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Don't hate your website

Practical Advice on SaaS marketing

When they talk about their websites, I find that marketing people fall into two groups: One group thinks their website is awful. If they’re falling short on marketing and sales goals, obsessing about what’s wrong with the website might not be the best fix. The other group is in the midst of re-doing it.

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Our New Transparent Pricing Dashboard: Where Your Money Goes When You Buy a Buffer Subscription

Buffer Resources

Another important detail to note is how Average Sales Price (ASP) and Expenses have changed over time. Our Average Sale Price (ASP) in 2014 was $13, while our total Operating Costs were $3,575,897. Our hosting costs include service providers like AWS, Cloudflare, MongoDb, Twitter, etc. Stripe payments make up 98.5

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Drop the poker face: Why salespeople need to embrace authenticity

Intercom, Inc.

For a long time, I thought my inability to bluff would hamstring me in sales, but now I see it differently. I’ve come to view authenticity as a kind of sales superpower. The old world of sales was akin to a high stakes poker table where buyers and sellers wore dark sunglasses and headphones to avoid tipping their hand.

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Need an Expert for Your Next Panel, Presentation, or Podcast? Here Are Over 530 of the Top Female Sales Practitioners

Sales Hacker

Fortunately, more organizers than ever before are consciously seeking out female sales experts for panels, presentations, and podcasts. At Sales Hacker, we’re serious about diversity, and for that reason, we’ve compiled a list of 530+ female sales experts to consider for your next event. Sales Development. Sales Growth.

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What’s New at ZoomInfo with CEO Henry Schuck

SaaStr

So to serve both segments at the simultaneously, ZoomInfo has been rolling out a Product-led sales motion, that gives the ability for an SMB customer to sign up directly on their website for a free trial and grow into a paid customer, without ever having to talk to an sales rep or go through a demo process. So, what’s new at ZoomInfo?

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5 Major Product Marketing Trends to Watch In 2021

OpenView Labs

A 2020 study from Product Marketing Alliance shows 56% of product marketers find product demos to be an effective sales enablement asset: This trend shows that in 2021, you can also create testimonial videos to establish credibility, increase trust, and convert customers. Is it right for your company? Customer experience will get prioritized.

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10 Smart Ways To Build Your Email List 10x Faster

Teamgate

Sure, social media and content marketing are incredibly powerful tools to grow your business too, but comparing them with email marketing would be like comparing apples with oranges. For example, here is how the performance of email marketing compares to the results of social media and content marketing campaigns.

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