Sat.Feb 10, 2024 - Fri.Feb 16, 2024

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Category Creation and Community Building with Sri Ganesan

Predictable Revenue

Collin Stewart hosted the entrepreneurial mind of Sri Ganesan, the visionary behind Rocketlane, who shared game-changing insights The post Category Creation and Community Building with Sri Ganesan appeared first on Predictable Revenue.

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Recruiting and Retaining the Right Executive Talent

Andreessen Horowitz

Please note that a version of the conversation was originally ran on the HR Heretics podcast. This transcript has been lightly edited for clarity. Key takeaways Write a MOC. A MOC document can help you prioritize what jobs you need an executive to do so you can hire against those needs. Leading by influence, not directive. Build trust with founders and then offer your own data-backed take on why a founder’s decision might not be the best decision they could make.

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7 Things to Do When You’re Struggling

SaaStr

Dear SaaStr: What’s Your Best Advice for Struggling Entrepreneurs? Having struggled a lot myself in the early days several times … just a few thoughts to summarize my learnings: 1. Get help & upgrade the team. This is the #1 thing you can do to move the needle. Don’t be ashamed to ask for help. Especially if you are struggling.

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Building a $20b Behemoth : Office Hours with Steven Goldfeder of Offchain Labs

Tom Tunguz

On February 23rd at 10am Pacific time, Office Hours will host Steven Goldfeder. Steven founded Offchain Labs, the company behind Arbitrum, a web3 project worth $21b as of this writing. Arbitrum is a L2, a layer 2, that sits atop Ethereum, improving its performance & cost to write transactions. Steven authored many of the seminal papers behind modern blockchains.

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The AI Superhero Approach to Product Management

Speaker: Conrado Morlan

In this engaging and witty talk, we’ll explore how artificial intelligence can transform the daily tasks of product managers into streamlined, efficient processes. Using the lens of a superhero narrative, we’ll uncover how AI can be the ultimate sidekick, aiding in decision-making, enhancing productivity, and boosting innovation. Attendees will leave with practical tools and actionable insights, motivated to embrace AI and leverage its potential in their work. 🦸 🏢 Key objectives:

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12 Best Salesforce Integrations for Businesses in 2024

User Pilot

What are the best Salesforce integrations in 2024? In the article, we look at 12 solid contenders for this title, covering a few most common use cases: In-app user engagement Sales funnel management Customer support Analytics and reporting Marketing Collaboration and project management Let's dive right in! TL;DR Salesforce integrations connect the CRM with other platforms to enhance functionality, streamline operations, and improve data sharing.

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How to Create a Customer Profile: Key Steps for Targeted Marketing

Groove HQ

Many businesses “feel” that they know who their customers are. But do they? Sometimes it is operational blindness, other times it is poor preparation. But one thing is certain, if you are not constantly analyzing and polishing your customer profile, you are leaving money on the table. In this post, we will dive deep into […] The post How to Create a Customer Profile: Key Steps for Targeted Marketing appeared first on Groove Blog.

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GTM 81: Signal-Based Sales and Entering GTM 5.0 with Alexa Grabell

Sales Hacker

Alexa Grabell is the Co-Founder and CEO of Pocus. Pocus is mission control for your pipeline. Pocus brings together product usage and other intent signals (customer, community, marketing data) to surface top leads, enabling reps to act fast. Alexa’s passion for democratizing data for go-to-market teams began when she led sales strategy & operations at Dataminr, where she built internal solutions to power sales teams with data.

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How to Harness the Power of Digital Market Dynamics for Product Innovation

Blulogix

How to Harness the Power of Digital Market Dynamics for Product Innovation By BluLogix Team Innovating Subscription Offerings in the Agile Digital Landscape The digital marketplace is an ever-evolving ecosystem, characterized by rapid changes in technology, consumer behavior, and competitive landscapes. For businesses employing agile monetization strategies, particularly within the realm of subscription services, leveraging these dynamics for product innovation is not just an opportunity— itR

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Heartfelt Connections: The Power of Relationships in Business Success

Nimble - Sales

This Valentine’s Day, let’s celebrate a different yet essential aspect of our professional lives: networking! Successful businesses thrive on networks of relationships that are built over time, which are crucial for sparking new opportunities, forming partnerships, and driving growth. We’ve connected with industry experts who have shared their insights and personal takes on how effective […] The post Heartfelt Connections: The Power of Relationships in Business Success ap

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Provide Real Value in Your Applications with Data and Analytics

The complexity of financial data, the need for real-time insight, and the demand for user-friendly visualizations can seem daunting when it comes to analytics - but there is an easier way. With Logi Symphony, we aim to turn these challenges into opportunities. Our platform empowers you to seamlessly integrate advanced data analytics, generative AI, data visualization, and pixel-perfect reporting into your applications, transforming raw data into actionable insights.

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64% of You Are Growing Your Sales Teams in 2024

SaaStr

So layoffs still fill the headlines in 2024. Even now. I thought we’d be behind them by now, that the cuts were sort of a one-off. But now everyone is focused on getting more and more efficient. To $300k-$400k+ per employee at scale. So cuts continue. But don’t the headlines obscure what’s really happening, because they tend to shout out quieter trends.

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Clouded Judgement 2.16.24 - Jan Green Shoots + CPI

Clouded Judgement

Every week I’ll provide updates on the latest trends in cloud software companies. Follow along to stay up to date! Subscribe now January Green Shoots A couple key software players have given us commentary in their Q4 earnings report (quarter ending December) that January (the first month of Q1) saw some green-shoots. Could this be the sign of a slow rebound?

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Integrated Payments vs. Payfac-as-a-Service: What Developers Need to Know

USIO

Introduction: In the ever-evolving landscape of financial technology, businesses are constantly seeking efficient and seamless ways to handle transactions. Two prominent solutions that have emerged in recent years are integrated payments and Payfac-as-a-Service. While both aim to simplify payment processes, understanding the nuances between the two is crucial for businesses to make informed decisions about which solution best suits their needs.

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Process Improvement for Sales Success

Predictable Revenue

Idaliz Ruelas, an Account Strategist at Predictable Revenue, at the forefront of transforming sales processes and improvements into results. The post Process Improvement for Sales Success appeared first on Predictable Revenue.

Sales 130
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Unlock the Secrets: How These Top SaaS Leaders are Transforming Payments into Profit

Speaker: Speakers: Robin Eissler, BoosteHub & Cory Benn, PracticeSuite

Join us for an exclusive session with Robin Eissler from BoosteHub and Cory Benn from PracticeSuite as they reveal their secrets to leveraging payments within their SaaS platforms. Discover how they seamlessly switched from Stripe to Usio and created more stickiness by offering more solutions. Learn how they increased their company valuation by up to 300% and generated over $700,000 in additional revenue.

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The Thing Is, Maybe 10%-15% of Venture-Backed Startups Are Still Running the 2021 Playbook. In 2024.

SaaStr

Reaching social media, tech press, and blog posts you’d think everything was about efficiency. Heck, the 5 Interesting Learning series on SaaStr is all about efficiency. And for many in SaaS, especially those that sell mainly to startups and tech, it’s often been a rough 2 years. With no more funding coming, and growth way down. So can you pay less these days?

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How to Sell a Mobile App or Game Outside App Stores

FastSpring

Thanks to Tony Markov for contributing to this article! If you’re not sure how to sell an app direct to consumer (D2C) outside the app stores — or if you’re looking for a new way to monetize your mobile app or game — you may be wondering what options you have. Steep fees from platforms like the Apple App Store and Google Play can understandably cause game developers and app creators to look beyond the convenience and ubiquity of traditional app marketplaces, but restrictions from the platform pr

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Virtual Data Rooms: The Unsung Hero of Biotech Financing

Andreessen Horowitz

The biotech industry is built on one of the cleanest go-to-market strategies in existence: if you make a safe drug that really works, patients are likely to receive it and payors are likely to pay for it. This simplicity is of course shrouded in the complexity of biology, and demands that biotech companies thoughtfully de-risk existential concerns throughout the drug development lifecycle.

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What You Need to Know About the TikTok Creativity Program

Buffer Resources

Whether you’ve just made your first $100 or crossed the $100,000 mark, monetization is an ever-evolving part of your journey as a creator, thanks to platforms constantly innovating new ways to pay – and TikTok is no exception. The platform introduced the TikTok Creativity Program to address issues with the (now defunct) TikTok Creator Fund, designed to reward creators for their high-quality and original content.

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Secure SaaS Success: Embedded Finance as a Competitive Advantage

Speaker: Ian Hillis, SVP of Growth at Payrix and Worldpay for Platforms

Join us for an exclusive webinar hosted by Ian Hillis, SVP of Growth at Payrix and Worldpay for Platforms, where he’ll explore the significant impact of embedded finance on the software industry! This session is designed to provide you with the strategic insights needed to navigate the future of SaaS successfully, all while gaining a deeper understanding of how these trends can enhance your competitive edge, boost revenue, and deepen customer loyalty.

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Top SaaStr Content for the Week: Two New Podcasts, LIVE Workshop Wednesday with Founders Fund, and lots more!

SaaStr

Each week, we round up our most popular content so you can catch up on anything you may have missed. Check out this week’s top blog posts, podcasts, and videos: Top Blog Posts This Week: 3 What to Do If You’re An NRR Zombie 2024 State of SaaS: Trends and Predictions with SaaStr CEO and Founder, Jason Lemkin The $2 Million(*) Dollar Man/Woman: How to Think About Scaling Your Customer Success Team (Updated) Sapphire Ventures: GenAI Funding is Up 271%.

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How Do You Know You Are Ready to Implement User Onboarding With the Help of UserGuiding?

Inturact

Implementing an effective user onboarding process is pivotal for any SaaS product, acting as the bridge between user acquisition and user retention. In this era of digital solutions, tools like UserGuiding have emerged as essential assets for companies aiming to streamline their onboarding experiences.

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Investing in Upstash

Andreessen Horowitz

The serverless platform shift is unfolding at a rapid pace. By that, we mean services that scale to zero, are globally distributed, and scale up based on demand. Having spent the last few years studying this market, we observed two key drivers behind the adoption of this platform shift — one architectural, and the other organizational. First, application logic is becoming event-driven for new apps, necessitated by high volume and low-latency communication between third-party APIs and microservic

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9 Leap Day Ideas for Your Social Media on February 29 (With Examples from Real Brands + Creators)

Buffer Resources

In 2024, we’re getting a bonus day in February.  Leap Day rolls around on February 29 only once every four years, and baking it into your social media marketing plan offers a fun way to connect with your audience and customers.  In this article, I’ll walk you through nine out-of-the-box ways to celebrate Leap Day — whether you’re a creator or a brand.

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Solving the Payments Puzzle: What SaaS Pros Need to Know

From emerging payment technologies to the importance of intuitive software design, the world of embedded payments is rapidly evolving. How do you stay ahead while serving up what merchants really want in your software offerings? The Merchant Insider report is here to help, offering unique insights into the merchant perspective. It analyzes responses from over 500 merchants in the U.S. and spans key industries, so you can understand the challenges, preferences, and expectations that are shaping s

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Dear SaaStr: How Big of a Return Are VCs Looking For in a Startup?

SaaStr

Dear SaaStr: How Big of a Return Are VCs Looking For in a Startup? For Angel, Pre-Seed: At least 50x, with a possible chance of mode. The loss rate in general is so high here, the winners have to do 50x. For Seed to Series C or so: At least 10x, with a possible chance of 100x. For Growth Stage: At least 3x, with a real chance at 10x if everything goes well.

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7 Best SaaS Funnel Analysis Tools in 2024

User Pilot

Having funnel analysis tools that provide comprehensive analytical insights about where and why users drop off will solidify your business’s competitiveness in the long term. In this article, we’ve compiled our favorite software and conducted an in-depth review for each, highlighting their main analytics features and pricing. TL;DR Funnel analytics refers to the analysis of events across all stages of every customer journey.

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The Anatomy of Addictive Content

The Moz Blog

Discover the art of crafting irresistible content that grabs your readers' attention and guides them seamlessly toward conversion

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20+ Podcasts You’ll Want in Your Feed in 2024

Buffer Resources

Podcasts have an undeniable allure for both their creators and fans. They hit all the right points – accessibility, depth, and variety – and have cemented their top content format status. As of 2024, over 5 million podcasts and 70 million episodes are available worldwide. With that many podcasts, you can be sure there’s a podcast for everyone.

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Deliver Mission Critical Insights in Real Time with Data & Analytics

In the fast-moving manufacturing sector, delivering mission-critical data insights to empower your end users or customers can be a challenge. Traditional BI tools can be cumbersome and difficult to integrate - but it doesn't have to be this way. Logi Symphony offers a powerful and user-friendly solution, allowing you to seamlessly embed self-service analytics, generative AI, data visualization, and pixel-perfect reporting directly into your applications.