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What Makes a Great VP of Marketing in SaaS: A Deep Dive with Jason and Dave Gerhardt, ex-VPM of Drift

SaaStr

The speaker’s motivations have evolved over time, but initially, he was driven by a desire for meaning and a sense of guilt about selling his previous startup too early. Jason Lemkin has interviewed some of the best founders on his podcast, SaaStr Annual. He respects the founders he interviews more than he respects himself.

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The Entrepreneur’s Guide of Outsourcing Work Without Losing Quality

Neil Patel

But the answer more and more business owners are turning to is a simple one: outsourcing. Outsourcing is giving your work to someone else outside of your main business. You could even outsource by shipping a business process like manufacturing overseas. Understand Why You Want to Outsource. Make a List of Common Tasks.

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Building A Sales Development Function for Early Stage Startups with Sally Duby

Mucker Capital

Sales development is a nuanced blend of art and science, requiring a delicate balance for its effective implementation within a company. Drawing from substantial experience, Sally Duby from The Bridge Group provides valuable insights into the intricate realm of sales development.

Scale 52
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Creating the Ideal Customer Profile as a Startup: A Step-by-step Guide

Baremetrics

In the early stages of founding a startup, finding clients can be a bit of a shot in the dark. This process is quite inefficient, however, and you might find yourself spending a lot of time, effort, and development money on customers who, in the long run, will do little to help you grow. Step 2: Interview a sample of current ICP users.

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What SaaStr CEO and Founder Jason Lemkin Really Thinks About AI, Sales & Lead Gen In 2024

SaaStr

In this interview, David Sacks talks about how 70-80% of investor time is spent looking at AI. If you outsource your content to some crappy agency that recycles ChatGPT, your content marketing will fail. Q: What are the Odds of Success for a Startup to Hit $100M in Revenue? All startups are trying to figure out how to grow.

Scale 230
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In-House vs. Outsourced Sales: A Case for NOT Hiring SDRs

Sales Hacker

Early in my career, I saw firsthand how a $20M funded company went from startup to NASDAQ IPO to being delisted in the span of three years due to frivolous spending (but that’s a story for another day). The SMB Decision: In-House vs. Outsourced Sales Development. The Four Costs of In-House Sales Development.

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Top 10 Mistakes Getting to $100M ARR with LaunchDarkly’s Co-founder Edith Harbaugh (Pod 668 + Video)

SaaStr

Founders are responsible for ensuring a startup always has enough money, setting the vision for the company, and driving things forward. Lesson #1: If You Aren’t Making Mistakes, You Aren’t In A Startup If you do things that always work and maintain the status quo, you’re likely at a major company like Microsoft.