Subscription Flow

OCTOBER 16, 2024

To run a business is like trying to balance several stacked plates in your hands. Operating a business entails a number of processes like managing products and payments, invoices, customer engagement, revenue, unpaid invoices and much more. To preserve that balance, you need to be extremely cautious and proactive.

Payment Services 59

Payment Services Payment Solutions Payment Features SaaS Payments 59

SaaStr

JUNE 23, 2025

funding from Creandum Windsurf : $40M ARR, seemingly acquired by OpenAI for $3B These aren’t typical B2B metrics. In the AI coding space, we’re seeing growth rates that would make even the most aggressive VCs blush: Cursor (Anysphere) : $500M ARR at $9.9B These are venture capital fever dream numbers.

Software Review 208

Software Review AI Technical Review Venture Capital 208

SaaStr

JULY 5, 2025

Gross Dollar Retention (GRR) is a critical metric for SaaS businesses, especially when presenting to investors. Here’s the best-practice way to calculate it: Start with your Beginning ARR (Annual Recurring Revenue) : This is the ARR from your existing customers at the start of the period you’re measuring.

Retention 171

Retention SMB Benchmarks Churn 171

Blulogix

FEBRUARY 12, 2025

By Inga Broerman How High-Performing Subscription Businesses Maximize NRR For subscription-based businesses, Net Revenue Retention (NRR) is the ultimate measure of growth and sustainability. If a business is retaining and expanding existing customer revenue , it can grow without constantly chasing new sales.

Payment Features 59

Payment Features Subscription Payments Payment Services 59

Clouded Judgement

MARCH 28, 2025

Any disruption of service at this facility could harm our business… We currently intend to add a second data center facility in 2008, the primary purpose of which is to add capacity. The incentives to start a competing business to an on prem software company that hit $25m in revenue were low. Someone can always catch you.

Cloud 299

Cloud AI Scale Scaling 299

SaaStr

NOVEMBER 15, 2022

Metrics are the key to evaluating success and setting goals, but not every SaaS business should orient itself around the same one-size-fits-all numbers. The Evolution of Language For SaaS Business. This flexible mindset creates just the right conditions for embracing evolving business models and new metrics.

Metrics 267

Metrics Artificial Intelligence Machine Learning Technical Review 267

SaaStr

MAY 15, 2024

In this week’s Workshop Wednesday, RevenueCat CEO Jacob Eiting and Growth Advocate David Barnard share their annual State of Subscription Apps report with us. So, let’s look at the state of subscription apps and how B2B SaaS can learn from it. Churn is much higher on consumer subscriptions, but you have higher expansion revenue.

Payment Features 294

Payment Features Subscription B2B Mobile 294

SaaStr

MARCH 14, 2024

So RevenueCat (where I was fortunate enough to be the first investor) now is the embedded mobile subscription API for 30,000 (!) Their 2024 State of Subscription Apps Report is out , and here were my top learnings: #1. 70% of Mobile Subscription Apps Now Offer Free Trials, At Least in Part. 74% of Mobile Business Apps Renew.

Mobile 315

Mobile Payment Features Subscription Pricing 315

User Pilot

OCTOBER 19, 2024

In this article, we explore the concept of customer satisfaction – how to measure it, why it is important for your business, and how you can improve customer satisfaction levels. However, what satisfies customers differs from one business to another. What does customer satisfaction look like for SaaS businesses?

Business 111

Business Underperforming Technical Team Customer Lifetime Value Systems Review 111

SaaStr

JUNE 26, 2025

valuation, reports businesses achieving average deflection rates nearing 70%, with companies like Duolingo pushing well above 80%. These aren’t simple FAQ bots – they’re AI agents that can access customer data, apply business logic, process transactions, and escalate intelligently.

AI 258

AI Sales Generative AI Pricing 258

SaaStr

APRIL 30, 2022

Check out this 2018 Europa session with Guillaume Princen, Head of France and Southern Europe @ Stripe, where he talks about the metrics you need to be focused on in your startup. If you don’t have the time to watch the whole session, here are the main metrics you should be mindful of. How good is my business doing?

SaaS Payments 246

SaaS Payments Metrics Payment Methods Scale 246

Clouded Judgement

JULY 4, 2025

Top 10 EV / NTM Revenue Multiples Top 10 Weekly Share Price Movement Update on Multiples SaaS businesses are generally valued on a multiple of their revenue - in most cases the projected revenue for the next 12 months. I created this subset to show companies where FCF is a relevant valuation metric.

Cloud 157

Cloud Investment Subscription Payment Features 157

SaaStr

JUNE 25, 2025

Key Metrics at a Glance Exit Valuation : $2.5B (down from $4B peak in 2021) Revenue Multiple : 13.4x Even amid regional instability, this distributed model proved resilient—Xero specifically noted Melio’s business continuity planning in their acquisition docs. A $2.5B “down round” is still life-changing liquidity.

Payments 203

Payments Payment Methods SaaS Payments Payment Solutions 203

Blulogix

FEBRUARY 14, 2025

By Kegham Khrigian The New Standard for Subscription Renewals: Intelligent, Automated, and Scalable For subscription businesses, renewals are the foundation of predictable revenue and long-term growth. Subscription models thrive on automation, accuracy, and data-driven decision-making and renewals should be no different.

Payment Features 59

Payment Features Subscription Payments Payment Services 59

How To Buy Saas

DECEMBER 20, 2024

2024 is coming to a close, and it has been a terrific year for SaaS businesses as the industry has witnessed quite a favorable growth. For SaaS companies, accounting becomes one of the most crucial processes to understand their financial and overall business health, and then make informed decisions about future steps.

Payment Services 52

Payment Services SaaS Payments Payment Solutions Payment Features 52

SaaStr

JUNE 24, 2025

Companies with strong AI adoption across their GTM organizations are outperforming peers on virtually every metric: higher quota attainment (61% vs 56%), shorter sales cycles (20 vs 25 weeks), lower cost per opportunity ($8.3K vs $8.7K), and dramatically leaner operations. This isn’t about sprinkling ChatGPT into your sales process.

Scale 179

Scale AI B2B SaaS 179

SaaStr

FEBRUARY 14, 2023

As things appear to slow, how do we get back to the fundamentals, find the things that are great about SaaS that are measurable, and help people see the value in your business? Growth Is Still Number One Growth is still the number one metric, but it’s not the only one. The fundamentals make your business attractive.

Metrics 257

Metrics Marketing SaaS SMB 257

SaaStr

MARCH 31, 2021

But since the effective NRR is still 145%, ARR-style metrics still work. Even if a lot of the revenue isn’t truly recurring SaaS revenue. “We define ARR as annualized invoiced amounts per solution sku from subscription licenses and maintenance obligations assuming no increases or reductions in their subscriptions.”

Outsourcing Services 362

Outsourcing Services Outsourced Development Payment Features Cloud 362

Clouded Judgement

JULY 2, 2025

I wrote about Figma back in Feb ‘21 for those looking for a more detailed breakdown of what the business looked like at the time (a lot has changed!). The document contains a plethora of information on the company including a general overview, up to date financials, risk factors to the business, cap table highlights and much more.

Benchmarks 196

Benchmarks Data Software Review AI 196

Blulogix

JANUARY 2, 2025

By Inga Broerman How Industry Consolidation is Reshaping Subscription Billing The subscription economy is on a path of rapid growth and transformation, projected to reach a $3 trillion valuation in 2024. For smaller and mid-sized businesses, this consolidation presents both challenges and opportunities.

Payment Features 52

Payment Features Payments Subscription Payment Solutions 52

SaaStr

NOVEMBER 17, 2022

Cyvatar is a technology-enabled cyber security as a service (CSaaS) provider disrupting a $150 billion industry by introducing and delivering smarter, measurable managed security subscriptions to help you achieve compliance and security faster and more efficiently.

Banking 258

Banking Payment Features Venture Capital Subscription 258

Clouded Judgement

JUNE 27, 2025

I used to believe pretty strongly in not overcapitalizing your business too early. If you’re building a steady, profitable SaaS business, none of this may apply. Given most software companies are not profitable, or not generating meaningful FCF, it’s the only metric to compare the entire industry against.

Cloud 157

Cloud Sales Hiring Scale Investment 157

Stax

FEBRUARY 19, 2025

For companies looking to scale, Independent Software Vendors (ISV) are a crucial tool that provides specialized software solutions that integrate seamlessly with existing business tools. Through strategic ISV partnerships, businesses can enhance their service offerings, streamline operations, and open new revenue streams.

Payments 88

Payments Merchant Services Payment Services Payment Solutions 88

Blulogix

FEBRUARY 13, 2025

By Inga Broerman The Renewal Blind Spot: Where Subscription Businesses Lose the Most Revenue Renewals should be a source of predictable, recurring revenue yet for many subscription businesses, they are a pain point filled with inefficiencies, missed opportunities, and revenue leakage. The result?

Payment Features 59

Payment Features Payments Subscription Revenue 59

Clouded Judgement

MARCH 21, 2025

Top 10 EV / NTM Revenue Multiples Top 10 Weekly Share Price Movement Update on Multiples SaaS businesses are generally valued on a multiple of their revenue - in most cases the projected revenue for the next 12 months. I created this subset to show companies where FCF is a relevant valuation metric.

Cloud 188

Cloud Subscription Payment Features Pricing 188

Clouded Judgement

DECEMBER 20, 2024

Given most software companies are not profitable, or not generating meaningful FCF, it’s the only metric to compare the entire industry against. I created this subset to show companies where FCF is a relevant valuation metric. Revenue multiples are a shorthand valuation framework.

Cloud 144

Cloud Banking Subscription Payment Features 144

Clouded Judgement

JUNE 20, 2025

Top 10 EV / NTM Revenue Multiples Top 10 Weekly Share Price Movement Update on Multiples SaaS businesses are generally valued on a multiple of their revenue - in most cases the projected revenue for the next 12 months. I created this subset to show companies where FCF is a relevant valuation metric.

Cloud 157

Cloud AI Headcount Pricing 157

SaaStr

FEBRUARY 2, 2025

Owner.com has distinguished itself by consolidating dozens of point solutions into a single, integrated platform that helps small business owners compete effectively online. Her company specializes in API integration platforms that enable SaaS companies to launch integrations faster and automate complex business processes.

AI 199

AI Technical Review Artificial Intelligence Systems Review 199

Buffer Resources

AUGUST 13, 2024

  The platform’s advanced search functionalities allow businesses to filter influencers by multiple criteria, ensuring that they can identify those who best match their target audience and campaign objectives.  Pricing: Shopify Collabs is available to Shopify merchants as part of their existing subscription. 

Branding 114

Branding Payments Merchant Services Payment Methods 114

SaaStr

SEPTEMBER 25, 2024

What data and metrics do you need to convince SaaS investors you’re in good shape and aligned with what they care about? These metrics are more targeted to those preparing for a Series A or B round and could make the difference between an excited-to-invest-in-you investor and a pass.

Metrics 177

Metrics Sales Hiring Retention Churn 177

SaaStr

JULY 20, 2024

Metrics, Metrics, Metrics The first thing Secureframe thinks about is metrics. If you don’t know your key company or North Star metrics, talk to your investors or other experts to figure out what they should be. So they can take action on the metrics in real time if they’re going in a direction they don’t like.

Sales Recruiting 292

Sales Recruiting Sales Hiring Scale Engineering 292

Clouded Judgement

JUNE 13, 2025

consensus) Quarterly Reports Summary Top 10 EV / NTM Revenue Multiples Top 10 Weekly Share Price Movement Update on Multiples SaaS businesses are generally valued on a multiple of their revenue - in most cases the projected revenue for the next 12 months. I created this subset to show companies where FCF is a relevant valuation metric.

Cloud 144

Cloud Data AI Investment 144

Clouded Judgement

JANUARY 24, 2025

Top 10 EV / NTM Revenue Multiples Top 10 Weekly Share Price Movement Update on Multiples SaaS businesses are generally valued on a multiple of their revenue - in most cases the projected revenue for the next 12 months. I created this subset to show companies where FCF is a relevant valuation metric.

Enterprise 157

Enterprise AI Cloud Artificial Intelligence 157

Clouded Judgement

MAY 16, 2025

As you all know, one of my favorite metrics to look at is net new ARR added in a quarter. For those who don’t, I will take quarterly subscription revenue x 4 as a proxy for ARR. Given most software companies are not profitable, or not generating meaningful FCF, it’s the only metric to compare the entire industry against.

Trends 144

Trends Cloud Subscription Payment Features 144

TechEmpower SaaS

JULY 24, 2023

Still, if you’re a business leader and your developers haven’t asked you these questions, look for a Fractional CTO to help navigate the critical early stage of development. Background Questions Let’s start with some background questions about the business and product. Tell me about the business. Free trials?

Innovation 780

Innovation Development CTO Hire Technical Review 780

Clouded Judgement

MARCH 7, 2025

. = Quarterly Reports Summary Top 10 EV / NTM Revenue Multiples Top 10 Weekly Share Price Movement Update on Multiples SaaS businesses are generally valued on a multiple of their revenue - in most cases the projected revenue for the next 12 months. I created this subset to show companies where FCF is a relevant valuation metric.

Cloud 157

Cloud Forecasting Subscription Payment Features 157

SaaStr

DECEMBER 4, 2023

The sales cycle is important because it cascades into a bunch of critical metrics for you and investors, including revenue. Offering flexible payment terms increases the likelihood of closing the deal. How can you justify flexible payment terms to your internal stakeholders? How do you get paid on time in an efficient way?

SaaS Payments 276

SaaS Payments Payment Services Payments Payment Features 276