SaaStr

OCTOBER 18, 2023

This year has been tougher for almost everyone — hiring freezes, budget cuts, layoffs, and macroeconomic headwinds. For those in the business of getting customers for their companies, you might be expected to cut down on spend, yet you’re still expected to grow the company and find ways to sell. Datadog CMO Alex Rosemblat took the stage at SaaStr Annual 2023 to share how marketing teams can get more deals done with less budget.

Sales Hiring 262

Sales Hiring Underperforming Technical Team Sales Engineering 262

Buffer Resources

OCTOBER 18, 2023

Instagram is one social media platform that is evolving at a rate of knots. Remember when all you could do on Instagram was share oversaturated images of your food? (Love you, Lo-Fi filter.) Now the social network lets you do everything from broadcasting to your followers to creating your own stickers with AI , with a host of new features only hitting the Meta-owned app in the last few months.

AI Search 127

AI Search Social Media AI Subscription 127

SaaStr

OCTOBER 18, 2023

So Domo is an interesting case study on SaaS entrepreneurship. Founder Josh James had one of the earliest $1B+ exits in SaaS when Adobe bought his first start-up, Omniture, for $1.8 Billion way back in 2008. Omniture is still big and it dominated web analytics especially for bigger companies in the earlier days of the internet. After a less-than-fun time being acquired, he came back and founded a next-generation enterprise analytics company, Domo.

Entrepreneurship 262

Entrepreneurship Enterprise Pricing Churn 262

Totango

OCTOBER 18, 2023

It’s that time! G2, the software industry’s largest and most trusted marketplace, unveiled its 2023 fall report, and Totango earned a staggering 49 badges, including 31 category leader badges. “Leader” in the Grid® Report for Customer Success Software and “Leader” in Grid® Report for Customer Data Platform are two of our favorites and clearly demonstrate our commitment to driving customer business results.

Business 102

Business Software Review Technical Review Retention 102

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Generative AI is upending the way product developers & end-users alike are interacting with data. Despite the potential of AI, many are left with questions about the future of product development: How will AI impact my business and contribute to its success? What can product managers and developers expect in the future with the widespread adoption of AI?

Generative AI

Andreessen Horowitz

OCTOBER 18, 2023

A new suite of modern, accessible tools have made it easier than ever for creators to ideate, produce, and share their work with the world: from using AI-powered platforms to jumpstart an idea to software that manages payroll and insurance for production. New technologies enable creatives to not only produce work and run their businesses, but also break down roadblocks that have historically stifled the ability to remain independent.

Leadership 93

Leadership AI Technology Branding 93

Sixteen Ventures

OCTOBER 18, 2023

Hold on a second. You’re smart; you’ve got your finger on the pulse of Customer Success, and you’re up to your ears in metrics, strategies, and buzzwords. But let’s cut through the noise for a moment. If you’re not focusing on genuine, earned customer advocacy, you’re leaving an unparalleled opportunity on the table. You know […] The post The Untapped Potential of Social Proof through Earned Advocacy appeared first on Customer-centric Growth by Lincoln Murphy.

Customer Success 64

Customer Success Metrics Strategy Growth Hacking 64

Nimble - Sales

OCTOBER 18, 2023

In today’s business landscape, email security has become a top priority. In 2022 alone, over 48% of emails that were sent across the internet were spam. With the continuing rise of cyber threats related to emails, it’s essential now more than ever to protect your communication. As we navigate the digital realm, understanding the importance […] The post Email Security Awareness: 10 Tips to Keep Your Inbox Safe appeared first on Nimble Blog.

Communication 60

Communication Business 60

TurnKey Labs

OCTOBER 18, 2023

The recruitment landscape is undergoing rapid transformation, and staying abreast of the latest trends is paramount. This brief overview underscores the dynamic nature of talent acquisition, highlighting the pressing need for organizations to adapt and thrive in a competitive hiring environment.

Acquisition 57

Acquisition Trends Technology 57

Buffer Resources

OCTOBER 18, 2023

Instagram is one social media platform that is evolving at a rate of knots. Remember when all you could do on Instagram was share oversaturated images of your food? (Love you, Lo-Fi filter.) Now the social network lets you do everything from broadcasting to your followers to creating your own stickers with AI , with a host of new features only hitting the Meta-owned app in the last few months.

AI Search 52

AI Search Social Media AI Subscription 52

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Discover how top SaaS companies are earning up to $700k + and zero upfront cost with Usio Integrated Payments.

Payments

Zuora

OCTOBER 18, 2023

Global Diversity Awareness Month offers the opportunity to stay intentional about diversity and inclusion in the workplace. A really important […] The post Celebrating Diversity at Zuora: An Interview with Andrea Szczurek, Z-Familia Leader appeared first on Zuora.

Interviewing 52

Interviewing 52

Audacix

OCTOBER 18, 2023

Table Of Contents Over the past year, data breach has cost US$4.45 million to organizations who haven't invested adequately in software security testing, as per IBM research. While functional software testing is already regarded as a critical component of the software development lifecycle, unfortunately, automated software security testing remains an afterthought for the majority of software teams.

Software Review 40

Software Review Underperforming Technical Team Software Software Development 40

User Pilot

OCTOBER 18, 2023

Product analytics are extremely helpful for SaaS businesses but they’re not the best metrics when it comes to revenue. On the other hand, metrics like the CAC payback period can help you keep an eye on sales and marketing costs to ensure that you maintain a healthy gross margin on new customers. In this guide, we’re going to go over what the CAC payback period is, why it’s worth calculating, and how to reduce your customer acquisition costs altogether!

Customer Lifetime Value 102

Customer Lifetime Value Acquisition Retention Churn 102

Andreessen Horowitz

OCTOBER 18, 2023

Nearly all of our electricity is generated from heat powering a steam turbine. Historically, this energy conversion has been achieved through burning wood or fossil fuels. However, while these sorts of reactions release a large amount of chemical energy, they are nothing compared to the energy of a nuclear reaction. Here is the specific energy, or the amount of energy (megajoules) per kilogram, in common fuel types.

Scale 28

Scale Scaling VP of Engineering Construction 28

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Start-ups & SMBs launching products quickly must bundle dashboards, reports, & self-service analytics into apps. Customers expect rapid value from your product (time-to-value), data security, and access to advanced capabilities. Traditional Business Intelligence (BI) tools can provide valuable data analysis capabilities, but they have a barrier to entry that can stop small and midsize businesses from capitalizing on them.

SaaS

User Pilot

OCTOBER 18, 2023

A customer service survey helps you get into your users’ minds and understand how they feel about your tool. From quick quantitative surveys to more in-depth open-ended questions, you’ll glean insights to enhance your support and make customers happy. This article delves deep into customer service surveys and how to do it right. You’ll learn: Why and how customer service influences overall business growth Key survey categories to consider How to increase survey responses Questi

Scale 83

Scale User Experience Technical Review Software Review 83

User Pilot

OCTOBER 18, 2023

Are you looking to enhance your SaaS customer retention rates and keep your business thriving? In a nutshell, it comes down to two key steps: investing in top-notch customer retention software to boost user engagement and combat churn, and adopting a comprehensive array of customer retention strategies and tactics. But, of course, there’s more to the story than that.

Retention 52

Retention Strategy SaaS Customer Lifetime Value 52