OpenView Labs

JUNE 3, 2021

If you aren’t clear on what product marketing is, how it’s different from product management, and what the responsibilities of a product marketer are, you’re not alone. For example, only Finance manages the books, and only Engineering actually writes the code for the product.

Product Marketing 93

Product Marketing Sales Hiring Startup Scale 93

Sales Hacker

OCTOBER 30, 2018

Welcome to Sales Hacker’s first-ever Influential Women in Sales list! In this exclusive list, we wanted to honor not just female leaders that promote their own sales platform (no shame in that!) They say “You can’t be what you can’t see,” and the sales floor is no exception.

Sales Recruiting 111

Sales Recruiting VP of Engineering Scale Sales Hiring 111

Intercom, Inc.

SEPTEMBER 10, 2020

It’s an approach that’s served him well along the road to building the HubSpot sales team, where he was CRO for nine years. That experience led to his bestselling book, The Sales Acceleration Formula. The framework consists of three elements: product-market fit, go-to-market fit, and growth and moat.

Scale 226

Scale Scaling Sales Recruiting Sales Hiring 226

SaaStr

JULY 30, 2020

356: Pete Kazanjy is the Co-Founder @ Atrium, the startup providing proactive, always-on insights for sales operations, managers, and leaders. Alongside Atrium, Pete is also the Founder of Modern Sales Pros, a community of 15,000 focused on sales operations and sales management. Stop asking questions.

Part-Time VPE 201

Part-Time VPE Scale Sales Recruiting Sales Hiring 201

Sales Hacker

AUGUST 7, 2020

When it comes time to book a speaker for your next panel, presentation, or podcast there’s a lot to consider. Fortunately, more organizers than ever before are consciously seeking out female sales experts for panels, presentations, and podcasts. Sales Development. Sales Growth. Sales Enablement. Enterprise Sales.

VP of Engineering 121

VP of Engineering Sales Recruiting Sales Hiring Payment Services 121

User Pilot

JULY 27, 2023

Customer Onboarding Specialist: Responsible for helping new customers get up and running with the company’s products. Account Managers: They serve as the lead point of contact for all customer account management matters. They also manage finances and supervise one or more engineering teams.

Sales Hiring 93

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 93

SaaStr

AUGUST 25, 2019

The Playbook to Building a Thriving Sales Culture with Fmr. PatientPop SVP of Sales Justin Welsh. The Playbook to Hiring Your First VP of Sales and Not Screwing it Up… with Cassidy Ventures Founder Brendon Cassidy, the first VP of Sales at LinkedIn, Talkdesk and EchoSign. BOOK A BRAINDATE.

Scale 140

Scale Sales Recruiting Scaling Sales Hiring 140

SaaStr

AUGUST 27, 2019

How to Design a Sales Comp Plan to Get You to $100M with Work-Bench, Movable Ink, MongoDB and Concert Finance. This panel will speak tactically to various comp design options as a way for management to determine and promote ideal behavior in their front-line teams. Meghan Gill | VP of Sales Ops @ MongoDB. FULL TRANSCRIPT BELOW.

Sales Recruiting 132

Sales Recruiting Sales Hiring Scale Sales 132

SaaStr

SEPTEMBER 26, 2019

Building a sales team that can go from $0-$50M (Video + Transcript). Gaetan Gachet | SVP of Sales @Algolia. It’s an honor to be here with this mythical creature, this sales leader that goes from zero to 50 million in the same job. He has a whole French sales team and office that only speaks English in Paris.

Scale 136

Scale Sales Hiring Sales Recruiting Technical Advisors 136

Tom Tunguz

OCTOBER 1, 2015

In addition, vibrant word of mouth proxied by social media mentions/follows, Github stars/forks for open source projects, and newsletter subscriber counts mark products with substantial latent demand. As a seed stage company grows, hires a sales team and deploys the product to more customers, the signs of customer pull evolve.

Sales Recruiting 100

Sales Recruiting Sales Hiring Social Media compliance 100

SaaStr

JULY 1, 2020

An open discussion with Sam Blond, CSO at Brex, and Kristen Habacht, VPS at Atlassian, about adjusting their sales process during Covid-19. Kristen Habacht runs EDR sales at Atlassian, which I got a check today, $40 billion-$50 billion company. She manages a huge global team. Four, people in the sale? Jason Lemkin: None.

Merchant Services 179

Merchant Services Scale Sales Recruiting Sales 179

SaaStr

APRIL 3, 2020

The book debuted as a number one new release on Amazon. In Today’s Episode We Discuss: * How Anthony made his way into the world of SaaS starting in the sales team at Box and how that led to his entering the world of marketing and creating the customer success category. * Loving our podcast content?

Sales Recruiting 174

Sales Recruiting Sales Hiring Scale Branding 174

SaaStr

SEPTEMBER 27, 2019

As for Ryan, prior to G2 he was Senior Director of Global Marketing at Hubspot where among many other achievements, he scaled HubSpot’s marketing-generated sales revenue by 330% year-over-year. Due to his success, Ryan has been named to Forbes’ List of World’s Most Influential CMOs. Which is a super useful tactic.

Sales Hiring 131

Sales Hiring Sales Recruiting Scale Software Review 131

User Pilot

SEPTEMBER 29, 2023

While product development describes the process of creating the product itself (i.e. designing screens, writing code, running tests), product management is a broader concept that encompasses strategy , vision, and product-market fit. The final step is to launch your product.

Development 92

Development Software Review Sales Recruiting Technical Review 92

User Pilot

NOVEMBER 23, 2023

If you want to see how Userpilot can help you track user behavior, collect feedback, and run experiments, book the demo! The thing is, users don’t need the majority of features that product teams build. In other words, the product-market fit becomes weaker for some of the target audience. Or bridge it when it appears?

Scale 87

Scale Underperforming Technical Team Sales Recruiting Software Review 87

Natalia Luneva

NOVEMBER 24, 2021

He is the author of the best-selling book Leaders of Growth and host of the Leaders of Growth Podcast. The inspiration behind his book. We found out that there is a lot of content surrounding product-market fit, there is also a lot of content around a company doing an IPO and the founder reflecting on the journey.

Scale 52

Scale Scaling Sales Recruiting SaaS 52

OpenView Labs

OCTOBER 26, 2021

The exciting thing about prototypes is that large-scale experiments can be built through open-source projects , which companies like Netflix and Linkedin will do as a strategic way of recruiting top talent. . Why startup founders should treat fundraising like a sales funnel. Milestone: First traction and product-market fit .

Sales Hiring 82

Sales Hiring Scale Sales Recruiting Marketing 82

User Pilot

NOVEMBER 21, 2023

If you want to see how Userpilot can help you orchestrate your product launches, book the demo! What is a product launch checklist? A product launch checklist is a list of tasks that you need to complete to successfully launch a new product or feature. Why is a product launch checklist important?

Underperforming Technical Team 84

Underperforming Technical Team Sales Recruiting Social Media Market Research 84

User Pilot

FEBRUARY 9, 2023

TL;DR Product optimization is a process of improving aspects of the product, like the UI, in small increments to better satisfy user needs and deliver on business goals. The process of product optimization starts with goal setting , like improving usability. Book the demo! Want to see how?

Management 83

Management Sales Recruiting User Experience Customer Lifetime Value 83

SaaStr

MARCH 1, 2019

What time frame from SAL to closed lead suggests product market fit? What one question must all founders be asking in the sales process? * Where should the responsibility for upsell lie, customer success or sales? Should sales commission be paid on renewals? Should sales commission be paid on renewals?

Scale 116

Scale SMB Sales Recruiting Sales Hiring 116

Sales Hacker

MARCH 29, 2022

In this episode of the Sales Hacker Podcast, we have Tom Lavery , CEO & Founder at Jiminny , a conversation intelligence platform that helps companies create high performance culture. The expanding market opportunity in SaaS. Subscribe to the Sales Hacker Podcast. Sam Jacobs: Welcome to the Sales Hacker podcast.

Sales Recruiting 77

Sales Recruiting SaaS B2C Innovation 77

Incredo

NOVEMBER 1, 2019

Do you want to grow your SaaS sales team and improve your processes? maintain healthy atmosphere in your Smarketing team, make smart choices regarding your SaaS sales model, strategy, pricing, . build smoother connections both with your prospects through optimized sales process. And from SaaS sales models to SaaS pricing.

SaaS Payments 157

SaaS Payments Payment Methods Sales Recruiting Sales Hiring 157

Intercom, Inc.

APRIL 18, 2019

They noticed that a big design conference was coming to town, and all the hotels were booked. When Gainsight CEO Nick Mehta asked Anthony to run marketing, Anthony he was jumping in at the deep end. Though he had experience in recruiting, sales and product, marketing was new ground for him.

Scale 112

Scale Sales Recruiting Marketplace as a Service Sales Hiring 112

SaaStr

MARCH 12, 2019

The three stages are product-market fit, then go-to-market fit and lastly growth and moat. So that’s what I wanna throw out there today, is a framework on how to think about it deeper than just, hey let’s get product market fit and then lets add 20 reps. What is sales? What is sales?

Scale 212

Scale Sales Hiring Revenue VP of Engineering 212

ProfitWell

OCTOBER 23, 2019

First up, a packed Twitter thread by Userpilot’s Aazar Ali Shad on product-led growth, an Appcues x Salesforce launch, plus the Product Marketing Alliance dropping its 2019 State of Product Marketing. A product-led tweet storm. Here's the full rundown on Product Hunt. A product marketers' alliance.

Technical Advisors 40

Technical Advisors Sales Recruiting Sales Hiring Customer Lifetime Value 40

SaaStr

JULY 15, 2022

Jason Lemkin: I’ll answer it, but are you thinking more on sales or technology or broadly speaking in the question? Ash Bhoopathy (@ashbhoopathy): Probably more around go-to-market and sales. First of all, on go-to-market and sales and marketing, be very, very wary of folks that want to outsource your core.

Scale 244

Scale Outsourcing Services Sales Hiring VP of Engineering 244

SaaStr

JULY 11, 2019

I have a five-year-old and a two-year-old, so I might be a little bias, but we read this book a lot. There was such a massive opportunity to streamline the workflows to make an instant booking platform, which again seems so obvious today, but it wasn’t obvious 10 years ago because the consumer mindset had shifted so greatly.

Scale 117

Scale Marketplace as a Service Sales Recruiting Scaling 117

SaaSX

NOVEMBER 14, 2021

Some founders are able to launch a product and get a bit of early traction without sales or marketing. The first is if there is incredible product-market fit and some virality or network effect built into the product itself. And others recruit experienced team members who have done it before.

Scale 52

Scale Marketing Sales Recruiting Benchmarks 52

SaaStr

MAY 15, 2020

333: Bridget Gleason is the Head of Sales and Customer Success @ Tidelift, the company providing managed open source, backed by maintainers. Before Tidelift, Bridget was VP of Sales @ Logz.io and before that was VP of Corporate Sales @ Sumo Logic where she drove ARR up by a record 237%.

Sales Hiring 195

Sales Hiring Scale Technical Review Outsourcing Services 195

SaaStr

FEBRUARY 21, 2020

* What does David believe is the crucial step missing in B2B when it comes to finding product market fit? How does David think about scaling sales teams? How does one know when is the right time to hire your first sales reps? How does one know when is the right time to hire your first sales reps?

Scale 190

Scale Sales Hiring Underperforming Technical Team Sales Recruiting 190

Intercom, Inc.

APRIL 22, 2019

How did you all get to product-market fit ? Rick : I heard a great analogy that when you’re in pre-product-market fit, you can feel like you’re in a desert. “When you’re in pre-product-market fit, you can feel like you’re in a desert. For us, that first fit was with growing sales teams.

Scale 156

Scale Scaling AI Search Underperforming Technical Team 156

FastSpring

MARCH 27, 2023

It really took a few pivots, and even name changes to get just the go to market efforts and product market fit right. on just how to bucket the messaging from our product marketing perspective. They recruit sports athletes, and offer a bunch of things for the sports athletes pretty cool. Check it out.

Payment Solutions 95

Payment Solutions Payment Services SaaS Payments VP of Engineering 95

SaaStr

MARCH 6, 2020

To meet buyers’ high expectations and manage the challenging sales landscape, companies must involve their entire organization in maturing the sales process- including after prospects sign on the dotted line. And it was all about relationship building with our sales reps, which is a super useful tactic.

Scale 215

Scale Sales Hiring Sales Recruiting Underperforming Technical Team 215

SaaStr

JUNE 10, 2020

We are a business travel management and a new model for corporate T&E. We are very much a different model in that we’re one platform where you have your booking travel, your consumer-like interface married to your world class travel agents all in one. Second, product market fit. Meagen, sales.

Travel 176

Travel Marketing Scale Outsourcing Services 176

Intercom, Inc.

MAY 16, 2018

Despite the mountain of evidence contradicting the mantra of “if you build it, they will come”, it’s still extremely prevalent among product-first companies. In this article, you’ll learn how to: Understand the role of product marketing. Start creating your product marketing plan.

Product Marketing 223

Product Marketing Strategy Marketing Sales Recruiting 223

SaaStr

JULY 10, 2021

Craig : Putting the management team together was really around stages of the company. At the beginning, my vice presidents were engineering, and product, and a designer. Making sure we have product market fit was effectively number one. Build the product. Get it into the market. Start getting some feedback.

Sales Hiring 255

Sales Hiring Underperforming Technical Team Development Team Review CTO Hire 255

Outseta

JANUARY 20, 2020

And working in the property management industry? But Buildium had found product market fit , and although I didn’t know it yet, I was stumbling into a great situation. In light of the sale of Buildium last month I figured now is as good of a time as any to reflect on the most important ones. You read that right—two!

SaaS Payments 145

SaaS Payments Sales Hiring Payment Methods Payment Services 145