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Building A $5.6b Company With A Product-Led Flywheel With Postman’s CEO Abhinav Asthana (Pod 528 + Video)

SaaStr

Abhinav Asthana , founder and CEO of Postman , knows that journey very well, having started Postman as a mere side project in 2012, only to launch it as an enterprise platform almost a decade later. As companies begin to succeed, they sometimes develop a tunnel vision towards the customers who have brought them their success.

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Cliniko founder Joel Friedlaender on bringing digital transformation to healthcare

Intercom, Inc.

Joel Friedlaender is the founder of Cliniko , a practice management software for clinics and allied health practitioners to manage their scheduling and booking, patient records, invoicing, and more. My background is as a software developer, and I’ve been doing that for just over 20 years. Joel Friedlaender: Sure.

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Vertical SaaS Startups Require Different Go To Market than Horizontal SaaS Companies

Tom Tunguz

Vertical software companies, a recent important trend in SaaS startups, pursue customers only in a particular industry. The most salient example, Veeva, sells software to the largest life sciences companies, which are subject to a unique regulatory regime in their sales processes. Not bad for a business founded in 1987.

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My First 16: Creating a Supportive Builder Community with Plaid’s Zach Perret

Andreessen Horowitz

This was in 2012, and we were based in New York City. And in 2012, if you’ll remember, that was when they kicked all the Zuccotti Park protestors outta Zuccotti Park. But along the way we found that the tool that we’d built was really interesting to a lot of other developers.

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When goodwill breeds growth

ProfitWell

Pluralsight is the technology skills platform that helps companies skill up their teams and increase their engineering impact. The Pluralsight team will help users build up those tech skills with expert knowledge-based courses, skill assessments, and paths. Kick off your skill development. They're calling this one: #FreeApril.

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3 Sales Career Advancement Strategies From A Professional Baseball Player

Sales Hacker

In September of 2012, I drove eighteen hours straight through the deserts of New Mexico and Arizona with everything I owned. With Colorado Springs and my professional baseball career in my rear view mirror, I headed to my new life in software sales. However, what if they wanted you to help mentor some of the new hires on the team?

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The New User Journey: Follow Your Users to Understand how to Excel at Go-to-Market

OpenView Labs

It’s important to focus on those users who become customers from the beginning because their usage of the product, and where they fall off in this user journey, will help you prioritize where your team spends the most time and resources to convert at the highest rate. . This is covered in-depth in the Developer Go-To-Market-Playbook. .

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