Baremetrics

MARCH 23, 2021

Cohort retention analysis is a strategy aimed at improving retention and reducing customer attrition. Analyzing user behavior within a cohort is the starting point of a strategy to reduce churn. Customer retention is essential for the long-term stability of any SaaS company. What is Cohort Analysis? Try Baremetrics Free.

Churn 98

Churn Retention Data Analysis Acquisition 98

User Pilot

NOVEMBER 29, 2023

Tired of the increasing customer churn rate? Looks like it’s time to call in a retention specialist. A dynamic retention specialist will implement proactive strategies to improve the customer experience and increase loyalty, thus improving customer retention. Measuring KPIs to gauge the success of retention efforts.

Retention 91

Retention Customer Lifetime Value Churn Outsourced Development 91

User Pilot

APRIL 22, 2024

In this article, we’ll share 17 best practices that you can implement today to increase retention , revenue, and engagement. TL;DR Customer success builds long-lasting relationships, increases customer retention , lifetime value , and advocacy, and informs product development. Use progressive disclosure to avoid overwhelming users.

Customer Success 73

Customer Success Retention Software Review Customer Lifetime Value 73

SaaStr

AUGUST 16, 2021

We put out a call on Twitter the other day for folks’ best tips on what has really lowered churn for them this year. Pay sales reps on renewals (enough to keep them from overselling year 1). “1/ Divide your churn into manageable and unmanageable areas 2/ Strip out definable areas of churn reason (e.g.

Churn 315

Churn Sales Hiring Headcount Technical Review 315

User Pilot

NOVEMBER 28, 2022

Churn is the enemy of product growth. A churned user means lost future revenue and a waste of the resources it took to acquire them. How do you lower your churn rate and make sure all your users stick around? In this article, we’ll show you: What customer churn is and why it matters. Let’s get started.

Churn 90

Churn Software Review SaaS User Experience 90

SaaStr

FEBRUARY 17, 2023

While the allure of customer acquisition can pull a founder’s attention, it’s equally important to dedicate resources to fighting churn and expanding revenue from existing customers. They discuss how Fox helped build a churn-fighting, upselling, and cross-selling machine that continues to generate revenue.

Retention 213

Retention Revenue Startup Sales Hiring 213

User Pilot

NOVEMBER 24, 2023

Which one is better, customer acquisition vs retention? This article will examine customer acquisition and retention and determine which one you should focus on. TL;DR Customer acquisition attracts and converts new customers through marketing and sales efforts to expand the customer base and drive revenue growth.

Acquisition 90

Acquisition Retention Customer Lifetime Value Churn 90

Chart Mogul

JUNE 1, 2023

Companies with best-in-class retention grew at least 1.8x In an uncertain market, customer retention is key. So if you are keeping a close eye on your retention metrics this year, you’re not alone. Retention is one of the most important metrics when building a successful SaaS business. What is customer retention?

Retention 90

Retention Metrics Benchmarks SaaS 90

User Pilot

MAY 5, 2022

Churn analytics helps you detect your product friction points and understand why users stop using the tool. This is crucial if you want to know how healthy your SaaS product is and what should be improved to increase customer retention and lower the churn rate. A churn rate over 10 % indicates trouble. Let’s begin!

Churn 96

Churn Retention Subscription Payment Features 96

Totango

AUGUST 16, 2022

Customer Retention Software Cuts Down Client Churn. Customer retention software has become essential for effective SaaS customer success strategies. A winning SaaS business model must prioritize retaining customers, which is far more cost-efficient than acquiring new clients to offset churn.

Payment Solutions 98

Payment Solutions Payment Methods Retention Software Review 98

SaaStr

NOVEMBER 14, 2023

Meghan Gill, SVP of Sales Ops and Sales Dev at MongoDB, shares different consumption-based compensation models that drive the right behaviors. They reoriented their sales team and de-incentivized reps from making deals upfront. It was creating friction in the sales cycle. This is MongoDB’s approach.

Compensation 164

Compensation Sales Azure AWS 164

SaaStr

MARCH 11, 2021

Congratulations on finally hiring your VP of Sales! There are 3 general options: Your VP of Sales is responsible for net new revenue only. Churn is not her responsibility, nor is there any material credit for multi-year deals. Post-sales, other than upsell which adds to net new revenue for this year, is someone else’s job.

Sales Hiring 265

Sales Hiring Metrics Sales Churn 265

Sales Hacker

JANUARY 20, 2022

Strong sales reps are the lifeblood of your business and how you choose to invest in them matters. For frontline sales managers, attributes like competency, quality of work, ease of execution, and length of contribution indicate reps’ overall job success, but you can’t rely on those inputs to tell you if they are personally satisfied.

Sales Recruiting 98

Sales Recruiting Scale Retention Sales 98

SaaStr

SEPTEMBER 9, 2022

Back in the day, premium comp for some software sales execs made simple and easy sense. Traditional software had 90% gross margins, and the classic enterprise sales reps, the best ones, could close a million or more dollars a year. Sales reps in low NRR and high churn environments got paid almost the same as enterprise reps.

Scale 316

Scale Venture Capital Sales Hiring Sales 316

Intercom, Inc.

MAY 13, 2020

That’s Tom Ronen, Head of Customer Success for monday.com , on a topic that’s been on many of our minds lately: retention. We sat down with Tom and Kaitlin Pettersen, our Global Director of Customer Support, in a recent webinar that focused on how support teams can increase retention and reduce churn among their customers right now.

Retention 129

Retention Strategy Churn Education 129

OPEXEngine

JUNE 2, 2020

If your startup is a SaaS (or any other business with customers paying on a recurring subscription basis), churn is a critical metric – particularly net revenue churn and gross revenue churn – that will need constant measurement. Churn is a phenomenon that can happen at any time in a customer’s journey with your business.

Retention 52

Retention Churn Revenue Metrics 52

Sales Enablement, SaaS and Growth

OCTOBER 29, 2018

Retention truly is the foundation of growth for software as a service (SaaS) companies, but oftentimes, it is overlooked and undervalued. High SaaS churn is a corollary of poor retention - but it can creep up unannounced, and rather than deal a single fatal blow, it causes death by a thousand small cuts.

Churn 152

Churn SaaS Payments SaaS Payments 152

SaaStr

APRIL 1, 2020

Downgrades are not churn. It may be time to segment your “churn” into lost customers vs. downgrades. In a recurring revenue model, a customer that churns is a customer you never really had at all. Focus more on logo retention, and logo happiness today, than raw ARR growth. And A Downgrade is Not Churn.

Churn 267

Churn Pricing Retention Branding 267

User Pilot

JULY 30, 2023

Customer retention vs acquisition cost: Which metric matters more? Thus, striking the right balance between acquisition and retention costs significantly improves profitability and sustainability. So let’s see when you should prioritize one metric over the other and how you can boost your customer retention rates.

Acquisition 81

Acquisition Retention Customer Lifetime Value User Experience 81

SaaStr

JUNE 7, 2021

If a sales rep closed a deal, A customer success manager should take it over. I’d suggest a few basic thoughts and rules: If you have sales involved, then you need customer success, too. Set clear KPIs on NRR and retention. Set a retention goal for your SMB customer success manager(s) and let them figure it out.

Customer Success 326

Customer Success Scale SMB Sales 326

FastSpring

APRIL 26, 2022

In the language of SaaS, I churned. And the experience got me thinking: Was immediate removal of paid features the best chance to keep me from churning? When did I officially count as “churned”? Did they count me as churned on the day I canceled? In part one, we cover benchmarks and common churn formulas.

Benchmarks 123

Benchmarks Churn Payments SaaS Payments 123

Valuize Consulting

APRIL 28, 2022

Churn: SaaS Growing Pains. In the recurring revenue world, churn scales with your business. The more your business grows and expands, the more churn you’ll experience. While some churn is expected, it must be kept at a manageable level in order to maintain a healthy customer retention rate.

Churn 52

Churn Retention Scale B2B 52

User Pilot

MARCH 23, 2023

What are the reasons for customer churn in SaaS? However, sometimes things don’t go as planned, and customers churn. By the end of this article, you’ll have a better understanding of the common pitfalls that lead to customer churn and how to avoid them. 5: Customers churn when they experience an unresolved product bug.

SaaS Payments 91

SaaS Payments Churn Underperforming Technical Team Payment Methods 91

Chart Mogul

MARCH 1, 2023

Retention isn’t a silver bullet, but in SaaS, it’s the closest thing to it. Why is retention so pivotal? What does good retention look like? And does higher retention mean higher growth? We analyzed it all in our inaugural ChartMogul SaaS Retention Report. Why is retention so pivotal?

Benchmarks 98

Benchmarks Retention B2C Business 98

Sixteen Ventures

JULY 17, 2020

Is 5% a good monthly SaaS Churn Rate? Read on to learn the answer… As a consultant to SaaS and Cloud providers that are looking to grow, I get asked what an acceptable SaaS churn rate is all the time. ” In 2020 I just say, “let’s make churn a non-issue.” Monthly vs. Annual Churn Rates.

Churn 133

Churn SaaS B2C Pricing 133

SaaStr

MARCH 12, 2023

Check out this week’s top blog posts, podcasts, and videos: Top Blog Posts This Week: The Challenge with SMB SaaS: High Growth Can Only Mask High Churn For Just So Long (Updated) The 8 Signs of a Failing Sales Rep. SaaStr 639: Scaling a SaaS Sales Team While Building Culture with Figma VP of Sales Scott Pugh    4.

Scale 200

Scale SMB Sales Scaling 200

SaaStr

FEBRUARY 9, 2024

Everything from hiring on the GTM side to layering in a sales-led motion into PLG. Let’s dive into what’s making that hybrid model successful: PLG and Sales Led? Given this, you must understand the role that each facet of the business plays in promoting that product, from marketing and sales to customer service.

Scale 265

Scale Sales Hiring Sales Marketing 265

ChurnZero

JANUARY 26, 2022

Improving Customer Retention and Account Management with the ChurnZero and HubSpot Integration. Reducing churn is at the forefront of all marketers’ minds. In a world where every Sales, Marketing, and Customer Service interaction is collected as a data point using software like HubSpot, reducing customer churn has become a science.

Scale 97

Scale Churn Scaling Retention 97

Casey Accidental

JUNE 9, 2020

These plans included a lot of the goals you likely have in your company: improvements in acquisition, activation, and retention. But long term, how high could we push this retention number? What would great retention be for Eventbrite?”. Why is retention so damn important? Retention really is growth’s triple word score.

Retention 145

Retention Benchmarks Payments Payment Methods 145

Sales Hacker

AUGUST 18, 2021

Instead, they hold onto problems until they’re ready to churn. Good retention relies on your ability to get in front of the problem. With effective triggers and a proven retention workflow, I’ve seen companies increase their retention rates from 85 to 90%, saving tens of millions of dollars in revenue.

Churn 110

Churn Outsourced Development Education Systems Review 110

SaaStr

MAY 12, 2023

So SaaS Capital put out its latest report on SaaS retention and NRR after having surveyed over 1,500 SaaS companies and professionals. We tend to intuitively think annual contracts help combat churn, but they really don’t — they just defer it. Median NRR is 102% across all SaaS companies, Media Gross Retention is 91%.

Startup 320

Startup SaaS Retention Churn 320

Chart Mogul

MAY 3, 2023

Retention is arguably the most critical metric in SaaS regardless of a company’s stage. Sid Jain, Senior Analyst at ChartMogul, … Retention is arguably the most critical metric in SaaS regardless of a company’s stage. It’s very difficult to outsell a high churn percent number.

Retention 52

Retention Trends B2B SaaS 52

SaaStr

APRIL 8, 2024

But … but: A sales rep that can’t hit quota in a few months = cash drain. A customer success team that can’t drive down churn and drive up NPS = cash drain. They have to tilt the curve on retention. You gotta move on. A VP of Marketing that can’t get you leads & opportunities = cash drain.

Sales Hiring 198

Sales Hiring Scale Startup Venture Capital 198

SaaStr

JANUARY 22, 2021

Q: Your sales manager is under great pressure to increase sales. At a recent meeting of the entire sales staff, this person said, “We have to hit our numbers no matter what it takes!” A bit more on this here: 5 Tips To Minimize “Churn and Burn” Behavior in Your Sales Team | SaaStr.

Sales 252

Sales Churn Pricing Cloud 252

Chart Mogul

MARCH 23, 2023

And, is your poor retention the reason for your slower growth in 2023? If you’re unsure, check your retention metrics. Gross revenue retention (GRR) and net revenue retention (NRR) are the key metrics to understand how well … How good is your business at retaining customers?

Retention 52

Retention Metrics Revenue Scale 52

Kellblog

JUNE 10, 2021

This is a quick post to share the slides I presented today at the GainSight Pulse Everywhere 2021 conference in a session entitled Net Dollar Retention, Key Benchmarks at $50M, $200M, and $1B in annual recurring revenue (ARR). In the session we discuss: The answer, which is 104%. Median NDR which is surprisingly invariant across size.

Benchmarks 109

Benchmarks Retention Subscription Payment Features 109

OPEXEngine

JULY 1, 2022

In today’s market, the path to growth for B2B SaaS companies is to continue following the two SaaS lodestars: customer acquisition and customer retention. The Fundamental Value of the SaaS Model is that Customer Retention is Cheaper than Customer Acquisition. It totally depends on the business model and size of the product contract.

Acquisition 59

Acquisition Scale Retention Investment 59