article thumbnail

ISVs vs SaaS: What’s the Difference?

Stax

Independent Software Vendors (ISVs) and Software-as-a-Service Providers (SaaS) operate within the same market, thus creating a push-and-pull revenue dynamic. SaaS, or Software as a Service, companies host and deliver software applications over the internet on a subscription basis.

article thumbnail

Minimum Viable Onboarding: Your Go-To Guide To User Activation

User Pilot

Getting user onboarding right is critically important for any SaaS: in this article, we’re going to explore the powerful concept of minimum viable onboarding. We’ll start by looking at what user onboarding is, then look at why minimal viable onboarding is valuable, and finally how to implement it in your product.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

9 Growth Initiatives for Successful Companies [With Examples]

User Pilot

SaaS companies enhance customer acquisition and retention through personalized onboarding and in-app guidance. A detailed growth strategy for retaining customers may involve various tactics, including self-serve onboarding and support, referral programs, and informed feature development. The Ansoff Matrix of Growth Strategies.

article thumbnail

How to Build a Conversion Path: Step-by-Step Process

User Pilot

In addition to our blog, we host regular webinars where potential and prospective users can learn how to use Userpilot to solve specific problems. Userpilot webinar thank-you page. 1, so I click on the link to get to the marketplace. Host webinars that offer valuable knowledge and demonstrate your product’s value.

article thumbnail

Driving Success for Small to Middle-Market SaaS Companies

OPEXEngine

SMB customers will want high-touch sales engagement and service delivery but SMM SaaS companies will likely not have the budget necessary to justify providing this level of sales support. Most of the marketing budget will be focused on digital marketing along with targeted live events and webinars. eCommerce Marketplaces.

article thumbnail

A Vendor’s Guide to B2B Ecommerce

FastSpring

It’s easy to think of online sales as a marketplace where we buy items for ourselves, but more and more B2B and SaaS sales are now happening online. If a product or service is being sold online—regardless if the sale itself happens through a sales-rep assisted process, online shop, or platform—it’s considered B2B ecommerce.

article thumbnail

15 Best HubSpot Integrations to Drive SaaS Business Growth

User Pilot

Best HubSpot integrations for data sync If you want to use an integration primarily for data sync, you can integrate HubSpot with the following tools from the HubSpot app marketplace. Define lists for new leads who come from a particular webinar. HubSpot enables two-way integration with the email service provider Mailchimp.

Scale 52