SaaStr

AUGUST 18, 2019

Not hiring a good enough CTO. But for most of us, it will be a painful, gradual experience to build up leads, brand, word-of-mouth, credibility, etc. A bit more here: 15+ of The Top Sales & Marketing Mistakes SaaS Startups Make | SaaStr. Even if you don’t like sales, or big companies, or whatever. The most agile teams win.

Growth Hacking 114

Growth Hacking CTO Hire Startup Sales Hiring 114

SaaStr

APRIL 7, 2021

They often staff up their teams with folks they already know and have been successful with at their last startup. The ones that will benefit from taking a risk on a less-proven team and brand. The sales leader that did well, but their startup still didn’t quite make it. Veterans of the SaaS journey. And that’s great.

Part-Time VPE 231

Part-Time VPE Sales Hiring Sales Recruiting CTO Hire 231

SaaStr

NOVEMBER 11, 2022

They were aware of it, but startups that I work with closely or invested in, if they got all the way to 25 million with 75% NRR, I would tell them to quit today. We’re startups, but 10 is the crazy CEO. But YC is not that… And listen, I’m not into brands. They had low NRR all the way until 30.

Outsourcing Services 180

Outsourcing Services Banking CTO Hire New CTO 180

Kellblog

JANUARY 29, 2020

Third-order benefit: that means you protect your company’s reputation and your valuable brand. The majority of startups solve a problem that is already being solved in some way today. Unless you are solving a brand-new problem (e.g., So don’t give a list of company brand names who may or may not be active users.

Startup 99

Startup Sales Hiring CTO Hire New CTO 99

Intercom, Inc.

FEBRUARY 28, 2018

Her most recent startup, where she was CEO, was sold to Airbnb, and Ann then went on to work closely with Brian Chesky and Joe Gebbia in a role where she led development for all new products at Airbnb. Our SF Product team is led by Ann Montgomery, leading product management & design, and Louis Bennett, leading engineering.

Scale 195

Scale Sales Hiring CTO Engineering 195

Frontegg

DECEMBER 21, 2022

Frontegg claimed the number one ranking for Startups and SMBs and maintained its Leader status in key categories and Grid Reports , here’s a look inside the G2 Winter 2023 report: Overall CIAM Momentum Leader. The Leading Solution for Startups and SMBs. Highest User Adoption Across CIAM, IAM, and Other Categories.

Technical Review 94

Technical Review Software Review Systems Review New CTO 94

Mucker Capital

APRIL 6, 2023

Hila Qu joined Mucker’s Tony Yang for an Ask-Me-Anything (AMA) conversation about Product-Led Growth (PLG) for Startups to kickoff the 2023 Mucker Growth Series. Hila Qu has been the Head of Growth or VP of Growth at a number of different companies and startups, most notably Acorns and GitLab. You need a lot of education. That's great.

Startup 52

Startup Scale CTO Hire Outsourced Development 52

Teamgate

JANUARY 14, 2019

My journey started working with well-known brands such as VISA and TomTom, and since 2014 I started gradually moving to the world of startups and scaleups. Working in-house for known brands is somewhat easier as the messaging and legend are already there (half the job is done!).

Interviewing 81

Interviewing Startup Technical Review Technical Advisors 81

Natalia Luneva

NOVEMBER 11, 2020

How Cynthia came up with the idea of a startup incubator. She is currently on the verge of starting a new FinTech startup which will be her fifth but she has built close to 100 startups for other people over the years. What first time founders need to understand about leadership. Connect with Natalie on Facebook.

CTO Coach 52

CTO Coach New CTO Leadership CTO 52

OPEXEngine

NOVEMBER 11, 2020

In this framework, you’ll learn how to design a scoring system that aligns to your growth strategy, brainstorm and select leader indicators of success, and operationalize the system across your startup. You’ll need someone familiar with your data—perhaps a CTO or someone responsible for business operations. Republished with permission.

Startup 91

Startup Scale Systems Review Technical Review 91

SaaSHolic

MAY 5, 2023

The speakers believe that the next 10 years will be better for the region, with opportunities for investment in various industries using technology to solve problems. The article highlights the potential for Latin American startups to utilize AI to improve efficiency, generate global innovation and economy, and expand internationally.

Technical Review 90

Technical Review VP of Engineering Development Team Review Software Review 90

Sales Hacker

JUNE 12, 2020

In it, Co-Founder and CRO of Kronologic, Aaron Bollinger, shows us how to close enterprise level deals when you’re a startup. How to overcome no brand in market. How to overcome no brand in market (01:23). ? How to overcome no brand in market (01:23). First and foremost, overcoming no brand in market.

Enterprise 69

Enterprise CTO Hire Startup Technical Cofounder 69

Frontegg

SEPTEMBER 14, 2022

We were looking for groundbreaking startups with the potential to make a huge difference and lead their categories” said Erez Shachar, Managing Partner and Co-founder of Qumra Capital. Frontegg enables B2B SaaS applications to securely manage customer identity at scale via its advanced, self-served User Management platform.

Scale 40

Scale CTO Innovation B2B 40

Baremetrics

JULY 23, 2020

The monthly recurring revenue (MRR) of my MarTech startup Friendly recently has exceeded $1,000 – just 94 days after its launch. How I made it to $1,000 MRR Here are the tactics I used to grow Friendly from a brand new startup to a company that makes over $1,000 in MRR. You can see other Open Startups and even join in here.

New CTO 87

New CTO Underperforming Technical Team CTO Technical Review 87

Andreessen Horowitz

MARCH 20, 2024

I think different startups will choose different paths here. You were CTO at Facebook at the time where social was emerging, and then right when the platform shift to mobile was taking place, right? Fault tolerance as a wedge for startups David: So, yeah, that brings me to another topic, which is related to market structure.

AI Search 138

AI Search AI Artificial Intelligence Scale 138

Neil Patel

AUGUST 23, 2021

What Jay is Known For: Working with high-profile brands on innovative marketing campaigns, including Kindred Healthcare, Arizona State University, and Hilton. Why Rand is Successful: Rand speaks frankly and with humor, as shown in his book Lost and Founder: A Painfully Honest Guide to the Startup World. Niche: Photography and branding.

Marketing 128

Marketing CTO Coach Entrepreneurship AI Search 128

Intercom, Inc.

DECEMBER 21, 2021

Will Larson , CTO of Calm. Des Traynor , Co-founder and CTO of Intercom. In this episode of Inside Intercom, our Director of Brand Marketing Sarah Tran had the honour of sitting down with Amanda for a chat about how governments can leverage technology to build better services and empower its citizens.

VP of Engineering 118

VP of Engineering Scale Technical Review Outsourcing Services 118

Frontegg

FEBRUARY 1, 2023

You’ll also get to attend an expo with the biggest brands – Sony, Epic, Nvidia, Google, Intel, and more. SaaStr Annual 2023 September 6-8, San Francisco Tickets: Startups – $849, SMBs – $1049 SaaStr is a cloud-tech centric conference that covers all bases over a span of 3 days.

VP of Engineering 59

VP of Engineering Development Cybersecurity New CTO 59

SaaStr

FEBRUARY 25, 2020

So even the freshest new SaaS startup celebrating their 50th customer may find themselves dealing with sales tax in multiple states. . Consistently bad experiences could breed deeper-seated issues for brand trust and customer loyalty. . And, these laws often completely contradict one another. . ” 2.

Merchant Services 166

Merchant Services Scale Technical Review Sales Hiring 166

SaaStock

MARCH 29, 2019

The Gold: these are very rare and hard to achieve at the scale-up stage, so you’ll mostly encounter them with startups. That’s the advice, Petri Hollmén picked up on the more technical side of things from the opening session on Day 2 with Cal Henderson, CTO of Slack. Work on developing your brand. So consumers turn to brands.

Scale 103

Scale Sales Hiring CTO Hire Social Media 103

SaaStr

MARCH 3, 2020

And so, I consult and advise for startups about 35 startups over the last three, three and a half years. So talking about hiring your first VP of Sales is obviously everybody knows the stat about what percentage of startups fail. What percentage of startups ultimately will not make it? Anybody want to share that?

Sales Hiring 151

Sales Hiring Sales Recruiting CTO Hire Scale 151

OpenView Labs

JULY 2, 2020

In this brand-new report, we finally answer the question “Freemium or free trial?” Patrick Campbell deconstructs and walks through the elements of a pricing strategy that enables startups to more effectively acquire customers. There are Only 3 Pricing Strategies for Your Startup. Tips on Enterprise Pricing.

Pricing 135

Pricing SaaS Payments Payments SaaS 135

Intercom, Inc.

JULY 21, 2022

Along the way, we’ve interviewed trailblazers, business leaders, makers and doers to share their experience and insights on all things startup strategy, product management, design, marketing, customer experience, and much, much more. You’ll find everyone from HubSpot CEO Yamini Rangan to Calm CTO Will Larson.

Outsourcing Services 215

Outsourcing Services Sales Hiring CTO Hire Acquisition 215

Chart Mogul

MARCH 9, 2020

An early entrant to the SaaS field, the company has pioneered a number of fields that are now commonplace in the industry — content marketing, the transparent startups movement, and remote work. Buffer’s mission is to empower their customers to build their brand and engage their audience on social media.

Payment Solutions 113

Payment Solutions Payment Features Payments Social Media 113

ProfitWell

JANUARY 24, 2020

We know brand awareness is important, but are you going too far? We know the idea of “brand affinity” has been this sort of buzz-worthy, industry-trending topic. getting people to actually like their brands. So they dropped a blog post all about the common problems that marketers face when focused too much on brand affinity.

Sales Recruiting 40

Sales Recruiting CTO Hire New CTO Sales Hiring 40

ProfitWell

FEBRUARY 14, 2020

And from that flows decisions about what and who to spend time on,” says David Heinemeier Hansson , co-founder and CTO of Basecamp. “[My Flat rate pricing offers simplicity and works well as part of the overall brand. Like everything else about their brand, Superhuman’s pricing communicates a streamlined approach to business.

Pricing 59

Pricing Technical Cofounder Scale New CTO 59

Intercom, Inc.

JULY 9, 2020

Kevin Indig leads SEO & Content Marketing as VP at G2 and mentors startups in Marketing at GermanAccelerator. I’m also mentoring startups in terms of marketing SEO go-to market at the German Accelerator, which is the official startup program in the Silicon Valley of Germany. Kevin: Absolutely.

Technical Review 199

Technical Review Scale Underperforming Technical Team Software Review 199

SaaStr

DECEMBER 3, 2020

403: Sam Taylor is the VP of Sales and Success @ Loom, the startup that helps you get your message across by making it easy to record instantly shareable videos. As for Sam, prior to Loom, Sam spent over 4 years at Salesforce following their acquisition of Quip, a startup Salesforce acquired for $750M where Sam was also the 1st sales leader.

Scale 167

Scale Sales Hiring Sales Recruiting Sales 167

Natalia Luneva

APRIL 30, 2021

5 Sebastian Schaeffer, CTO at dofollow.io (B2B PR SaaS) says: “ Our community is primarily on Facebook and Linkedin and it has been live for over a year. What’s the most essential thing for an early-stage startup? Real feedback from users is the most important information for an early-stage startup. Volume of overall engagement.

Marketing 98

Marketing Social Media SaaS New CTO 98

Hull

JANUARY 22, 2019

Over the past few years, we've seen a new role emerging at within scaling startups - the growth engineer. These roles are filled by engineers that roll up to the CMO/COO (not CTO) as part of a growth team. Someone had to define the brand. But there's an urgent need for technical resources within growth teams.

SaaS Payments 77

SaaS Payments Technical Advisors Engineering Payment Solutions 77

SaaS Onboarding Emails

FEBRUARY 5, 2019

create their first project CTA: Upload a Video/ Make a New One/ Borrow one from us Strengths: Whereas the poem welcome email introduced the brand at large, this second Day 1 email jumps into the task at hand. They’re just the best at sparking curiosity too, with that link about a CTO in a mailman costume.

Onboarding 40

Onboarding New CTO CTO Advertising 40

SaaStr

APRIL 16, 2019

Going above and beyond, being thoughtful and we try to say, how do we infuse Southern hospitality into our brand and make that a differentiator rather than being stressed about the fact that there are some negatives of being where we are. Two years ago at SaaStr, I was huddled up in a room trying to close on a chief product officer.

CTO Hire 152

CTO Hire Travel Underperforming Technical Team CTO Coach 152

Point Nine Land

APRIL 9, 2021

So if you’re a US-based startup, you might be able to shoot slightly higher ;) Unlike SaaS companies which have been around for years, B2B marketplaces are a relatively new category and not many investors have invested in them yet. In general, European rounds tend to be slightly smaller and valuations slightly lower than they are in the US.

Marketplace as a Service 59

Marketplace as a Service Payments B2B SaaS Payments 59

SaaStr

JUNE 27, 2019

In the early days when you’re focused on the SMB and especially in those early years of the company, marketing’s role is all about getting a brand awareness, getting the word out there, making your name be known and probably when you look at your sales and marketing spend, the majority of it is going to marketing.

Scale 167

Scale Enterprise Scaling Sales Hiring 167

Upscope

JANUARY 5, 2020

A lot of startups built the equivalent of Dropbox but never became Dropbox. For some folks it’s mainly a messaging exercise, while others associate it very closely with branding. It’s how you differentiate your brand in the mind. Positioning focuses on the perceptions of the prospect not on the reality of the brand.

Strategy 128

Strategy Marketing Sales Hiring Engineering 128

OnStartups

JULY 7, 2021

Is your title CTO? Dharmesh: Yes, CTO. Sam: Prior to that, you had another startup that you sold for a significant amount of money, we can talk about that. Sam: You're an angel investor in a lot of different startups, including Coinbase and things like that. And I published this on my own startups blog.

Payment Methods 140

Payment Methods Software Review Technical Review Payment Solutions 140

Chart Mogul

MARCH 9, 2020

An early entrant to the SaaS field, the company has pioneered a number of fields that are now commonplace in the industry — content marketing, the transparent startups movement, and remote work. Buffer’s mission is to empower their customers to build their brand and engage their audience on social media.

Payment Solutions 52

Payment Solutions Payment Features Payments Outsourcing Services 52