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A Founder’s Guide to Building and Scaling Marketing Channels: Lessons from Datadog’s CMO and First Marketing Hire

SaaStr

Prior to Datadog, Alex held leadership positions at several high-growth SaaS companies and has a proven track record of building marketing engines that deliver consistent, measurable growth. At Datadog, their first focus was sponsored trade shows – specifically targeting the AWS ecosystem.

Scale 236
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How Generative AI Will Turn Traditional SaaS Models On Their Head with AWS VP of Generative Builders Adam Seligman

SaaStr

Within the next 12 months, Adam Seligman, VP of Generative Builders at AWS, believes there will be an inversion of SaaS. There’s an assumption that as a founder or Head of Product, you need a deep understanding of the business domain your users are in — how they think and want to work, regulatory and reporting requirements, etc.

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Clouded Judgement - 3.28.25 - The New AI Risk Curve

Clouded Judgement

Any disruption of service at this facility could harm our business… We currently intend to add a second data center facility in 2008, the primary purpose of which is to add capacity. Fast forward to the launch of AWS and the public cloud. Solutions like Cursor, Codeium, GitHub copilot, etc greatly democratized engineering.

Cloud 299
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How Amazon Web Services (AWS) Achieved an $11.5B Run Rate by Working Backwards

Hitenism

In 2006, after Amazon Web Services (AWS) helped pioneer what we now call the cloud, product development changed forever. What once took millions of dollars and a team of engineers to create, a lone developer could suddenly hack together in half an hour. Today, one-third of daily internet users visit websites built on top of AWS.

AWS 189
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Intercom presents Engineer Chats

Intercom, Inc.

For the very first time, we’re releasing Engineer Chats , an internal podcast here at Intercom about all things engineering. For the very first time, we’re releasing Engineer Chats , an internal podcast here at Intercom about all things engineering. It was hosted by Jamie Osler, a former Senior Product Engineer here.

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10 technical strategies to avoid when scaling your startup (and 5 to embrace)

Intercom, Inc.

From premature optimization to over-engineering solutions for your product, it’s easy to get caught up in making technology decisions that slow you down instead of speeding you up. So when it comes to building your technical strategy, you need to assess each component in relation to what success will look like for your business.

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The Complete Guide to SaaS Pricing Strategy

Tom Tunguz

For many founding teams, pricing is one of the most difficult and complex decisions for the business. AWS, Twilio, Heroku, etc. The value of your business is the discounted sum of all its future profits. Startups operate in newer markets where pricing standards haven’t been set.