Thu.Sep 19, 2019

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5 Lessons on SaaS Pricing

SaaSX

Pricing is the exchange rate you put on all the tangible and intangible aspects of your business. Value for cash. – Patrick Campbell. For young SaaS founders, navigating the complex world of pricing can be very overwhelming. With such a wide variety of pricing models, billing frequency, payment methods and more – it’s not hard to see why! So where do you start?

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Accelerating Growth With The Extended Product Led Growth Strategy

OpenView Labs

First-time founders care most about product. Second-time founders care most about distribution. — Sahil Lavingia (@shl) August 26, 2019. This recent thoughtful tweet from Sahil Lavingia, Gumroad’s founder & CEO, was followed by an engaging series of inputs from other growth fanatics. More than minimizing the importance of building a great product, through this tweet, Sahil aimed to emphasize the crucial role of distribution in building a successful company.

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At the Top SaaS Companies, Most Co-Founders Are Not Equal (And That’s OK)

SaaStr

I was curious the other day how many of the recent Cloud and SaaS IPOs had founders that were equal co-founders from an equity perspective. That was how I was brought up (the first start-up job I had, the founders were equal shareholders). And I generally thought that was the default, albeit was many exceptions. Well, I was wrong. Only 3 of the most recent ~25 SaaS/Cloud IPOs I looked at had equal founder ownership at IPO, Atlassian, Pagerduty and (close enough) MongoDB: (One note / disclaimer

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Little Known Facts about the VC Industry

Tom Tunguz

I’ve been searching for a great history of the venture capital industry since before I joined Redpoint. There are a handful of books that are pretty good. Done Deals. eBoys. Creative Capital. But there’s a great one called VC by Tom Nicholas. Nicholas traces the history of the venture capital industry back to whaling. They were called venture capitalists back then, but they serve the same role.

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SaaS: How They’re Turning Payments Into Profit Centers

Discover how top SaaS companies are earning up to $700k + and zero upfront cost with Usio Integrated Payments.

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What’s the one thing about sales you’ve learned that helped you succeed?

SaaStr

It’s a full-time job. Yes, you can start off a a founder doing support, QA, sales, marketing, and more. But sales is a full-time job. And you need folks with experience , usually. You need 40+ hours a week to: Do 2–3 demos a day. Follow up with 20–50 new leads a month. Follow up with the 60–200 leads from the past few months. Answer questions from prospects.

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Scaling Outside Silicon Valley: Going from $0 to $60M ARR in 4 Years | SaaStr Software Community (Video + Transcript)

SaaStr

Eric Rea, CEO of Podium shares how he grew the company he launched from his spare bedroom into one of the fastest-growing SaaS companies in the country. Want to see more content like this? Join us at SaaStr Annual 2020. Eric Rea | CEO @ Podium. FULL TRANSCRIPT BELOW. Most businesses don’t have a great way to make it easy for customers to choose them.

Scale 114
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5 Simple Ways To Improve Your SEO With CRM

Nimble - Sales

Customers are the center of every business’s growth; their strategies, plans, blogs, services, etc. are all dependant upon their user-base. And one of the best ways to fuel the master plan of retaining and establishing a powerful bond between the brand and its customers is through CRM. However, retention and conversions are not the only […]. The post 5 Simple Ways To Improve Your SEO With CRM appeared first on Nimble Blog.

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Will Your Business Disrupt—Or Be Disrupted?

Sage Intacct

“Digital transformation” may sound like a buzzword, but the drivers behind it are very real. In an era where technology is reshaping businesses and industries, companies that harness technology can reap big advantages over those that don’t. Businesses must first determine how to adapt their businesses for the digital age and then put technology to work to bring these changes to life.

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Vacations Are Important, but Most Founders Do Them Wrong

Groove HQ

It felt like the exact wrong thing to do. It was crazy. Maybe even a little stupid. We had recently finished our rebuilding project, trying to rescue our company from a slide into failure, and we were just starting to find our footing. Things were going well, but after working our way out of the […]. The post Vacations Are Important, but Most Founders Do Them Wrong appeared first on Groove Blog.

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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Startup Sales: Everything You Need to Know About Building Your First Sales Team

Chart Mogul

It's easy to get lost in the weeds when there's so much to do. But sales is the one thing founders cannot oversee — without it your startup will die. Startup founders are stretched thinly like silly putty. Between hiring, training, and helping new employees excel, iterating on customer feedback, building brand awareness, et al., there are hundreds of activities you can engage in on a daily basis.

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Property Management, Leveraging an ACH Integration

Agile Payments

Property management applications are extremely popular today. There is rarely a week that goes by where we are not contacted by a software application that serves property management in some way or another. Often, we are discussing payments solutions with many at one time.

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PSD2 Guide: The Ultimate Step-By-Step Guide to Compliance

FastSpring

The complexity of the PSD2 regulation creates the perception that understanding how to be compliant is a near-impossible task. Fear not, we have put together a complete step-by-step ebook guide to make sure you understand the basics of PSD2 compliance. Our guide will take you through what the PSD2 is and why it’s vital to comply with the regulations for your business, especially if you conduct any business in or with the EU/EEA.

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The Complete Guide to Outbound Email: Get Started Now

Sales Hacker

So, you want to get started with outbound email? Great! But how do you go about it? Keep reading to find out how even a complete novice can find success with outbound email. We will go through those points: What do I mean by “outbound email”? What do you need to start sending outbound email campaigns? How do you write & schedule your first outbound email?

Scale 73
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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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The Best Customer-Centric Uses of Data

Totango

Becoming customer-centric —putting the customer’s needs and interests at the center of your goals and processes—is impossible without customer data. You need customer data to track progress toward goals, deliver on promises, and continually upgrade your product. Doing so will help you raise satisfaction rates and cultivate lifetime customers. By applying best practices, such as sharing data across teams and gathering multiple data points for each customer, you can operationalize data to yo

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Top CDP Use Cases for B2B Organizations

Hull

At this point, you’ve learned what a CDP is and what it can do, and now it’s time to figure out what use cases make sense for your organization to implement. We’ve compiled a list of common B2B use cases along with links to our related resources pages with tactical takeaways to get up-and-running in no time. Acquisition. Define your ideal customer profile: A CDP can combine data from many different data sources to give you valuable insight into what your ideal customer looks like and how they ma

Scale 60
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Startup Sales: Everything You Need to Know About Building Your First Sales Team

Chart Mogul

It's easy to get lost in the weeds when there's so much to do. But sales is the one thing founders cannot oversee — without it your startup will die. Startup founders are stretched thinly like silly putty. Between hiring, training, and helping new employees excel, iterating on customer feedback, building brand awareness, et al., there are hundreds of activities you can engage in on a daily basis.

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How to Create a Unique Subscription Service in a Crowded Market

Subscription DNA

Subscription services have exploded in popularity in recent years. Customers choose subscription services to sample a variety of products or to receive items they regularly… Read more. The post How to Create a Unique Subscription Service in a Crowded Market appeared first on Subscription DNA.

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How to Build an Experimentation Culture for Data-Driven Product Development

Speaker: Margaret-Ann Seger, Head of Product, Statsig

Experimentation is often seen as an aspirational practice, especially at smaller, fast-moving companies who are strapped for time and resources. So, how can you get your team making decisions in a more data-driven way while continuing to remain lean and maintaining ship velocity? In this webinar, Margaret-Ann Seger, Head of Product at Statsig, will teach you how to build an experimentation culture from the ground-up, graduating from just getting started with data-driven development to operating

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Subscription Economy News: Week of 09/16/2019

Zuora

Every week, we bring you the top stories and analyses from the global Subscription Economy. The post Subscription Economy News: Week of 09/16/2019 appeared first on Zuora.

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Why Canada EFT Integration is Difficult

Agile Payments

What is Canada EFT?

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Case study: How Zuora drives 60%+ of its growth by outbound, even when accounts need nurturing for years

CloseSaaS

Excerpt from the 2nd edition of From Impossible to Inevitable 2nd Edition

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Weekly Walk with OpenView’s Director of Corp Dev, Sean Fanning

OpenView Labs

The post Weekly Walk with OpenView’s Director of Corp Dev, Sean Fanning appeared first on OpenView.

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Monetizing Analytics Features

Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.

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Close.com’s Steli Efti on balancing competition and collaboration in sales

Intercom, Inc.

Some leaders mistake internal competitiveness for toxicity, opting instead to exclusively focus on collaboration. They avoid any internal ranking, out of fear that the workplace will become negative – or politically charged. This is the recipe for a mediocre sales team. Like a sports franchise, a top team should be both collaborative and competitive.

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Manage the Big Picture of Your Customers with ChurnZero and Teamwork Integrations

ChurnZero

. Manage the Big Picture of Your Customers with ChurnZero and Teamwork Integrations. ChurnZero is announcing that we are now available in the Teamwork Integrations Marketplace for Teamwork Projects and Teamwork Desk customers to take advantage of our robust integrations. Teamwork’s mission is to make teams around the world more efficient, organized and happy, and the ChurnZero team couldn’t be more onboard with that pursuit.

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Recur Now 9/19: Notion Goes Back to School

ProfitWell

Today, Notion goes back to school with a smart move in the education market. We also ask our ProfitWell crew how much I'd have to pay them to move cross country for work. We have your daily digest, here. Today's Top Subscription News. Salesforce Goes Sustainable. Salesforce, a global cloud computing company that develops CRM solutions, is developing a product that will gauge other organizations' sustainability progress.