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What’s New at Google Cloud with CMO Alison Wagonfeld

SaaStr

In the latest installment of SaaStr’s What’s New series – where we sit down with the leaders in SaaS and Cloud for the inside scoop on what’s top of mind and what’s new, SaaStr CEO and Jason Lemkin chats with the CMO of Google Cloud, Alison Wagonfeld. They also compete with Microsoft in a big way.

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Snowflake, CrowdStike and SumoLogic: “How to Leverage the Cloud Giants to Scale to 100 Million ARR and Beyond”

SaaStr

Jessica Alexander, Senior Director Cloud Technology & OEM Partnerships, Crowdstrike. So for the audience, cloud giants are turbocharging startup sales, and the predominant reason for this is because they’re fundamentally changing IT budgets at the customers that we’re all selling to. Rico Mallozzi, Sr.

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Who’s Accelerating in SaaS? DataDog. HubSpot. Zendesk. Everyone.

SaaStr

We all know times are good in SaaS and Cloud — but just how good? Is it all the big public cloud vendors and a handful of outliers? It really is almost everyone at SaaS that is at scale and has a winning brand. AWS accelerated to 37% YoY growth , up from 32% last quarter. Now is your time, folks. Make it so.

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Create Pricing Models Like AWS and Twilio with Events-Based Billing

Chargify

However, with the introduction of Events-Based Billing by Chargify, this event-based billing model is now available to small and medium-sized businesses, giving them the ability to offer the same pricing models and bill customers just as precisely as Amazon Web Services (AWS) or the popular voice and messaging platform Twilio.

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The Most Common SaaS Sales Potholes and How to Avoid Them with Mark Roberge (Podcast #498 and Video)

SaaStr

The SaaS sales model seems so well-established, as hundreds of founders build their businesses and raise funding. Mark Roberge, Founder of Stage 2 Capital and Senior Lecturer at Harvard Business School, shares insights from his years of experience into common SaaS sales missteps and how you can avoid them.

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Bulletproof your software with these 12 best application security tools (SAST, DAST, CSPM & WAF)

Audacix

Cloud Security Platform Management (CSPM) Microsoft defines a CSPM tool as one that "identifies and remediates risk by automating visibility, uninterrupted monitoring, threat detection, and remediation workflows to search for misconfigurations across diverse cloud environments/infrastructure, including: Infrastructure as a Service (IaaS)."

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The decade software ate the world

Intercom, Inc.

Google, too, saw a smooth transfer of power from its founders to a new CEO, Sundar Pichai, while also strengthening its core business of search advertising and reorganizing under Alphabet. Rise of the cloud and SaaS businesses. What was perhaps less predictable was the ensuing prevalence of the subscription-based business model.