JULY 25, 2021

They talked about product adoption, sales alignment, freemium models and lessons they have learned throughout their successful SaaS careers. As two CEO who love the art of sales and scaling, this one really was special. Recruiting is easier, but the things that don’t change are customers don’t care.

Sales Recruiting 252

Sales Recruiting Sales Hiring Scale VP of Engineering 252

Sales Hacker

OCTOBER 30, 2018

Welcome to Sales Hacker’s first-ever Influential Women in Sales list! In this exclusive list, we wanted to honor not just female leaders that promote their own sales platform (no shame in that!) They say “You can’t be what you can’t see,” and the sales floor is no exception.

Sales Recruiting 111

Sales Recruiting VP of Engineering Scale Sales Hiring 111

Sales Hacker

JANUARY 30, 2023

The first goal of sales at a startup isn’t to bring in revenue — it’s to get customer feedback. I’ve used our sales process to iterate our way to product market-fit and wanted to share what I’ve learned along the way. Use sales conversations as a tool to get product feedback. So how do you get there?

Sales Recruiting 88

Sales Recruiting Product Marketing Scale Sales Hiring 88

Point Nine Land

OCTOBER 23, 2023

P9 Panel on Hiring Sales Leaders — Founders Summit 2023 “You are going to fire your first sales manager!” — A lesson too many founders learn the hard way. The Founder isn’t willing to be the first salesperson Many of the best founders we work with don’t have a sales background and are either product or engineering focused.

Sales Hiring 125

Sales Hiring Scale Technical Advisors Technical Cofounder 125

Sales Hacker

FEBRUARY 9, 2024

Wiza is the only B2B contact database that sources and verifies contact data in real-time, the moment it’s requested, using LinkedIn as its source of truth. That’s sales. Levelling Up: Cohort Course: Growth Marketing Strategy for B2B SaaS by Holly Chen. So, Wiza was built. Book: Product-Led SEO by Eli Schwartz.

Sales Recruiting 67

Sales Recruiting AI Search AI B2B 67

SaaStr

JUNE 3, 2020

It’s 2020 and SaaS buyers are more skeptical and suspicious, more disbelieving, more unconvinced than they were in 2019. The SaaS Trust Crisis is making it harder to market and sell software and services than ever before. And what I’d like to talk to you about today is the SaaS Trust crisis we’re seeing.

Software Review 190

Software Review Scale Technical Review SaaS 190

Point Nine Land

APRIL 9, 2021

What does it take to raise capital, in B2B marketplaces, in 2021? Over the last few years, we’ve published a number of SaaS funding napkins as well as marketplace napkins. This year, we’re shaking things up with our first ever B2B marketplace napkin! What does it take to raise capital, in B2B marketplaces, in 2021?

Marketplace as a Service 59

Marketplace as a Service Payments B2B SaaS Payments 59

OpenView Labs

DECEMBER 21, 2020

What does the future hold for B2B software? Every year we ask the OpenView network to weigh in, and this time around many folks unsurprisingly made predictions around a trend most of us in SaaS had to adapt to (and, to be honest, are still figuring out) in 2020: remote work. SaaS will need to engage or get left behind.”.

SaaS Payments 96

SaaS Payments Payments Payment Services Payment Solutions 96

OpenView Labs

JUNE 20, 2019

Europe is a major target for B2B SaaS firms seeking to scale their businesses internationally. The biggest challenges facing SaaS firms in Europe. It’s clear to see that finding new logos in Europe has given many scaling SaaS firms a big headache during the last year. How wrong can they be! Salary levels in Europe.

Scale 45

Scale B2B Sales Hiring Scaling 45

Tom Tunguz

JUNE 7, 2015

The role of the marketing team within SaaS has stretched from simply engendering awareness and creating interest, to guiding customers much deeper into the funnel. In freemium products, marketing cares for the customer through most of the product evaluation stage, at which point either customer success or sales closes the deal.

Sales Recruiting 100

Sales Recruiting Marketing SaaS Startup 100

Natalia Luneva

NOVEMBER 11, 2021

How he founded Sales playbook. I founded SalesPlaybook after getting frustrated by the lack or absence of sales support for startup founders. A lot of these companies have never done outbound sales and they don’t have a repeatable process in place and they haven’t really nailed down their ideal customer profile.

Sales Recruiting 52

Sales Recruiting Sales Hiring Scale Sales 52

Buffer Resources

SEPTEMBER 11, 2023

I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives. I’ve never created LinkedIn content with the “goal” of lead generation or immediate-term sales. These types of endorsements are priceless.

Sales Recruiting 52

Sales Recruiting Sales Hiring Scale Social Media 52

OpenView Labs

FEBRUARY 3, 2022

As part of our last three annual finance and operating benchmarks surveys, we’ve asked nearly 2,000 startup founders and leaders of B2B SaaS businesses this simple question: “What’s keeping you up at night?”. And the primary burden of your product and GTM execution can fall on an effective technical leader and proven sales executive.

Sales Hiring 82

Sales Hiring Sales Recruiting Scale Startup 82

Sales Hacker

JANUARY 29, 2018

In this blueprint, we provide insights on how to structure your sales organization. The changes in SaaS require that we no longer look at salespeople as individual contributors, but rather a team that crosses disciplines, not just within sales but also across other parts of the organization such as marketing and product.

Sales Recruiting 74

Sales Recruiting Scale Sales Hiring Sales 74

User Pilot

APRIL 19, 2024

You will learn effective techniques for collecting and analyzing data , with practical tips on applying your findings to benefit your SaaS. These choices can make or break your SaaS company. This segmentation helps in personalizing marketing and sales strategies effectively.

Market Research 52

Market Research Sales Recruiting Marketing Underperforming Technical Team 52

SmartKarrot

FEBRUARY 17, 2022

Any B2B SaaS company targeting growth cannot achieve its target without integrating all channels to provide their customers with an omnichannel experience. Now that you know that a new C-Suite executive is emerging in the B2B SaaS market, you must be eager to understand their roles and responsibilities. contact-form-7].

Sales Recruiting 10

Sales Recruiting B2B Sales Hiring Technology 10

Chart Mogul

FEBRUARY 25, 2021

Lots of SaaS companies talk about their communities. At Juro , we’re building the all-in-one contract automation platform for visionary General Counsels to create, agree and manage contracts in one unified workspace. We also made a firm decision to ban our sales team from the community. Recruitment. So did it work?

Sales Recruiting 80

Sales Recruiting Scale SaaS Branding 80

OpenView Labs

DECEMBER 17, 2019

As you race to close the books on a hopefully successful 2019, it’s worth stepping back and considering what the future will hold for B2B software. OpenView’s experts weighed in with their predictions across product, sales, marketing, pricing, corporate development and talent. Product Managers Will Own a KPI. What do you think?

Trends 67

Trends Sales Recruiting Technical Review SaaS 67

OPEXEngine

JANUARY 13, 2021

Putting aside everything else, let’s just focus on what’s changing in SaaS in 2021. Cloud and SaaS companies overall benefited from the dramatic shift to digital and remote work in the US and around the world since March 2020. And according to Cisco, 75% of all cloud workloads and computing instances will come from SaaS applications.

Sales Recruiting 52

Sales Recruiting Sales Hiring SaaS Benchmarks 52

SaaStr

MAY 15, 2019

The company boasts over 10,000 organizations and 350,000 paid users on it’s SaaS incident response platform for IT. If running a major SaaS company isn’t enough, she also sits on the boards of Puppet Labs and Estee Lauder Companies. His sales focused, actionable content made an impact on the audience.

Sales Recruiting 172

Sales Recruiting Software Review Technical Review PayPal 172

Sales Hacker

MARCH 29, 2022

In this episode of the Sales Hacker Podcast, we have Tom Lavery , CEO & Founder at Jiminny , a conversation intelligence platform that helps companies create high performance culture. The expanding market opportunity in SaaS. Subscribe to the Sales Hacker Podcast. Sam Jacobs: Welcome to the Sales Hacker podcast.

Sales Recruiting 77

Sales Recruiting SaaS B2C Innovation 77

OpenView Labs

NOVEMBER 30, 2021

And there’s more and more bifurcation between the ‘haves’ – the fast growers – and the ‘have nots’ of SaaS than ever before. The new data reveals a similar picture for private SaaS startups. . The game has changed when it comes to recruiting. Today growth appears to be all that matters. Attract great talent.

Payment Services 80

Payment Services Benchmarks SaaS Payments Merchant Services 80

SaaStr

APRIL 17, 2019

Prior to Harness, Stephen was VP of Marketing at Glassdoor, managing a team of 52 in product marketing, helping grow B2B revenue from $19m to $90m in just 2 years, leading to their $1.2Bn acquisition. Steve has previously said, “Sales and marketing must be one team.” What would Steve most like to change in the world of SaaS?

DevOps as a Service 100

DevOps as a Service Sales Recruiting Scale Sales Hiring 100

CustomerSuccessBox

MAY 2, 2022

As a Customer Success Officer in SaaS, you’ve probably realized that there’s a lot more to the SaaS sector than just providing excellent service. SaaS marketing and distribution is crucial as, if not more important than, developing the service itself. Any aspiring SaaS startup must develop a solid marketing strategy.

Sales Recruiting 52

Sales Recruiting SaaS Outsourced Development Content Marketing 52

SaaStr

SEPTEMBER 27, 2019

As for Ryan, prior to G2 he was Senior Director of Global Marketing at Hubspot where among many other achievements, he scaled HubSpot’s marketing-generated sales revenue by 330% year-over-year. So how did you make your way from the wonderful world of Australia, to become one of the leading CMOs in SaaS today with G2?

Sales Hiring 139

Sales Hiring Sales Recruiting Scale Software Review 139

Chart Mogul

FEBRUARY 25, 2021

Lots of SaaS companies talk about their communities. At Juro , we’re building the all-in-one contract automation platform for visionary General Counsels to create, agree and manage contracts in one unified workspace. We also made a firm decision to ban our sales team from the community. Recruitment. So did it work?

Sales Recruiting 52

Sales Recruiting Scale SaaS Branding 52

Intercom, Inc.

JUNE 21, 2018

Whether you’re at an early-stage startup that’s just made its first sales hires, or part of a fast-moving sales team in a large organization, the key to success often comes down to efficiency. Then, the sales team went to work. When making a sales hire, Max pays attention to the way candidates approach getting the job.

Sales Hiring 183

Sales Hiring Scale Sales Recruiting Technical Advisors 183

Sales Hacker

APRIL 1, 2021

Because we’re Sales Hacker (and it’s literally our job), we decided to take matters into our own hands: we talked to the experts. A made-up role so companies can hire more people to tell sales how best to do their job.” — Jason Henson , Manager, SMB Sales Development at Lytx, Inc. . They’re sick and tired of it, frankly.

Sales Recruiting 92

Sales Recruiting Underperforming Technical Team Sales Hiring Scale 92

Sales Hacker

DECEMBER 21, 2017

What is Sales Operations? Sales operations refers to the unit, role, activities and processes within a sales organization that support, enable, and drive front line sales teams to sell better, faster, and more efficiently. But perhaps more than anything else, sales operations brings a system to selling. Technology.

Scale 88

Scale Sales Recruiting Sales Hiring Technical Review 88

Natalia Luneva

NOVEMBER 24, 2021

On this episode of the podcast, I interview Arthur Nobel and we discuss scaling SaaS companies. Arthur is a Principal at Knight Capital – an investment firm that specialises in B2B software businesses. Levers of scaling a SaaS company. He is passionate about enabling entrepreneurs to realize their vision.

Scale 52

Scale Scaling Sales Recruiting SaaS 52

ChurnZero

JULY 9, 2020

Sure, you won customers over to get the initial purchase, but what about your post-sale courting? Just look at B2B bemouths like Salesforce, Moz, and HubSpot. These SaaS companies offer comprehensive training programs, resources, and events to their customers and even the larger professional community.

Retention 64

Retention Strategy Scale Sales Recruiting 64