ProfitWell

MARCH 5, 2020

Plus, GrubHub launches a subscription to get ahead of the competition. Listen wherever you get podcasts: Your top subscription news. To do so, he encourages things like: Offering valuable, relevant content. Driving product development. Because one of the most useful tools in the marketer’s toolkit is the survey.

Scale 52

Scale Underperforming Technical Team Airlines Subscription 52

FastSpring

DECEMBER 11, 2018

Grow Sales. In order for your business to grow, you need to be able to consistently increase sales. For those of you who need some new ideas to boost sales, we just posted some fool-proof tactics to boost online sales here (link to the New Year Deal post). Create a marketing strategy that drives more traffic.

Payment Methods 62

Payment Methods Business Underperforming Technical Team Social Media 62

User Pilot

DECEMBER 18, 2020

The bad news is: there is no ‘one-size-fits-all’, cookie-cutter method. Or maybe they got the initial value, but have not progressed beyond the ‘basics’ They may be open to switching over to a competitor or are considering canceling their subscription. The bad news though? Source: imgflip.

Engagement 98

Engagement Strategy Underperforming Technical Team Social Media 98

User Pilot

MARCH 18, 2021

A successful customer retention strategy requires constant iteration and innovation to keep up with an ever-changing SaaS market environment. There has to be cross-departmental and cross-functional cooperation between product, sales & marketing, customer success, and customer support to implement a successful customer retention strategy.

Retention 52

Retention Strategy Underperforming Technical Team Technical Review 52

SaaStr

MARCH 20, 2020

As for Rachel, prior to joining Pilot, she saw the hyper-growth of Slack firsthand enjoying a couple of different roles including Head of Growth Marketing and then also Head of Self Service and Platform Marketing. Before Slack, Rachel spent 4 years at LinkedIn where she led the product marketing team for content experiences.

SMB 177

SMB Scale Startup Marketplace as a Service 177

Baremetrics

AUGUST 1, 2021

Needless to say, the SaaS sales cycle is a long-drawn-out process--with the length of an average SaaS sales cycle being around 84 days as per research. Factors such as high product cost, privacy issues, complicated features, and innumerable product options are to blame for the long sales cycle.

Acquisition 98

Acquisition Strategy SaaS Underperforming Technical Team 98

Neil Patel

MARCH 2, 2021

Amazon deducts a referral fee from every sale you make through the platform. The audience is consumers looking for impartial, reliable reviews from an expert team. team to give them more information about your products. It’s not always easy to identify and remove “fake” bad reviews. Angie’s List. The downside? Citysearch.

Software Review 127

Software Review Technical Review Scale Merchant Services 127

Neil Patel

OCTOBER 13, 2020

Use outsourcing as a tool to drive sales and revenue. Critical parts of your company, like sales or hiring, are often the least fun parts of an entrepreneur’s job. It’s a great way to record your invoices, share posts across social media, or get a text notification if an important client emails you.

Outsourcing Services 141

Outsourcing Services Outsourced Development Sales Hiring Technical Review 141

ProfitWell

NOVEMBER 20, 2019

Today—and quite frankly, every day—content is queen. We’re talking all things content marketing (even if you’re a skeptic, listen on). Your top subscription news. We might get a bad rap, but we're harmless (and quite dedicated). Content marketing, meet everyone. Generation Z x Millennials for hire.

Sales Hiring 40

Sales Hiring Sales Recruiting Content Marketing Underperforming Technical Team 40

ChurnZero

JANUARY 4, 2019

the stuff that Customer Success teams are really meant to do). One customer success trend I’m seeing is the need to develop more repeatable customer education programs. The biggest trend I see emerging in Europe, which started at the end of 2018 is Customer Success Plans becoming a staple asset of Customer Success teams.

Customer Success 73

Customer Success SaaS Payments Payment Services Payment Solutions 73

ChurnZero

JANUARY 4, 2019

the stuff that Customer Success teams are really meant to do). One customer success trend I’m seeing is the need to develop more repeatable customer education programs. The biggest trend I see emerging in Europe, which started at the end of 2018 is Customer Success Plans becoming a staple asset of Customer Success teams.

Customer Success 49

Customer Success SaaS Payments Payment Services Payment Solutions 49

SaaStr

JUNE 4, 2019

Here’s a little bit of my marketing experience, but I need to back up a little bit and go off slide to tell you about my pre-marketing experience. I actually worked in sales for five and a half years and that’s probably why I have tended to gravitate to B2B marketing. Worked as an AE and then a sales manager.

Sales Recruiting 173

Sales Recruiting Scale Underperforming Technical Team Pricing 173

SaaStr

AUGUST 19, 2022

So the new sales leader is trying to figure out, can we go further up market? And also on the side, doing a strategy of pure, just changing our ICP and fully picking it and making it super narrow and super focused, and having 25% of the team doing that. And 75% of the team continuing business as usual. Jason Lemkin: Okay.

Scale 223

Scale Sales Hiring Scaling VP of Engineering 223

SaaStr

JULY 15, 2022

Jason Lemkin: You certainly can hire a whole content team and build 10,000 pieces of content, but I will tell you what I have always seen work is one incredible piece a week. Jason Lemkin: I’ll answer it, but are you thinking more on sales or technology or broadly speaking in the question? This always works.

Scale 250

Scale Outsourcing Services Sales Hiring VP of Engineering 250

Incredo

DECEMBER 12, 2019

Do you know what role your SaaS product reviews can play in your business success? The truth is – product reviews can help you in a number of ways and even be crucial in your sales process. Bad reviews point out to your weaknesses, helping you better your customer support, product, onboarding, whatever issue they address.

Software Review 37

Software Review Systems Review Software Social Media 37

Neil Patel

APRIL 5, 2023

Let’s say you want to create an ultimate guide on content marketing. Incidentally, my guide, “ The Beginner’s Guide to Content Marketing ,” features within the top organic search results in this instance. See how it gives a good indication of the number of backlinks that a piece of content gets?

Payment Methods 133

Payment Methods Social Media Payment Services AI Search 133

Baremetrics

AUGUST 23, 2021

You need to have a strategic approach that includes identifying your market fit, developing appropriate positioning and marketing strategies, and measuring performance. Here's where having a go-to-market (GTM) strategy comes into the picture. Table of Contents. Marketing and distribution channels 3.

Strategy 104

Strategy Scale Payment Features Software Review 104

Baremetrics

OCTOBER 21, 2021

The Shopify Partner system has created great value for developers and shop owners alike. It has been integral to Shopify’s success in developing the best online ecommerce platform. This makes it hard for new Shopify Partners to break into the market and established ones to maintain their market share.

Payment Solutions 98

Payment Solutions Payment Methods Payments SaaS Payments 98

Incredo

NOVEMBER 1, 2019

Do you want to grow your SaaS sales team and improve your processes? maintain healthy atmosphere in your Smarketing team, make smart choices regarding your SaaS sales model, strategy, pricing, . build smoother connections both with your prospects through optimized sales process. TABLE OF CONTENTS.

SaaS Payments 157

SaaS Payments Payment Methods Sales Recruiting Sales Hiring 157

Sales Hacker

NOVEMBER 16, 2021

Without automation, optimization and growth will suffer, ultimately resulting in poor ROAS. With this in mind, it’s important to identify the best tools to automate lead generation and why your team should invest in them. Inbound lead generation: PPC, content marketing, and SEO. What is lead generation automation?

Scale 109

Scale Outsourcing Services AI Search Machine Learning 109

SaaStock

FEBRUARY 14, 2019

We conducted intensive market research with SaaS practitioners across LatAm to dig into the reasons behind the region’s hypergrowth, and worked with the progressive global VCs who are fuelling the SaaS boom to understand the key players and the scope of the opportunity. Starting as VP of Sales, in less than two years he became CEO.

Technical Review 207

Technical Review Scale Entrepreneurship Sales Hiring 207

Outseta

SEPTEMBER 11, 2017

Before we get into the interview, a bit of background - I have hired Soren’s team at Working Planet multiple times. Soren: This was 2003, and I was working as Head of Business Development for a web engineering company in Boston. Secondly, know your business KPIs and use those as a lens for evaluating marketing performance.

Interviewing 40

Interviewing SaaS Payments Payments Technical Advisors 40

User Pilot

SEPTEMBER 28, 2023

For instance, you could hypothesize that adding live chat embeds to your website landing pages would increase the flow of potential customers within your sales pipeline. Run your marketing experimentation The actual testing process will vary depending on the goal, hypothesis, audience, and metrics. Get your free Userpilot demo today!

Marketing 105

Marketing Underperforming Technical Team Onboarding Metrics 105

Outseta

JANUARY 20, 2020

I was managing a team of 15 and the company had grown to about 140 employees. In light of the sale of Buildium last month I figured now is as good of a time as any to reflect on the most important ones. This required no additional addressable market and also helped to drive down Buildium’s churn rate. We mostly succeeded.

SaaS Payments 145

SaaS Payments Sales Hiring Payment Methods Payment Services 145

User Pilot

JULY 24, 2023

What is SaaS marketing? We’re all familiar with the basics of SaaS product marketing such as attracting users to a SaaS product with a subscription business model. That said, there are key differences between a SaaS marketing strategy and standard digital marketing. Leveraging video content.

SaaS Payments 94

SaaS Payments Marketing Payment Solutions SaaS 94

Baremetrics

NOVEMBER 9, 2021

Scalability Other Factors That Affect the Sales Multiple How to Make Your SaaS Business More Attractive and Valuable 1. Develop a Full Marketing Strategy 2. Lower Churn Prepare for a Sale Where to Sell Going it Alone Through a Private Sale Working With a Broker for a Win-Win Situation.

SaaS Payments 105

SaaS Payments Technical Review Development Team Review Software Review 105

SaaStr

FEBRUARY 21, 2020

* How does David think about scaling sales teams? How does one know when is the right time to hire your first sales reps? What content and learnings should you have in place when you make the hire? What have been his lessons on optimizing payback period for sales reps? Why is 12 months so crucial?

Scale 187

Scale Sales Hiring Underperforming Technical Team Sales Recruiting 187

How To Buy Saas

DECEMBER 1, 2020

let’s see these saas marketing differences in the list below which makes it different from other industry’s marketing strategies. Most of the saas businesses are based on the subscription model. Always prefer a subscription payment plan where you can give users the option to pay monthly, quarterly or annual. [

Growth Hacking 105

Growth Hacking Payment Methods SaaS Payments Payment Solutions 105

Chart Mogul

APRIL 29, 2020

Naturally, if users have nothing to interact with, they will not complete the user journey projected by your marketers and won’t take the necessary action (subscription, purchase, etc.). With a low page load speed, you will tend to lose potential customers, even if David Ogilvy himself developed your marketing strategy.

Scale 90

Scale Underperforming Technical Team Technical Review Software Review 90

Chart Mogul

APRIL 29, 2020

Naturally, if users have nothing to interact with, they will not complete the user journey projected by your marketers and won’t take the necessary action (subscription, purchase, etc.). With a low page load speed, you will tend to lose potential customers, even if David Ogilvy himself developed your marketing strategy.

Scale 52

Scale Underperforming Technical Team Technical Review Software Review 52

FastSpring

FEBRUARY 23, 2023

Pricing Strategies to Combat Stagflation 2022 Emerging SaaS Customer Markets How FastSpring Can Help FastSpring helps SaaS and software companies sell around the world. Our all-in-one payment platform includes a best-in-class localized checkout, subscription management, global tax management, and more. And I said, yeah, we can.

Payment Solutions 143

Payment Solutions SaaS Payments Strategy Software 143

User Pilot

JUNE 10, 2019

But first, an easily digestible definition for those who are new to the concept: Product led growth marketing is the use of the product as the primary driver of acquisition, and it also brings marketing’s involvement into expansion and retention. Long sales cycles and low revenue per employee. Difficulty achieving profitability.

Growth Marketing 143

Growth Marketing Marketing Scale Payment Features 143

GetUplift

NOVEMBER 29, 2021

Sure, everyone’s doing content marketing. Heck, even the latest stats show that 82% of marketers are actively using content marketing in 2021 (up 70% from the last year) globally as part of their content marketing strategies. A good content marketing strategy has long-term payoff. .

Social Media 103

Social Media Interviewing Sales Hiring Content Marketing 103