Inturact
SEPTEMBER 6, 2023
You're already familiar with the critical role user activation plays in your enterprise app's success. But are you on top of the latest trends that are shaping 2023? The landscape is evolving, and the techniques that worked yesterday might not cut it today.
User Pilot
SEPTEMBER 7, 2023
Interested in building a B2B customer journey map? It’s a challenging process, but the benefits are well worth it. At the very least, a journey map will help you easily analyze and make data-driven decisions to improve the user experience. It also helps align your teams by ensuring everyone is on the same page regarding customer interactions. In this article, we’ll cover B2B customer journey stages, how to build a B2B customer journey map, and the right tools to use.
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Mucker Capital
SEPTEMBER 7, 2023
In one of the recent Mucker’s Growth Series Webinars, we proudly invited one of the previous MuckerLab Partners, Todd Emaus , a serial founder, author of the book Scale Without Losing Your Soul , and currently a partner at Evolution. The webinar delved into the crucial topic of company culture for early-stage startups. With a keen focus on actionable takeaways, Emaus highlighted pitfalls as well as provided insightful strategies.
TurnKey Labs
SEPTEMBER 4, 2023
When you’re running a startup or tech company, it’s hard enough keeping the cogs of your software development efforts turning without worrying about adding new partners and vendors to that mix.
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Generative AI is upending the way product developers & end-users alike are interacting with data. Despite the potential of AI, many are left with questions about the future of product development: How will AI impact my business and contribute to its success? What can product managers and developers expect in the future with the widespread adoption of AI?
SaaStr
SEPTEMBER 2, 2023
Dear SaaStr: What’s It Really Like to Be CEO of a Startup? Let me just throw out a few things I’ve learned that being a CEO of start-up isn’t, or isn’t as you’d expect: It isn’t glamorous until you are At Scale and Hot, at the very minimum. At $10m-$20m+ in revenues, maybe. Maybe not even until pre-IPO. Maybe never, not really.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
Predictable Revenue
SEPTEMBER 7, 2023
Friction between Marketing and Sales with Collin Stewart and Austin LaRoche. Learn why breaking down silos is critical to business growth. The post Airing of Marketing and Sales Grievances with Austin LaRoche appeared first on Predictable Revenue.
Tom Tunguz
SEPTEMBER 6, 2023
Historically, software-as-a-service (SaaS) has been built on databases with structured data, as you might find in an Excel spreadsheet. But the ability of large language models to extract insights from unstructured information changes this architecture : data repositories like data lakes are becoming essential parts of modern SaaS stacks. For example, next generation marketing software might ingest structured data from Google Analytics and lead capture software as before.
Kellblog
SEPTEMBER 6, 2023
This is a quick post to share the slides from my SaaStr Annual 2023 presentation entitled The Strategic Use and Abuse of SaaS metrics. Thanks to everyone who attended the session, laughed at my jokes (yes, there were jokes in a SaaS metrics presentation), asked questions in the session, and who stuck around afterwards to dive deeper into more Q&A.
Chargebee
SEPTEMBER 8, 2023
Churn and retention rates might look like two sides of the same coin, but they measure two different aspects of your customer journeys and apply them to other teams. The churn rate captures the drawdowns of customers that have exited your platform in a particular period (monthly, quarterly, annually) and better indicates the issues nesting within your business.
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Discover how top SaaS companies are earning up to $700k + and zero upfront cost with Usio Integrated Payments.
CloudKettle
SEPTEMBER 4, 2023
This post in the Data Cloud Primer series explains the data harmonization process in Salesforce Data Cloud. Data Cloud accepts data from a variety of sources. Harmonization refers to the process of transforming (or modeling) different data sources into one. Once data has been unified (or harmonized) into a standardized data model, it can then […] The post Data Harmonization in Salesforce Data Cloud appeared first on CloudKettle.
SaaStr
SEPTEMBER 2, 2023
So there’s a question I’ve had for some time in SaaS: does high NRR really equal higher growth? Yes, most of the best in SaaS have high NRR, at least once they are public. But there are multiple ways to build a leader, and startup don’t always start off with high NRR even if they end up there. SaaS Capital asked this question among some other great ones of 1,500 private SaaS companies here.
The Daily Egg
SEPTEMBER 8, 2023
If you are struggling to achieve your marketing goals because of difficulties keeping everyone involved in content creation on the same page, The post How To Use Pepper Content appeared first on The Daily Egg.
Clouded Judgement
SEPTEMBER 8, 2023
Every week I’ll provide updates on the latest trends in cloud software companies. Follow along to stay up to date! Subscribe now Q2 Earnings Recap Preview We’re now through Q2 earnings season! I’ll post a much longer recap soon, but today I wanted to post the highlights. Overall, I’d describe Q2 as “Buying environment didn’t get worse, but we’re not out of the woods yet.” We saw some green shoots in AWS and a few other consumption names, and overal
Speaker: Timothy Chan, PhD., Head of Data Science
Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.
Tom Tunguz
SEPTEMBER 7, 2023
I’ve been fascinated by dictation software for many years. Speaking has struck me as the most natural interface. It also happens to be at least 3 times faster than typing. When OpenAI released their dictation model Whisper , I was keen to try it. So I installed it on my MacBook Pro. Over the last few weeks, I’ve been using it. As expected, it’s sensational.
SaaStr
SEPTEMBER 8, 2023
So our weekly live Workshop Wednesdays have been a hit! ! We bring in a top, tactical SaaStr speaker live on Zoom for a deep dive on a core topic, then open it up for some great AMA! Almost 4,000 folks have signed up so far! Sign up for free Workshop Wednesdays here ! Upcoming ones: September 13th: Stephanie Opdam, Principal @ Notion Capital September 20th: Kristina Shen, General Partner @ A16z September 27th: Patrick Moran, Former CMO and CRO @ Calendly and Rafael Alenda, Former Vice Presid
The Daily Egg
SEPTEMBER 5, 2023
Starting a business is easy. Starting one the correct way while establishing credibility and legitimacy is not. What’s even more difficult is. The post Credit Suite Review appeared first on The Daily Egg.
FastSpring
SEPTEMBER 8, 2023
On Tuesday, Sept. 6, a tentative settlement was reached in a class action lawsuit brought by 37 U.S. states against Alphabet’s Google. Here are some key details about the case and what it could mean for businesses that sell a digital product via Google’s U.S. Play Store. What is the Google antitrust lawsuit about? In Utah v. Google , 37 attorneys general maintain that Google uses illegal, anticompetitive, and/or unfair business practices that restrict competition, drive up prices, and limit choi
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Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.
Andreessen Horowitz
SEPTEMBER 7, 2023
The internet opened up a major consumer market by providing services more cheaply, and to more people, online. Now, AI is kicking off a colossal wave of opportunities for startups by making it possible to build scalable online experiences that replicate the benefits of being in person. Having a highly personalized experience is what consumers value the most about in-person services—think of tutors, personal trainers, and doctors.
SaaStr
SEPTEMBER 6, 2023
So almost every Cloud infrastructure leader has done pretty well at least during these “macro impacted” times. They’ve seen some impacts, but not as many as others in many cases. Everyone has spent the past year managing their budgets more carefully, but the awesome force of simply running more workflows in the Cloud has still pulled growth forward.
Infinicept
SEPTEMBER 5, 2023
Scott Agatep Hired as Infinicept COO and GM of Launchpay DENVER – September 5, 2023 – Infinicept, a leading provider of embedded payments, has reported that its clients’ annualized gross payment volume on the platform has crossed $15B. To build on the embedded payments pioneer’s continued success with its Payops platform, the company has announced the availability of Launchpay, a fast and flexible.
Buffer Resources
SEPTEMBER 5, 2023
Social media is still a relatively new field, having risen to prominence in the past two decades. As a result, there still isn’t much of a rule book for people who want to pursue it as a career. Current industry experts like Tom Basgil, Amelia Munday, and Chi Thukra have learned on the job, working their way up the ranks with experimentation and iteration.
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Start-ups & SMBs launching products quickly must bundle dashboards, reports, & self-service analytics into apps. Customers expect rapid value from your product (time-to-value), data security, and access to advanced capabilities. Traditional Business Intelligence (BI) tools can provide valuable data analysis capabilities, but they have a barrier to entry that can stop small and midsize businesses from capitalizing on them.
User Pilot
SEPTEMBER 8, 2023
Are A/B testing mistakes limiting your ability to drive engagement and conversion? You can’t really know until you analyze your process for errors. But here’s a fact: many SaaS companies are going about A/B testing the wrong way. This article discusses 13 common mistakes you should avoid when doing growth experiments. TL;DR A/B testing is a method of comparing a version of a software product, feature, webpage element, or user interface element against a control group to determine if
SaaStr
SEPTEMBER 5, 2023
So ever since I started in SaaS, I’ve been trying to answer a basic question: how quickly do the best take off and get to $10m ARR? It took us about 5.5 years back in the day, but SaaS was much smaller then. And I worried when I compared us to Dropbox, Yammer, Box and others that were our peers that got there faster. Then I started investing and I came up with a basic ruie that the best startups needed to grow at least 8% a month once they crossed $1m ARR.
Sales Hacker
SEPTEMBER 8, 2023
This week the team flew down to San Mateo for SaaStr – tons of great networking and sessions. A quick shoutout to two incredible GTMfund portfolio company founders who shared the same stage: Melanie Fellay CEO and CoFounder of Spekit , and Christina Ross CEO and CoFounder of Cube , who ran a session at SaaStr on The Top Founder Mistakes to Avoid on The Path to $10M in ARR alongside Shiloh Johnson , Founder/CEO of ComplYant.
Buffer Resources
SEPTEMBER 4, 2023
YouTube Shorts has had an incredible run since it was first released in 2021. It’s a natural next step for anyone who watches long-form YouTube videos to also watch short-form videos on the platform – and there are nearly three billion of those people. However, most people don’t engage with short-form content the way they do long-form (I know I don’t).
As companies strive to boost revenue, deliver customer value, and stay competitive, they are increasingly embracing the potential of usage-based pricing.
User Pilot
SEPTEMBER 4, 2023
You’ve probably heard of different segmentation methods, from behavioral to demographic and now psychographic segmentation. Customer segments enable you to find/understand your target audience and boost engagement, making them an important marketing tool. And while each segmentation method has advantages, psychographic segmentation can truly turn your product into a growth engine.
SaaStr
SEPTEMBER 8, 2023
So I use SaaStr itself as a bit of a lab to keep my learnings on sales & marketing fresh. We have 150+ sponsors and I continually learn from them. One thing I’m a bit embarrassed to admit is we didn’t actually crunch the numbers to see what happens when we go visit our sponsors in person. The answer? 40% higher revenue per sponsor, and about 10% higher logo retention when we showed up in person.
Sales Hacker
SEPTEMBER 5, 2023
Melanie Fellay is the CEO and Co-Founder of Spekit , a just-in-time platform that is transforming how we learn at work. Spekit meets reps with the process guidance, enablement and knowledge they need, right when they need it, in their flow of work to help them be more efficient, drive more revenue and eliminate the friction of change. She’s a Forbes 30 Under 30 recipient, Top 100 Female Entrepreneur to watch (Entrepreneur) and has been featured across Forbes, Entrepreneur, Fast Company, Business
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