Intercom, Inc.

NOVEMBER 7, 2019

Creating a new product category also creates a plethora of challenges – from spotting the right market niche to convincing customers that yours is a service they need. Nico joined me on Inside Intercom this week, where we discussed everything from the three stages of company growth to how growing companies can address new markets.

Scale 162

Scale Payment Methods Payment Solutions Marketing 162

Neil Patel

SEPTEMBER 26, 2020

If your page is taking 4 seconds or more to load, for instance, the majority of users will click away, leading to higher bounce rates. This signifies to the search engines that your website offers a poor user experience, which will make you rank less in the SERPS (search engine results pages). 2) Design Optimization.

Technical Advisors 145

Technical Advisors Consulting Underperforming Technical Team Mobile 145

User Pilot

FEBRUARY 3, 2023

From marketing campaigns to onboarding programs, catering your product experiences to your customers improves satisfaction and retention rates. Gather insights about your customers from internal teams. After completing your customer analysis, create user personas based on real customer traits. What is customer analysis?

Software Review 97

Software Review Social Media Underperforming Technical Team Interviewing 97

OpenView Labs

APRIL 13, 2020

There are new job titles—growth marketing, growth product manager, growth engineer, head of growth—and new opportunities that have changed the way companies think about how to grow their revenue or users. Integration of the marketing and product tech stacks. New approaches to user-centric marketing and product.

Systems Review 98

Systems Review Technical Advisors Scale Technical Review 98

Baremetrics

AUGUST 1, 2021

In the SaaS industry, acquiring new leads through short-term marketing promotions will not cut it--which works as a killer strategy for the eCommerce business model. Now that you know what other SaaS marketers mean when they say customer acquisition strategy, let’s look at what it takes to build a great SaaS customer acquisition strategy.

Acquisition 98

Acquisition Strategy SaaS Underperforming Technical Team 98

Neil Patel

OCTOBER 1, 2019

For example, you could get hit hard if you built spammy links or if your content was super thin and provided no value. Today, it is about optimizing for user experience and doing what’s best for your visitors. I need that traffic, not only to drive new revenue but, more importantly, to pay my team members. 1% the cost.

Software Review 111

Software Review Underperforming Technical Team Trends Social Media 111

User Pilot

DECEMBER 18, 2020

You can have thousands of sign-ups in a month but if the users don’t actually activate or use the app after the 30-day trial mark…you know what happens. The good news is, there are some pretty effective ways of bringing back disengaged users. The bad news is: there is no ‘one-size-fits-all’, cookie-cutter method.

Engagement 98

Engagement Strategy Underperforming Technical Team Social Media 98

ProfitWell

NOVEMBER 20, 2019

Today—and quite frankly, every day—content is queen. We’re talking all things content marketing (even if you’re a skeptic, listen on). I think one of the ways hiring teams can address this from the get-go—and boost retention in the process—is by ensuring their onboarding process is informative, useful, and continuous.

Sales Hiring 40

Sales Hiring Sales Recruiting Content Marketing Underperforming Technical Team 40

ChurnZero

JANUARY 4, 2019

the stuff that Customer Success teams are really meant to do). One customer success trend I’m seeing is the need to develop more repeatable customer education programs. The biggest trend I see emerging in Europe, which started at the end of 2018 is Customer Success Plans becoming a staple asset of Customer Success teams.

Customer Success 73

Customer Success SaaS Payments Payment Services Payment Solutions 73

User Pilot

SEPTEMBER 28, 2023

Product marketing is a nuanced, fast-paced, and multi-faceted endeavor. In a competitive environment with no guarantees, marketing experimentation serves as a surefire way to maximize reach, optimize conversions, and improve the user experience. What is marketing experimentation? Sustained growth.

Marketing 97

Marketing Underperforming Technical Team Onboarding Metrics 97

Neil Patel

JANUARY 20, 2021

Personalized news feeds : Facebook provides the most relevant content to each user. To increase engagement and optimize user experience, content is tailored to each user’s individual interests. Knowing this, should marketers really worry about organic reach? Post your team photos like Zappos.

Social Media 145

Social Media Software Review Branding Engagement 145

ChurnZero

JANUARY 4, 2019

the stuff that Customer Success teams are really meant to do). One customer success trend I’m seeing is the need to develop more repeatable customer education programs. The biggest trend I see emerging in Europe, which started at the end of 2018 is Customer Success Plans becoming a staple asset of Customer Success teams.

Customer Success 49

Customer Success SaaS Payments Payment Services Payment Solutions 49

Unbounce

AUGUST 20, 2019

If you’ve ever failed in marketing, you’re not alone. And what sets truly remarkable marketers apart from everyone else isn’t that they don’t ever make mistakes. With that in mind, we asked 11 experienced marketers to share what they’ve learned from their past blunders. Jump Straight to a Lesson Learned from a Marketing Fail.

Marketing 112

Marketing Underperforming Technical Team Technical Review Strategy 112

How To Buy Saas

DECEMBER 1, 2020

In this saas marketing strategy guide, we are going to tell you everything about saas marketing. What is SAAS marketing? In this type of software, you use the potential of cloud storage so that the users can use or access these apps from any location. How Is SAAS Marketing Different? Does that sound interesting?

Growth Hacking 105

Growth Hacking Payment Methods SaaS Payments Payment Solutions 105

Neil Patel

FEBRUARY 10, 2021

There’s a good chance you’ve been curious about how to develop a robust online presence. Fortunately, there are quite a few ways to connect with your ideal target audience and create an engaging dental marketing campaign online. Dental Marketing Strategy #1: Localize Your Ads. How to Get Started With Local SEO For Dentists.

Marketing 113

Marketing Advertising Engineering Underperforming Technical Team 113

Sales Hacker

NOVEMBER 16, 2021

Without automation, optimization and growth will suffer, ultimately resulting in poor ROAS. With this in mind, it’s important to identify the best tools to automate lead generation and why your team should invest in them. Inbound lead generation: PPC, content marketing, and SEO. PPC marketing tools. Prospect.io.

Scale 108

Scale Outsourcing Services AI Search Artificial Intelligence 108

User Pilot

JULY 24, 2023

What is SaaS marketing? We’re all familiar with the basics of SaaS product marketing such as attracting users to a SaaS product with a subscription business model. That said, there are key differences between a SaaS marketing strategy and standard digital marketing. Personalizing the user experience.

SaaS Payments 75

SaaS Payments Marketing Payment Solutions SaaS 75

Outseta

JANUARY 20, 2020

I’m pretty jaded when it comes to the financial numbers that get thrown around in start-up land—I don’t care what TechCrunch says, I don’t care what your market cap is—I think it’s clear that the world of technology start-ups is pretty screwed up when it comes to financial valuations. And working in the property management industry?

SaaS Payments 145

SaaS Payments Sales Hiring Payment Methods Payment Services 145

Neil Patel

APRIL 3, 2023

Instead, you can update old content. It takes less work and delivers faster results which can only be beneficial for your overall content marketing strategy. When it begins to underperform. Take a look at three of our own updates of old content and how they performed. If your post was highly specific (e.g.,

Underperforming Technical Team 145

Underperforming Technical Team Engineering Social Media Software Review 145

Intercom, Inc.

JULY 9, 2020

Kevin Indig leads SEO & Content Marketing as VP at G2 and mentors startups in Marketing at GermanAccelerator. So my background is that I’m the VP of SEO and Content at G2. And I’m a writer of a newsletter called Tech Bound, in which I hone in on marketing strategies and customer acquisition.

Technical Review 199

Technical Review Scale Underperforming Technical Team Software Review 199

Neil Patel

JUNE 22, 2021

Content marketing is powerful, but it’s also hugely competitive. If you want to make the most of content marketing, you need to produce content that is helpful, detailed, and different. If you want to make the most of content marketing, you need to produce content that is helpful, detailed, and different.

Content Marketing 145

Content Marketing Marketing Social Media Underperforming Technical Team 145

yoursales

DECEMBER 19, 2022

Which problems are the most pressing for your and your B2B sales team? Which processes can and need to be powered by technology for you and your team to sell more? Trends which MAY impact your Sales Stack in 2023 Sales is in constant development. What customers want is help solving problems. Being a B2B buyer isn't easy.

Scale 86

Scale Sales Recruiting Sales Outsourced Development 86

yoursales

NOVEMBER 8, 2023

Which problems are the most pressing for your and your B2B sales team? Which processes can and need to be powered by technology for you and your team to sell more? Trends which MAY impact your Sales Stack in 2023 Sales is in constant development. What customers want is help solving problems. Being a B2B buyer isn't easy.

Scale 52

Scale Sales Recruiting Sales Outsourced Development 52

Neil Patel

MARCH 30, 2021

One of the biggest challenges that bloggers and content marketers face is writing content that’s optimized for search engines, yet will also appeal to people. If you want to build your blog audience , you’re going to have to get smarter with your content. You and your marketing team need to understand this.

Social Media 144

Social Media Engineering Sales Hiring Branding 144

User Pilot

JUNE 10, 2019

Product led growth marketing is like the business equivalent of really great storytelling. That’s why we wouldn’t dare tell you what product-led growth marketing is or how to do it. Instead, we’re going to show you how to drive it in your role as head of growth or product marketer. What is product led growth marketing.

Growth Marketing 138

Growth Marketing Marketing Scale Payment Features 138