Neil Patel

APRIL 5, 2021

alone, digital food advertisement is an incredibly competitive market. What Makes Food Advertisements Unique? Without creative marketing campaigns, the food industry could be pretty dull. Luckily, there are so many ways to bring food to life in digital food advertisements. Great Food Advertisement Examples.

Advertising 83

Advertising Social Media Branding Trends 83

Neil Patel

SEPTEMBER 3, 2021

Are you hoping to identify MarTech trends that can help your campaigns be more effective and run more smoothly? As our marketing capabilities evolve, so do the tools we use to measure our successes and how we achieve that success. These include: Email Marketing. What Is MarTech? Then your MarTech tool can do the rest.

Trends 131

Trends Scale Social Media Technology 131

Neil Patel

OCTOBER 27, 2020

Was this content piece forced on a feed you were scrolling via some form of paid advertising? It means that the difference between outbound marketing and inbound marketing boils down to getting your business in front of two different groups of people. What is outbound marketing? Then you belong in the second group.

Marketing 139

Marketing Social Media Advertising Sales Funnel 139

SaaStr

JANUARY 9, 2023

Amidst oversaturated markets and economic downturns, how are SaaS companies navigating acquiring more users and hitting high-profit margins? Chief Creative Officer Melissa Rosenthal and Chief Growth Officer Gaurav Agarwal share the secret to ClickUp’s rapid growth through big bets and bold marketing tactics. . The state of B2B SaaS.

Social Media 201

Social Media B2C Marketing B2B 201

OpenView Labs

DECEMBER 5, 2019

The shift in customer buying behavior is forcing marketers to modernize their marketing strategy. Let’s have a look at the trends that you need to follow in order to dominate B2B sales in 2020. AI is allowing marketers to create content automatically. Focus on Conversational Selling. Adopt Customer Data Platforms.

B2B 60

B2B Trends Artificial Intelligence Marketing 60

Neil Patel

JULY 27, 2021

Twenty years ago, I had no idea we would be talking about eSports marketing. What Is eSports Marketing? Until recently, only brands like Red Bull and others associated with gaming were able to get in on eSports marketing. Why eSports Marketing? 6 B2C eSports Marketing Strategies to Try. Things have quickly changed.

B2C 144

B2C Marketing Advertising Branding 144

Neil Patel

DECEMBER 4, 2020

Even if you have a smaller real estate business, you don’t have to rely on third-party databases to get traffic to your listings through real estate marketing. With pay per click (PPC) advertising, you can bring people directly to your real estate website, where you own the medium and are in control of how you present yourself.

Marketing 127

Marketing Social Media Advertising Trends 127

Neil Patel

OCTOBER 7, 2021

For several years, many digital marketing teams relied on cookies for marketing. What does this mean for marketing teams, and what can you do to ensure your business keeps running smoothly when you are marketing without cookies? Beyond this, there are various ways to market without cookies. Let’s find out.

Marketing 123

Marketing AI Search Advertising Social Media 123

User Pilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. In this article, we dive deep into what a product marketing framework is and explore its essential components. In this article, we dive deep into what a product marketing framework is and explore its essential components.

Product Marketing 105

Product Marketing Marketing Social Media Scale 105

Neil Patel

JANUARY 12, 2021

What is Facebook Watch, and what does it mean for you your marketing strategy? The New “Social Viewing” Trend: Facebook Watch Alternatives. While the social viewing trend is new, we have seen it before. When multiple social media platforms follow suit, it’s a sure sign a new trend is here to stay. What is Facebook Watch?

Marketing 135

Marketing Social Media Advertising Entertainment 135

Neil Patel

JANUARY 27, 2021

Let’s talk about content marketing. Content marketing continues to flourish for one very simple reason: it’s what the people want. Craig Davis , the former Chief Creative Officer at marketing communications firm J. That’s content marketing in a nutshell. So, what’s happening in content marketing, version 2021?

Content Marketing 143

Content Marketing Marketing Social Media Artificial Intelligence 143

Neil Patel

DECEMBER 13, 2022

With the economy up in the air due to inflation kicking into high gear, war, interest rates rising, and other factors that we can’t control we decided it would be great to see how other marketers are reacting. And we didn’t want to know how marketers were reacting just in the U.S., Email Marketing. Here’s what we found out.

Marketing 144

Marketing AI Search Software Review Social Media 144

Neil Patel

SEPTEMBER 29, 2020

If you own a business, TikTok marketing can be a great channel for your brand, as there is relatively little competition on the platform. However, if you’re new to TikTok, you may not know how you can use it to market your company. Why TikTok Marketing? Create TikTok Marketing Videos.

Social Media 145

Social Media Marketing Marketplace as a Service Advertising 145

The Marketing & Growth Hacking Publication

MARCH 3, 2019

Photo by Andrae Ricketts on Unsplash What purpose does marketing serve? Drucker, “The aim of marketing is to know and understand the customer so well the product or service fits them and sells itself”. Marketing is about capturing the imagination of people. —?Mad Mad Men days of marketing. According to Peter F.

Trends 40

Trends Marketing Growth Hacking Social Media 40

Neil Patel

OCTOBER 6, 2020

The trouble is digital marketing trends change all the time. Furthermore, you can give digital marketing your best attempt but who’s to say that your competitors won’t one-up you? Because people are always coming up with new, more effective marketing tactics. Here’s what a digital marketing consultant can do for you: 1.

Consulting 87

Consulting Marketing Sales Hiring Social Media 87

Neil Patel

NOVEMBER 26, 2020

That’s because luxury marketing strategies don’t follow the same rules as mass-market brands. Today, I’m going to show you exactly how to take your luxury brand online with the best luxury marketing strategies. Good doesn’t cut it in the luxury category; a brand has to be at the very top of the market. Me neither.

Strategy 145

Strategy Marketing Social Media Underperforming Technical Team 145

Neil Patel

DECEMBER 23, 2022

What is differentiated marketing, and why does it matter? Differentiated marketing could be the way to go if you want to niche down (focus on your ideal buyers) or target a new segment of customers. Read on to find out what differentiated marketing is, how to use it in your marketing strategy, and discover examples from top brands.

Marketing 72

Marketing Advertising Market Segmentation Branding 72

Neil Patel

OCTOBER 29, 2020

According to Smart Insights , 45 percent of companies don’t have a clearly defined digital marketing strategy; 17 percent of companies have a digital marketing strategy in place, but it’s separate from their marketing plan. They don’t have the strategy, tactics, or tools they need to market their business well.

Underperforming Technical Team 145

Underperforming Technical Team Strategy Development Payment Methods 145

Intercom, Inc.

JANUARY 14, 2019

The Intercom marketing team is made up of a diverse group of individuals with distinct backgrounds and perspectives that inform our work. Jarell Cardoza, Product Marketing Manager ( @jarcardoza ). “How Brands Grow: What Marketers Don’t Know” by Byron Sharp. Geoffrey Keating, Senior Editor ( @geoffreykeating ).

Technical Review 150

Technical Review Marketing Advertising Entertainment 150

Neil Patel

JANUARY 30, 2022

We analyzed more than 7,000 company websites across 22 industries to answer one question: what was their approach to SEO and paid advertising to help them do so well? There is no one-size-fits-all approach to digital marketing. We found several interesting trends in this data. Key Findings.

Advertising 101

Advertising Technical Review Social Media Travel 101

Unbounce

JANUARY 13, 2022

But as we look back at the past year, it’s clear that we’re still trying to navigate these uncharted waters—especially folks marketing for small businesses. 7 Marketing Trends You Gotta Know About For Your 2022 Strategy. More privacy regulations are on the horizon—here’s how to pivot your paid advertising strategy.

Marketing 144

Marketing AI Machine Learning Artificial Intelligence 144

FastSpring

JUNE 19, 2019

So it’s time for us all to put our ears to the ground and hear what the Mary Meeker report has to say about key trends that are currently shaping the digital world. At FastSpring, there were 9 key trends in the report that caught our eye. More and more companies are starting to realize the trend, too.

Payment Methods 82

Payment Methods Trends Payments Payment Services 82

Neil Patel

AUGUST 12, 2021

Think about this: you can reach thousands, if not millions, of viewers using popular restaurant marketing hashtags like #foodporn and #foodphotography. Platforms like Instagram and Facebook let you upload attractive images with location tags, making them ideal for restaurant marketing. They may wonder: is this the same brand?

Social Media 145

Social Media Marketing Underperforming Technical Team Branding 145

How To Buy Saas

FEBRUARY 13, 2024

This entity is a testament to market prowess and a diverse catalog of offerings. A meticulously crafted marketing framework, engineered for growth and subject to relentless refinement. This narrative isn’t just a testament to exponential growth; it’s a case study in strategic insight shaping a market’s ecosystem.

Strategy 52

Strategy Marketing Mobile Pricing 52

Sales Enablement, SaaS and Growth

DECEMBER 4, 2017

Without doubt, one of the most exciting parts of being a marketer today is the perpetual challenge of finding new channels and tactics to leverage. There’s a whole host of marketing arbitrage opportunities out there - if you know where to look and spend your time. We call this situation “marketing arbitrage”.

Marketing 131

Marketing Outsourcing Services Social Media Technical Review 131

Neil Patel

APRIL 7, 2020

Just look at the Coronavirus marketing stats I shared a few weeks ago. Since then a lot has changed and there are new opportunities that have come around when it comes to your online business and marketing activities. We lost a ton, but we still have enough to see trends in what’s happening. The results are devastating.

Payment Methods 145

Payment Methods Payment Solutions Marketing Payment Services 145

How To Buy Saas

AUGUST 23, 2022

Marketing is the face of any business. All of this primarily relates to marketing. Many people have chosen to forgo traditional marketing in favor of digital opportunities because they believe it to be outdated and out of step with present business requirements. How to effectively integrate Traditional and Digital Marketing?

Social Media 52

Social Media Marketing Advertising Transportation 52

Neil Patel

NOVEMBER 3, 2021

Data labeling turns raw data into useful information that can then be utilized for optimized marketing. That’s why this article will delve into the many uses of data labeling for marketing and some platforms you should consider using to get the most out of your data. 5 Uses for Data Labeling in Marketing. What Is Data Labeling?

Scale 125

Scale Outsourcing Services Artificial Intelligence Scaling 125

Baremetrics

SEPTEMBER 28, 2021

The challenge of marketing is that in order to be effective, it must keep reinventing itself. Marketing bombards us all day long, both online and in real life. To achieve that, your targeted marketing must break through the background noise with something fresh. Let’s take a look at what we can learn from Resonance Marketing.

Marketing 93

Marketing Software Review Social Media Technical Review 93

Neil Patel

DECEMBER 16, 2020

So, you dive into affiliate marketing, which has a lot of earning potential. A study from VigLink (now Sovrn) shows that affiliate marketing is the biggest revenue generator for publishers after Google AdSense. Once you’ve started with affiliate marketing, you can gain more revenue from using more advanced affiliate methods.

Strategy 134

Strategy Marketing Social Media Software Review 134

Neil Patel

FEBRUARY 12, 2021

I’m so excited to announce my Digital Marketing and Sales for Small Business Online Summit on Feb. 23, a free summit that focuses on digital marketing strategies for small and medium businesses. According to Small Business Trends , 32 percent of small businesses don’t have a budget for content marketing. Related Links.

Marketing 122

Marketing Business Sales Consulting 122

Unbounce

NOVEMBER 18, 2021

Yep, this is a line commonly heard in many businesses , especially small businesses where the number of marketing team members can generally be counted on one hand—or even just one finger. We reached out to a one-person marketing machine, Raise Craze ’s Claire Seymour, to find out just how she gets it all done. Sounds familiar?

Marketing 143

Marketing Social Media AI Search Artificial Intelligence 143

Unbounce

AUGUST 29, 2019

Now, many marketers are wondering—how did this happen? For example, Jimmy Daly, Marketing Director at Animalz , recently called out this design trend on Twitter. For example, Jimmy Daly, Marketing Director at Animalz , recently called out this design trend on Twitter. what gives?

Trends 111

Trends Software Review Development Team Review Technical Review 111

Buffer Resources

JUNE 28, 2023

Just over a year ago, my role at Buffer shifted, and I became a Growth Marketing Manager working on Buffer’s Growth Marketing team. For Buffer’s Growth Marketing team, running experiments is fundamental to the way we work. To date, I’ve run 25 experiments in our Adwords account. Then the cycle starts again!

Marketing 107

Marketing Machine Learning Artificial Intelligence Scale 107

Neil Patel

SEPTEMBER 25, 2020

Hiring a social media marketing consultant could be a game-changer for your business. If you’re considering working with a social media consultant, here’s everything you need to know: 4 Ways a Social Media Marketing Consultant Can Help Grow Your Business. Consider a social media marketing consultant your business’s Yoda.

Social Media 141

Social Media Consulting Development Team Review Marketing 141

Teamgate

MAY 19, 2020

Every successful campaign is supported by effective marketing strategies. Before the popularity of the Internet, businesses and salespeople promoted through print media, paid for TV and radio advertising, and participated in trade fairs. For instance, the concept of cold calling is still being practiced through e-mail marketing.

Strategy 98

Strategy Marketing Social Media Banking 98

Unbounce

OCTOBER 18, 2021

When done right, marketing can be about more than return on investment or brand metrics. When we talk about “marketing that moves,” global brands like Nike or Dove easily come to mind. For small and midsize businesses (SMBs), marketing campaigns may be smaller —c’mon, who has the budget to advertise in the Superbowl?!—

Artificial Intelligence 136

Artificial Intelligence Marketing Scale Sales Recruiting 136