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Digital marketing for SaaS providers: How to promote Embedded Payments

Payrix

You’ve decided to offer Embedded Payments to your customers. Adding Embedded Payments gives you an exciting opportunity to grow your business and solve real pain points for your customers. However, to capture success you’ll need to promote your new payments offering with customers and prospects.

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The future of Embedded Payments: 2024 predictions for software companies

Payrix

Embedded Payments have become a popular feature in the ecosystem of software developers who understand their role in driving better user engagement, value, growth, and competitive advantage. But in the rapidly evolving world of digital payments, nothing stays the same for long. How important is data to Embedded Payments?

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How do merchants feel about their vertical software and Embedded Payments?

Payrix

No matter your industry, keeping up with the latest technology and payments trends is essential for any software company looking to stay competitive and keep their customers satisfied. What can these financial and technology decision-maker perspectives tell us about the role of payments and the payments experience in software?

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What are omnichannel payments? (plus the benefits of offering a unified payment experience)

Payrix

Payment transaction types and touchpoints are becoming more accessible and diverse. Online and offline payments, credit cards, digital wallets, and ACH — the more commerce intersects with our daily lives, the higher the expectations for simple and intuitive payments. They need omnichannel payments. No problem.

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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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Payment facilitation and risk management: What do vertical software companies need to know?

Payrix

Before we dive into the risks associated with payments, let’s review why embedding payments is good for SaaS businesses and the three payment processing solutions available to software companies today. What are the benefits of adding payments to vertical software? What is a PayFac® developer?

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FastSpring Expands Payments Support with Apple Pay, Pix, Preferred Payment Method, and More

FastSpring

Today, we’re excited to announce new payment method improvements available on the FastSpring platform: Apple Pay Pix Preferred Payment Method Apple Pay: Seamless Transactions Within the Apple Ecosystem As Apple Pay adoption continues to grow, incorporating Apple Pay into payment options becomes an essential part of your digital strategy.

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The 6 Components of an Effective Integrated Payment Strategy

The ability to accept payments within your software can add tremendous value to your business by opening you up to new customer segments, attracting strategic buyers, and yielding higher monetization opportunities than ever before.

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6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. It's crucial to understand the nuances of operational efficiencies and the importance of a user-friendly payment experience.

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Developing an Effective Go-To-Market Strategy for Integrated Payments

Unlock the secrets of successful integrated payments with this comprehensive guide to creating a go-to-market strategy! Leveraging the industry experience of your payment processing partners can help you create marketing assets, align incentives, and more. Don't miss out on this valuable resource.

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The Art of Invisible Onboarding in Integrated Payments

Discover the transformative world of invisible onboarding in integrated payments with our enlightening article! In today's competitive landscape, a seamless and intuitive onboarding process is crucial for standing out. Dive in to harness the full potential of your platform!

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Evolving with Confidence: A Dynamic Approach to Integrated Payments in SaaS

Navigating the world of integrated payment strategies can be daunting, particularly for software companies seeking to make informed decisions. Unfortunately, many companies approach integrated payments with a rigid, inflexible mindset.

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The Power of Co-Branding and White Labeling in Integrated Payment Solutions

Discover how co-branding and white labeling can transform your integrated payment solution to enhance user experience and build customer trust. This article explores the subtle yet impactful differences between third-party, co-branded, and white-labeled payment integrations, offering critical insights for software companies.

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PayFac vs. ISO: What Is the Optimal Integrated Payment Strategy in SaaS?

Our comprehensive article delves into the merits and challenges of Payment Facilitators (PayFac) versus Independent Sales Organization (ISO) registration. Equip your business with the knowledge to choose the right payment strategy. Delve deeper into issues of scalability, compliance, and setup.

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10 Red Flags in Integrated Payment Partnerships: Moving Towards a Mutual Benefit

Navigate the complex world of integrated payment partnerships with this essential guide, a treasure trove of insights for software companies. It emphasizes the importance of transparent pricing, flexible contracts, and robust go-to-market strategies.