Mon.Jul 11, 2022

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SaaS Content Marketing Tips: How to Get the Most out of Your Blog

Inturact

Content plays an important role in increasing brand awareness, boosting website traffic, and generating new business opportunities.

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Dear SaaStr: What Separates a Good Startup Founder From a Great One?

SaaStr

Q: Dear SaaStr: What Separates a Good Startup Founder From a Great One? Two factors IMHO / experience: (1) recruiting, and (2) the ability to push on. Being great at Recruiting. Recruiting is incredibly hard. Most of us eventually sort of give up, and settle on key hires, or just keep doing a specific role ourselves. And there is always a hotter, better funded start-up than yours.

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GoDaddy Alternatives

The Daily Egg

Whether you’re looking to buy or sell a domain, a domain broker can help you negotiate a win-win deal. We believe GoDaddy’s. The post GoDaddy Alternatives appeared first on The Daily Egg.

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Booth Selection Has Started for 2022 SaaStr Annual, Sep 13-15!!

SaaStr

Ok we’re off to the races! Booth selection has begun for 2022 SaaStr Annual. The expo will be PACKED, all day long! If you want to grab one of the final sponsor slots, now is the time. Almost every booth will shortly be gone! A few things to keep in mind for your selection: Booth selection is completed in the order of Contract signature date (so if you signed early, you’ll be one of the first to pick.).

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Struggling to Scale Test Coverage Under Pressure?

When test coverage falls behind release velocity, quality suffers, and your team feels the consequences. This guide outlines when it makes sense to outsource quality assurance (QA), the risks to watch for, and how to scale testing without increasing headcount or slowing down engineering. You will learn how leading teams are leveraging external QA partners to expand coverage, enhance defect detection, and remain aligned with CI/CD timelines.

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What is B2B sales?

Predictable Revenue

Learn what makes business to business sales (B2B sales) distinct from B2C, how to maximize your business sales process, and make the most of industry trends. The post What is B2B sales? appeared first on Predictable Revenue.

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More Trending

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The Complete Guide to Ecommerce Best Practices

The Daily Egg

When it comes to making money online, there’s no shortage of options. But if you want to build a sustainable, successful ecommerce. The post The Complete Guide to Ecommerce Best Practices appeared first on The Daily Egg.

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Break Into Your Dream Account: The Golden Retriever Mindset

Sales Hacker

There’s those few aspirational companies that we deeply want to work with. Their logo on our site would show everyone that we’re #1 at what we do. Their signature on our paper would be a talking point for the rest of our sales career. The commission from the deal wouldn’t hurt either. So what do we do when they say they’re not interested in speaking with us?

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Announcing Stripe’s new Intercom integration

Intercom, Inc.

We’re delighted to share that Intercom has launched as one of the first apps in the new Stripe App Marketplace, announced last month at Sessions. Millions of companies – from the world’s largest enterprises to the most ambitious startups – use Stripe to accept payments, grow revenue, and accelerate new business opportunities. We’re excited to work with Stripe to help make their customers’ experiences more personal through Stripe’s Intercom App.

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Episode 36: Double Whammy!

Sales Hacker

??Want to write sales emails like a pro? Kristina and Will look at common email mistakes (using real examples) and rewrite them so that you can learn what to do differently. Join Kristina Finseth (Sr. Manager, Outbound Growth Marketing at Greenhouse) and Will Allred (Co-Founder & COO at Lavender) to get TWO perspectives and TWO approaches on real sales emails, every week on Sales Hacker.

Scale 101
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Mastering Apache Airflow® 3.0: What’s New (and What’s Next) for Data Orchestration

Speaker: Tamara Fingerlin, Developer Advocate

Apache Airflow® 3.0, the most anticipated Airflow release yet, officially launched this April. As the de facto standard for data orchestration, Airflow is trusted by over 77,000 organizations to power everything from advanced analytics to production AI and MLOps. With the 3.0 release, the top-requested features from the community were delivered, including a revamped UI for easier navigation, stronger security, and greater flexibility to run tasks anywhere at any time.

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9 Effective Online Marketing and SEO Tips for SaaS Brands

SaaS Metrics

Online marketing has become a key part of any business’s strategy. Many companies have already embraced this trend, and SaaS businesses are no exception. However, you need to ensure that your company is doing everything possible to attract new leads and keep existing customers happy with your products. Today we will look. Read more. The post 9 Effective Online Marketing and SEO Tips for SaaS Brands first appeared on SaaS Metrics.

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Low-code development becoming business skill ‘table stakes’

IT World

A shortage of software developers and IT workers in general is forcing businesses to turn to “citizen developers” within their organizations to create business applications supporting digital transformation efforts. Finding workers with software development skills, or training them in-house, is becoming a priority, according to John Bratincevic, a senior analyst at Forrester.

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2022 Ecommerce Platform Guide: Shopify vs WooCommerce

Groove HQ

One thing is clear: these are two highly popular, highly accessible platforms for turning your dream into a real, live, working ecommerce store. The only question is: which one is the better choice? The post 2022 Ecommerce Platform Guide: Shopify vs WooCommerce appeared first on Groove Blog.

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Now’s the time to prep for Microsoft’s Excel macro crackdown

IT World

On July 8, Microsoft pulled back from its decision in February to block macros in Excel documents by default. Microsoft had said it would block Excel files that contained macros if they were downloaded from the internet. (Malicious actors use these lures as a way to launch attacks on networks; specifically, ransomware and other types of malicious activity can launched from a plain, old malicious spreadsheet.

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Agent Tooling: Connecting AI to Your Tools, Systems & Data

Speaker: Alex Salazar, CEO & Co-Founder @ Arcade | Nate Barbettini, Founding Engineer @ Arcade | Tony Karrer, Founder & CTO @ Aggregage

There’s a lot of noise surrounding the ability of AI agents to connect to your tools, systems and data. But building an AI application into a reliable, secure workflow agent isn’t as simple as plugging in an API. As an engineering leader, it can be challenging to make sense of this evolving landscape, but agent tooling provides such high value that it’s critical we figure out how to move forward.

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The Direct Sales Model: Is It Right for Your Business?

CloseSaaS

The direct sales model puts your company in direct contact with customers, meaning you have more control over how people see your brand. But, if you want to pull it off correctly, the direct sales model takes effort to actually sell your product. Ready to get your hands dirty with direct sales?

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Q&A: Marketcircle CEO on leadership in tomorrow's workplace

IT World

Across digital transformation efforts , recognition is growing that communication and collaboration are increasingly important — even as some processes become automated. More and more, developers are looking for ways tech can boost teams in a hybrid age. With that in mind, I spoke with Alykhan Jetha (AJ), the president and CEO at Marketcircle , to get his views on the leadership qualities the future of work will need.

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Salesforce Security Pillar 3: Records & Data

CloudKettle

Now we’ve made it to the final instalment of our Pillars to Salesforce Security. If you are not caught up, we highly recommend you read through Part 1: User Access & Part 2: System Access. With that being said, here we’ll be taking a deep dive into Records and Data with the key theme: Don’t […]. The post Salesforce Security Pillar 3: Records & Data appeared first on CloudKettle.

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Tips to Enhance Product Qualified Leads (PQL)

SaaS Metrics

PQLs are not something you see every day in your marketing. However, if you’re new to this term and wondering what PQL is exactly and how it can benefit your business, we’re here to tell you! What is a Product Qualified Lead (PQL)? A PQL is a customer who has demonstrated an. Read more. The post Tips to Enhance Product Qualified Leads (PQL) first appeared on SaaS Metrics.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Salesforce Security Pillar 2: System Access

CloudKettle

It’s time for Part 2 of our Pillars of Salesforce Security series. If you’re not caught up, take a quick look back at our Intro Blog and Part 1: User Access. This post is all about System Access, and here is the key takeaway: Don’t Give Systems Access They Don’t Need. There are a few […]. The post Salesforce Security Pillar 2: System Access appeared first on CloudKettle.

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Jul 11 – Customer Success Jobs

SmartKarrot

Role: Senior Customer Success Manager Location: Minnetonka, MN, US Organization: Sovos As a Senior Customer Success Manager, you will understand business priorities, technology landscape, and internal stakeholders. Conduct recurring business reviews with customers. Monitor Customer Health, including risk indicators and opportunities for growth. Develop and facilitate Customer Engagement Plans, including coordinating resources for training and projects to improve adoption.

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5 Steps Action Plan to deal with a Big Account Churn

CustomerSuccessBox

Eventually, some of your clients will leave. Nobody wants to acknowledge it, but a few people will leave no matter how much value you offer. You can’t stop it from happening completely. However, if you work hard, you can design an offboarding procedure that makes a good first impression and leaves room for future business. Especially, with a big account churn.

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7 Powerful Emotional Triggers That Influence Customer Buying Decisions

SmartKarrot

To choose a product, a customer must make a conscious buying decision. This buying decision is based on subconscious emotions and triggers. While looking for influencer buyers, you must consider their emotional mindset. Understanding human psychology and behavior is necessary to create aspects that drive required action. You need to craft better messages to position the customers better.

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5 Ways to Improve Revenue from Integrated Payments

Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments

Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.