Thu.Sep 19, 2019

5 Lessons on SaaS Pricing


Pricing is the exchange rate you put on all the tangible and intangible aspects of your business. Value for cash. Patrick Campbell. For young SaaS founders, navigating the complex world of pricing can be very overwhelming.

Accelerating Growth With The Extended Product Led Growth Strategy

OpenView Labs

First-time founders care most about product. Second-time founders care most about distribution. — Sahil Lavingia (@shl) August 26, 2019. This recent thoughtful tweet from Sahil Lavingia, Gumroad’s founder & CEO, was followed by an engaging series of inputs from other growth fanatics.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

At the Top SaaS Companies, Most Co-Founders Are Not Equal (And That’s OK)


I was curious the other day how many of the recent Cloud and SaaS IPOs had founders that were equal co-founders from an equity perspective. That was how I was brought up (the first start-up job I had, the founders were equal shareholders).

Little Known Facts about the VC Industry

Tom Tunguz

I’ve been searching for a great history of the venture capital industry since before I joined Redpoint. There are a handful of books that are pretty good. Done Deals. eBoys. Creative Capital. But there’s a great one called VC by Tom Nicholas. Nicholas traces the history of the venture capital industry back to whaling. They were called venture capitalists back then, but they serve the same role. Men would broker relationships between wealthy individuals and adventuresome captains.

ABCs of Data Normalization for B2B Marketers

Data normalization. It’s not a far stretch to suggest that the topic isn’t exactly what gets marketers excited in their day-to-day workflow. However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot. In this eBook, we’ll break down the ins and outs of data normalization and review why it’s so critical for your marketing strategies and goals!

What’s the one thing about sales you’ve learned that helped you succeed?


It’s a full-time job. Yes, you can start off a a founder doing support, QA, sales, marketing, and more. But sales is a full-time job. And you need folks with experience , usually. You need 40+ hours a week to: Do 2–3 demos a day. Follow up with 20–50 new leads a month.

Sales 146

More Trending

Scaling Outside Silicon Valley: Going from $0 to $60M ARR in 4 Years | SaaStr Software Community (Video + Transcript)


Eric Rea, CEO of Podium shares how he grew the company he launched from his spare bedroom into one of the fastest-growing SaaS companies in the country. Want to see more content like this? Join us at SaaStr Annual 2020. Eric Rea | CEO @ Podium. FULL TRANSCRIPT BELOW.

Will Your Business Disrupt—Or Be Disrupted?

Sage Intacct

“Digital transformation” may sound like a buzzword, but the drivers behind it are very real. In an era where technology is reshaping businesses and industries, companies that harness technology can reap big advantages over those that don’t.

The Complete Guide to Outbound Email: Get Started Now

Sales Hacker

So, you want to get started with outbound email? Great! But how do you go about it? Keep reading to find out how even a complete novice can find success with outbound email. We will go through those points: What do I mean by “outbound email”?’s Steli Efti on balancing competition and collaboration in sales

Inside Intercom

Some leaders mistake internal competitiveness for toxicity, opting instead to exclusively focus on collaboration. They avoid any internal ranking, out of fear that the workplace will become negative – or politically charged. This is the recipe for a mediocre sales team.

Why Smoking Costs Employers More Than They Realize

Your employees are smoking, and at a cost of $7,000 per year for each employee who smokes, that adds up - fast! This free report will show you how an effective cessation program pays for itself.

Vacations Are Important, but Most Founders Do Them Wrong

Groove HQ

It felt like the exact wrong thing to do. It was crazy. Maybe even a little stupid. We had recently finished our rebuilding project, trying to rescue our company from a slide into failure, and we were just starting to find our footing.


5 Simple Ways To Improve Your SEO With CRM

Nimble - Sales

Customers are the center of every business’s growth; their strategies, plans, blogs, services, etc. are all dependant upon their user-base. And one of the best ways to fuel the master plan of retaining and establishing a powerful bond between the brand and its customers is through CRM.

The Best Customer-Centric Uses of Data


Becoming customer-centric —putting the customer’s needs and interests at the center of your goals and processes—is impossible without customer data. You need customer data to track progress toward goals, deliver on promises, and continually upgrade your product.

Data 72

Startup Sales: Everything You Need to Know About Building Your First Sales Team

Chart Mogul

It's easy to get lost in the weeds when there's so much to do. But sales is the one thing founders cannot oversee — without it your startup will die. Startup founders are stretched thinly like silly putty.

Debt Financing Fuels Your Growth - on Your Terms. Zero Dilution.

The landscape of startup financing is changing. Learn why SaaS founders are turning to debt capital options like revenue-based financing.

Case study: How Zuora drives 60%+ of its growth by outbound, even when accounts need nurturing for years

Excerpt from the 2nd edition of From Impossible to Inevitable 2nd Edition. More often than not, revenue leaders are impatient for results now. Everyone feels the pressure, but how do you handle it?

Why Canada EFT Integration is Difficult

Agile Payments

What is Canada EFT? Canada


Recur Now 9/19: Notion Goes Back to School


Today, Notion goes back to school with a smart move in the education market. We also ask our ProfitWell crew how much I'd have to pay them to move cross country for work. We have your daily digest, here. Today's Top Subscription News. Salesforce Goes Sustainable.

Property Management, Leveraging an ACH Integration

Agile Payments

Property management applications are extremely popular today. There is rarely a week that goes by where we are not contacted by a software application that serves property management in some way or another. Often, we are discussing payments solutions with many at one time.

How to Choose the Best Embedded Analytics Solution to Modernize Your Application

If you are looking to modernize your application to improve competitiveness, then one of the quickest wins you can have is to embed sophisticated analytics that will wow your existing and prospective customers.

Top CDP Use Cases for B2B Organizations


At this point, you’ve learned what a CDP is and what it can do, and now it’s time to figure out what use cases make sense for your organization to implement.

B2B 69

Subscription Economy News: Week of 09/16/2019


Every week, we bring you the top stories and analyses from the global Subscription Economy. The post Subscription Economy News: Week of 09/16/2019 appeared first on Zuora. Subscription Economy

Weekly Walk with OpenView’s Director of Corp Dev, Sean Fanning

OpenView Labs

The post Weekly Walk with OpenView’s Director of Corp Dev, Sean Fanning appeared first on OpenView


How to Create a Unique Subscription Service in a Crowded Market

Subscription DNA

Subscription services have exploded in popularity in recent years. Customers choose subscription services to sample a variety of products or to receive items they regularly… Read more. The post How to Create a Unique Subscription Service in a Crowded Market appeared first on Subscription DNA. Business Solutions

Need Remote Learning ASAP? Don’t Pick Your Next LMS Before Reading This!

Need to go remote or move your training programs online? Download this guide to identify and overcome the biggest eLearning challenges so you can pick the perfect LMS without wasting time, money, and effort, even if you are just starting your eLearning journey.

Manage the Big Picture of Your Customers with ChurnZero and Teamwork Integrations


. Manage the Big Picture of Your Customers with ChurnZero and Teamwork Integrations. ChurnZero is announcing that we are now available in the Teamwork Integrations Marketplace for Teamwork Projects and Teamwork Desk customers to take advantage of our robust integrations.